Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.
Event overview
Overview
The Festa das Flores in Joinville is a historic celebration dedicated to the blooming of the Laelia purpurata orchid, the symbol of Joinville and Santa Catarina. This festival, which began in 1936, showcases a stunning array of orchids, flowers, and ornamental plants, captivating visitors with its vibrant displays.
The event also features a marketplace, cultural performances, and competitions, making it a must-visit for flower enthusiasts and families alike. Festa das Flores takes place in.
TL;DR
- 1Dates and Venue: Festa das Flores runs from November 18 to 23, 2026, at Expoville, Joinville, Brazil.
- 2Scale and Focus: This festival is one of Brazil's oldest flower festivals, showcasing thousands of orchids and ornamental plants.
- 3Organiser: The event is organized by AJAO - Agremiação Joinvilense dos Amadores de Orquídeas.
- 4Buyer Authority: Attendees include orchid enthusiasts, landscapers, producers, and the general public.
- 5Entry: Tickets range from R$25 to R$30, with discounts for students and seniors.
Why visit
Festa das Flores is Joinville's orchid and ornamental plant festival, held at Expoville from 18 to 23 November 2026. Attendees include orchid enthusiasts, landscapers, producers, and the general public.
Why exhibit
Gain visibility among thousands of visitors passionate about flowers and plants. Network with industry professionals and potential customers. Showcase your products in a vibrant marketplace setting. Benefit from the festival's strong community ties and historical significance. Meet qualified buyers and partners including Orchid growers showcasing rare species, Suppliers of gardening tools and supplies, Artisans selling floral-themed crafts. Position your offer across orchids.
Attendees, exhibitors & solutions
Who this event is for
Visitor profile
Typical attendee groups you can expect to meet.
Orchid enthusiasts looking to expand their collections
Landscapers seeking inspiration and new plants
Gardeners interested in ornamental plants
Families looking for cultural activities and entertainment
Tourists exploring local attractions in Joinville
Students and educators interested in horticulture
Exhibitor profile
Main supplier and exhibitor segments present at the show.
Orchid growers showcasing rare species
Suppliers of gardening tools and supplies
Artisans selling floral-themed crafts
Food vendors offering local delicacies
Companies providing landscaping services
Organizations promoting environmental sustainability
Product categories
Key solution areas showcased across the event.
Orchids and ornamental plants
Gardening tools and supplies
Floral arrangements and decorations
Local food products and delicacies
Cultural crafts and artworks
Landscaping services and consultations
Location & Facilities
Venue
Expoville
Joinville, BR
Facilities
Parking
Expoville in Joinville typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Food options
On-site catering
On-site diningParking: Expoville in Joinville typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Gate: Follow organiser signage to the main visitor entrance at Expoville for badge collection; allow extra time for security screening during peak morning arrival.
Attend
Entry & tickets
Intelligence
Market context
Key market insights, trends, news and related events to help you understand the bigger picture.
Joinville, BR
Why it matters
On 2026-11-18 to 2026-11-23, Festa das Flores in Joinville covering Orchids and ornamental plants, Gardening tools and supplies, Floral arrangements and decorations, Local food products an gives food buyers a single calendar window to compare suppliers, validate specs on the stand, and book follow-ups before the next buying cycle - especially when your roadmap matches the published exhibitor profile.
Industry trends
Key trends shaping this market and its wider industry.
Sustainability in procurement
What sustainability in procurement means for buyers and exhibitors in this sector.
Automation and labour efficiency
What automation and labour efficiency means for buyers and exhibitors in this sector.
Regional supply-chain resilience
What regional supply-chain resilience means for buyers and exhibitors in this sector.
Hybrid engagement models
What hybrid engagement models means for buyers and exhibitors in this sector.
Plan your trip
Travel & logistics
Local currency · BRL
Hotel tiers
A range of accommodation options near the venue and across key areas.
Bourbon Convention Hotel Joinville
4-star
JoinvilleUSD 150–190 / night
Naalt Hotel Joinville
4-star
JoinvilleUSD 150–190 / night
Blue Tree Towers Joinville
4-star
JoinvilleUSD 150–190 / night
Alven Hotel by Slaviero Hoteis
3-star
JoinvilleUSD 95–122 / night
Hotel Dois H
3-star
JoinvilleUSD 95–122 / night
Local transport
Get around the city with these convenient transport options.
Airport taxi
Estimated costCost TBA
Best forJOI airport to central Joinville hotels
No official fare was captured; airport is the documented arrival point for captured flights. Confirm live fares before travel.
Rideshare
Estimated costCost TBA
Best forJOI airport to central Joinville hotels
Ride-hail apps are commonly used in Brazilian cities; keep a taxi backup if coverage is slow.
Local bus
Estimated costCost TBA
Best forJoinville city centre to Expoville
Joinville has no metro or tram; local buses are the public-transit option.
Hotel-to-venue taxi
Estimated costCost TBA
Best forCentral Joinville hotels to Expoville
Travel time and exact fare were not captured; allow extra time on opening day.
Hotel-to-venue rideshare
Estimated costCost TBA
Best forCentral Joinville hotels to Expoville
Confirm the designated ride-hail pickup area at Expoville during the festival.
Venue parking
Estimated costCost TBA
Best forExpoville on-site parking
Parking availability is likely but not confirmed for this edition; arrive early on peak days.
taxi
Estimated costCost TBA
Best forJoinville-Lauro Carneiro de Loyola Airport (JOI) to Expoville
taxi
Estimated costCost TBA
Best forSao Paulo-Guarulhos International Airport (GRU) to Expoville
Weather
Joinville sits in Santa Catarina's coastal spring zone; late November is typically mild to warm, with daytime highs near 27-28 C and cooler evenings. Passing showers are common in spring, so check a live forecast before travel and carry a compact umbrella. No official Festa das Flores weather series was captured for 18-23 November 2026.
Plan for the climate
Check temperatures and pack accordingly
Venue connectivity
Brazilian mobile coverage in Joinville is generally good in central areas. Prepaid SIMs from Vivo, Claro, and TIM are common; eSIM support varies by carrier. Venue Wi-Fi at Expoville was not captured, so confirm access with the organiser. Download offline maps and a Portuguese translation app before arrival.
Ride-hailing
Taxis
Public transit
Car rentals
Cultural notes
Useful information to help you have a smooth and respectful visit.
Language and signage
Portuguese is the local language; carry the Expoville address in Portuguese and use a translation app for menus, transport, and exhibitor conversations.
Display etiquette
Many orchids and ornamental plants are living display or competition entries; follow barriers and ask before touching or moving plants.
Plant purchases
If you buy plants or cuttings, ask the seller about transport, care, and any phytosanitary paperwork needed for your destination.
Spring weather
November can bring warm days and passing showers; dress in layers and keep rain gear handy for outdoor displays.
Local business follow-up
Brazilian horticulture contacts often use WhatsApp for follow-up; confirm the preferred channel before leaving the stand.
Practical guides
Visitor & Exhibitor Essentials
Everything needed to arrive prepared, navigate the event, and make the visit productive.
Flights
Captures show Joinville (JOI) served mainly through one- or two-stop routings via Sao Paulo GRU with LATAM and Delta codeshares. Fares in the capture include required taxes and fees for one adult economy passenger; optional charges and bag fees may apply. November 2026 samples listed New York round-trips from roughly BRL 5,772 and London from roughly BRL 6,036, so book early for the 18-23 November fair window and confirm JOI connection legs separately. Check baggage rules if you plan to bring home plants or cuttings.
Transport
Get to the venue and around the city with these options.
Airport → venue: Use the nearest international airport serving Joinville; Metro, train or taxi links are typically available to the venue district.
Hotel → venue: Precinct hotels near Expoville: Joinville: Bourbon Convention Hotel Joinville; Joinville: Naalt Hotel Joinville; Joinville: Blue Tree Towers Joinville.
Ride-hail: Uber and 99 are commonly used in Brazilian cities, including Joinville; confirm app coverage at your arrival time and keep a taxi backup. Ride-hail pickup points at Expoville may be designated during the festival, so follow venue signage.
Public transit: Joinville does not have a metro or tram network. Local buses are the public-transit option; ask the hotel or venue which route serves Expoville and confirm the current single-journey fare, approximately BRL 5-6.
Parking: Expoville is expected to have on-site parking, but rates and gate access were not captured for Festa das Flores. Confirm daily parking cost and exhibitor or visitor access with the venue before driving. Arrive early on peak days and follow steward directions.
Weather
Plan and pack for the event climate.
Month: November 2026
Seasonality: Spring in southern Brazil brings changeable, humid conditions; passing showers are possible during the 18-23 November 2026 window. Captures did not include rainfall data, so carry a compact umbrella and check the daily forecast.
Packing: Pack light layers for warm days and cooler evenings, a rain jacket or umbrella, comfortable walking shoes for exhibition halls and outdoor plant displays, sun protection, and a reusable bag for plant purchases. Bring a portable charger for long days at Expoville.
Plan your trip
Planning
Best day to visit: Day 2 (mid-show)
Mid-show days at Festa das Flores usually combine full exhibitor attendance with scheduled B2B meetings, before early pack-down on the final day.
Day 1
Reserve a Joinville hotel for 18-23 November 2026; request a quiet room and confirm breakfast and parking inclusions. — Captured shortlist includes Bourbon Convention, Naalt, Blue Tree Towers, Alven, and Hotel Dois H.
Day 2
Budget an airport transfer from JOI to your hotel; captures did not include an official fare, so plan an approximate BRL 80-120 taxi or rideshare band and confirm locally. — Label the amount as an estimate; confirm live fares at the airport.
Day 3
Check Brazilian entry rules for your passport; confirm passport validity, visa or e-visa needs, and any onward travel proof. — Rules depend on nationality; use official Brazilian consulate guidance.
Day 4
Arrange travel insurance that covers baggage and any plant purchases; check airline cabin rules for live plants and cuttings. — Plant movement may require phytosanitary documents; ask the seller before flying.
Day 5
Review the November forecast for Joinville; pack light layers, a rain jacket, and comfortable shoes for exhibition halls and outdoor displays.; Map the hotel-to-Expoville route; Joinville has no metro or tram, so plan taxi, rideshare, or local bus and confirm the venue entrance. — Public-transit routes were not captured; check with the hotel or venue.
Day 6
If you are a trade buyer, ask the organiser whether trade registration or buyer credentials are needed; do not assume gate access.; Build a shortlist of orchid growers, nurseries, and ornamental plant suppliers to visit; check the official schedule for any timed talks or displays. — The captured schedule page is festadasflores.com.br/schedule.
Day 7
Check baggage and customs rules before buying plants, substrates, or cuttings; live plant movement may require phytosanitary documents. — Ask growers for care and transport advice specific to your destination.
Day 8
Download offline Portuguese maps and translation tools; save the venue address in Portuguese for taxi drivers. — English is not the local language; translation support helps with drivers and exhibitors.
Day 9
Confirm airport pickup or rideshare for arrival day, and keep a backup taxi contact in case app coverage is slow. — Ride-hail availability can vary by arrival time.
Day 10
Confirm the Festa das Flores dates, Expoville venue address, and opening days on festadasflores.com.br; check whether tickets are sold online or at the gate.; Pack documents, confirm hotel check-in time, and arrive early on your first show day for orientation and badge or ticket collection. — Allow extra time on opening day for queues and venue navigation.
Day 11
Book flights into Joinville (JOI) with a Sao Paulo GRU connection; compare the captured JFK and LHR fare samples before locking dates. — JFK samples started around BRL 5,772 and LHR around BRL 6,036 in the captures.
Sample visitor itinerary
Route-optimised day
Day 1 · morning
Registration and hall orientation at Expoville
Day 2 · core sessions
Supplier meetings and product demos
Day 3 · wrap-up
Final negotiations and follow-up
Networking spots
2Festa das Flores registration concourse
Expoville
Central meeting point before and between hall appointments during show days.
Organiser B2B lounge (if offered)
Expoville
Hosted matchmaking and buyer programmes when published by the organiser.
Budget
Costs & budget
Build your working budget
Adjust the inputs below to create a directional event budget.
Estimated budget
Live estimate
- Hotel × 2 nightsR$190.00
- Per diem × 2R$150.00
Estimated totalR$340.00
This is a directional estimate. Please verify live rates before booking.
Decision
Visit, exhibit, or skip?
Should you go?
Use this quick check to decide whether Festa das Flores fits your visit, exhibit or skip plan.
QUESTION 1 OF 6
For Festa das Flores, what is your primary role on the show floor?
Decision matrix
Compare participation options side by side to choose the best fit for your objectives.
visit
Your category focus and target suppliers align with the official exhibitor profile.
Best for
Buyers, engineers, and delegates sourcing Orchids and ornamental plants and Gardening tools and supplies solutions and benchmarking suppliers at Festa das Flores in Joinville.
Min. budget
$2,650.00
Timeline
4-8 weeks before opening day for registration, hotels, and travel.
Risks
Session times and ticket tiers may change - confirm the official agenda before booking.
exhibit
You have a defined lead-generation or distributor recruitment goal for this market.
Best for
Brands and manufacturers launching Orchids and ornamental plants and Gardening tools and supplies products who need qualified meetings with the event's trade audience.
Min. budget
$11,925.00
Timeline
3-6 months for stand booking, freight, staffing, and pre-show marketing.
Risks
Booth pricing and corner premiums vary by hall - confirm with the organiser sales team.
skip
Audience, geography, or commercial goals do not justify travel and stand costs this cycle.
Best for
Teams with weak category fit, budget constraints, or overlapping commitments during the Joinville show week.
Timeline
N/A
Risks
Skipping may mean missing buyer meetings if competitors exhibit or attend the same week.
Gallery
Photos
FAQs & glossary
Answers
Frequently asked
Where should I stay for the orchid and ornamental plant fair in Joinville?
Google Hotels captures for 18-23 November 2026 list Bourbon Convention Hotel Joinville, Naalt Hotel Joinville and Blue Tree Towers Joinville as 4-star options with 4.5-4.6 guest ratings, plus 3-star choices such as Alven Hotel by Slaviero Hoteis and Hotel Dois H. Apartment-style stays with kitchens are also available for longer visits.
Which airport serves Joinville and how do I fly in?
Joinville is served by Joinville-Lauro Carneiro de Loyola Airport (JOI). Captured itineraries from New York and London connect through Sao Paulo GRU, often with LATAM or Delta + LATAM, so plan for one or two stops and book the JOI leg together with your long-haul ticket.
How much are flights to Joinville for the November 2026 fair?
Captured Google Flights results for 18 November 2026 departures showed round-trip economy fares from about BRL 5,772 from New York JFK and about BRL 6,036 from London LHR, including required taxes and fees for one adult. Bag fees and optional charges are extra, and prices move with demand.
What should I pack for Joinville in November?
November is late spring in southern Brazil. Captures did not include an official weather series, so check the forecast before travelling and pack light layers, rain protection and comfortable shoes for walking exhibition halls and outdoor plant displays.
Glossary
- Orchidaceae
- The orchid family; Festa das Flores displays include orchid species and hybrids from this family.
- Epiphyte
- A plant that grows on another plant for support rather than in soil; many orchids are epiphytes and are displayed mounted on bark or in specialist substrates.
- Substrate
- The growing medium around orchid roots, such as bark, sphagnum, charcoal, or perlite mixes; nurseries at the fair may sell or demonstrate different blends.
- Hybrid
- A plant produced by crossing two species or cultivars; orchid displays often group hybrids by flower form, colour, and novelty.
- Cultivar
- A cultivated plant variety with consistent traits; orchid growers use cultivar names to track parentage and show quality.
- Mericlone
- A tissue-cultured clone that produces genetically identical offspring; commercial nurseries use mericloning for uniform orchid plants.
- Inflorescence
- The flower spike or arrangement of flowers on a plant; judges and buyers often assess inflorescence form and stem strength.
- Acclimatization
- The gradual adjustment of a plant to new light, humidity, and temperature conditions; important when moving orchids from greenhouse to home or event display.
- Phytosanitary certificate
- An official plant-health document required for some cross-border movements of live plants; exhibitors and buyers should check rules for their destination.
- Ornamental horticulture
- The production and marketing of plants for gardens, interiors, events, and landscapes; this covers many of the nursery exhibits at Festa das Flores.
- Landscape display
- A designed planting or floral installation that shows how orchids and ornamental plants can be combined in gardens or event settings.
- Post-harvest care
- Handling and after-sale care that affects how long cut flowers or live plants remain saleable and attractive; relevant to florists and retail buyers.
- Seedling
- A young plant raised from seed; orchid seedlings may be sold by specialist growers for collectors and nurseries to grow on.
- Cattleya alliance
- A group of related orchid genera popular in shows and breeding; displays may include large-flowered hybrids from this alliance.
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Also known as
Alternate names and search phrases for this event.
- Festa das Flores Joinville 2026
- Joinville flower festival 2026
- Festa das Flores tickets
- Joinville events November 2026
- Festa das Flores exhibitors
- Festa das Flores 2026
- Festa 2026
- Festa Joinville 2026
- Joinville BR
- Flower Festival Joinville 2026
2 more alternate names hidden
Digital business cards for the show floor
Display a free company card at your booth, or share your professional card on the show floor.