Click Commerce

Attendees, exhibitors & solutions

Who this event is for

Industry trends

Key trends shaping this market and its wider industry.

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Frequently asked

Glossary

1

GMV

Gross merchandise value: the total value of goods sold through a marketplace or commerce platform before returns and discounts. Buyers at Click Commerce use GMV alongside margin and returns rate when comparing platform partners.

2

Conversion rate

The share of sessions or visitors who complete a purchase. E-commerce teams at the show compare checkout, search and personalisation tools that can move conversion without eroding margin.

3

Headless commerce

A setup where the storefront front end is decoupled from the commerce back end and connected through APIs. Retail IT teams evaluate headless builds for speed, multi-brand flexibility and Nordic market localisation.

4

Composable commerce

An architecture assembled from best-of-breed services such as cart, catalogue, payments and search rather than one monolithic suite. Click Commerce exhibitors use the term for modular stacks that can be swapped as channels change.

5

PIM

Product information management: the system that centralises product attributes, translations, media and channel-specific content. Finnish retailers with Finnish, Swedish and English catalogues use PIM to keep marketplace and storefront data consistent.

6

OMS

Order management system: software that routes, tracks and fulfils orders across web, store and marketplace channels. Operations teams compare OMS tools for split shipments, click-and-collect and returns handling.

7

Checkout orchestration

A layer that coordinates payment methods, fraud checks, tax and currency logic at checkout. Payment teams at the show use it to add local Nordic methods without rebuilding the entire storefront.

8

BNPL

Buy now, pay later: short-term instalment or deferred payment options offered at checkout. Retail finance and payment leads assess BNPL against conversion uplift, consumer credit rules and merchant fees.

9

Retail media

Advertising inventory owned by a retailer and sold to brands on its own properties or marketplaces. Marketing teams at Click Commerce compare retail media networks that reach Finnish and Nordic shoppers.

10

CDP

Customer data platform: software that unifies first-party customer data into profiles for segmentation and activation. CRM and marketing leads use CDPs to connect consent, loyalty and e-commerce behaviour.

11

Last-mile delivery

The final leg from a fulfilment hub to the shopper, including parcel lockers, home delivery and returns pickup. Nordic operators compare last-mile partners on coverage, transit time and failed-delivery handling.

12

Returns rate

The proportion of ordered items sent back by customers. E-commerce and operations teams at the show weigh returns software, size guidance and carrier options against the cost of reverse logistics.

13

D2C

Direct-to-consumer: a brand selling through its own storefront rather than relying only on wholesalers or marketplaces. D2C founders at Click Commerce look for storefront, subscription and retention tools.

14

Marketplace

A multi-seller platform where third-party merchants list and sell products alongside the operator's own range. Finnish brands use marketplace integrations to reach Nordic shoppers without building separate storefronts.

15

PCI DSS

Payment Card Industry Data Security Standard: the security baseline for handling card data. Retail IT and payment teams check that checkout vendors and integrations keep cardholder data out of their own systems.