Trade show

FOR BEAUTY 2026

FOR BEAUTY is a Czech trade fair for cosmetics, hairdressing, and nail design, held twice a year at PVA EXPO PRAHA in Prague. The spring edition took place April 17-18, 2026, and the autumn edition is on October 2-3, 2026, featuring professional competitions and a wide range of exhibitors.

FOR BEAUTY is a Czech trade fair for cosmetics, hairdressing, and nail design, held twice a year at PVA EXPO PRAHA in Prague. The spring edition took place April 17-18, 2026, and the autumn edition is on October 2-3, 2026, featuring professional competitions and a wide range of exhibitors.

Event details

• Dates: 2–3 Oct 2026
• Location: Prague, Czech Republic
• Venue: PVA EXPO PRAHA
• Industry: Cosmetics
• Category: Trade show

Audience scale

• Exhibitors: 197+
• Attendees: 11,834+

Why exhibit

Showcase your products to a highly targeted audience of beauty professionals, including salon owners, distributors, and retailers. FOR BEAUTY is the leading beauty trade fair in the Czech Republic, offering excellent networking opportunities, professional competitions, and high visitor attendance. Benefit from the venue's modern facilities and established reputation.

Why visit

Discover the latest trends and products in cosmetics, hairdressing, nail design, and wellness. Attend professional competitions, network with industry peers, and find new suppliers and business partners. FOR BEAUTY is the key meeting place for beauty professionals in Central Europe.

Exhibitor profile

• Cosmetics manufacturers
• Hairdressing products
• Nail design supplies
• Foot care products
• SPA equipment
• Salon furniture
• Beauty technology
• Wellness products

Visitor profile

• Salon owners
• Beauty therapists
• Hairdressers
• Nail technicians
• Distributors
• Retailers
• SPA managers
• Wellness professionals

Industries

• Cosmetics
• Hairdressing
• Nail Design
• Foot Care
• SPA
• Manicure
• Pedicure
• Wellness