Name: Cosmoprof North America Las Vegas
Start: 2027-07-13
End: 2027-07-15
Location: Mandalay Bay Convention Center

Event overview

Overview

Cosmoprof North America (CPNA) is the leading business-to-business (B2B) beauty exhibition in the Americas.

Recognized for its dynamic growth and unique programs, the event offers the entire beauty industry an opportunity to come together to make new relationships and foster collaborations.

TL;DR

1Dates: July 13-15, 2027 at Mandalay Bay Convention Center, Las Vegas.
2Scale: The leading B2B beauty exhibition in the Americas, with more than 1,000 exhibiting brands.
3Buyer Authority: More than 26,000 industry professionals attend, including retailers, distributors and salon trade buyers.
4Sector Scope: Finished products plus the Cosmopack supply chain, spanning skincare, hair, nail, fragrance, packaging and manufacturing.
5Programme: CosmoTalks conference sessions and brand-launch showcases covering all sectors of the beauty industry under one roof.

Why visit

Cosmoprof North America is the leading B2B beauty trade show in the Americas and the fastest way to see where the market is heading. Across three days at Mandalay Bay you can discover unique brand launches, product innovations and the new channels of distribution, packaging and manufacturing behind them. Meet more than 1,000 exhibiting brands, compare suppliers side by side and form relationships with top industry professionals and retailers. CosmoTalks conference sessions add market, retail and formulation insight, while show-floor networking and matchmaking make it practical to fill a buying or sourcing calendar in a single trip. The three-day event takes place under one roof and encompasses all sectors of the beauty industry.

Why exhibit

Exhibitors gain visibility to high-quality buyers from various distribution channels, enhancing their market reach and opportunities for collaboration. Scale: The leading B2B beauty exhibition in the Americas, with more than 1,000 exhibiting brands. Buyer Authority: More than 26,000 industry professionals attend, including retailers, distributors and salon trade buyers. Programme: CosmoTalks conference sessions and brand-launch showcases covering all sectors of the beauty.

Attendees, exhibitors & solutions

Who this event is for

Visitor profile

Typical attendee groups you can expect to meet.

Retail buyers from beauty and cosmetics sectors

Distributors and wholesalers in the beauty industry

Investors looking for new beauty brands

Media representatives covering beauty trends

Manufacturers seeking supply chain solutions

Beauty professionals and salon owners

Exhibitor profile

Main supplier and exhibitor segments present at the show.

Beauty brand owners and founders in colour cosmetics, skincare, hair and nail

Cosmetics and personal-care manufacturers and contract fillers

Cosmopack supply-chain exhibitors in packaging, components and machinery

Fragrance houses and ingredient suppliers

Organic, natural and clean-beauty product brands

Beauty tools, accessories and device manufacturers

Retail and distribution buyers sourcing for North and Latin America

Indie and emerging brands seeking retail and distribution partners

Product categories

Key solution areas showcased across the event.

Finished beauty products for retail

Raw materials and ingredients for cosmetics

Private label and contract manufacturing solutions

Packaging solutions for beauty products

Innovative beauty technologies and tools

Sustainable and eco-friendly beauty products

Location & Facilities

Venue

Open in Google Maps

Mandalay Bay Convention Center

Las Vegas, USA

Attend

Entry & tickets

Who runs the show

Organisers

USA Beauty LLC

Email Call Website

Informa Markets

Website

BolognaFiere Group

Website

Professional Beauty Association

Website

How the last edition performed

Previous edition

Last edition

2026

Completed

Visitors: 26,000

Exhibitors: 1,068

Edition #: 22

This edition

2027

Next edition

2028

Growth over time

New this edition

1
New Monday to Wednesday day format
The Las Vegas edition of Cosmoprof North America runs Monday to Wednesday (July 13-15), a new day pattern for the show at Mandalay Bay Convention Center.
Source

Impact

A bigger and stronger platform

The 2026 edition brought together 26,000+ visitors at Mandalay Bay Convention Center. Cosmoprof North America (CPNA) is the leading business-to-business (B2B) beauty exhibition in the Americas. Recognized for its dynamic growth and unique programs, the event offers the entire beauty industry an opportunity to come together to make new relationships and foster collaborations. Cosmoprof North America serves as a pivotal platform for the beauty industry, facilitating connections between brands, retailers,.

Audience quality

High-value decision-makers

Visitors typically include Retail buyers from beauty and cosmetics sectors, Distributors and wholesalers in the beauty industry, Investors looking for new beauty brands, Media representatives covering beauty trends. Event Date: July 13-15, 2027. Location: Mandalay Bay Convention Center, Las Vegas. Leading B2B beauty exhibition in the Americas. Over 1,068 exhibiting brands. Documented attendance reached 26,000+ visitors in the reference edition. Cosmoprof North America Las Vegas attracts an audience aligned.

Exhibitor outcomes

Real business growth

Exhibitors gain visibility to high-quality buyers from various distribution channels, enhancing their market reach and opportunities for collaboration. Cosmoprof North America serves as a pivotal platform for the beauty industry, facilitating connections between brands, retailers, and suppliers. It highlights emerging trends and innovations, making it essential for industry growth. Exhibitor categories include Cosmetics manufacturers, Skincare product developers, Hair care brands, Nail care product suppliers.

Intelligence

Market context

Key market insights, trends, news and related events to help you understand the bigger picture.

North America — Las Vegas, Nevada, United States

Why it matters

Attending Cosmoprof North America Las Vegas on 2027-07-13 to 2027-07-15 in Las Vegas lets buyers and specifiers benchmark suppliers, see live demonstrations, and compress months of vendor meetings into one focused trade visit — worthwhile when your category roadmap aligns with the official exhibitor profile.

Industry trends

Key trends shaping this market and its wider industry.

Digital buyer journeys

Professionals expect pre-show agendas, product finders, and meeting tools; suppliers align demos and literature to short on-stand decision cycles.

Sustainability in procurement

Energy use, recyclable materials, and carbon reporting increasingly appear in RFPs and exhibitor scorecards across industrial trade fairs.

Automation and labour efficiency

Visitors benchmark machinery, software, and services that reduce downtime, staffing pressure, and total cost of ownership.

Regional supply-chain resilience

Buyers diversify suppliers across Europe, MENA, and Asia while favouring vendors with local service, spare parts, and training.

Hybrid engagement models

Live demonstrations remain decisive, but follow-up webinars, digital catalogues, and year-round supplier portals extend the commercial window after the show.

Global beauty and cosmetics trade fair circuit

Book hotels and buyer meetings 8–12 weeks before opening day; because the peer Cosmoprof editions fall in adjacent quarters, multi-show travel can be planned on a single annual calendar.

Cosmoprof North America Las Vegas anchors a worldwide beauty calendar. Brands, retailers and packaging suppliers routinely pair it with the Bologna, Asia, India and Miami editions to compare formulations, packaging formats, MOQs and price positioning across regions, or with Beautyworld Middle East and Luxe Pack to cover the Gulf and premium packaging markets.

Pre-show

Confirm exhibitor meetings, request samples and lock in buyer-matchmaking slots for Cosmoprof North America Las Vegas.

Show week

Aisle walk-throughs, CosmoTalks sessions, live formulation and packaging demos, and supplier negotiations.

Post-show

Follow up on quotes within two weeks and slot the next circuit show (Miami in January, Bologna in March) for a second comparison round.

Peer events are widely known beauty-industry trade fairs; verify dates on each organiser’s website before booking.

Plan your trip

Travel & logistics

Local currency · USD

Arrival airports

Choose from the following airports, with convenient access to the event and venue.

LAS

Harry Reid International

Harry Reid International is the main gateway; rideshare pickup zones are signed at each terminal.

~8 mi (13 km)

to venue

15–25 min off-peak

by car

Hotel tiers

A range of accommodation options near the venue and across key areas.

Mandalay Bay Resort & Casino

Premium

Attached to Mandalay Bay Convention Center, south Las Vegas Strip

Direct indoor access to the show floor — the shortest possible commute. Rates exclude a daily resort fee of roughly USD 45; the official room block sells out months ahead.

source

Delano Las Vegas

Premium

Attached to Mandalay Bay, south Las Vegas Strip

All-suite tower connected to Mandalay Bay, a 5–10 minute indoor walk to the convention centre and quieter than the main resort.

source

Four Seasons Hotel Las Vegas

Premium

Top four floors of the Mandalay Bay tower

The calmest address on the property with its own entrance and lift access to Mandalay Bay; best for client hosting and small executive meetings.

source

Luxor Hotel & Casino

Mid-range

Adjacent to Mandalay Bay, south Las Vegas Strip

Linked to Mandalay Bay by covered walkways and the free Mandalay Bay–Luxor–Excalibur tram, roughly a 10–15 minute walk to the halls.

source

New York-New York Hotel & Casino

Mid-range

South Las Vegas Strip, beside T-Mobile Arena

About a 20-minute walk to Mandalay Bay or a 5–8 minute taxi/rideshare ride (USD 10–15); plenty of casual dining on the doorstep.

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Park MGM

Mid-range

Central south Strip, next to T-Mobile Arena

Smoke-free casino hotel with easy tram access to the south Strip; 10–15 minutes by car to the convention centre.

source

Excalibur Hotel & Casino

Budget

Across from Luxor, south Las Vegas Strip

The most affordable walkable option: 15 minutes to the halls via the tram and covered walkway, with resort fees around USD 35 per night.

source

Local transport

Get around the city with these convenient transport options.

taxi

Estimated costUSD 25–40 metered, plus USD 2 airport departure fee

Best forHarry Reid International (LAS) to Mandalay Bay Convention Center

10–15 minutes off-peak via the airport connector and I-15/I-215; longer in show-week traffic. Use the signed taxi line outside baggage claim — the airport is only 4 miles from the venue.

taxi

Estimated costUSD 20–35 standard, USD 45–70 during surge

Best forRideshare (Uber/Lyft) from LAS Terminals 1 and 3 to Mandalay Bay

Pick-up is on Level 2 of the Terminal 1 and Terminal 3 parking garages, clearly signed from baggage claim. Show week and Thursday evenings trigger surge pricing; the taxi line is often faster at peak.

bus

Estimated costUSD 2.00 two-hour pass; USD 5.00 24-hour pass

Best forRTC Transit Routes 108/109 from LAS to South Strip Transfer Terminal, then The Deuce on Las Vegas Blvd to Mandalay Bay

Cheapest airport transfer. Take Route 108 (Paradise Rd) or 109 (Maryland Pkwy) to the South Strip Transfer Terminal, then transfer to The Deuce or the Strip & Downtown Express southbound to Mandalay Bay. Allow 50–70 minutes with luggage.

bus

Estimated costUSD 4.00 two-hour pass; USD 8.00 24-hour pass

Best forThe Deuce on the Strip — Las Vegas Blvd between Mandalay Bay and Downtown/Fremont St

Frequent 24-hour double-decker service stopping at Mandalay Bay, Luxor, Excalibur, New York-New York and Park MGM — handy for moving between hotels and evening venues without parking.

train

Estimated costUSD 5.00–6.00 single ride; USD 13.00–15.00 24-hour pass

Best forLas Vegas Monorail (MGM Grand to Sahara)

Useful for the north Strip and the Las Vegas Convention Center, but the monorail does not reach Mandalay Bay — take a taxi, rideshare or bus for the final leg to the venue.

Plan your trip

Visa & entry documents

Check the latest visa requirements and entry guidelines before travelling.

Visa required

ATA Carnet: check with organiser

Type	Who needs it	Fee	Processing
B-1 business visitor visa	Business travellers attending meetings, conferences or trade shows who are not eligible for the Visa Waiver Program	$185.00	Varies by embassy and consulate; apply several weeks ahead of travel
B-1/B-2 combined visitor visa	Visitors combining business (exhibiting or buying) with tourism, or applying under the standard visitor visa category	$185.00	Varies by embassy and consulate; allow time for interview scheduling

Aliens seeking a B-1 visa from certain countries may be able to enter the United States without a visa under the Visa Waiver Program; nonimmigrant visitors should check the Customs and Border Protection rules for their nationality.

Official visa page

Weather

Mid-July is the hottest stretch of the Las Vegas year: expect daytime highs of 104–107°F (40–42°C) with overnight lows still around 80–86°F (27–30°C), and extremely dry desert air. Rain is rare — July averages under 0.5 in (13 mm) — but the North American monsoon can deliver brief, intense afternoon thunderstorms with gusty winds, so keep an eye on the sky if you are outdoors late in the day. Pack lightweight breathable fabrics, a wide-brimmed hat, high-SPF sunscreen and a refillable water bottle for the walk between hotels and the convention centre, plus a light wrap for heavily air-conditioned halls and session rooms.

Plan for the climate

Check temperatures and pack accordingly

Venue connectivity

Confirm mobile roaming or a local SIM for business visitors to the United States.

Ride-hailing

Taxis

Public transit

Car rentals

Cultural notes

Useful information to help you have a smooth and respectful visit.

Tipping

Tipping is expected throughout Las Vegas: 15–20% in sit-down restaurants, USD 1–2 per drink at bars, USD 2–5 per bag for bell staff and USD 3–5 per day for housekeeping. Rideshare and taxi drivers normally receive 10–20%.

Business dress

Beauty-industry business casual is the show-floor norm — smart separates, clean trainers or loafers — with business formal reserved for buyer meetings and evening events. Resort restaurants and nightlife venues enforce evening dress codes, so bring one polished outfit for hosting.

Show-floor etiquette

Ask before photographing stands or unreleased products; many beauty exhibitors restrict images of packaging not yet launched. Meetings usually run in 15–30 minute slots, so arrive on time and confirm follow-ups by email the same day — calendars fill fast in show week.

Practical guides

Visitor & Exhibitor Essentials

Everything needed to arrive prepared, navigate the event, and make the visit productive.

Flights

Destination: LAS

Book flights to LAS (Las Vegas) when possible for the shortest transfer to the venue.

Visa

A foreigner travelling to the United States to conduct temporary business must have a visitor visa (B) unless qualifying for entry under the Visa Waiver Program. Attending a business convention or conference, attending meetings and negotiating contracts are all covered by the B-1 business visitor category, usually issued as a combined B-1/B-2 stamp.

Estimated cost: USD 185 non-refundable visa application (MRV) fee per applicant; visa application fees are non-refundable and non-transferable.

Processing: Varies by nationality; apply several weeks before travel.

Schedule the visa interview at the U.S. Embassy or Consulate in your country of residence or nationality. Cosmoprof North America supports visa invitation letters - check the attendee FAQ for the request process. Apply several weeks in advance, since interview wait times vary by post.

Official

Transport

Get to the venue and around the city with these options.

Airport → venue: Primary gateways: Harry Reid International (LAS): 15–25 min off-peak. Allow road or rail time to Mandalay Bay Convention Center; on-site parking is usually available at major exhibition venues.

Hotel → venue: Precinct hotels near Mandalay Bay Convention Center: Attached to Mandalay Bay Convention Center, south Las Vegas Strip: Mandalay Bay Resort & Casino; Attached to Mandalay Bay, south Las Vegas Strip: Delano Las Vegas; Top four floors of the Mandalay Bay tower: Four Seasons Hotel Las Vegas.

Ride-hail: Ride-hailing apps are commonly used in Las Vegas; confirm local availability before travel.

Public transit: RTC Transit buses serve Mandalay Bay Convention Center, and Moovit publishes step-by-step bus routes and updated schedule times for the venue. The Las Vegas Monorail links the Strip to the Las Vegas Convention Center but does not reach Mandalay Bay, so budget for a bus, taxi or rideshare for the final leg of the trip.

Parking: On-site parking is available at Mandalay Bay Convention Center; confirm daily rates and hall access on the organiser or venue site.

Weather

Plan and pack for the event climate.

Month: July 2027

Temperature: Daytime highs 104–107°F (40–42°C); overnight lows 80–86°F (27–30°C)

Seasonality: Mid-July falls in Las Vegas’s driest, hottest window: the month averages under 0.5 in (13 mm) of rain, though monsoon-season afternoons can occasionally bring short, heavy thunderstorms and gusty dust. Expect relentless sun and very low humidity for the whole show week.

Packing: Pack lightweight, breathable clothing and broken-in walking shoes for long days on concrete show floors and long Strip walks. Bring high-SPF sunscreen, sunglasses, a hat and a refillable water bottle, and add a light jacket, wrap or scarf for air-conditioned halls, session rooms and evening restaurants.

Plan your trip

Planning

Best day to visit: Wednesday 14 July 2027 — Day 2

Day 2 carries the densest programme: CosmoTalks education blocks run alongside a full show floor, and most exhibitors schedule buyer meetings, press briefings and new-product launches for mid-week once stands and staff are settled. Day 1 is largely badge pickup and orientation, with aisles still building, while Day 3 thins out as teams begin pack-up and final negotiations — good for closing a deal, weaker for discovery. Buyers with a tight agenda should treat Tuesday afternoon as a scouting window and Wednesday as the meeting day.

Check passport validity and confirm whether you need a U.S. B-1 visa or qualify for ESTA — U.S. visa interviews can take weeks; request an invitation letter through the Cosmoprof North America attendee FAQ.

Book flights into Harry Reid International (LAS) for July 2027 — LAS is the main gateway, 15-25 minutes from Mandalay Bay Convention Center off-peak.

Reserve a hotel on the south Strip or near the Convention Center for the show nights — Show dates are July 13-15, 2027; mid-July is peak convention season in Las Vegas.

Complete online registration and save your registration email confirmation — You need the confirmation to print your badge at the Registration Desk or a Registration Kiosk.

Download the hall plan and exhibitor directory and shortlist target brands — The directory lists exhibitors by sector, including finished products and Cosmopack supply chain.

Request B2B matchmaking meetings with target exhibitors — Pre-booked meetings save show-floor time and secure slots with in-demand suppliers.

Plan your CosmoTalks conference sessions and add paid education sessions at registration — Some education sessions require an added purchase and are available during registration.

Arrange airport transfer, rideshare or self-parking at Mandalay Bay — Rideshare pickup zones are signed at each LAS terminal; allow road time during large conventions.

Check the Las Vegas July weather and pack light business-casual attire — July in Las Vegas is hot; comfortable shoes help across the convention center floor.

Prepare meeting documents, business cards and a sourcing brief per appointment — Bring product specifications and pricing targets for each supplier meeting.

Reconfirm meeting times and save digital copies of visa, registration and hotel details — Keep contacts for the organiser and your hotel handy for arrival day.

Arrive in Las Vegas, collect your badge and lanyard, and walk the floor plan — Visit the Registration Desk or a kiosk with your registration email confirmation.

Side trips

Hoover Dam and Lake Mead

Red Rock Canyon National Conservation Area

Networking spots

Show-floor networking lounge and Beauty Bar

On-site

Busiest in the late afternoon; the on-site bar service makes it the easiest place to host a distributor or retail buyer without leaving the building.

CosmoTalks education theatres and session foyer

On-site

Speakers usually stay in the foyer for a few minutes after each panel — the highest-value five minutes of the day for trend-led brands.

Mandalay Bay resort venues (Border Grill, Foundation Room, Mandalay Beach)

Off-floor

Reserve two to three weeks ahead during show week; staying on-property keeps the walk from meeting to dinner under ten minutes.

Budget

Costs & budget

Cost reference

Official cost items and estimated ranges for exhibitors.

visa_fee

visitor · B-1 business visitor visa

USD 185 / per application

official

visa_fee

visitor · B-1/B-2 combined visitor visa

USD 185 / per application

official

Item	For	Tier	Estimated range	Status	As of
visa_fee	visitor	B-1 business visitor visa	USD 185 / per application	official
visa_fee	visitor	B-1/B-2 combined visitor visa	USD 185 / per application	official

Decision

Visit, exhibit, or skip?

Should you go?

Use this quick check to decide whether Cosmoprof North America Las Vegas fits your visit, exhibit or skip plan.

QUESTION 1 OF 6

What is your primary role?

Decision matrix

Compare participation options side by side to choose the best fit for your objectives.

visit

Your category focus aligns with the official product themes.

Best for

Buyers, researchers, and delegates evaluating the programme and networking value.

Min. budget

$400.00

Timeline

4–8 weeks before opening day for registration and travel.

Risks

Limited session times published — confirm agenda before booking.

exhibit

You have a clear lead-generation or launch goal for this market.

Best for

Suppliers and brands seeking qualified meetings with the event audience.

Min. budget

$2,500.00

Timeline

3–6 months for stand booking, freight, and marketing prep.

Risks

Booth pricing not published in captured sources — confirm with organiser.

skip

Programme, audience, or commercial goals do not match your plan.

Best for

Teams whose category or region fit is weak this edition.

Timeline

N/A

Risks

No major risks listed.

Book with

Partners

Recommended providers

Visa

US Department of State

Gallery

Photos

Official imagery from Cosmoprof North America Las Vegas

Hair category spotlight at Cosmoprof North America Las Vegas

Official Cosmoprof North America Las Vegas event branding

FAQs & glossary

Answers

Glossary

B2B: Business-to-business. Cosmoprof North America is a trade-only B2B show, so the floor is open to industry buyers and professionals rather than the general public.
CPNA: Common abbreviation for Cosmoprof North America, used across the organiser site and directories.
Cosmopack: The supply-chain section of the show, covering formulation, manufacturing, packaging, machinery and contract services for beauty brands.
Finished Products: The retail-ready section of the show featuring skincare, hair care, nail care, colour cosmetics, fragrance, toiletries and tools.
CosmoTalks: Cosmoprof North America's conference format combining creativity, inspiration and business, with talks and panels on market, retail and formulation topics.
B2B matchmaking: Organiser-run tools on the event directory platform that let buyers pre-schedule meetings with relevant exhibitors before the show.
Drayage: The movement of exhibit freight from the show's marshalling yard to the booth, handled on site by the show's material-handling contractor.
Shell scheme: A pre-built modular booth package (walls, carpet and fascia) rented from the organiser by exhibitors who are not building a custom stand.
Visa Waiver Program (VWP): A U.S. programme allowing citizens of certain countries to travel for business or tourism for up to 90 days without a visa, using an approved ESTA.
MRV fee: Machine-Readable Visa fee, the non-refundable USD 185 application fee paid when applying for a U.S. B-1 or B-1/B-2 visa.

Trust footer

Sources

References

Publishers

Date checked

Cosmoprof North America

Official Website
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LinkedIn
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