Expolingua Berlin

Attendees, exhibitors & solutions

Who this event is for

Industry trends

Key trends shaping this market and its wider industry.

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Frequently asked

Glossary

1

CEFR (Common European Framework of Reference)

The six-level A1-C2 scale used across Europe to describe language proficiency. Language schools, publishers and exam boards at a language-education fair label courses, coursebooks and certificates by CEFR level so buyers can compare offers across countries.

2

Language travel (study abroad language courses)

Packaged language-learning stays that combine tuition with host-family, residence or apartment accommodation plus an activity programme. Providers sell these through agents, which is why agency and school buyers walk the same aisles as teachers.

3

EFL / ESL

English as a Foreign Language (learned in a non-English-speaking country) and English as a Second Language (learned in an English-speaking environment). The distinction drives which coursebooks, exams and teacher-training products a school actually needs.

4

CLIL (Content and Language Integrated Learning)

Teaching a school subject such as history or science through a target language. A growing segment for bilingual schools and for publishers that produce subject-specific materials rather than pure language courses.

5

Tandem learning

Two learners with complementary mother tongues pair up and each teaches the other, often with a light structure or app support. Common in university language centres and adult-education institutes.

6

Blended learning

A course design that mixes scheduled face-to-face lessons with self-study on a platform. Relevant at the fair because schools compare licensing costs against printed coursebooks.

7

LMS / virtual classroom

Learning Management System. The software layer that hosts course content, homework, progress tracking and live online lessons; exhibitors in the e-learning segment sell seats, licences or per-student access.

8

Translation and interpreting (T&I)

The professional language-services segment: written translation, spoken interpreting, subtitling and localisation. University institutes and professional bodies use language fairs to recruit students and to meet agencies.

9

CAT tools and MTPE

Computer-Assisted Translation tools store terminology and translation memories; Machine Translation Post-Editing is the workflow of correcting raw machine output. Both reshape what translation courses must teach.

10

Language certificate / exam

Standardised proof of proficiency such as the Goethe-Zertifikat, TestDaF, DELF/DALF, DELE or Cambridge English exams. Exam boards and test centres exhibit to reach schools that prepare candidates.

11

Heritage and mother-tongue teaching

Language instruction for children and adults who already speak a language at home, often run by community schools and consulates. A distinct exhibitor and visitor group from foreign-language teaching for schools.

12

Teacher training / CPD

Continuing Professional Development: the seminars, certificates and in-service courses teachers need to keep qualifications current. It is a major reason teachers attend a language fair rather than only browsing materials.

13

Immersion

Learning by being surrounded by the target language, in class, at home or abroad. Often marketed as the differentiator for language-travel programmes and intensive courses.