Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.
Event overview
Overview
Embark on a journey to efficiency in our packaging sector, formerly EastPack, where leading companies showcase their latest Packaging Machinery, Automation Equipment, and Packaging Technologies shaping a smarter, more sustainable packaging future.
Connect with industry experts in packaging materials, automation and sustainability while gaining insights into the future of packaging through our comprehensive educational workshops, conference and on-show learning opportunities.
TL;DR
- 1Dates and Venue: EAST PACK 2027 takes place on May 19-20, 2027, at Jacob K. Javits Convention Center, New York.
- 2Scale and Focus: This event showcases the latest innovations in packaging machinery, automation, and technologies.
- 3Organiser: The event is organised by Informa Markets, a leader in live events and digital services.
- 4Buyer Authority: Attendees include professionals from food and beverage, medical products, and personal care sectors.
- 5Entry: Registration details can be found on the official website.
Why visit
Visiting EAST PACK 2027 offers a unique opportunity to explore cutting-edge packaging solutions and technologies. Dates and Venue: EAST PACK 2027 takes place on May 19-20, 2027, at Jacob K. Javits Convention Center, New York. Buyer Authority: Attendees include professionals from food and beverage, medical products, and personal care sectors.
Why exhibit
Exhibiting at EAST PACK 2027 provides companies with direct access to key decision-makers in the packaging industry. Scale and Focus: This event showcases the latest innovations in packaging machinery, automation, and technologies. Organiser: The event is organised by Informa Markets, a leader in live events and digital services. Buyer Authority: Attendees include professionals from food and beverage, medical products, and personal care sectors. Attending EAST PACK 2027 on.
Attendees, exhibitors & solutions
Who this event is for
Visitor profile
Typical attendee groups you can expect to meet.
Packaging engineers and R&D specialists evaluating machinery, materials, and automation for food, beverage, pharmaceutical, and consumer goods lines.
Brand owners and product managers from CPG, food and beverage, and healthcare companies seeking sustainable and cost-effective packaging formats.
Procurement and supply chain leaders comparing contract packaging, co-packing, and primary/secondary packaging suppliers.
Regulatory affairs and quality managers focused on FDA, USDA, and EU compliance for food-contact and medical device packaging.
Designers and branding teams exploring shelf-ready packaging, e-commerce fulfillment, and premium print finishes.
Operations managers from contract packagers and co-manufacturers looking to upgrade filling, labeling, and end-of-line equipment.
Sustainability officers sourcing recyclable, compostable, and reduced-material packaging solutions.
Retail and e-commerce fulfillment specialists evaluating packaging for direct-to-consumer shipping and returns.
Exhibitor profile
Main supplier and exhibitor segments present at the show.
Packaging machinery builders: form-fill-seal, filling, capping, labeling, case packing, and palletizing equipment.
Materials suppliers: flexible films, rigid plastics, paperboard, glass, metal, and compostable/recyclable substrates.
Automation and robotics integrators for packaging lines, including vision systems and end-of-arm tooling.
Contract packaging and co-packing service providers for food, pharma, and consumer goods.
Labeling, coding, and marking suppliers including digital printing and serialization systems.
Sustainability consultancies and material recovery organizations.
Packaging design and prototyping firms offering structural design and rapid prototyping.
Testing and inspection equipment suppliers for seal integrity, leak detection, and package performance.
Product categories
Key solution areas showcased across the event.
Primary packaging: films, containers, closures, and dispensers.
Secondary packaging: cartons, trays, shrink wrap, and stretch film.
Packaging machinery: filling, sealing, labeling, wrapping, and palletizing.
Automation and controls: PLCs, robotics, machine vision, and line integration.
Sustainable packaging: recycled content, compostable materials, and reusable systems.
Medical and pharmaceutical packaging: sterile barriers, blister packs, and serialization.
Food and beverage packaging: aseptic, modified atmosphere, and shelf-ready formats.
Printing and coding: digital presses, thermal transfer, and laser marking.
Location & Facilities
Venue
Jacob K. Javits Convention Center
New York, United States
Facilities
Parking
Jacob K. Javits Convention Center in New York typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Food options
On-site catering
On-site diningParking: Jacob K. Javits Convention Center in New York typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Gate: Follow organiser signage to the main visitor entrance at Jacob K. Javits Convention Center for badge collection; allow extra time for security screening during peak morning arrival.
Attend
Entry & tickets
Free registration
Who runs the show
Organisers
Informa Markets
Intelligence
Market context
Key market insights, trends, news and related events to help you understand the bigger picture.
New York, United States
Why it matters
Attending EAST PACK 2027 on 2027-05-19 to 2027-05-20 in New York lets buyers and specifiers benchmark suppliers, see live demonstrations, and compress months of vendor meetings into one focused trade visit — worthwhile when your category roadmap aligns with the official exhibitor profile.
Industry trends
Key trends shaping this market and its wider industry.
Sustainability in procurement
What sustainability in procurement means for buyers and exhibitors in this sector.
Automation and labour efficiency
What automation and labour efficiency means for buyers and exhibitors in this sector.
Regional supply-chain resilience
What regional supply-chain resilience means for buyers and exhibitors in this sector.
Hybrid engagement models
What hybrid engagement models means for buyers and exhibitors in this sector.
Plan your trip
Travel & logistics
Local currency · USD
Arrival airports
Choose from the following airports, with convenient access to the event and venue.
John F. Kennedy International Airport
JFK is a major international gateway. AirTrain connects to Jamaica and Howard Beach subway/LIRR stations; taxi or rideshare to the Javits Center takes 45-60 min. Confirm live traffic before travel.
Approx. 16-20 mi (26-32 km)
to venue
Approx. 45-60 min by taxi or rideshare; longer in peak traffic
by car
LaGuardia Airport
LGA is the closest airport to the Javits Center. Taxi, rideshare, and MTA bus connections are available. Allow extra time during peak hours.
Approx. 10-12 mi (16-19 km)
to venue
Approx. 30-45 min by taxi or rideshare
by car
Newark Liberty International Airport
EWR offers NJ Transit rail to Penn Station, then a short taxi or subway ride to the Javits Center. Taxi or rideshare takes 30-50 min depending on traffic.
Approx. 12-15 mi (19-24 km)
to venue
Approx. 30-50 min by taxi, rideshare, or NJ Transit train to Penn Station
by car
Hotel tiers
A range of accommodation options near the venue and across key areas.
Budget
Jersey City / Secaucus (PATH or NJ Transit to Manhattan)USD 150–220 / night
Lower-cost rooms across the Hudson; allow 30-45 min door-to-door to the Javits Center via PATH/NJ Transit plus subway or taxi. Confirm before travel.
Mid-range
Midtown Manhattan / Hudson Yards / Hell's KitchenUSD 280–420 / night
Closest to the Javits Center (walk or short taxi/subway). Book 6-8 weeks ahead for major show dates; confirm cancellation policies.
Premium
Hudson Yards / Times Square / Central Park SouthUSD 500–800 / night
Full-service properties within a short walk or ride of the venue. Rates can spike during overlapping NYC events; confirm before travel.
Local transport
Get around the city with these convenient transport options.
AirTrain + LIRR + Subway
Estimated costUSD 12-18 total (AirTrain USD 8.25 + LIRR peak USD 10.75 or subway USD 2.90)
Best forJFK AirTrain to Jamaica Station, LIRR to Penn Station, then subway 7 to 34 St-Hudson Yards
Fastest during rush hour; total journey approx. 60-75 min. Confirm live fares and schedules before travel.
Taxi / Rideshare
Estimated costUSD 45-100 depending on traffic and rideshare surge
Best forJFK to Jacob K. Javits Convention Center
Door-to-door; 45-60 min in normal traffic. Confirm flat-rate or metered fares before travel.
Taxi / Rideshare
Estimated costUSD 30-60
Best forLGA to Jacob K. Javits Convention Center
Closest airport; 30-45 min. MTA bus Q70 to Jackson Heights then subway is a cheaper option. Confirm before travel.
MTA Bus + Subway
Estimated costUSD 2.90 (single subway/bus fare with free transfer)
Best forLGA Q70 bus to Jackson Heights-Roosevelt Ave, then subway E/F/M/R to Manhattan and transfer to 7 train to 34 St-Hudson Yards
Budget option; allow 60-75 min. Confirm MTA service changes before travel.
Taxi / Rideshare
Estimated costUSD 50-90
Best forEWR to Jacob K. Javits Convention Center
30-50 min depending on traffic; tolls may apply. Confirm before travel.
NJ Transit + Subway
Estimated costUSD 15-20 total (NJ Transit approx. USD 13; AirTrain USD 8.25, waived with NJ Transit ticket)
Best forEWR AirTrain to Newark Liberty International Airport Station, NJ Transit to Penn Station, then subway 7 or walk to Javits Center
Confirm schedules before travel.
taxi
Estimated costUSD 35–75 taxi or rideshare to the venue district
Best forJohn F. Kennedy International Airport (JFK) to Jacob K. Javits Convention Center
Approx. 45-60 min by taxi or rideshare; longer in peak traffic; JFK is a major international gateway. AirTrain connects to Jamaica and Howard Beach subway/LIRR stations; taxi or rideshare to the Javits Center takes 45-60 min. Confirm live traffic before travel.
taxi
Estimated costUSD 35–75 taxi or rideshare to the venue district
Best forLaGuardia Airport (LGA) to Jacob K. Javits Convention Center
Approx. 30-45 min by taxi or rideshare; LGA is the closest airport to the Javits Center. Taxi, rideshare, and MTA bus connections are available. Allow extra time during peak hours.
Weather
May in New York is mild and variable: average highs 68-75 F (20-24 C), lows 52-58 F (11-14 C). Rain showers are possible, with about 4 inches of precipitation for the month. Pack layers and an umbrella. Confirm forecast before travel.
Plan for the climate
Check temperatures and pack accordingly
Venue connectivity
Mobile coverage in New York is strong on major US carriers (Verizon, AT&T, T-Mobile). The Javits Center offers Wi-Fi in common areas; check with the venue for access details. International visitors should check roaming plans or buy a local SIM/eSIM at the airport. Power outlets are 120V/60Hz, Type A/B plugs.
Ride-hailing
Taxis
Public transit
Car rentals
Cultural notes
Useful information to help you have a smooth and respectful visit.
Tipping
Tipping is customary in New York: 15-20% at restaurants, USD 1-2 per drink at bars, and USD 1-2 per bag for hotel staff.
Business dress
Business casual is typical for trade shows; a jacket or blazer is appropriate for meetings. Comfortable shoes are essential for walking the Javits Center floor.
Language
English is the primary language. Spanish and other languages are also spoken in New York. Translation services may be available at the show; check with the organiser.
Punctuality
Business meetings usually start on time. Allow extra travel time due to traffic.
Sales tax
Sales tax in New York City is 8.875%. Prices on menus and in stores typically exclude tax.
Practical guides
Visitor & Exhibitor Essentials
Everything needed to arrive prepared, navigate the event, and make the visit productive.
Flights
Destination: JFK
Book flights 6-8 weeks in advance for better fares. Compare JFK, LGA, and EWR; LGA is closest to the Javits Center but may have fewer international routes. Allow extra time for immigration and traffic. Confirm baggage policies and check-in times with your airline.
Transport
Get to the venue and around the city with these options.
Airport → venue: Primary gateways: John F. Kennedy International Airport (JFK): Approx. 45-60 min by taxi or rideshare; longer in peak traffic; LaGuardia Airport (LGA): Approx. 30-45 min by taxi or rideshare; Newark Liberty International Airport (EWR): Approx. 30-50 min by taxi, rideshare, or NJ Transit train to Penn Station. Allow road or rail time to Jacob K. Javits Convention Center; on-site parking is usually available at major exhibition venues.
Hotel → venue: Precinct hotels near Jacob K. Javits Convention Center: Jersey City / Secaucus (PATH or NJ Transit to Manhattan): Jersey City / Secaucus (PATH or NJ Transit to Manhattan); Midtown Manhattan / Hudson Yards / Hell's Kitchen: Midtown Manhattan / Hudson Yards / Hell's Kitchen; Hudson Yards / Times Square / Central Park South: Hudson Yards / Times Square / Central Park South.
Ride-hail: Uber and Lyft operate throughout New York City. At the Javits Center, use designated rideshare pickup zones; follow signage. Expect surge pricing during peak show hours. Confirm pickup location in the app.
Public transit: NYC Subway line 7 stops at 34 St-Hudson Yards, a short walk from the Javits Center. The M34-SBS bus also serves the area. Use a MetroCard or OMNY contactless payment. Single ride approx. USD 2.90. Confirm service changes on the MTA website.
Parking: The Javits Center has on-site parking garages; rates vary by event and duration. Confirm current rates and availability with the venue. Alternative parking is available in nearby lots in Hudson Yards and Midtown. Expect higher rates during major events.
Weather
Plan and pack for the event climate.
Month: May
Temperature: Approx. 52-75 F (11-24 C)
Seasonality: Spring in New York brings mild days and cooler evenings. Rain showers are common; average precipitation is around 4 inches (10 cm) in May. Check the forecast before packing.
Packing: Pack layers: light sweaters or jackets for mornings and evenings, and short-sleeve shirts for warmer afternoons. Bring a compact umbrella or rain jacket. Comfortable walking shoes are essential for the show floor. Business casual attire is suitable.
Plan your trip
Planning
Best day for qualified buyer meetings: Day 2 (mid-show)
Mid-show days at EAST PACK 2027 usually combine full exhibitor attendance with scheduled B2B meetings, before early pack-down on the final day.
Networking spots
2EAST PACK 2027 registration concourse
Jacob K. Javits Convention Center
Central meeting point before and between hall appointments during show days.
Organiser B2B lounge (if offered)
Jacob K. Javits Convention Center
Hosted matchmaking and buyer programmes when published by the organiser.
Budget
Costs & budget
Build your working budget
Adjust the inputs below to create a directional event budget.
Estimated budget
Live estimate
- Hotel × 2 nights$300.00
- Per diem × 2$150.00
Estimated total$450.00
This is a directional estimate. Please verify live rates before booking.
Decision
Visit, exhibit, or skip?
Should you go?
Use this quick check to decide whether EAST PACK 2027 fits your visit, exhibit or skip plan.
QUESTION 1 OF 6
What is your primary role?
Decision matrix
Compare participation options side by side to choose the best fit for your objectives.
visit
Your category focus aligns with the official product themes.
Best for
Buyers, researchers, and delegates evaluating the programme and networking value.
Min. budget
$400.00
Timeline
4–8 weeks before opening day for registration and travel.
Risks
Limited session times published — confirm agenda before booking.
exhibit
You have a clear lead-generation or launch goal for this market.
Best for
Suppliers and brands seeking qualified meetings with the event audience.
Min. budget
$2,500.00
Timeline
3–6 months for stand booking, freight, and marketing prep.
Risks
Booth pricing not published in captured sources — confirm with organiser.
skip
Programme, audience, or commercial goals do not match your plan.
Best for
Teams whose category or region fit is weak this edition.
Timeline
N/A
Risks
No major risks listed.
Gallery
Photos
FAQs & glossary
Answers
Frequently asked
When and where is EastPack 2027?
EastPack 2027 runs May 19-20, 2027 at the Jacob K. Javits Convention Center in New York City.
What industries does EastPack serve?
EastPack focuses on packaging for food, beverage, pharmaceutical, medical device, consumer goods, and e-commerce sectors.
Is EastPack co-located with other events?
EastPack is typically co-located with ATX (Automation Technology Expo) and Design & Manufacturing New York, allowing attendees to visit multiple advanced manufacturing shows with one badge.
Who should attend EastPack?
Packaging engineers, brand owners, procurement managers, operations leaders, and sustainability officers from food, beverage, pharma, and consumer goods companies.
Are there conference sessions at EastPack?
The event typically includes a conference programme with sessions on packaging innovation, automation, sustainability, and regulatory updates. Check the schedule page for 2027 details.
How do I register for EastPack?
Registration is available online via the official EastPack website. Trade professionals can register for free or at a nominal fee; check the site for 2027 registration opening.
Is EastPack trade-only?
Yes, EastPack is a trade-only event; visitors must be affiliated with the packaging or manufacturing industry.
What is the closest airport to the Javits Center?
LaGuardia (LGA) is closest, about 30-45 minutes by taxi; JFK and Newark (EWR) are also options, about 45-60 minutes.
Glossary
- Form-Fill-Seal (FFS)
- A packaging process that forms, fills, and seals a package in one continuous machine cycle, commonly used for snack foods, medical devices, and liquids.
- Modified Atmosphere Packaging (MAP)
- A technique that replaces air in a package with a specific gas mixture to extend shelf life of fresh and minimally processed foods.
- Serialization
- Assigning a unique serial number to each saleable unit for traceability, anti-counterfeiting, and regulatory compliance, especially in pharmaceuticals.
- Blister Pack
- A package made from a thermoformed plastic cavity sealed to a backing, used for pills, small hardware, and consumer goods.
- Co-packing
- Outsourcing packaging operations to a third-party contract packager that fills, seals, labels, and ships products on behalf of a brand.
- Compostable Packaging
- Packaging designed to biodegrade in a composting environment under defined conditions, certified to standards such as ASTM D6400 or EN 13432.
- End-of-Line (EOL) Equipment
- Machinery at the end of a packaging line that handles case packing, palletizing, stretch wrapping, and labeling before shipment.
- Sustainable Packaging
- Packaging designed to reduce environmental impact through recyclability, recycled content, material reduction, or reuse.
1
2
3
4
5
6
7
8
Also known as
Alternate names and search phrases for this event.
- EAST PACK 2027
- EAST PACK New York
- EAST PACK New York 2027
- EAST PACK packaging conference
- EAST PACK Javits Center
- packaging conference New York 2027
- packaging expo New York 2027
- packaging machinery expo New York
- packaging automation equipment show
- sustainable packaging expo New York
8 more alternate names hidden
Digital business cards for the show floor
Display a free company card at your booth, or share your professional card on the show floor.