DPES Sign Expo China 2027, February 24-27, Guangzhou, a premier event for the signage and digital printing industry.
Dates
24–27 Feb 2027
City / country
Guangzhou, China
Venue
Area B of Canton Fair Complex
Time
9:30 AM – 5:30 PM
Are you the organiser of this event?
Event overview
The 34th Edition of DPES Sign Expo China will take place from February 24 to 27, 2027, at Area B of the Canton Fair Complex in Guangzhou.
This leading trade platform for signage and digital printing will feature over 1,500 exhibitors showcasing a comprehensive range of products, including digital printing, textile printing, and LED lighting.
TL;DR
Visitors will gain access to a wide range of products and services, network with industry leaders, and discover the latest trends in signage and digital printing.
Exhibitors can showcase their products to a targeted audience, enhance brand visibility, and connect with potential buyers. The event serves as a key platform for generating leads and expanding market reach. Expected exhibitors: Over 1,500. DPES Sign Expo China is a pivotal event for the signage and digital printing industries, providing a platform for manufacturers and buyers to connect and explore the latest innovations. Its extensive reach and reputation attract a diverse.
Attendees, exhibitors & solutions
Visitor profile
Typical attendee groups you can expect to meet.
Exhibitor profile
Main supplier and exhibitor segments present at the show.
Product categories
Key solution areas showcased across the event.
Location & Facilities
Halls & areas
13No.380 Yuejiang Middle Road, Haizhu District, Guangzhou, China
Entrances & gates
Main Entrance
Floor plans & maps
Food options
Cafeteria
On-site diningAttend
Event days & opening times
How the last edition performed
Last edition
2026
Visitors: 65,000
Exhibitors: 105
Floor area: 80,000 sqm
Edition #: 33
This edition
2027
Visitors: 150,000
Exhibitors: 1,500
Floor area: 130,000 sqm
Next edition
2028
Growth over time
Impact
The 2026 edition brought together 65,000+ visitors at Area B of Canton Fair Complex. The 34th Edition of DPES Sign Expo China will take place from February 24 to 27, 2027, at Area B of the Canton Fair Complex in Guangzhou. This leading trade platform for signage and digital printing will feature over 1,500 exhibitors showcasing a comprehensive range of products, including digital printing, textile printing, and LED lighting. DPES Sign Expo.
Audience quality
Visitors typically include Advertising Production Companies, Advertising Equipment Manufacturers/Traders, Advertising Design Companies, End-users. Dates: February 24-27, 2027. Location: Area B of Canton Fair Complex, Guangzhou. Expected exhibitors: Over 1,500. Total exhibition area: 130,000 square meters. Documented attendance reached 65,000+ visitors in the reference edition. DPES Sign & LED Expo China 2027 attracts an audience aligned with the organiser's published visitor positioning.
Exhibitor outcomes
Exhibitors can showcase their products to a targeted audience, enhance brand visibility, and connect with potential buyers. The event serves as a key platform for generating leads and expanding market reach. Expected exhibitors: Over 1,500. DPES Sign Expo China is a pivotal event for the signage and digital printing industries, providing a platform for manufacturers and buyers to connect and explore the latest innovations. Its extensive reach and reputation attract a diverse. Exhibitor categories include Digital.
Intelligence
Key market insights, trends, news and related events to help you understand the bigger picture.
Why it matters
Guangzhou anchors the Pearl River Delta, the world's densest cluster for sign-making, advertising printing, LED display and lighting manufacturing. Holding DPES Sign & LED Expo China at the Canton Fair Complex puts visitors within a short drive of LED chip, module, driver, substrate and printing-equipment suppliers, so the show doubles as a sourcing trip and a factory-visit base. For international buyers, it is one of the most efficient entry points to Chinese sign and LED supply chains ahead of the spring buying cycle.
Key trends shaping this market and its wider industry.
Digital buyer journeys
Professionals expect pre-show agendas, product finders, and meeting tools; suppliers align demos and literature to short on-stand decision cycles.
Sustainability in procurement
Energy use, recyclable materials, and carbon reporting increasingly appear in RFPs and exhibitor scorecards across industrial trade fairs.
Automation and labour efficiency
Visitors benchmark machinery, software, and services that reduce downtime, staffing pressure, and total cost of ownership.
Regional supply-chain resilience
Buyers diversify suppliers across Europe, MENA, and Asia while favouring vendors with local service, spare parts, and training.
Hybrid engagement models
Live demonstrations remain decisive, but follow-up webinars, digital catalogues, and year-round supplier portals extend the commercial window after the show.
DPES Sign & LED Expo China sits in a dense Greater China circuit for sign-making, digital printing and LED display technology. Buyers typically pair the February Guangzhou edition with the September Shanghai shows, and use Dubai and European events for different regional coverage.
Q1 (January–March)
Q2 (April–June)
Q3–Q4 (September–December)
Event names, cities and typical months are industry-circuit context; confirm exact dates and official websites with each organiser before committing travel or stand budgets.
Plan your trip
Choose from the following airports, with convenient access to the event and venue.
to venue
by car
to venue
by car
A range of accommodation options near the venue and across key areas.
USD 35–65 / night
Budget chain properties in the Pazhou–Xingang East belt; rates spike sharply during Canton Fair sessions. Confirm branch names and live rates on booking sites.
sourceUSD 70–120 / night
Four-star options with meeting space; practical for buyers who want meeting rooms close to the halls without premium pricing.
sourceUSD 140–280 / night
Walking distance to Area B for the Pazhou towers; expect peak-session surcharges and early sell-out around major trade fairs.
sourceGet around the city with these convenient transport options.
metro
Fastest way to reach Area B from Tianhe, Zhujiang New Town and Pazhou hotels; station exits feed the complex. Allow time for security screening at hall entrances.
ride_hail
DiDi (WeChat/Alipay mini-programme) is the standard ride-hail option; Chinese mobile payment or a linked international card is normally required.
shuttle
Canton Fair sessions run free hotel shuttles to the complex; confirm whether DPES Sign & LED Expo China operates an equivalent service with the organiser before relying on it.
high_speed_rail
About 50 minutes West Kowloon–Guangzhou South, then 40–50 minutes by metro to Pazhou; useful routing for visitors combining Hong Kong and Guangzhou.
taxi
Maglev + metro or taxi to Pudong expo clusters.
taxi
Hongqiao is closer to central Shanghai halls.
Plan your trip
Check the latest visa requirements and entry guidelines before travelling.
| Type | Who needs it | Fee | Processing | |
|---|---|---|---|---|
| M visa (business) | Foreign business visitors attending the expo for meetings, trade fair visits, contract signing or market research | — | Varies by nationality and consulate; apply several weeks before travel |
Weather
February in Guangzhou is mild and comparatively dry: daytime highs around 20 °C and overnight lows near 13 °C, with roughly 50–70 mm of rain spread over about 8–10 wet days. Expect humid spells, occasional drizzle and the chance of a short cool front — pack light layers and a compact umbrella.
Plan for the climate
Check temperatures and pack accordingly
Venue connectivity
Plan mobile connectivity for China in advance: local SIM cards and eSIM plans are common options for maps, translation, mobile payments, ride-hailing and booking confirmations. Check device compatibility, plan routing and data allowance before travel rather than relying on headline price alone.
Ride-hailing
Taxis
Public transit
Car rentals
Useful information to help you have a smooth and respectful visit.
Tipping and payments
Tipping is not customary in mainland China for taxis, hotels or restaurants, where a service charge is often already included. Mobile payment (WeChat Pay / Alipay) dominates even small transactions, so set up a payment method before arrival and keep some cash as backup.
Business etiquette
Exchange business cards with both hands and take a moment to read them; Mandarin is the working language at the show, so bring bilingual cards and materials. WeChat is the default follow-up channel after a meeting, and a mutually agreeable first meeting is often hosted by the senior party.
Dress and hall conditions
Business casual to business formal is the norm at Chinese trade fairs. February days are mild but exhibition halls can be cool and draught-prone, and the show runs through the Lunar New Year travel period window — confirm opening hours and any national holiday effects with the organiser.
Practical guides
Everything needed to arrive prepared, navigate the event, and make the visit productive.
Destination: PVG
Compare flights to the nearest international gateway serving Guangzhou; confirm ground transport on the organiser site.
Most foreign nationals need a visa to enter mainland China. Business visitors typically apply for an M (business) visa, which covers attending trade fairs, business meetings and market research, and generally requires an invitation letter from a Chinese company or organisation. Applicants usually need the visa application form and confirmation page and a passport valid for at least 6 months with blank visa pages. Confirm the requirements and fees for your nationality with the nearest Chinese embassy or visa application centre.
Estimated cost: Varies by visa type and nationality (check official site).
Processing: Varies by nationality; apply several weeks before travel.
M (business) visa applications generally need the Chinese visa application form and confirmation page, a passport valid for at least six months with blank pages, and a business invitation letter covering the purpose, place and inviting organisation. Fee amounts and appointment rules vary by country; check the Chinese visa application centre serving your nationality.
OfficialGet to the venue and around the city with these options.
Airport → venue: Primary gateways: PVG Airport (PVG); SHA Airport (SHA). Allow road or rail time to Area B of Canton Fair Complex; on-site parking is usually available at major exhibition venues.
Hotel → venue: Precinct hotels near Area B of Canton Fair Complex: Pazhou / Xingang East (walking or one metro stop from Canton Fair Complex, Area B): 7 Days Inn (Pazhou / Xingang East area), Hanting Hotel (Pazhou area), Home Inn (Pazhou / Chigang area); Pazhou business district and Tianhe / Zhujiang New Town (10–30 min by metro or taxi): Guangzhou Pazhou Hotel, Asia International Hotel Guangzhou (Tianhe), Sofitel Guangzhou Sunrich (Tianhe); Pazhou, directly at or beside the Canton Fair Complex: The Westin Paz
Ride-hail: Ride-hailing apps are commonly used in Guangzhou; confirm local availability before travel.
Public transit: Check local bus/metro options for routes to Area B of Canton Fair Complex.
Parking: On-site parking is available at Area B of Canton Fair Complex; confirm daily rates and hall access on the organiser or venue site.
Plan and pack for the event climate.
Month: February 2027
Temperature: 13–20 °C (overnight lows near 13 °C, daytime highs near 20 °C)
Seasonality: February is one of Guangzhou's drier months, with roughly 50–70 mm of rain across about 8–10 wet days. Expect humid spells, light drizzle and the occasional short cool front rather than sustained rain — layers plus a compact umbrella cover most conditions.
Packing: February in Guangzhou is mild and comparatively dry: daytime highs around 20 °C and overnight lows near 13 °C, with roughly 50–70 mm of rain spread over about 8–10 wet days. Expect humid spells, occasional drizzle and the chance of a short cool front — pack light layers and a compact umbrella.
Plan your trip
Best day for qualified buyer meetings: 2027-02-25 (Thursday, Day 2 of the run)
Day 2 is the highest-density full exhibition day: badge collection and first-day orientation are done, exhibitor teams are fully staffed, and attendees can still use Days 3–4 for supplier follow-ups and pricing. Arriving on the opening day is useful only if you have tightly booked meetings, and Day 4 is thinner for new conversations. Note the February dates sit close to the Lunar New Year period, so reconfirm daily opening hours and exhibitor attendance with the organiser before fixing travel.
Buyer–exhibitor business matching area
Organiser-run matchmaking and meeting zones put qualified suppliers and buyers in the same space — the highest-yield networking on site, and the easiest place to convert a hall walk into a meeting.
LED display and digital signage hall aisles and exhibitor lounges
The densest concentration of technical staff and product managers; stand-side conversations during quieter mid-afternoon hours are the most productive for follow-up discussions.
Pazhou hotel lobbies and executive lounges (The Westin Pazhou, Langham Place Guangzhou)
Standard venue for evening meetings and dinners during Guangzhou fair weeks — convenient for hosting contacts from the halls without a long transfer across the city.
Budget
Official cost items and estimated ranges for exhibitors.
visitor_ticket
visitor · general
—
accommodation
visitor · budget
USD 35–65 / per room per night
accommodation
visitor · mid-range
USD 70–120 / per room per night
accommodation
visitor · premium
USD 140–280 / per room per night
per_diem
visitor · standard
USD 50–90 / per person per day
visa_fee
visitor · M business visa (single entry)
USD 60–185 / per person
| Item | For | Tier | Estimated range | Status | As of |
|---|---|---|---|---|---|
| visitor_ticket | visitor | general | — | official | |
| accommodation | visitor | budget | USD 35–65 / per room per night | estimate | |
| accommodation | visitor | mid-range | USD 70–120 / per room per night | estimate | |
| accommodation | visitor | premium | USD 140–280 / per room per night | estimate | |
| per_diem | visitor | standard | USD 50–90 / per person per day | estimate | |
| visa_fee | visitor | M business visa (single entry) | USD 60–185 / per person | estimate |
Decision
Use this quick check to decide whether DPES Sign & LED Expo China 2027 fits your visit, exhibit or skip plan.
QUESTION 1 OF 6
What is your primary role?
Compare participation options side by side to choose the best fit for your objectives.
visit
You need supplier contacts, product comparison or market intelligence in the Chinese sign and LED sector, and can commit at least two full show days.
Best for
Sign, print and LED buyers, integrators and specifiers sourcing suppliers or benchmarking the Pearl River Delta market.
Min. budget
$650.00
Timeline
4–8 weeks before opening day for registration, visa and travel booking.
Risks
Registration is free but travel, visa and hotel costs dominate — February dates sit near the Lunar New Year period, so confirm the show calendar before booking.
Budget estimate from listing cost signals — confirm live rates.
exhibit
You have a defined lead-generation or product-launch goal in China and can resource a bilingual stand team plus follow-up capacity after the show.
Best for
Equipment makers, LED display and component suppliers, and media/finishing brands targeting Chinese and export buyers.
Min. budget
$3,200.00
Timeline
3–6 months for stand booking, freight, customs and marketing preparation.
Risks
Booth and shell-scheme pricing is not published in the captured sources — confirm rates, hall allocation and stand build rules directly with the organiser.
Requires Mandarin-capable or bilingual stand staff and pre-arranged freight/ATA handling for imported equipment.
Budget estimate from listing cost signals — confirm live rates.
skip
Your category is not represented in the sign/print/LED hall mix, or you can cover the market more efficiently at SIGN CHINA / LED CHINA (Shanghai) or a regional event.
Best for
Teams whose category, region or budget fit is weak for this edition.
Timeline
N/A
Risks
No major risks listed.
Trust footer
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References
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Publishers
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Date checked
DPES Sign Expo China
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