
Pro listing
Formex - Stockholm 2026
Formex is a major Nordic trade show for design, interiors, and giftware, held twice annually at Stockholmsmässan in Stockholm, Sweden. The next event is scheduled for August 25-27, 2026. It features a wide range of exhibitors, a dedicated exhibitor list, and is organized by Stockholmsmässan. The event includes programs, awards like the Sustainability Award and Design Talents, and attracts industry professionals from across the region.
Formex is a major Nordic trade show for design, interiors, and giftware, held twice annually at Stockholmsmässan in Stockholm, Sweden. The next event is scheduled for August 25-27, 2026. It features a wide range of exhibitors, a dedicated exhibitor list, and is organized by Stockholmsmässan. The event includes programs, awards like the Sustainability Award and Design Talents, and attracts industry professionals from across the region.
Formex is the most important meeting place in the Nordics for design and interiors. It welcomes national and international visitors and exhibitors twice a year to do business, discover industry news, and network. In addition to a wide range of current products, Formex constantly presents new inspiration and upcoming trends as well as knowledge-enhancing lectures and leading exhibitions.
At a glance
- Nordic design and interiors trade show held biannually at Stockholmsmässan.
- Next edition: August 25-27, 2026; also January 19-21, 2027.
- Attracts buyers, designers, retailers, agents, and media from across the Nordics.
- Features Design Talents area for emerging designers and a Sustainability Award.
- Product categories include home textiles, furniture, lighting, gifts, and handcrafts.
- Opening hours: Tue 9:30-19:00, Wed 9:30-18:00, Thu 9:30-16:00.
Product categories
- Interior Design
- Design
- Gifts
- Delicacies
- Children's Products
- Fashion & Accessories
- Home Textiles
- Handicrafts
- Garden
- Toys
Exhibitor profile
- Home Textiles
- Furniture
- Lighting
- Ceramics
- Glassware
- Fashion Accessories
- Gifts
- Crafts
- Toys
- Garden
Visitor profile
- Buyers
- Interior Designers
- Retailers
- Agents
- Distributors
- Importers
- Designers
- Media
Why exhibit
Exhibiting at Formex gives you direct access to buyers, designers, retailers, and media from the entire Nordic design and interiors sector. You can strengthen your business, showcase products, build valuable relationships, and reach the region's most important trade audience. The event offers high foot traffic from qualified professionals, multiple product zones, and opportunities to participate in awards like the Sustainability Award.
Why visit
Visiting Formex provides a unique opportunity to explore the latest trends in interiors and design, network with industry professionals, discover new products and suppliers, attend inspiring lectures and workshops, and find business contacts. The event covers a broad range of product categories and features exclusive areas like Design Talents and trend presentations.
Why it matters
Formex sits at the center of a recovering Nordic interior-design and gift trade: the organiser's own reporting shows the January 2026 edition grew exhibitor participation and drew over 7,000 visitors, while roughly 85% of the show's exhibitor base is Swedish, making it primarily a domestic-anchored but internationally attended marketplace. The organiser is also investing more visibly in curated trend storytelling (the Elin Frendberg partnership and 'Winter Wonderland' installation) and in circularity signals (the Sustainability Award going to a recycled-textile maker), positioning Formex less as a pure order-writing floor and more as a trend-setting stop on a wider circuit that includes Maison&Objet Paris, Ambiente Frankfurt, and a relaunching Stockholm Furniture Fair. For buyers and brands, that circuit context matters when deciding whether to treat Formex as a standalone Nordic play or as one leg of a broader European sourcing and trend-scouting trip.
Venue
name: Stockholmsmässan
address
city: Älvsjö
street: Mässvägen 1
country: Sweden
postal code: 125 30
map url: https://maps.app.goo.gl/NHkbx1qyAEhLfnSq7
facilities
parking
notes: About 2,000 parking spaces in the garage and open areas around Stockholmsmassan, plus roughly 300 more nearby; 24 EV charging stations are available in the garage at entrance P2, billed at the posted rate.
spaces: 2000
status: confirmed
currency: SEK
- https://formex.se/for-besokare/infor-ditt-besok/
- https://stockholmsmassan.se/en/prior-to-your-visit/on-site-service/
cloakroom
notes: Cloakrooms are available at the main entrance, the Eastern entrance, the A and B hall galleries, and the C hall; the fee is 45 SEK for a jacket and 45 SEK for a bag, paid by card only (cashless venue). Storage lockers are not currently available; QR-code-operated storage boxes near the Victoria Hall entrance can be used instead for valuables and bags.
status: confirmed
- https://stockholmsmassan.se/en/prior-to-your-visit/on-site-service/
- On-site restaurants
prayer rooms
status: unknown
accessibility
notes: Stockholmsmassan provides accessible restrooms with changing tables (with a published map of accessible restrooms), hearing loop systems in several halls (Victoria Hall, K1, K2, K11, K21, T1, T2) available at the Information Desk with ID, and free companion entry with a companion certificate.
status: confirmed
- https://stockholmsmassan.se/en/prior-to-your-visit/on-site-service/
onsite shuttle
status: unknown
charging points
notes: Portable power banks with charging cables can be rented via the Lectogo app at the main-entrance information desk, and the parking garage (entrance P2) has 24 electric-vehicle charging stations.
status: confirmed
- https://stockholmsmassan.se/en/prior-to-your-visit/on-site-service/
luggage storage
notes: Stockholmsmassan states it does not currently have storage lockers on the premises; QR-code-activated storage boxes near the Victoria Hall entrance are offered as an alternative for valuables and bags.
status: not_available
- https://stockholmsmassan.se/en/prior-to-your-visit/on-site-service/
parking notes: Total of 2000 parking spaces in the garage and open areas around Stockholmsmässan, plus about 300 spaces in the vicinity. Charging stations available.
floor plan url: [https://formex.se/en/for-visitors/product-areas/](https://formex.se/en/for-visitors/product-areas/)
floor plan asset url: [https://formex.se/en/for-visitors/product-areas/](https://formex.se/en/for-visitors/product-areas/)
floor plan schematic
notes: * **Layout:** Divided into two primary halls (**Hall A** and **Hall B**) at Stockholmsmässan. * **Product Segmentation:** Features 8 main product areas spanning interior design, accessories, delicacies, packaging, and children's products. * **Design Talents Area:** Dedicated section within the floor layout for upcoming independent designers. * **Vertical Access:** * Elevator to the 2nd floor located in the **A-gallery**. * Elevator down to Hall B located in the **B-gallery**. * Elevator at the main entrance connects directly to the underground parking garage.
source url: [https://www.formex.se/skisser-och-hallskisser](https://www.google.com/search?q=https://www.formex.se/skisser-och-hallskisser)
google maps place url: https://maps.app.goo.gl/NHkbx1qyAEhLfnSq7
official venue page url: https://formex.se/for-besokare/infor-ditt-besok/
venue navigation map url: https://stockholmsmassan.se/infor-ditt-besok/hitta-till-oss/
Entry & registration
trade only: true
event hours: Tuesday 25 August 09:30–19:00, Wednesday 26 August 09:30–18:00, Thursday 27 August 09:30–16:00
ticket notes: Formex is a trade-only fair open exclusively to industry professionals within interior design, gift, and lifestyle sectors. Registration and ticket purchasing are handled via the official website.
registration url: https://formex.se/for-besokare/infor-ditt-besok/
setup start date: Friday, August 21, 2026
teardown end date: Friday, August 28, 2026
badge collection notes: Tickets and badges are distributed digitally upon online registration and must be presented for entry at Stockholmsmässan.
Organisers
- Hanna Andersson
- Mia Åkerlund
- Sonja Björk Ebert
- Catarina Öhlund
- Tina Larsson
Programme
- Formex Sustainability Award
- Formex trender höst/vinter 2026
- Workshop – Praktfulla pappersklockor med Anna Starrén
- Hur en osäker omvärld påverkar marknad och konsumtion
- Frågelådan med Lena Nyholm
- Vårda och värna
- Det skal være godt å komme hjem
- Lär dig ljussätta som en inredare
- Workshop – Praktfulla pappersklockor med Anna Starrén
- Det ska hålla – både i väggen och i livet
- Ett hem med själ
- Formex trender höst/vinter 2026
- Skapa egna julblommor med DIY-stjärnan Helena Lyth
- LIVEPODD med Snickarn & Inredarn
- Zeitgeist and trends shaping consumer choices
- Helena Hyllar Högtiderna
- Ett hem med själ
- Skapa egna julblommor med DIY-stjärnan Helena Lyth
- Framtidens konsumtionslandskap: trenderna som formar morgondagens marknad
- Från fabriksruin till design – En resa i återbruk och kreativitet
- Provsmaka och lär dig mer om choklad
- Elin Frendberg
- Anna Starrén
- Magnus Ohlsson
- Lena Nyholm
- Stefan Nilsson
- Halvor Bakke
- Jannice Wistrand
- Mathias Mörlin
- Karl Fredrik
- Hanna Wendelbo
- Helena Lyth
- Louise Byg Kongsholm
- Emma Hernell
- Gustav Ovland
- Beriksson
- Frida Ramstedt
- Maria Soxbo
agenda url: https://formex.se/program
- Formex Talks
- Livepodd
- Workshop / Aktivitet
agenda status: partial
- Formex Talks & Keynotes
Previous edition
stats
year: 2026
notes: Official Stockholmsmassan press release confirms Formex January 2026 (20-22 Jan) drew more exhibiting companies than the prior January edition and over 7,000 visitors across three days; exact exhibitor count, country breakdown, and floor area were not published in the official release.
end date: 2026-01-22
start date: 2026-01-20
deals count: 0
edition number: 0
floor area sqm: 0
visitors count: 7000
pavilions count: 0
exhibitors count: 0
visitor countries: 0
exhibitor countries: 0
recap html: <p>The most recent Formex edition before August 2026 ran January 20-22, 2026 at Stockholmsmassan, drawing more exhibiting companies than the prior January edition and over 7,000 visitors over three days. Highlights included a Tartkalas (cake-party) entrance installation by Sasa Antic and Niklas Hansen, a 90-meter Garden Party inspiration walk by Alcro Studio and Lena Nyholm, and the launch of a new award, Arets Tulpan, won by the tulip variety Icoon.</p><p>The prior August 2025 edition (26-28 August), marking Formex's 65th anniversary under the theme Things We Love, brought together 360 exhibitors from the Nordics and beyond and almost 8,000 visitors over three days.</p>
- Arets Tulpan (Tulip of the Year)
- Winter Wonderland entrance exhibition
- Sonja Bjork Ebert
- Catarina and Soren
- Therese Suwe
exhibitor roi: Official recap materials do not publish quantified ROI metrics such as leads generated or sales value. Qualitative exhibitor testimonials from the August 2025 edition describe meeting energetic, satisfied customers and view Formex as a long-running, valuable business tradition. The standard exhibitor start package includes a Leadtrack lead-capture license, 10 complimentary entry tickets for inviting customers, and a company profile in the exhibitor portal, which support lead generation and customer invitations, though no official figures quantify resulting sales or lead volume.
impact summary: Formex's two most recent editions show a live, professionally-focused Nordic interiors and design fair recovering momentum. The August 2025 edition, marking the fair's 65th anniversary, drew 360 exhibitors and almost 8,000 visitors over three days. The following January 2026 edition grew exhibitor participation further and brought in over 7,000 visitors, with organisers publicly describing renewed interest from exhibitors and partners who had been absent for a while. Both editions combined trend exhibitions, award programmes, and business-focused networking for buyers, designers, and producers.
- 360
- 8000
- 7000
- 200
- 246
audience quality: Formex is a trade-only fair restricted to industry professionals, with a minimum visitor age of 15 (children under 3 in strollers are also admitted); it is explicitly a buying fair where attendees make purchases and place orders rather than browse as general consumers. Official materials describe the audience as national and international buyers, wholesalers, importers, producers, designers, stylists, interior decorators, retailers, and media active in interior design, gifts, and related sectors.
- Formex August 2025 (65th anniversary edition)
- Formex January 2026
next edition outlook
year: 2026
- https://www.mynewsdesk.com/se/stockholmsmassan/pressreleases/formex-firar-traditioner-med-winter-wonderland-i-augusti-3455887
- https://www.mynewsdesk.com/se/stockholmsmassan/pressreleases/nu-avsloejas-namnen-paa-design-talents-till-formex-2026-3453240
- https://formex.se/for-besokare/biljetter/
summary: The next Formex edition runs August 25-27, 2026 at Stockholmsmassan. Official announcements confirm a Winter Wonderland theme for the entrance-square exhibition celebrating Swedish traditions, continuation of the Design Talents programme with winners to be named, and an exhibitor list already showing strong sign-up momentum ahead of the show.
end date: 2026-08-27
confidence: medium - core dates, theme, and programme elements are officially confirmed, but final exhibitor/visitor counts for August 2026 are not yet published
start date: 2026-08-25
- Winter Wonderland entrance-square exhibition themed around Swedish traditions and sustainable design, created by Eva Andersson
- Design Talents programme continues with a jury led by Lisa Bengtsson naming a new Best in Show winner
- Standard ticket hours confirmed as Tue 25 Aug 09:30-19:00, Wed 26 Aug 09:30-18:00, Thu 27 Aug 09:30-16:00
Exhibitors
total: 246
- Stockholm
- Göteborg
- Helsingborg
- Borås
- Malmö
- Örebro
- Mölndal
- Lidingö
- Uppsala
- Visby
- Rättvik
- Karlstad
- Falköping
- Norrtälje
- Upplands Väsby
- Svenljunga
- Bjärred
- Trollhättan
- Höganäs
- Eskilstuna
- Kungsbacka
- Johanneshov
- Västerås
- Vellinge
- Västra Frölunda
- Gift and home design suppliers (profile pending)
- Food, tea and spices
- Craft and creative design
- Scandinavian living and dining
- Other gift and home design suppliers
- Fashion and accessories
- Sustainability and eco products
- Paper and packaging
- Lifestyle and garden
- Wholesale and distribution
- Footwear and gloves
- Baby, kids and toys
- Sweden
- Denmark
- Germany
- Norway
- Finland
- Ireland
- United Kingdom
- Netherlands
- France
- Poland
- Estonia
domain enrich
notes: Domains came from the TSI Pro analysis CSV. Trigger DomainEnrich only if deeper company enrichment is needed.
status: not_started
- alskaplat.se
- alot.se
- aworldofcraft.se
- ac.no
- acreto.se
- adoro.se
- affari.nu
- aftek.se
- alde-lind.se
- anneko.se
- annicavallin.com
- annuzza.se
- anteba.se
- appleheart.se
- souvenirs.se
- axelda.com
- axlings.se
- bgreen.dk
- bagers.se
- baroness.se
- bengt-lotta.se
- beriksson.se
- inspirasjon.no
- bloomingville.com
- liwagency.se
- boxinbag.com
- mosaique.dk
- byodahl.se
- bywillow.com
- byeloise.eu
- borjessohandskar.se
- candlenest.se
- capricollection.com
- thecardstore.se
- cardsbyjojo.se
- ceannis.com
- celticcandles.ie
- se.charlottenicolin.com
- hobbytoys.se
- chokladhusetlimhamn.se
- citronelles.com
- conti.se
- cooee.se
- cottonandgrey.com
- criativo.se
- cultdesign.se
- instagram.com
- dbkd.se
- dellback.se
- dellartista.se
- desina.se
- differentdesign.se
- dixie.se
- dynasimport.se
- eduardsaccessories.se
- eightmood.com
- ekelunds.se
- eldbla.se
- eldgarden.se
- emmasskafferi.se
- ensi.se
- fargform.com
- escapulario.com
- ester-erik.dk
- esterdesign.se
- filipiniana.se
- finsmakarna.se
- finsmakeriet.se
- flowdesignbyjonna.se
- fondaco.se
- formverket.se
- franandco.se
- blocho.se
- frejasboning.com
- farnaodlingar.se
- gametimeusaimports.com
- godtbergsen.dk
- greatpretenders.ca
- grebimport.se
- polkagris.com
- gringonordic.se
- engryogsif.dk
- gumselid.com
- gustafochlinnea.se
- hafi.com
- handpickedbrands.se
- hanshugos.se
- happynest.se
- hatshats.de
- hilkecollection.se
- hjelms.se
- hoppalanta.se
- horredsmattan.se
- 5025lifestyle.com
- houseofmansson.com
- halsingesapa.se
- harjedalsbrod.se
- hoganasdrejeri.se
- iblaursen.dk
- idar.se
available domain count: 238
exhibitor analysis quality
total rows: 246
rows with hall: 0
classified rows: 246
rows with booth: 0
unclassified rows: 0
classification coverage pct: 100
Market
region: Nordic / Northern Europe (Sweden-centered), closely linked to the wider Western European design, gift, and consumer-goods trade circuit (France, Germany, Denmark).
why it matters: Formex sits at the center of a recovering Nordic interior-design and gift trade: the organiser's own reporting shows the January 2026 edition grew exhibitor participation and drew over 7,000 visitors, while roughly 85% of the show's exhibitor base is Swedish, making it primarily a domestic-anchored but internationally attended marketplace. The organiser is also investing more visibly in curated trend storytelling (the Elin Frendberg partnership and 'Winter Wonderland' installation) and in circularity signals (the Sustainability Award going to a recycled-textile maker), positioning Formex less as a pure order-writing floor and more as a trend-setting stop on a wider circuit that includes Maison&Objet Paris, Ambiente Frankfurt, and a relaunching Stockholm Furniture Fair. For buyers and brands, that circuit context matters when deciding whether to treat Formex as a standalone Nordic play or as one leg of a broader European sourcing and trend-scouting trip.
- Trade show recovery and rising exhibitor participation
- Circularity and small-scale craftsmanship as a differentiator
- Organiser-led seasonal trend curation as a show differentiator
- Warmer, texture-led, personality-driven interiors
- Earthy, grounded colour palettes replacing pure neutrals
similar event circuit
title: Nordic and European design/gift trade circuit, August 2026 - August 2027
- Maison&Objet Paris (September edition)
- Formex - Stockholm (January 2027)
- Maison&Objet Paris (January edition)
- Ambiente Frankfurt 2027
- Stockholm Furniture Fair 2027
- 3daysofdesign
summary: After Formex's August 25-27, 2026 edition, the next 12 months bring a Paris design-week-aligned Maison&Objet in September, a dense January 2027 cluster combining Formex's own next edition with Ambiente Frankfurt and Maison&Objet's January edition, followed by the relaunched Stockholm Furniture Fair in February 2027 and Copenhagen's 3daysofdesign festival in June 2027.
- September 2026 - Paris design season
- January 2027 trade cluster
- February 2027 Nordic design relaunch
- June 2027 Copenhagen design season
source note: All circuit dates are drawn from each event's own organiser-published page (Formex, Maison&Objet, Messe Frankfurt/Ambiente, Stockholm Furniture Fair, and 3daysofdesign).
planning window: August 2026 - August 2027
Logistics
visa
official url: https://www.migrationsverket.se/en/you-want-to-apply/visiting-sweden.html
ata carnet notes: Sweden accepts ATA Carnets for commercial samples, exhibitions and fairs, and professional equipment, allowing exhibitors to temporarily import booth materials, display goods, and equipment for Formex without paying Swedish customs duties or VAT, provided the goods are re-exported within the carnet's validity period. In Sweden, ATA Carnets are issued through the Stockholm Chamber of Commerce (Stockholms Handelskammare), which also introduced a digital eATA Carnet option starting June 1, 2026.
ata carnet accepted: true
free nationalities notes: Visa requirements are nationality-dependent. EU/EEA citizens and citizens of Schengen-associated states can enter freely. Citizens of many other countries (including the US, Canada, UK, Australia, New Zealand, Japan, and others with Schengen visa-waiver agreements) can visit Sweden for business or tourism for up to 90 days within a 180-day period without a visa. Citizens of countries without such an agreement (e.g. India, China, South Africa, and others) need a Schengen visa before travelling. Sweden has announced that ETIAS travel authorisation will be required for currently visa-exempt travellers, expected to launch by the end of 2026; exhibitors and visitors from visa-exempt countries should check the current ETIAS status close to their travel date.
weather notes: Stockholm in August typically has mild weather, average highs around 20C (68F). Rain is possible; bring a light jacket.
- Business-only trade fair
- Buying, not browsing
- Cashless venue
- Punctual, orderly transit culture
- Stockholm Arlanda Airport
- Stockholm Bromma Airport
- Stockholm Skavsta Airport
connectivity notes: Stockholmsmassan sits directly next to Alvsjo station, which both mainline commuter trains and buses serve. From Stockholm Central Station/T-Centralen it is about 9-10 minutes by commuter train to Alvsjo. Arlanda Airport connects directly to Alvsjo station by train in around 47-49 minutes. The nearest metro (T-bana) stop is Hagsatra, about an 11-minute walk from the venue, served by metro line 19 (and nearby line 14). Local bus routes 144, 165, 173 and 791 also stop at Alvsjo Station right by the venue. Taxis (e.g. Taxi Kurir, Sverigetaxi via the Cabonline app, and Taxi Stockholm) are readily available for airport and hotel transfers. The venue's own Scandic Talk hotel sits directly next to Stockholmsmassan for delegates wanting to stay on-site.
local currency code: SEK
Visitor persona
visa
notes: Business visitors from non-visa-exempt countries should apply for a Schengen visa through a Swedish embassy/consulate or an authorised external service provider such as VFS Global well before the August 25-27, 2026 event dates. Sweden's planned ETIAS requirement for visa-exempt travellers, expected by late 2026, may add a short online authorisation step - travellers should verify current requirements closer to the event.
official url: https://www.migrationsverket.se/en/you-want-to-apply/visiting-sweden.html
estimated cost: 97
processing time: Around 15 calendar days standard processing for a Schengen visa application, potentially up to 30-45 days; visa-exempt travellers need no advance processing time.
requirement summary: Whether a visa is required depends on nationality: EU/EEA and Schengen visa-waiver country citizens (including the US, Canada, UK, Australia, and others) can attend Formex visa-free for up to 90 days in any 180-day period; citizens of non-visa-exempt countries must obtain a Schengen (Type C) visa before travelling.
hotels
- Alvsjo (adjacent to the venue)
- Central Stockholm near Stockholm Central Station (short commuter-train ride to Alvsjo)
- Sodermalm
- Kungsholmen
- Norrmalm/Ostermalm
recommended check in: Arrive 15–30 minutes before opening
recommended check out: 1–2 Hours Before Closing
flights
destination airport: Stockholm Arlanda Airport (ARN)
weather
month: August
packing notes: Bring a light jacket or layers in case of rain or cooler evenings.
temperature range: Average highs around 20C (68F)
rain or seasonality: Stockholm in August typically has mild weather; rain is possible year-round including summer.
transport
parking: Approximately 2,000 on-site parking spaces plus about 300 nearby, including 24 EV charging stations in the garage at entrance P2; paid at the posted rate.
ride hail: Taxi apps such as Cabonline (Taxi Kurir, Sverigetaxi) and Taxi Stockholm operate throughout Stockholm and can reach the venue from the city center in about 15-20 minutes depending on traffic.
hotel to venue: Scandic Talk is about a 1-minute walk from the venue; hotels in central Stockholm are roughly a 9-10 minute commuter-train ride to Alvsjo station next to Stockholmsmassan.
public transit: SL (Stockholm public transport) commuter trains, metro line 19/14, and local buses (144, 165, 173, 791) all serve Alvsjo station directly beside Stockholmsmassan.
airport to venue: Direct commuter train from Arlanda Airport to Alvsjo station takes about 47-49 minutes; Bromma Airport is closer by distance (about 9-10 km) but requires a taxi or bus-plus-train combination.
- Confirm event pass and badge details
- Confirm visa and travel documents
- Book flights and hotel
- Shortlist target exhibitors/sessions
- Prepare meeting calendar
itinerary builder
- Stockholm City
- Visit Stockholm
Exhibitor persona
compliance
notes: The exhibitor Startpaket bundles Stockholmsmässan's group insurance for exhibitors and one electrical outlet per booth; full stand and safety rules are published in Stockholmsmässan's general terms and conditions.
stand rules url: https://stockholmsmassan.se/villkor-och-bestammelser/
lead capture
notes: Formex's official exhibitor Startpaketet (mandatory main-exhibitor start package, 6895 kr excl. VAT) includes 1 Leadtrack license, named explicitly on the official pricing page. Booking and exhibitor-portal access for services tied to the package go through the login-gated exhibitor portal at exhibitors.stockholmsmassan.se; no further public detail on activation steps, export/CRM integration, device type, or order deadline is published outside that login-gated portal.
- badge scan (Leadtrack license)
- https://formex.se/for-utstallare/priser-intresseanmalan/
- https://formex.se/for-utstallare/for-bokade-utstallare/
- https://exhibitors.stockholmsmassan.se/?site=formex
provider name: Leadtrack
availability status: unknown
badge scanner available: true
recommended followup sla: Contact new leads within 48 hours of the show-floor conversation, while trend details and buyer intent are still fresh.
- Confirm booth package and payment deadlines
- Submit stand design and contractor forms
- Book staff travel and accommodation
- Prepare freight and customs documents
- Prepare lead capture, collateral, and follow-up workflow
freight shipping
notes: Free freight and empty-packaging handling is included in the exhibitor Startpaket for standard volumes.
deadline summary: Goods exceeding 1,000 kg or 4 cubic meters must be pre-booked at least 4 business days before arrival; unbooked loading/unloading is charged extra.
Planning
exhibitor
lead capture
notes: Formex's official exhibitor Startpaketet (mandatory main-exhibitor start package, 6895 kr excl. VAT) includes 1 Leadtrack license, named explicitly on the official pricing page. Booking and exhibitor-portal access for services tied to the package go through the login-gated exhibitor portal at exhibitors.stockholmsmassan.se; no further public detail on activation steps, export/CRM integration, device type, or order deadline is published outside that login-gated portal.
recommended followup sla: Contact new leads within 48 hours of the show-floor conversation, while trend details and buyer intent are still fresh.
- Stockholm City Centre
- Vasa Museum
- Skansen
- Södermalm
- Avicii Arena
best visit day: 2026-08-25
- Formex utställarmingel
- Stockholmsmässan on-site restaurants
- Scandic Talk hotel bar
- Formex scen seating area
- Take the commuter train, not a taxi, from central Stockholm
- Buy your entry ticket online in advance
- Check the daily opening hours before you plan your day
- Bring a card, not cash
- Plan for a light jacket even in August
- Use the cloakroom and storage boxes, not lockers, for bags
- Remember this is a trade-only event
- Talks & Trends
- Workshops
- Buyer/Exhibitor Meetings
- Networking
best visit day reasoning: Tuesday, August 25 combines the longest published opening hours of the three days (09:30-19:00, versus 09:30-18:00 on Wednesday and 09:30-16:00 on Thursday) with a full official Formex Talks and workshop programme running roughly 11:00-16:45, per the event's own published schedule.
Costs
calculator
currency: SEK
per diem usd: 70
booth sqm max: 0
booth sqm min: 9
visa cost usd: 0
nights default: 2
booth sqm default: 9
insurance cost usd: 35
shell per sqm low usd: 118.42
shell per sqm high usd: 170.82
hotel mid per night usd: 104
hotel budget per night usd: 80
hotel premium per night usd: 147
booth prices
notes: Detailed booth pricing tiers for Formex 2026 require contacting the organiser or accessing the exhibitor portal ([https://formex.se/for-utstallare/priser-intresseanmalan/](https://formex.se/for-utstallare/priser-intresseanmalan/)). Public unauthenticated space rate tables are not published on the primary event site.
source: https://formex.se/for-utstallare/priser-intresseanmalan/
currency: SEK
standard booth sqm: 0
raw space per sqm low: 0
raw space per sqm high: 0
shell scheme per sqm low: 0
shell scheme per sqm high: 0
Decision tools
quiz result config
mode: visit_exhibit_skip
intro: Answer each question with your closest match - your Formex 2026 recommendation updates as you go.
- Yes - visit Formex 2026
- Yes - exhibit at Formex 2026
- Not this edition
tie label: Split decision - compare visit and exhibit paths.
tie description: Your answers point in more than one direction. Review the visit and exhibit summaries below to see which fits your goals and budget better.
Media
- Sustainability Award Winner Sculpture 2026
- Inspiration - Nordic Fairytale
- Sustainability - Interview
- Inspiration - Krickelins
- Inspiration - Maxjenny Jan Rundgren
- Visitor Info - Venue
- Visitor Info - Commuter Train
- Visitor Info - Exhibition Hall
- Program - Frida Ramstedt
- Inspiration - Sasa Niklas
- Press - Tina Larsson
- Design Talents
og image url: https://cdn.tradeshowintel.com/assets/tsi_pro/69d39d617c04238da3ab7e91/og_1785411083.webp
event logo url: https://cdn.tradeshowintel.com/assets/event_logos/69d39d617c04238da3ab7e91_1778495587.svg
hero image url: https://cdn.tradeshowintel.com/assets/tsi_pro/69d39d617c04238da3ab7e91/hero_1785402698.webp
Answers
- Sonja Bjork Ebert
- Catarina and Soren
- Therese Suwe
Sources
- Sustainability Award
- Inspiration
- Formex utmärkelser
- Hållbarhet på Formex
- För bokade utställare
- Formex Visitor Info
- Formex Program
- Formex Press
- Formex Visitor Area
- Priser & intresseanmälan | Boka monter till Formex 2026
- Formex januari 2026 - fler utstallare och en bransch pa vag tillbaka
- Trender, moten och inspiration - sa summerar vi Formex
- Formex firar traditioner med Winter Wonderland i augusti
- Nu avslojas namnen pa Design Talents till Formex 2026
- Oppettider och biljettpriser - Formex
- Om Formex
- Formex presenterar vinnarna av Sustainability Award, Design Talents och Stand Spotlight
- Seasonal trend insights with Elin Frendberg
- Formex 2026 celebrate traditions with Autumn/Winter edition
- Visit the Maison&Objet Paris fair
- Ambiente | International Consumer Goods Fair
- Stockholm Furniture Fair returns 2027 – reimagined and renewed
- 3daysofdesign
- The 8 standout interior design trends set to shape 2026
- 7 Scandinavian Design Trends to Bring Into Your Home in 2026