Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.

Join the European SharePoint Conference from 30 November to 3 December 2026 in Amsterdam, Netherlands, for an immersive experience in Microsoft SharePoint and related technologies.
Dates
30 Nov – 3 Dec 2026
City / country
Amsterdam, NL
Venue
RAI
Event overview
The European SharePoint Conference is a premier event for professionals in the Microsoft SharePoint community.
Scheduled for 30 November to 3 December 2026 at RAI, Amsterdam, this conference will bring together developers, consultants, and business leaders for four days of learning, networking, and innovation.
Attendees can expect over 100 sessions led by industry experts, covering the latest trends and technologies in the Microsoft ecosystem.
TL;DR
Attending the European SharePoint Conference offers invaluable opportunities to learn from industry leaders, network with peers, and gain insights into the latest SharePoint developments. Attendees include developers, consultants, and business leaders from the Microsoft ecosystem.
Exhibiting at the European SharePoint Conference provides companies with direct access to a targeted audience of decision-makers and influencers in the Microsoft community. Attendees include developers, consultants, and business leaders from the Microsoft ecosystem. The European SharePoint Conference is a premier event for professionals in the Microsoft SharePoint community. Scheduled for 30 November to 3 December 2026 at RAI, Amsterdam, this conference will.
Attendees, exhibitors & solutions
Visitor profile
Typical attendee groups you can expect to meet.
Exhibitor profile
Main supplier and exhibitor segments present at the show.
Product categories
Key solution areas showcased across the event.
Location & Facilities
Amsterdam, NL
RAI in Amsterdam typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Food options
On-site catering
On-site diningParking: RAI in Amsterdam typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Gate: Follow organiser signage to the main visitor entrance at RAI for badge collection; allow extra time for security screening during peak morning arrival.
Attend
How the last edition performed
New this edition
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ESPC 2025 sessions in Dublin addressed Microsoft 365 compliance topics including eDiscovery, Intelligent versioning, Microsoft 365 Compliance and Priority Cleanup, per an attendee write-up of the conference.
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The 2026 edition adds a co-located FabCon + SQL Con Europe track, including sessions on querying, deploying and optimising Microsoft Fabric workloads for data teams.
Intelligence
Key market insights, trends, news and related events to help you understand the bigger picture.
Why it matters
Attending the European SharePoint Conference offers invaluable opportunities to learn from industry leaders, network with peers, and gain insights into the latest SharePoint developments. The event is organised by the ESPC team, known for delivering high-quality content and networking opportunities.
Key trends shaping this market and its wider industry.
Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.
Sustainability in procurement
What sustainability in procurement means for buyers and exhibitors in this sector.
Automation and labour efficiency
What automation and labour efficiency means for buyers and exhibitors in this sector.
Regional supply-chain resilience
What regional supply-chain resilience means for buyers and exhibitors in this sector.
Hybrid engagement models
What hybrid engagement models means for buyers and exhibitors in this sector.
Plan your trip

Choose from the following airports, with convenient access to the event and venue.
Amsterdam Schiphol
to venue
by car
A range of accommodation options near the venue and across key areas.
USD 130–200 / night
Closest practical base for ESPC26: walkable to the RAI halls and the RAI station, with the Sprinter to Schiphol. Approx. nightly range for conference week; confirm live rates and cancellation terms before booking.
sourceFour-star options around RAI, Beethovenstraat and Gustav Mahlerplein. Expect higher conference-week rates and paid breakfast; loyalty rates can beat public fares.
Good compromise between commute and evening options: metro or tram to RAI in roughly 10-20 minutes, with a wider choice of restaurants on Albert Cuypstraat and in De Pijp.
Best for a first visit to Amsterdam rather than for minimising commute time. Budget 15-20 minutes each way to RAI by GVB metro or tram during the conference day.
Airport hotels often price below the city in late November and suit early departures. The direct Sprinter to Amsterdam RAI station keeps the commute simple.
Budget hotels and aparthotels along metro corridors such as Zuidoost or Nieuw-West. Check walking distance to the nearest metro stop and factor in a 25-35 minute door-to-door trip to RAI.
Get around the city with these convenient transport options.
train
Direct Sprinter services toward Amsterdam RAI run frequently; the trip takes roughly 10-15 minutes. Tap a contactless bank card at the gates or buy at the machine. Alternative: train to Amsterdam Zuid then a short metro or walk.
metro
GVB metro lines serve Amsterdam RAI station, with a short walk into the RAI complex. Check the platform displays for the correct direction toward RAI or Gaasperplas.
tram
Trams are useful if your hotel is not on the metro corridor; a day ticket pays off if you make more than three trips. Tap in and out with a contactless card or buy at a GVB machine.
taxi
Use the official taxi rank at Schiphol rather than unlicensed drivers. Fixed-fare apps and pre-booked transfers may be cheaper; ask before entering.
ride-hail
Ride-hailing is widely used in Amsterdam. Expect surge pricing around conference opening and closing times; the RAI has designated pickup points outside the main entrance.
parking
On-site parking at RAI is convenient but expensive for a multi-day stay. Pre-book where offered and check height restrictions if driving a van for exhibition materials.
bicycle
Amsterdam is flat and cycle paths are separated from traffic. Use lights after dark, lock the bike to a fixed rack, and allow extra time in rain and wind.
bus
Night buses run after metro and tram service thins out. Check the GVB journey planner for the route closest to your hotel before a late Networking Night.
Weather
Late November in Amsterdam is late autumn: daytime highs typically 6-10 C, night lows 2-5 C, with wind and frequent short showers that make it feel colder. Skies are often overcast and daylight is short, with sunset before 17:00 by early December. Pack a waterproof outer layer, warm mid-layers and shoes that cope with wet pavements for the walk between RAI halls and Amsterdam RAI station. Figures are climatological bands, not a forecast - check a local forecast in the week before travel.
Plan for the climate
Check temperatures and pack accordingly
Venue connectivity
Netherlands mobile coverage is strong in Amsterdam and at RAI, with 4G/5G from KPN, VodafoneZiggo and Odido. EU/EEA visitors can usually use their home plan under roam-like-at-home rules; visitors from outside the EU should price a travel eSIM or a prepaid NL SIM before relying on data for the NS and GVB apps, ride-hailing and the conference app. Public Wi-Fi exists in parts of the RAI complex and at hotels, but treat it as unsecured for work email and admin consoles: use a VPN or your phone hotspot for Microsoft 365 tenant work. Check with the organiser or venue for the current attendee Wi-Fi network and password at registration.
Ride-hailing
Taxis
Public transit
Car rentals
Useful information to help you have a smooth and respectful visit.
Paying by card
Card and contactless payment are standard in Amsterdam, including at transport gates, supermarkets and most restaurants. Some small venues still prefer Dutch debit cards, so carry a little cash as backup rather than relying on it as the main method.
Direct communication
Dutch business culture values directness and punctuality. At a Microsoft ecosystem conference that reads as short, frank questions from partners and attendees rather than rudeness; answer with specifics and a clear next step.
Tipping and bills
Service charges are usually included. Rounding up or leaving roughly 5-10 percent is a common courtesy in restaurants and bars, not an expectation at the level seen in the US.
Bikes and pavements
Cycle paths are a separate lane, not a pavement extension, and cyclists have right of way. Look both ways before crossing and avoid standing in the red-surfaced bike lane between your hotel and RAI.
Practical guides
Everything needed to arrive prepared, navigate the event, and make the visit productive.
Destination: AMS
Book to Amsterdam Schiphol (AMS) where possible: it is the only airport in the region with a direct rail link to Amsterdam RAI station, which removes a transfer on arrival day. Late November is shoulder season into Amsterdam, so fares are usually lower than summer but climb inside four weeks of departure and around the conference dates. For long-haul trips, arrive a day before your first workshop so a delay does not cost you a paid add-on. Check baggage rules if you are carrying demo hardware, and compare a flexible fare against the cost of rebooking when the conference schedule matters.
Get to the venue and around the city with these options.
Airport → venue: Primary gateways: Amsterdam Schiphol (AMS). Allow road or rail time to RAI; on-site parking is usually available at major exhibition venues.
Hotel → venue: Precinct hotels near RAI: Amsterdam RAI / Zuidas: Amsterdam RAI / Zuidas; Amsterdam RAI / Zuidas: Amsterdam RAI / Zuidas; Amsterdam Zuid / De Pijp: Amsterdam Zuid / De Pijp.
Ride-hail: Uber and Bolt both operate in Amsterdam and are commonly used for evening trips that are awkward by transit. For RAI, use the designated pickup points outside the main entrance rather than hailing from the middle of Europaplein. Expect surge pricing when the conference day ends and during the Networking Night, and compare the app quote with a metered taxi at the rank near RAI station. Short trips inside Zuidas are often faster on foot or by metro than waiting for a car.
Public transit: Amsterdam's GVB runs metro, tram and bus services, and NS operates the national rail network including the Sprinter that links Schiphol with Amsterdam RAI station. Pay by tapping a contactless bank card or a GVB/OV-chipkaart at the gates; remember to tap out on NS journeys. A 24-hour GVB ticket is worth it if you make more than about three trips in a day. For ESPC26, the metro and tram network puts RAI within roughly 15-25 minutes of Centraal, De Pijp, Zuid and the museum quarter. Check the GVB or NS app on the day for engineering works, and note that service thins out late at night.
Parking: RAI Amsterdam has on-site car parks serving the convention complex, typically charged per 24 hours. Rates and pre-booking options change, so confirm them with RAI or the organiser before driving. Parking is a weak choice for a multi-day conference in Zuidas: the cost adds up quickly and the metro or Sprinter is faster at peak times. If you are driving a van with exhibition materials, check height restrictions and delivery windows for your hall rather than arriving at the public car park.
Plan and pack for the event climate.
Month: Late November to early December 2026 (late autumn in the northern hemisphere)
Temperature: Daytime highs typically 6-10 C, night lows 2-5 C, with wind chill making it feel colder, especially near the RAI's open outdoor areas and along the Amstel. Treat these as climatological bands and check the forecast in the week before travel.
Seasonality: Late autumn is one of Amsterdam's wetter, windier periods: expect short showers, overcast days and gusty conditions rather than long settled rain. Daylight is limited, with sunset before 17:00 by early December, so plan evening walks between the venue and your hotel with that in mind.
Packing: Bring a waterproof shell with a hood, warm mid-layers, a scarf and a compact umbrella, plus shoes that stay comfortable on wet pavements for the walk between RAI halls and Amsterdam RAI station. Conference rooms can be over-air-conditioned, so a light layer over business casual helps. Pack a small day bag for a laptop, charger and a refillable water bottle, and keep a spare pair of socks in your bag for the walk back in heavy rain.
Plan your trip
Best day to visit: Day 2 (mid-show)
Mid-show days at European SharePoint Conference usually combine full exhibitor attendance with scheduled B2B meetings, before early pack-down on the final day.
Confirm your ESPC26 registration on espc.tech and check whether you selected workshop days plus add-on events such as the Networking Night separately from the main conference pass.
Review the published ESPC26 schedule and shortlist Microsoft 365, Copilot/AI, SharePoint, Azure and Power Platform sessions; note any workshop that needs a separate booking.
Book flights into Amsterdam Schiphol (AMS) and, if you land after the morning rush, check the direct Sprinter service to Amsterdam RAI station before choosing a late arrival.
Reserve accommodation in the RAI/Zuidas district or along a direct metro or tram line, for the full conference window including any pre-conference workshops.
Check your passport validity and, if you need a Schengen short-stay visa, start the application now because appointment slots can take several weeks.
Tell your employer or client which Microsoft 365 workstreams you are covering so the sessions you attend map back to a real project or roadmap item.
Arrange a travel eSIM or check your EU roaming allowance so you have data for the GVB/NS apps, ride-hailing and the conference app on arrival.
Plan your in-hall time across the Expo Hall: list the Microsoft ecosystem partners (migration, governance, backup, adoption tooling) you want to talk to between sessions.
Pack layers and a waterproof outer layer for late-autumn Amsterdam, plus comfortable shoes for the walk between RAI halls and the RAI station.
Load your tickets and any QR codes for ESPC26 registration, and screenshot the venue address and your hotel route in case mobile signal drops in the halls.
Set up contactless payment on a bank card for NS and GVB gates; Amsterdam transit accepts tap-in tap-out on the reader rather than paper tickets in most cases.
Arrive a day before your first session if you are travelling long-haul, so jet lag does not cost you the opening keynote and workshop slots.
Registration and hall orientation at RAI
Supplier meetings and product demos
Final negotiations and follow-up
European SharePoint Conference registration concourse
RAI
Central meeting point before and between hall appointments during show days.
Organiser B2B lounge (if offered)
RAI
Hosted matchmaking and buyer programmes when published by the organiser.
Budget

Adjust the inputs below to create a directional event budget.
This is a directional estimate. Please verify live rates before booking.
Decision
Use this quick check to decide whether European SharePoint Conference fits your visit, exhibit or skip plan.
QUESTION 1 OF 6
For European SharePoint Conference, what is your primary role on the show floor?
Compare participation options side by side to choose the best fit for your objectives.
visit
Your category focus and target suppliers align with the official exhibitor profile.
Best for
Buyers, engineers, and delegates sourcing SharePoint development tools and software and Cloud solutions for Microsoft 365 solutions and benchmarking suppliers at European SharePoint Conference in Amsterdam.
Min. budget
$450.00
Timeline
4-8 weeks before opening day for registration, hotels, and travel.
Risks
Session times and ticket tiers may change - confirm the official agenda before booking.
exhibit
You have a defined lead-generation or distributor recruitment goal for this market.
Best for
Brands and manufacturers launching SharePoint development tools and software and Cloud solutions for Microsoft 365 products who need qualified meetings with the event's trade audience.
Min. budget
$2,200.00
Timeline
3-6 months for stand booking, freight, staffing, and pre-show marketing.
Risks
Booth pricing and corner premiums vary by hall - confirm with the organiser sales team.
skip
Audience, geography, or commercial goals do not justify travel and stand costs this cycle.
Best for
Teams with weak category fit, budget constraints, or overlapping commitments during the Amsterdam show week.
Timeline
N/A
Risks
Skipping may mean missing buyer meetings if competitors exhibit or attend the same week.
FAQs & glossary
Frequently asked
Glossary
Also known as
Alternate names and search phrases for this event.
Display a free company card at your booth, or share your professional card on the show floor.