F&B@Sea 2027 comes to Miami on 7-8 April 2027.
Dates
7–8 Apr 2027
City / country
Miami, United States
Venue
Mana Wynwood Convention Center
Event overview
F&B@Sea 2027 brings the cruise industry's food and beverage buyers and suppliers to Mana Wynwood Convention Center in Miami on 7–8 April 2027.
The two-day trade event combines a sourcing marketplace, tastings, live culinary demonstrations and main-stage sessions on cruise dining and drinking.
It is the specialist F&B event in the Seatrade Cruise calendar.
TL;DR
Visit F&B@Sea 2027 to taste and compare cruise-ready products, meet the people who specify fleet menus, and pre-book supplier meetings through the matchmaking programme. Live demos and main-stage sessions show how plant-forward menus, non-alcoholic drinks and sustainable sourcing are changing onboard dining.
Exhibit at F&B@Sea 2027 to put samples in front of cruise line F&B directors, procurement leads and executive chefs in a two-day, high-density format. The Bistro, Sampler Village and Matchmaking Café create structured tasting and meeting moments that a stand alone cannot replicate.
Attendees, exhibitors & solutions
Visitor profile
Typical attendee groups you can expect to meet.
Exhibitor profile
Main supplier and exhibitor segments present at the show.
Product categories
Key solution areas showcased across the event.
Location & Facilities
Halls & areas
1318 NW 23rd St, Miami, FL 33127, United States
Entrances & gates
Main entrance
Street-level entrance on NW 23rd St; step-free access.
The venue is step-free at the main entrance; ask the registration desk for accessible routes and seating.
Food options
The Bistro
On-site diningParking: Use the paid surface lots along NW 23rd Street and the venue's designated event parking; rideshare drop-off is on NW 23rd Street at the main entrance.
Gate: Enter through the main Mana Wynwood Convention Center doors on NW 23rd Street and follow event signage to badge collection.
Attend
Expo Plus
2026 published rate; includes daily catered events. 2027 pricing to be confirmed when registration opens.
Expo Pass
2026 published rate for show-floor access. 2027 pricing to be confirmed.
Cruise Line Executive
Free with an organiser code for qualifying cruise line executives.
Ticket info
Badge collection
Bring photo ID and your registration confirmation to the main entrance desk.
Ticket notes
2027 registration is not yet open; the organiser is collecting expressions of interest. Prices shown are the published 2026 rates.
What's on
How the last edition performed
Last edition
2026
Visitors: 3,000
Exhibitors: 230
Visitor countries: 57
This edition
2027
Visitors: 2,450
Exhibitors: 230
Next edition
Not announced yet
Growth over time
Edition recap
New this edition
Impact
F&B@Sea sits inside the cruise industry's buying cycle: menus and supply contracts are set months before ships sail, and Miami concentrates corporate F&B teams. A two-day format with tastings shortens product evaluation and gives suppliers a credible route to fleet-wide listings.
Audience quality
The audience is narrow but senior: cruise line F&B operations, menu development, procurement and hotel leadership. The 2026 edition reported 44 cruise line brands and 57 countries, so exhibitors meet decision-makers from multiple fleets rather than a general hospitality crowd.
Exhibitor outcomes
ROI depends on sample-to-order conversion. With 230+ vendors and roughly 3,000 attendees, the ratio is favourable for tasting-led products, but suppliers should pre-book matchmaking meetings and bring cruise-ready pack sizes, allergen data and shelf-life documentation to convert interest into trials.
Intelligence
Key market insights, trends, news and related events to help you understand the bigger picture.
Why it matters
Miami is the operational and commercial base for much of the global cruise fleet, and F&B@Sea is the only Miami trade event focused solely on cruise food and beverage. For suppliers, it compresses months of buyer introductions into two days; for cruise lines, it is a single room to compare new menu, drinks and equipment ideas.
Key trends shaping this market and its wider industry.
Experiential dining and destination-led menus
Cruise lines are moving beyond traditional dining rooms toward immersive, destination-inspired concepts that give guests a sense of place. Menus increasingly tell a story about provenance, culture and craft, and suppliers are asked for products that support that narrative rather than generic bulk ingredients.
What it changes: Suppliers that can document origin, story and onboard application have an advantage over commodity vendors.
Mindful drinking and premium no-alcohol options
Non-alcoholic cocktails, functional drinks and premium soft drinks are moving from a niche request to a standard part of cruise beverage programmes. Operators report growing demand from younger guests and from passengers who want choice without alcohol.
What it changes: Beverage exhibitors should bring no-alcohol SKUs and mixing concepts, not just wine and spirits.
Sustainable sourcing and waste reduction
Cruise lines face pressure to prove responsible sourcing, cut food waste and adopt recyclable or compostable packaging. Product decisions now weigh supply-chain traceability, portion control and end-of-life packaging alongside price and taste.
What it changes: Sustainability claims need evidence; suppliers without traceability data will struggle in cruise procurement.
F&B@Sea sits in a cluster of Miami cruise-industry events. Buyers often combine it with Seatrade Cruise Global, and suppliers plan the spring around the wider Seatrade circuit.
Seatrade Cruise Med 2026
Lisbon, Portugal
European edition; exact 2026 dates to be confirmed on the organiser site.
websiteSeatrade Cruise Global 2027
Miami Beach, United States
Dates are the expected co-located week; confirm on the Seatrade site before booking.
websiteCruise Ship Interiors Expo America 2027
Miami Beach, United States
Dates follow the published circuit pattern and should be confirmed with the organiser.
websiteMiami cruise week
Both events fall in the same April week, which suits a single Miami trip.
Summer design season
A separate June trip for interior and hospitality design buyers.
Circuit dates are planning estimates from the published Miami cruise calendar; confirm each event's dates with its organiser before booking.
Plan your trip
Choose from the following airports, with convenient access to the event and venue.
Closest major airport; Metrorail and rideshare connect to Wynwood.
8 miles
to venue
20–30 minutes
by car
Fort Lauderdale-Hollywood International Airport
Useful for cheaper domestic fares; allow extra time in traffic.
25 miles
to venue
40–55 minutes
by car
A range of accommodation options near the venue and across key areas.
USD 150–220 / night
April rates for a standard king room; book 8–12 weeks ahead.
USD 240–340 / night
Walkable to Mana Wynwood; rates rise during cruise-industry weeks.
USD 400–650 / night
Longer commute but full-service amenities and beach access.
Get around the city with these convenient transport options.
Rideshare
25–40 minutes depending on traffic; drop-off on NW 23rd St.
Metrorail + walk/rideshare
Metrorail to Government Center or Allapattah, then a short rideshare to the venue.
Plan your trip
Check the latest visa requirements and entry guidelines before travelling.
| Type | Who needs it | Fee | Processing | |
|---|---|---|---|---|
| ESTA (Visa Waiver Program) | Eligible passport holders from Visa Waiver Program countries | — | Usually within 72 hours | |
| B-1 business visitor visa | Travellers without ESTA eligibility attending meetings or a trade show | — | Interview waits vary by consulate |
Canadian citizens generally need no visa for short business visits; ESTA-eligible travellers pay the online authorisation fee.
The US accepts ATA carnets for many temporary exhibits; confirm the specific goods and port of entry with your freight forwarder.
Official visa pageWeather
April in Miami is warm and humid, with highs near 29°C and lows near 23°C. Brief afternoon showers are common, so carry a compact umbrella and light layers for air-conditioned halls.
Plan for the climate
Check temperatures and pack accordingly
Venue connectivity
US mobile networks use eSIM or physical SIM; the venue and hotels provide Wi-Fi. A US$10–20 prepaid data plan covers a short trip.
Ride-hailing
Taxis
Public transit
Car rentals
Useful information to help you have a smooth and respectful visit.
Tipping
Restaurant bills usually add 18–20% gratuity; taxis and rideshare tips are customary.
Dress and pace
Business casual is standard at cruise-industry events; sessions start on time and the show floor is busiest mid-morning.
Practical guides
Everything needed to arrive prepared, navigate the event, and make the visit productive.
Destination: MIA — Miami International Airport
Book 8–12 weeks ahead; April is high season in South Florida. FLL can be cheaper for domestic connections.
Most European and many other visitors can use ESTA; others need a B-1 business visa. Check your nationality before booking.
Estimated cost: ESTA fee varies; B-1 visa fee is set by the US government
Processing: ESTA usually within 72 hours; visa interviews can take weeks
Carry an event confirmation and hotel booking for immigration.
OfficialGet to the venue and around the city with these options.
Airport → venue: MIA to Mana Wynwood is about 8 miles and 20–30 minutes by rideshare, roughly US$18–30. Metrorail plus a short rideshare is cheaper but slower.
Hotel → venue: Wynwood hotels are walkable; Midtown and Downtown hotels are a 10–20 minute rideshare.
Ride-hail: Uber and Lyft operate across Miami; use the designated pickup zone at MIA.
Public transit: Metrorail connects MIA to downtown; Metromover is free in the downtown core. Buses serve Wynwood but are slower.
Parking: Paid event parking is available in Wynwood lots; arrive before 09:30 on show days.
Plan and pack for the event climate.
Month: April
Temperature: 23–29°C
Seasonality: Warm and humid with brief afternoon showers; the rainy season builds from May.
Packing: Light business casual, a compact umbrella, comfortable shoes and a light jacket for air-conditioned session rooms.
Plan your trip
Best day to visit: 7 April 2027
Day one carries the opening keynote, the fullest show-floor programme and the welcome reception, so a single-day visitor gets the widest choice of suppliers and sessions.
Confirm registration and pass type — 2027 registration opens later; join the interest list now and book travel once passes are live.
Book flights and hotel — Use MIA if possible; Wynwood and Midtown hotels fill during cruise week.
Build a supplier shortlist — Review exhibitor categories and request matchmaking meetings in The Bistro and Sampler Village.
Check visa or ESTA status and pack — Carry event confirmation, hotel booking and photo ID; pack for warm, humid days.
Plan sessions and arrival time — Aim to arrive by 09:30 on 7 April; badge collection is at the main NW 23rd St entrance.
Badge collection and coffee
Main entrance, Mana WynwoodSupplier meetings in The Marketplace
The MarketplaceTasting lunch at The Bistro
The BistroMain Stage panel and matchmaking follow-ups
Main Stage / Matchmaking CaféWynwood Walls
Art and Culture
10 minutes on foot from the venue
Iconic street-art murals and galleries in the surrounding neighbourhood.
Pérez Art Museum Miami
Museum
15–20 minutes by rideshare
Contemporary art and waterfront sculpture park, useful for a half-day extension.
Lido Deck
Event lounge
Beach-club-inspired networking space and the likely welcome-reception hub.
Matchmaking Café
Structured meetings
Pre-booked buyer-supplier meetings in a café-style setting.
A two-day show generates a dense set of conversations. Teams that send tailored follow-ups within 48 hours convert more cruise buyer interest into sample requests and trial listings.
Budget
Shell scheme
USD 450–650 / m²
Raw space
USD 350–500 / m²
Standard booth
9 m²
Indicative Miami trade-show rates; the organiser has not published a 2027 tariff.
sourceAdjust the inputs below to create a directional event budget.
This is a directional estimate. Please verify live rates before booking.
Official cost items and estimated ranges for exhibitors.
booth
exhibitor · 9 sqm shell
USD 4050–5850 / per booth
hotel
both · mid
USD 240–340 / per night
flight
both · Europe return
USD 650–1100 / per person
per_diem
both · standard
USD 60–95 / per day
insurance
exhibitor · public liability
USD 150–400 / per policy
visa
both · ESTA / B-1
USD 185 / per person
| Item | For | Tier | Estimated range | Status | As of |
|---|---|---|---|---|---|
| booth | exhibitor | 9 sqm shell | USD 4050–5850 / per booth | estimate | 2026-10-31 |
| hotel | both | mid | USD 240–340 / per night | estimate | 2026-10-31 |
| flight | both | Europe return | USD 650–1100 / per person | estimate | 2026-10-31 |
| per_diem | both | standard | USD 60–95 / per day | estimate | 2026-10-31 |
| insurance | exhibitor | public liability | USD 150–400 / per policy | estimate | 2026-10-31 |
| visa | both | ESTA / B-1 | USD 185 / per person | estimate | 2026-10-31 |
Decision
Six quick questions to decide whether F&B@Sea 2027 is worth a visit, a stand, or a pass this year.
QUESTION 1 OF 6
What is your approximate budget for this event?
Compare participation options side by side to choose the best fit for your objectives.
visit
You have a sourcing brief and can attend at least one full day.
Best for
Cruise line buyers and specifiers who need to compare products and meet suppliers.
Min. budget
$500.00
Timeline
Book 6–8 weeks ahead
Risks
Pass prices rise after early registration
Wynwood hotels sell out in cruise week
exhibit
You can bring samples, specs and staff to work the stand for two days.
Best for
Suppliers with cruise-ready products and a defined sales target.
Min. budget
$8,000.00
Timeline
Commit 90 days ahead for stand and freight
Risks
Sampling approvals and freight deadlines
Lead follow-up can overwhelm a small team
skip
Cruise is not a target market or the budget is committed elsewhere.
Best for
Companies with no cruise channel or no capacity to follow up.
Timeline
Reassess next edition
Risks
Missing buyer meetings is hard to recover later
Book with
Mana Wynwood Convention Center
The 100,000 sq ft Wynwood campus hosting F&B@Sea 2027, with indoor halls and outdoor event space.
Venue website; not an event sponsor.
PortMiami
The world's busiest cruise port and a natural gateway for cruise line buyers travelling to Miami.
Public port authority resource; not named as an event partner.
Miami-Dade Beacon Council
Miami-Dade's official economic development organisation, supporting trade and convention business.
Public body; not named as an event partner.
Florida Restaurant & Lodging Association
State hospitality trade association representing restaurants, hotels and foodservice operators.
Industry body; not named as an event partner.
Recommended providers
Official visa and ESTA guidance; apply early.
Filter for Wynwood and Midtown; free cancellation helps if dates shift.
Compare MIA and FLL fares; book 8–12 weeks ahead.
Global forwarder with US exhibition logistics; the official 2027 handler is not yet published.
Look for business travel and exhibition liability cover.
Book Wynwood arts, Everglades or South Beach trips around show hours.
Event matchmaking and lead-capture platform; confirm the 2027 official provider.
Gallery
FAQs & glossary
Frequently asked
Glossary
Also known as
Alternate names and search phrases for this event.
6 more alternate names hidden
Trust footer
4
References
3
Publishers
4
Date checked
Seatrade Cruise Events
Mana Wynwood
Travel Markets Insider
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