Einstieg Köln 2027 is a free career and study fair at Koelnmesse Halle 1, Cologne, on 12–13 February 2027.
School leavers, students and parents meet universities, employers and gap-year providers, and can use coaching, a careers test and stage talks.
Entry is free but visitors must register online for a ticket.
TL;DR
1Dates: Friday 12 and Saturday 13 February 2027 at Koelnmesse, Halle 1 in Cologne.
2Opening hours: Friday 09:00–14:30 and Saturday 10:00–16:00.
3Entry is free for visitors who register online in advance.
4Meet universities, training companies, gap-year providers and public advisory bodies.
5Free coaching, a careers-matching test and a two-day stage programme are included.
Why visit
Compare study programmes, apprenticeships and gap-year options in one hall before application deadlines. Talk directly with admissions staff, trainers and current students, and use the free coaching and careers test to narrow your shortlist.
Why exhibit
Reach school leavers, parents and teachers from the Cologne and Rhineland region at the point when they are choosing a study or training route. The spring edition combines universities, employers and gap-year providers, so exhibitors meet candidates with a wide range of plans.
Attendees, exhibitors & solutions
Who this event is for
Visitor profile
Typical attendee groups you can expect to meet.
School leavers preparing for Abitur or Fachhochschulreife
Students comparing bachelor's and dual-study programmes
Parents and teachers supporting career choices
Young adults considering an apprenticeship or gap year
Exhibitor profile
Main supplier and exhibitor segments present at the show.
Universities and universities of applied sciences
Companies offering apprenticeships and dual study programmes
Gap-year, volunteer and exchange providers
Chambers, ministries and public career advisory bodies
Product categories
Key solution areas showcased across the event.
Bachelor's and master's study programmes
Dual study programmes
Apprenticeships and vocational training
Gap year, volunteering and language travel
Career coaching and application support
Funding, scholarships and public advisory services
Studium & HochschuleAusbildung & Duales StudiumGap Year & AuslandsaufenthalteBerufsorientierung & Bewerbung
Co-located seminars
Online seminar for parents
Free
A free online session on how parents can support their child's career choice, promoted with the fair.
1 tracksOnline; not held in Halle 1.
Government supporters
Bundesagentur für Arbeit(BA)
Public career and training advisory presence · Germany
How the last edition performed
Previous edition
Last edition
2026
Completed
This edition
2027
Forecast — not final
Visitors: 20,000
Exhibitors: 250
Next edition
Not announced yet
Growth over time
Edition recap
The spring Einstieg Köln returns to Koelnmesse Halle 1 on 12–13 February 2027. The organiser describes it as one of Germany's largest fairs for vocational training and study, with universities, companies, gap-year providers, chambers and public advisory bodies in one hall.
New this edition
1
Free careers test
A careers-choice test matches interests to exhibitors and can be taken before or during the fair.
The spring edition moves back to Koelnmesse Halle 1 after the autumn 2026 run at XPost, giving exhibitors a larger, better-connected hall and visitors a familiar Messeplatz arrival. For a Cologne audience the February timing sits inside the school semester and ahead of many application deadlines, so stands should be staffed by people who can discuss concrete entry requirements.
Audience quality
High-value decision-makers
Visitors are mostly school leavers, students and parents from Cologne and the surrounding Rhineland, with teachers and school groups on Friday. Intent is high because attendance requires registration and a trip to Deutz, but the audience is broad: universities compete with employers and gap-year providers for attention, so qualifying questions at the stand matter more than raw footfall.
Exhibitor outcomes
Real business growth
Return comes from qualified conversations with candidates who are actively choosing a route, not from mass scanning. A two-day stand with a clear programme, a careers-test follow-up and a fast CRM handover should produce a usable pipeline of applicants and school contacts. Measure cost per qualified applicant, not cost per lead, because many visitors are early in their decision and need a second touch.
Intelligence
Market context
Key market insights, trends, news and related events to help you understand the bigger picture.
Europe · Germany · North Rhine-Westphalia
Why it matters
Cologne is the largest city in North Rhine-Westphalia, Germany's most populous state, and its Rhine-Ruhr hinterland supplies a deep pool of school leavers, universities and training employers. A free two-day fair in Halle 1 lowers the cost of comparing academic and vocational routes for families who would otherwise book several campus visits.
Industry trends
Key trends shaping this market and its wider industry.
01
Earlier career orientation
Schools and parents are starting study and training planning earlier, which raises demand for broad orientation fairs that cover academic and vocational routes in one visit.
What it changes: Exhibitors meet candidates before shortlists harden and can shape the shortlist.
02
Dual study and apprenticeship competition
German employers continue to compete for school leavers through dual study programmes and paid apprenticeships, using fairs to explain progression and pay.
What it changes: Training providers need a visible stand and staff who can answer parent questions.
03
Gap year as a structured option
Gap-year providers now present volunteering, language and internship programmes as planned steps rather than a pause, and they sit alongside universities at the same fair.
What it changes: A mixed exhibitor mix lets visitors compare a gap year with a direct study or training start.
The Einstieg fair circuit
Book stands and hotel rooms three to six months ahead; spring dates fall in the German school semester.
Einstieg runs several career fairs in Germany and now holds two Cologne editions a year. Buyers planning a Rhine-Ruhr visit can pair the spring Cologne fair with other Einstieg dates or a Berlin edition.
6–7 Nov 2026
Einstieg Köln Herbst 2026
Köln, Germany
Autumn edition at XPost, Cologne; dates and hours confirmed by the organiser.
Get to the venue and around the city with these options.
Airport → venue: From CGN take the S-Bahn to Köln Hauptbahnhof and change to a train or tram for Deutz; allow 35–45 minutes. From DUS take a direct regional train to Köln Messe/Deutz in about 45 minutes.
Hotel → venue: Hotels in Deutz are a 10–20 minute walk; Innenstadt hotels connect by tram lines 1 and 9 or by S-Bahn to Messe/Deutz.
Ride-hail: Uber and local taxi apps operate in Cologne; a taxi from the centre to the Messe costs roughly EUR 15–25.
Public transit: KVB trams and S-Bahn run frequently; a single city ticket costs about EUR 3.20–4.50.
Parking: Use Koelnmesse car parks and arrive before 09:30; expect event pricing and queues on Saturday.
Weather
Plan and pack for the event climate.
Month: February
Temperature: 0–8°C
Seasonality: Rain and wind are common; snow is possible but usually light.
Packing: Bring a warm waterproof coat, layers and comfortable shoes for walking between halls and the station.
Plan your trip
Planning
Best day to visit: Friday
Friday has the shorter 09:00–14:30 window but is the main school-group day, with more employers and counsellors on stands. Saturday is better for families and anyone who needs a full day.
T-14
Register for the free ticket and check the exhibitor list — Shortlist universities, employers and gap-year providers.
T-10
Book train or flight and a refundable hotel in Deutz — February is low season but fair dates still fill nearby rooms.
T-7
Take the careers test and prepare five questions — Bring a CV and a notebook for stand conversations.
T-3
Plan the route to Koelnmesse Halle 1 — Check S-Bahn engineering works and allow 45 minutes from the centre.
T-1
Pack ticket, ID, CV copies and a power bank — Friday closes at 14:30, so arrive early.
Sample visitor itinerary
Route-optimised day
09:00
Register and collect badge at Halle 1
Messeplatz entrance
09:30
Visit four priority university stands
Halle 1
11:30
Attend a stage talk on study and application routes
Einstieg stage
13:00
Free coaching session and careers-test review
Coaching area
Side trips
2
Kölner Dom and cathedral square
Landmark
15 minutes by S-Bahn from Messe/Deutz
Iconic Gothic cathedral and a compact old-town walk for a half-day extension.
Cologne Altstadt and Rheinauhafen
City Walk
20 minutes by tram
Riverside promenade, Brauhaus food and the crane-house architecture.
Networking spots
2
Stand coffee areas
On-site
Approach exhibitors mid-morning or after 13:00 when queues shorten.
Deutz riverside cafés
After hours
Quiet tables for follow-up conversations within walking distance of the halls.
First-timer guide
Follow-up playbook
Send a short thank-you email within 48 hours naming the stand and the conversation.
Answer any question the exhibitor asked and attach a one-page CV or portfolio.
Record the contact, programme and consent in your CRM or notebook the same day.
Connect on LinkedIn only where the exhibitor offered a business profile.
Follow up once after 10 days, then move the contact to a quarterly newsletter.
Career-fair contacts cool quickly because candidates are comparing several routes. A same-week follow-up with a specific next step is more useful than a generic brochure.
Budget
Costs & budget
Shell scheme
EUR 140–190 / m²
Raw space
EUR 95–140 / m²
Standard booth
9 m²
Editorial bands for a German career fair; request the organiser's current tariff before budgeting.
Use a mobile form with consent and export leads daily.
FAQs & glossary
Answers
Frequently asked
When is Einstieg Köln 2027?
Einstieg Köln 2027 runs on Friday 12 and Saturday 13 February 2027. It is the spring edition of the Cologne fair, held two days before the weekend. Doors open at 09:00 on Friday and 10:00 on Saturday. The autumn edition is a separate event on 6–7 November 2026.
Where is Einstieg Köln held?
The fair takes place at Koelnmesse in Halle 1, Cologne, Germany. The venue address is Messeplatz 1, 50679 Köln. Halle 1 is on the Deutz side of the city and is walkable from Köln Messe/Deutz station. Use the Messeplatz entrance and follow the signs for Halle 1.
Is Einstieg Köln free?
Yes. Entry to Einstieg Köln is free, but visitors must register online to obtain a ticket. The organiser describes entry as free with registration. There is no paid day ticket and no charge for the stage programme or the careers test. Register before you travel to avoid queues at the entrance.
What are the opening hours of Einstieg Köln 2027?
On Friday 12 February 2027 the fair is open from 09:00 to 14:30. On Saturday 13 February 2027 it is open from 10:00 to 16:00. The Friday closes early in the afternoon, so plan school-group visits for the morning. Saturday gives families a longer window and a later start.
Who should visit Einstieg Köln?
School leavers choosing between university, apprenticeship and a gap year are the core audience. Students comparing bachelor's and dual-study programmes, parents and teachers supporting career decisions, and young adults considering vocational training also benefit. Exhibitors include universities, companies, gap-year providers, chambers and public advisory bodies.
Who should exhibit at Einstieg Köln 2027?
Universities, universities of applied sciences, companies offering apprenticeships or dual study programmes, and gap-year or volunteering providers should exhibit. Chambers, ministries and public career services also fit the audience. The spring fair reaches Rhineland school leavers and their parents at the point when study and training choices are being made.
Do I need to register for Einstieg Köln?
Yes. Registration is required even though the ticket costs nothing. Register on the organiser's website, receive a ticket by email and show it at the Halle 1 entrance. The ticket also covers the stage programme and the free careers test. Registering early helps on the busy Saturday morning.
What can I do at Einstieg Köln?
You can meet universities, training companies and gap-year providers, try interactive career stations, join free coaching, take a careers-matching test and watch talks on the stage. The Golden Ticket lets a strong stand conversation turn into an interview invitation. The programme covers internships, orientation and decision-making.
Is there a careers test at Einstieg Köln?
Yes. The organiser offers a free careers-choice test that matches interests to exhibitors, and visitors can take it before or during the fair. The results point to stands worth visiting. Coaching staff are also available to discuss study, training and gap-year questions. The test is included with the free ticket.
How do I get to Koelnmesse Halle 1?
Koelnmesse Halle 1 sits in Cologne-Deutz at Messeplatz 1, 50679 Köln. The nearest station is Köln Messe/Deutz, served by regional trains and S-Bahn lines, and trams run to the Messegelände. From Cologne Bonn Airport, take the train to Deutz and walk to the Messeplatz entrance. Allow extra time on Saturday.
Glossary
1
Einstieg
The German word for entry or start; here it is the brand of a series of career-orientation fairs in Germany.
2
Dual study programme
A German degree model that combines academic study at a university with paid training at a company, alternating theory and practice.
3
Ausbildung
Germany's vocational training route, usually a two- to three-and-a-half-year paid apprenticeship combining company work with vocational school.
4
Gap year
A year between school and further study or training, often used for volunteering, language study, internships or travel.
5
Abitur
The German school-leaving qualification that grants access to university study, usually completed at a Gymnasium or comprehensive school.
6
Berufswahltest
A careers-orientation test that matches a visitor's interests to study programmes, training occupations and exhibitors at the fair.
Also known as
Alternate names and search phrases for this event.