Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.
Event overview
Overview
The FT Business of Luxury Summit returns in 2027, focusing on the evolving dynamics of the luxury sector. This event will bring together industry leaders at the Beau-Rivage Palace in Lausanne, Switzerland, for in-depth discussions on customer expectations, brand relevance, and innovative growth strategies.
Attendees will gain insights into operational efficiency and AI adoption in luxury. FT Business of Luxury Summit takes place in Lausanne, Switzerland.
TL;DR
- 1Dates and Venue: FT Business of Luxury Summit takes place from 23-25 May 2027 at Beau Rivage, Lausanne, Switzerland.
- 2Scale and Focus: The summit will address the evolving luxury market dynamics and strategies for growth.
- 3Organiser: Hosted by the Financial Times, known for its insightful coverage of the luxury sector.
- 4Buyer Authority: Attendees include top executives and decision-makers from luxury brands.
- 5Entry: Registration is available for both in-person and digital attendance.
Why visit
Attending the FT Business of Luxury Summit provides invaluable insights into the luxury market's future. Network with industry leaders and gain access to exclusive discussions on brand strategies and consumer trends. This is an opportunity to understand how luxury brands are adapting to market challenges and consumer expectations.
Why exhibit
Exhibiting at the FT Business of Luxury Summit allows brands to showcase their innovations to key decision-makers in the luxury sector. Connect with potential partners and customers, and gain visibility in a competitive market. This summit is a platform for luxury brands to demonstrate their commitment to evolving with industry trends.
Attendees, exhibitors & solutions
Who this event is for
Visitor profile
Typical attendee groups you can expect to meet.
Luxury brand executives
Retail buyers and decision-makers
Marketing professionals in luxury goods
Investors in the luxury sector
Creative directors and brand strategists
Industry analysts and consultants
Exhibitor profile
Main supplier and exhibitor segments present at the show.
Luxury goods manufacturers
Fashion brands and designers
Retail technology providers
Marketing agencies specializing in luxury
Consulting firms in the luxury sector
Event organizers and sponsorship agencies
Product categories
Key solution areas showcased across the event.
High-end fashion and accessories
Luxury automobiles
Fine jewelry and watches
Premium beauty and skincare products
Luxury travel and hospitality services
Exclusive lifestyle products
Location & Facilities
Venue
Beau Rivage
Lausanne, Switzerland
Facilities
Parking
Beau Rivage in Lausanne typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Food options
On-site catering
On-site diningParking: Beau Rivage in Lausanne typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Gate: Follow organiser signage to the main visitor entrance at Beau Rivage for badge collection; allow extra time for security screening during peak morning arrival.
Attend
Entry & tickets
General admission
Super Early Bird In-Person Pass
€3,589.00General admission
Super Early Bird Digital Pass
€259.00
Intelligence
Market context
Key market insights, trends, news and related events to help you understand the bigger picture.
Lausanne, Switzerland
Why it matters
On 2027-05-23 to 2027-05-25, FT Business of Luxury Summit in Lausanne covering High-end fashion and accessories, Luxury automobiles, Fine jewelry and watches, Premium beauty and skincare products, Lu gives technology buyers a single calendar window to compare suppliers, validate specs on the stand, and book follow-ups before the next buying cycle - especially when your roadmap matches the published exhibitor profile.
Industry trends
Key trends shaping this market and its wider industry.
Sustainability in procurement
What sustainability in procurement means for buyers and exhibitors in this sector.
Automation and labour efficiency
What automation and labour efficiency means for buyers and exhibitors in this sector.
Regional supply-chain resilience
What regional supply-chain resilience means for buyers and exhibitors in this sector.
Hybrid engagement models
What hybrid engagement models means for buyers and exhibitors in this sector.
Plan your trip
Travel & logistics
Local currency · CHF
Hotel tiers
A range of accommodation options near the venue and across key areas.
Beau-Rivage Palace
5-star
Ouchy waterfront, Lausanne4.7(3,500 reviews)
USD 230–265 / night
Breakfast, free Wi-Fi, paid parking, pools, hot tub, air conditioning, pet-friendly, fitness center
Carlton Lausanne Boutique Hotel
4-star
Lausanne, near metro4.3
USD 150–190 / night
Breakfast, free Wi-Fi, free parking, air conditioning, bar, restaurant, room service, airport shuttle
Hotel Lavaux
4-star
Lavaux area, Lausanne region4.1
USD 150–190 / night
Paid breakfast, free Wi-Fi, free parking, air conditioning, pet-friendly, fitness center, restaurant, room service
Romantik Hotel Mont-Blanc Au Lac
Boutique lakeside hotel
Lausanne lakefront4.3
USD 150–202 / night
Local transport
Get around the city with these convenient transport options.
Train
Estimated costApprox. CHF 30-35 one-way second class; confirm SBB fare
Best forGeneva Airport (GVA) to Lausanne
Direct SBB trains; about 45-55 minutes. Buy before boarding.
Metro
Estimated costApprox. CHF 4.40 single 2-zone; confirm Mobilis zones
Best forLausanne M2 between Ouchy and Lausanne Gare or Flon
Useful for lakefront hotels and city-centre connections.
Bus/tram
Estimated costApprox. CHF 2.60 short-zone single; confirm Mobilis
Best forLausanne city network short trips
Buy at station machines or via the operator app.
Taxi
Estimated costApprox. CHF 25-35; meter; confirm
Best forLausanne city centre to Ouchy lakefront
Ride-hailing availability varies; ask your hotel to book if needed.
Taxi
Estimated costApprox. CHF 180-220; confirm fixed quote
Best forGeneva Airport (GVA) to Beau Rivage
Longer transfer; the train is usually faster and cheaper.
Parking
Estimated costApprox. CHF 25-35 per day; confirm with hotel
Best forBeau-Rivage lakefront and Ouchy hotels
On-site parking is available at Beau-Rivage; confirm daily rate and hall access.
taxi
Estimated costApprox. CHF taxi/rideshare from ZRH to venue (estimate; confirm before travel)
Best forZurich Airport (ZRH) to Beau Rivage
Weather
May is late spring in Lausanne. Typical daytime highs are around 18-22 C and nights around 9-12 C, with a mix of sunny spells and showers. Lake breezes can make evenings feel cooler. These are climatological ranges; check the forecast before travel.
Plan for the climate
Check temperatures and pack accordingly
Venue connectivity
Confirm mobile roaming or local SIM options for business visitors to Switzerland.
Ride-hailing
Taxis
Public transit
Car rentals
Cultural notes
Useful information to help you have a smooth and respectful visit.
Language
Lausanne is in French-speaking Switzerland; French is the everyday language around the Beau-Rivage venue district, with English widely used in hotels and at international fairs.
Currency and payments
Switzerland uses the Swiss franc (CHF). Cards are common, but keep some CHF cash for small kiosks and transit machines.
Practical guides
Visitor & Exhibitor Essentials
Everything needed to arrive prepared, navigate the event, and make the visit productive.
Flights
Flight captures were run for departures into Geneva (GVA) on 23 May 2027 with return around 27 May 2027. Google Flights showed typical pricing for Tokyo-Geneva and New York-Geneva and flagged London-Geneva as about USD 32 below usual for that search. Fares vary by booking date, airline and bag allowance, so compare live prices closer to travel and allow transfer time from GVA to Lausanne.
Transport
Get to the venue and around the city with these options.
Airport → venue: Use the nearest international airport serving Lausanne; Metro, train or taxi links are typically available to the venue district.
Hotel → venue: Precinct hotels near Beau Rivage: Ouchy waterfront, Lausanne: Beau-Rivage Palace; Lausanne, near metro: Carlton Lausanne Boutique Hotel; Lavaux area, Lausanne region: Hotel Lavaux.
Ride-hail: Ride-hailing apps are commonly used in Lausanne; confirm local availability before travel.
Public transit: Lausanne hotels in the captures sit near metro and bus corridors linking Ouchy, the city centre and the Beau-Rivage lakefront. Use the local transit trip planner for real-time tram, metro and bus connections between your hotel and the venue district, and buy tickets at station machines or via the operator app.
Parking: On-site parking is available at Beau Rivage; confirm daily rates and hall access on the organiser or venue site.
Weather
Plan and pack for the event climate.
Month: May 2027
Temperature: Approx. 9-12 C at night and 18-22 C by day in May; confirm forecast before travel.
Seasonality: May can bring around 10-12 rain days in the Lausanne region; showers are possible, so plan indoor alternatives and carry a compact umbrella.
Packing: Pack layers, a light waterproof jacket, comfortable walking shoes for the Ouchy lakefront, and business formal for summit sessions and evening receptions. Bring an umbrella and a Type J power adapter for Switzerland.
Plan your trip
Planning
Best day to visit: Day 2 (mid-show)
Mid-show days at FT Business of Luxury Summit usually combine full exhibitor attendance with scheduled B2B meetings, before early pack-down on the final day.
T-1
Day -14: Confirm your in-person or digital pass on ftbusinessofluxury.com and check the schedule for session times.
T-2
Day -12: Book a hotel in Ouchy or Lausanne centre; confirm cancellation terms and whether breakfast is included.
T-3
Day -10: If flying via Geneva (GVA), reserve an SBB train to Lausanne and allow 45-55 minutes for the onward journey.
T-4
Day -7: Shortlist sessions on clienteling, retail experience, brand finance, and the luxury market outlook.
T-5
Day -5: Prepare a short introduction and questions for luxury brand, retail, and investor attendees.
T-6
Day -3: Check the Lausanne forecast and pack business formal, a waterproof layer, and comfortable shoes for the lakefront.
T-7
Day -1: Confirm venue access and transit; charge devices and download any event app or agenda.
Day 0
Carry ID, business cards, and a charger; arrive early for badge collection and use the schedule page for room changes.
Sample visitor itinerary
Route-optimised day
Day 1 · morning
Registration and hall orientation at Beau Rivage
Day 2 · core sessions
Supplier meetings and product demos
Day 3 · wrap-up
Final negotiations and follow-up
Networking spots
2FT Business of Luxury Summit registration concourse
Beau Rivage
Central meeting point before and between hall appointments during show days.
Organiser B2B lounge (if offered)
Beau Rivage
Hosted matchmaking and buyer programmes when published by the organiser.
Budget
Costs & budget
Build your working budget
Adjust the inputs below to create a directional event budget.
Estimated budget
Live estimate
- Hotel × 2 nightsCHF 190.00
- Per diem × 2CHF 150.00
Estimated totalCHF 340.00
This is a directional estimate. Please verify live rates before booking.
Cost reference
Official cost items and estimated ranges for exhibitors.
visitor_ticket
visitor · General admission
EUR 3589 / per person
organiser_published
| Item | For | Tier | Estimated range | Status | As of |
|---|---|---|---|---|---|
| visitor_ticket | visitor | General admission | EUR 3589 / per person | organiser_published |
Decision
Visit, exhibit, or skip?
Should you go?
Use this quick check to decide whether FT Business of Luxury Summit fits your visit, exhibit or skip plan.
QUESTION 1 OF 6
For FT Business of Luxury Summit, what is your primary role on the show floor?
Decision matrix
Compare participation options side by side to choose the best fit for your objectives.
visit
Your category focus and target suppliers align with the official exhibitor profile.
Best for
Buyers, engineers, and delegates sourcing High-end fashion and accessories and Luxury automobiles solutions and benchmarking suppliers at FT Business of Luxury Summit in Lausanne.
Min. budget
$4,069.00
Timeline
4-8 weeks before opening day for registration, hotels, and travel.
Risks
Session times and ticket tiers may change - confirm the official agenda before booking.
exhibit
You have a defined lead-generation or distributor recruitment goal for this market.
Best for
Brands and manufacturers launching High-end fashion and accessories and Luxury automobiles products who need qualified meetings with the event's trade audience.
Min. budget
$18,310.00
Timeline
3-6 months for stand booking, freight, staffing, and pre-show marketing.
Risks
Booth pricing and corner premiums vary by hall - confirm with the organiser sales team.
skip
Audience, geography, or commercial goals do not justify travel and stand costs this cycle.
Best for
Teams with weak category fit, budget constraints, or overlapping commitments during the Lausanne show week.
Timeline
N/A
Risks
Skipping may mean missing buyer meetings if competitors exhibit or attend the same week.
Gallery
Photos
FAQs & glossary
Answers
Frequently asked
What is FT Business of Luxury?
FT Business of Luxury is a summit for leaders across luxury brands, retail, hospitality, and investment. It focuses on commercial strategy, client behaviour, and the operating challenges of luxury businesses.
When and where is the 2027 edition?
The captured listing points to May 2027 in Lausanne, Switzerland. Exact dates, venue rooms, and timings are listed on the official schedule at https://ftbusinessofluxury.com/schedule; confirm before booking.
Who attends FT Business of Luxury?
Attendees typically include luxury brand executives, retail and e-commerce leaders, investors, technology partners, and agencies serving the luxury sector. Check the organiser page for the current attendee profile.
Is FT Business of Luxury open to the public or trade only?
Publicly listed passes include in-person and digital options, so the event is not presented as strictly invite-only in the captured pricing. Some networking or partner sessions may have separate access rules; confirm on registration.
How do I register for FT Business of Luxury?
Register through ftbusinessofluxury.com. The captured pricing shows a Super Early Bird In-Person Pass at EUR 3,589 and a Super Early Bird Digital Pass at EUR 259; confirm live prices and availability on the registration page.
What do passes cost?
Pass prices captured for this listing are EUR 3,589 for the Super Early Bird In-Person Pass and EUR 259 for the Super Early Bird Digital Pass. Prices can change, so check the official registration page before paying.
Is there a digital pass?
Yes. The captured pricing includes a Super Early Bird Digital Pass at EUR 259, alongside the in-person pass. Confirm what the digital pass includes on the organiser site.
What is the dress code?
Business formal is appropriate for summit sessions and evening receptions. Lausanne lakefront venues can be cool in the evening, so bring a layer.
Which airport should I fly into for Lausanne?
Geneva Airport (GVA) is the primary international gateway for Lausanne, with direct SBB trains to the city in roughly 45-55 minutes. Zurich Airport (ZRH) is an alternative with longer train connections.
Where can I find the agenda and speaker list?
Use the official schedule at https://ftbusinessofluxury.com/schedule for session times, speakers, and any programme changes.
Glossary
- Hard luxury
- Watches, jewellery, and high-end leather goods where durable value, craft, and brand heritage carry more weight than seasonal fashion cycles.
- Soft luxury
- Apparel, accessories, beauty, and hospitality-led luxury categories that move faster with seasonal collections and fashion trends.
- Clienteling
- Relationship-led selling in which associates manage top-client profiles, private appointments, and personalised follow-up across channels.
- Top client or VIC
- A very important client segment that often receives pre-launch access, invitation-only events, and dedicated service from luxury brands.
- Quiet luxury
- Understated, logo-light product that signals value through materials, cut, and craft rather than visible branding.
- Savoir-faire
- Heritage craft skill held by ateliers and metiers d'art specialists, used by luxury houses to justify quality and provenance claims.
- Drop model
- A limited, timed product release that creates scarcity, sustains resale demand, and gives brands repeated moments of consumer attention.
- Resale and pre-owned
- The secondary market for authenticated luxury goods, which influences pricing, brand control, and circularity strategies.
- Experiential retail
- Store formats that combine shopping with hospitality, culture, and service, turning physical space into brand relationship building.
- Client lifetime value
- The revenue a luxury client generates over the full relationship, a key metric for CRM, clienteling, and retention investment.
- Selective distribution
- Controlled wholesale, franchise, and concession networks used by luxury brands to protect pricing, service standards, and brand equity.
- Traceability
- Documented supply-chain provenance for materials and products, increasingly linked to authentication, regulation, and resale confidence.
- Grey market
- Unauthorised distribution channels that can undercut official pricing and complicate brand control across borders.
- Circularity
- Repair, resale, and take-back models that extend product life and support luxury brands' sustainability and client-retention goals.
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Also known as
Alternate names and search phrases for this event.
- FT Business of Luxury Summit 2027
- luxury industry conference
- luxury goods summit
- FT Business of Luxury Summit Lausanne 2027
- FT Business 2027
- FT Business Lausanne 2027
- FT 2027
- FT Lausanne 2027
- Lausanne Switzerland
- Luxury Lausanne 2027
Trust footer
Sources
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References
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Publishers
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Date checked
1
Financial Times
- event_website
Digital business cards for the show floor
Display a free company card at your booth, or share your professional card on the show floor.