Impact
A bigger and stronger platform
A three-day regional consumer show that concentrates roughly 120 local building and energy firms in one hall and pulls more than 10,000 visitors, most of them homeowners with an active or near-term project.

Baumesse Braunschweig 2027, 5-7 March in Braunschweig.
Dates
5–7 Mar 2027
City / country
Braunschweig, Germany
Venue
MEC Millenium Event Center
Time
10:00 AM – 6:00 PM
Event overview
Baumesse Braunschweig 2027 is the region's consumer fair for building, renovating, living and saving energy, held 5-7 March 2027 at the MEC Millenium Event Center, Madamenweg 77, Braunschweig.
Around 120 regional exhibitors present windows and doors, heating and solar systems, smart-home technology and interior fittings, while free expert talks are included in the €5 day ticket.
Doors open daily 10:00-18:00 and children under 16 enter free.
TL;DR
One €5 ticket gives three days of face-to-face advice from regional firms that actually work in Braunschweig and southern Lower Saxony. Visitors can compare window, heating, solar and interior offers, attend free talks on funding and energy efficiency, and bring children thanks to free childcare.
The show delivers a concentrated local audience of homeowners, landlords and renovators who are ready to commission work, not just browse. About 120 exhibitors shared more than 10,300 visitors in 2026, and a stand puts a firm in front of buyers from Braunschweig, Wolfsburg, Salzgitter and the surrounding districts.
Attendees, exhibitors & solutions
Visitor profile
Typical attendee groups you can expect to meet.
Exhibitor profile
Main supplier and exhibitor segments present at the show.
Product categories
Key solution areas showcased across the event.
Location & Facilities
MEC Millenium Event Center, Madamenweg 77, 38120 Braunschweig, Germany
Entrances & gates
Main entrance
Entrance from the Madamenweg forecourt.
Free parking on site and on the 25,000 sqm outdoor area.
The show is marketed as senior-friendly and family-friendly; step-free access via the main entrance.
Food options
On-site catering
On-site diningParking: Free on-site parking is advertised; the MEC site adds a 25,000 sqm outdoor area used for overflow parking and displays.
Gate: Main entrance off Madamenweg; tickets can be bought online in advance to avoid queues at the entrance.
Attend
Event days & opening times
day_ticket
Per person; children under 16 free.
Ticket info
Badge collection
Tickets are checked at the main entrance; no separate badge is issued.
Ticket notes
€5 per person per day; under 16s free. Advance tickets are sold online and include entry to all free talks and the prize draw.
What's on
Premium Partner
1KOMMA5° Braunschweig
Named as premium partner for the 2026 and 2027 editions.
How the last edition performed
Last edition
2026
Visitors: 10,300
Exhibitors: 120
Edition #: 5
This edition
2027
Visitors: 10,300
Exhibitors: 120
Next edition
Not announced yet
Growth over time
Edition recap
New this edition
Impact
A three-day regional consumer show that concentrates roughly 120 local building and energy firms in one hall and pulls more than 10,000 visitors, most of them homeowners with an active or near-term project.
Audience quality
The audience is local and purchase-minded rather than international: homeowners, landlords and renovators from Braunschweig and the surrounding districts who come to compare quotes. Volume is strong for a regional fair, but reach is concentrated in southern Lower Saxony.
Exhibitor outcomes
Best ROI comes from quoting on the stand and booking site visits within two weeks. With about 120 exhibitors sharing 10,000-plus visitors, each stand sees a meaningful flow of qualified homeowners; window, heating and solar firms report the strongest fit with the show's energy focus.
Intelligence
Key market insights, trends, news and related events to help you understand the bigger picture.
Why it matters
The Braunschweig region combines a large stock of owner-occupied housing with high energy prices and a push to replace fossil heating. A local fair compresses supplier discovery, funding advice and quote comparison into one weekend, which is why visitor numbers have stayed above 10,000.
Key trends shaping this market and its wider industry.
Heat pumps and solar move from niche to default
Homeowners are pairing heat pumps with photovoltaic roofs and battery storage to cut running costs, and exhibitors now present complete energy systems rather than single products.
What it changes: Firms that can design, install and service an integrated system win the quote, not just the boiler replacement.
SourceWindows and doors as the first retrofit step
Improved glazing, entrance doors and shading are being sold as the fastest way to cut heat loss and noise before deeper renovation.
What it changes: Window and door specialists are among the busiest stands, and the 2026 show made them a headline theme.
SourceAdvice and funding literacy as a purchase driver
Visitors arrive with questions about KfW finance, subsidies and payback periods, so free talks and independent energy advice influence which supplier they shortlist.
What it changes: Exhibitors that explain funding clearly convert more on-stand conversations into site surveys.
SourceThe Braunschweig fair belongs to the BaumesseE regional circuit, so buyers and exhibitors can follow the same audience across several Lower Saxony and North Rhine-Westphalia cities.
Baumesse Essen
Essen, Germany
Indicative late-January slot; confirm exact dates with the organiser.
websiteBaumesse Münster
Münster, Germany
Indicative early-February slot; confirm exact dates with the organiser.
websiteBaumesse Göttingen
Göttingen, Germany
Same organiser and format; indicative 2027 weekend, confirm exact dates with the organiser.
websiteSpring 2027
Two Lower Saxony editions two weekends apart.
Circuit membership and the 21-location network are stated on the official site; individual 2027 dates are indicative.
Plan your trip

Choose from the following airports, with convenient access to the event and venue.
Hannover Airport
Main international gateway with direct flights from European hubs; take S-Bahn S5 to Hannover Hbf and continue by train to Braunschweig.
about 65 km
to venue
55-75 minutes by car or S-Bahn plus transfer
by car
Braunschweig-Wolfsburg Airport
Small regional airport with limited scheduled service; mostly useful for private or business aviation.
about 10 km
to venue
20-30 minutes by car
by car
A range of accommodation options near the venue and across key areas.
USD 60–110 / night
Simple rooms, 10-20 minutes by bus or car from the MEC; book early because the show weekend fills the nearest properties.
USD 120–200 / night
Walkable to the old town and a short taxi ride to Madamenweg; breakfast usually included.
USD 220–400 / night
Largest rooms and meeting space, closest to restaurants and the station; rates rise sharply during trade-fair weeks.
Get around the city with these convenient transport options.
Bus and tram (BSVG)
Use the BSVG network; the MEC is a short walk from the Madamenweg stops.
Taxi or ride-hailing
Uber and local taxi firms operate; allow extra time on Saturday morning.
Plan your trip
Check the latest visa requirements and entry guidelines before travelling.

| Type | Who needs it | Fee | Processing | |
|---|---|---|---|---|
| Schengen short-stay visa (Type C) | Visitors from countries without a Schengen visa-waiver agreement | $90.00 | typically 15 calendar days, longer in peak season |
EU/EEA and many other nationalities can enter visa-free for short business trips; check the 90/180-day rule.
Germany accepts ATA carnets for display goods and professional equipment; confirm with the Chamber of Commerce before shipping.
Official visa pageWeather
Early March is cool and changeable: daytime highs around 8-10°C, nights near 1-3°C, with a good chance of rain and occasional late snow. Pack a warm layer and a waterproof jacket.
Plan for the climate
Check temperatures and pack accordingly
Venue connectivity
Mobile coverage is strong across the city; free Wi-Fi is available at many hotels and some exhibition venues, but a local eSIM or EU roaming plan is the most reliable option.
Ride-hailing
Taxis
Public transit
Car rentals
Useful information to help you have a smooth and respectful visit.
Sunday trading is limited
Most shops close on Sunday, so buy supplies on Friday or Saturday; the show itself opens on Sunday from 10:00.
Cash and card
Cards are widely accepted, but some small kiosks and bakeries still prefer cash; carry a little EUR for incidentals.
Punctuality and greetings
Arrive on time for meetings and use a firm handshake; German business conversation is direct and factual.
Practical guides
Everything needed to arrive prepared, navigate the event, and make the visit productive.
Destination: HAJ (Hannover) or BWE (Braunschweig-Wolfsburg)
Book 6-10 weeks ahead for the show weekend; rail connections from Frankfurt and Berlin are competitive with short-haul flights.
EU/EEA visitors need no visa; many other nationalities can enter Germany visa-free for up to 90 days. Visitors requiring a Schengen visa should apply at least six weeks before travel.
Estimated cost: USD 90 (Schengen visa fee, estimate)
Processing: about 15 calendar days
Bring an invitation letter and proof of accommodation if applying for a business visa.
OfficialGet to the venue and around the city with these options.
Airport → venue: From HAJ take the S5 S-Bahn to Hannover Hbf (about 20 minutes), then a direct train to Braunschweig Hbf (about 55 minutes), then bus or taxi to Madamenweg.
Hotel → venue: City-centre hotels are 10-20 minutes from the MEC by bus or taxi; Weststadt hotels are walkable in 20-30 minutes.
Ride-hail: Uber and local taxis serve Braunschweig; a city trip costs about €12-18.
Public transit: BSVG buses and trams connect the Hauptbahnhof with the Weststadt; a day pass costs about €7.40.
Parking: Free parking at the MEC, including a 25,000 sqm outdoor overflow area; arrive before 11:00 on Saturday.
Plan and pack for the event climate.
Month: March
Temperature: 1-10°C
Seasonality: Changeable early-spring weather with frequent showers and occasional late snow.
Packing: Warm layers, a waterproof jacket and comfortable shoes for the outdoor display area.
Plan your trip
Best day to visit: Friday
Friday has the quietest aisles and the best chance of undivided attention from senior stand staff, while the full lecture programme runs across all three days.
Book the €5 ticket online and reserve a hotel in the city centre or Weststadt. — Show weekend fills nearby rooms; advance tickets avoid entrance queues.
Shortlist the product categories and 6-8 exhibitors you want to see. — Use the online exhibitor directory and note stand numbers.
Check the free lecture programme and block the talks that match your project. — The agenda is normally published about four weeks before the show.
Prepare a one-page project brief with photos, measurements and budget. — Exhibitors can quote far faster with dimensions and photos.
Plan the journey to Madamenweg 77 and confirm parking or the BSVG connection. — Arrive before 11:00 to secure free parking.
Arrive, park and collect the ticket at the main entrance
MEC main entrance, Madamenweg 77Walk the windows, doors and insulation stands
Main exhibition hallAttend a free talk on heat pumps and funding
Lecture room, upper floorLunch and supplier meetings with heating and solar firms
On-site catering areaCompare bathroom and interior quotes and book site visits
Interior and finishes zoneHarz Mountains
Nature Day Trip
about 1 hour by car to Bad Harzburg
Add a half-day of forest walks or the Brocken railway before or after the show.
Autostadt Wolfsburg
Industrial Attraction
about 35 minutes by train from Braunschweig Hbf
Car and mobility exhibits in a compact park, useful for a family or engineering-minded visitor.
Hannover city centre
City Break
about 55 minutes by train
Museums, shopping and better evening options if Braunschweig hotels are full.
Hotel bar at the Steigenberger Parkhotel
Hotel bar
Quiet, central and convenient for supplier dinners.
On-site catering area
Show lounge
The easiest place to continue a stand conversation over coffee during the show.
Regional homeowners often decide within weeks of the show, so speed matters more than a long nurture sequence.
Budget

Shell scheme
EUR 180–320 / m²
Raw space
EUR 120–220 / m²
Standard booth
9 m²
No public tariff was printed; the organiser sends a stand and price overview after an enquiry. Treat all figures as planning estimates.
sourceAdjust the inputs below to create a directional event budget.
This is a directional estimate. Please verify live rates before booking.
Official cost items and estimated ranges for exhibitors.
booth
exhibitor · shell_9
EUR 1620–2880 / per 9 sqm stand
booth
exhibitor · raw_36
EUR 4320–7920 / per 36 sqm stand
hotel
both · mid
USD 120–200 / per night
per_diem
both · standard
USD 50–80 / per day
travel
visitor · economy_return
USD 160–650 / per return flight
| Item | For | Tier | Estimated range | Status | As of |
|---|---|---|---|---|---|
| booth | exhibitor | shell_9 | EUR 1620–2880 / per 9 sqm stand | estimate | 2026-11-04 |
| booth | exhibitor | raw_36 | EUR 4320–7920 / per 36 sqm stand | estimate | 2026-11-04 |
| hotel | both | mid | USD 120–200 / per night | estimate | 2026-11-04 |
| per_diem | both | standard | USD 50–80 / per day | estimate | 2026-11-04 |
| travel | visitor | economy_return | USD 160–650 / per return flight | estimate | 2026-11-04 |
Decision
Six quick questions to see whether this regional fair is worth a visit, a stand, or a skip.
QUESTION 1 OF 6
Do you have an active building or renovation project?
Compare participation options side by side to choose the best fit for your objectives.
visit
You have a project in the next 12 months and want to compare local suppliers face to face.
Best for
Homeowners, landlords and renovators from the Braunschweig region with a live project.
Min. budget
$5.00
Timeline
One day, ideally Friday
Risks
Too many stands to cover in one day
Show specials may not beat independent quotes
exhibit
Your service area covers Braunschweig and you can quote and install within weeks.
Best for
Regional building, window, heating, solar and interior firms selling to homeowners.
Min. budget
$1,600.00
Timeline
Book 8-12 weeks ahead; build-up one day before
Risks
A 9 sqm stand limits product display
Lead follow-up must start within 48 hours
skip
You are outside the region, have no active project and cannot act on leads quickly.
Best for
Buyers with no project, or exhibitors with no local installation capacity.
Timeline
None
Risks
Missing a useful local market read
Book with
MEC Millenium Event Center
Exhibition and events venue on Madamenweg that hosts the Braunschweig fair.
Venue named on the official event page; partnership is an editorial classification.
Lufthansa
Star Alliance carrier with connections to Hannover and onward rail to Braunschweig.
Travel resource, not an announced event partner.
IHK Braunschweig
Regional chamber supporting local businesses and trade visitors.
Regional business body; no partnership was announced.
Bundesverband der Deutschen Bauindustrie
German construction industry federation representing building firms.
Industry association resource; not an announced partner.
Recommended providers
Check whether you need a Schengen short-stay visa and apply at least six weeks ahead.
Compare Weststadt and city-centre hotels; free cancellation is useful if plans shift.
Fly to Hannover (HAJ) and continue by train; book 6-10 weeks ahead.
Book exhibition freight early and prepare an ATA carnet for non-EU goods.
Travel and business-trip cover; confirm exhibition goods are included separately.
Book Harz or Wolfsburg day trips around the show weekend.
Use a GDPR-compliant form and export leads within 24 hours.
FAQs & glossary
Frequently asked
Glossary
Also known as
Alternate names and search phrases for this event.
5 more alternate names hidden
Trust footer
5
References
3
Publishers
5
Date checked
BaumesseE GmbH
Radio38
instaff.jobs
Display a free company card at your booth, or share your professional card on the show floor.