Dates

    10 Nov 2026

    City / country

    Shanghai, China

    Venue

    Shanghai International Expo Centre (SNIEC)

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    Event overview

    Overview

    The China (Shanghai) International Fruit and Vegetable Trade Fair 2026 will take place on November 10, 2026, at the Shanghai International Expo Centre.

    This event is organized by the China Chamber of Commerce For Import and Export of Foodstuffs, Native Produce And Animal By-Products (CFNA) and Shanghai EverFlourish Events Co.

    , Ltd.

    TL;DR

    1. 1Date: The 2026 edition runs on November 10, 2026 at SNIEC in Shanghai.
    2. 2Venue: Shanghai International Expo Centre (SNIEC) hosts the fruit and vegetable trade programme.
    3. 3Organisers: CFNA and Shanghai EverFlourish Events Co., Ltd. stage the fair.
    4. 4Sector Scope: Fresh fruit, vegetables and supporting technologies are the exhibit focus.
    5. 5Buyer Reach: Organisers cite attendance from over 8 countries for trade networking.

    Why visit

    Visitors will gain insights into the latest trends in the fruit and vegetable industry, network with key players, and explore new products. Date: The 2026 edition runs on November 10, 2026 at SNIEC in Shanghai. Venue: Shanghai International Expo Centre (SNIEC) hosts the fruit and vegetable trade programme. Buyer Reach: Organisers cite attendance from over 8 countries for trade networking.

    Why exhibit

    Exhibitors will have the opportunity to showcase their products to a targeted audience, increase brand visibility, and establish valuable business connections. Buyer Reach: Organisers cite attendance from over 8 countries for trade networking. This trade fair is crucial for connecting global fruit and vegetable suppliers with Chinese buyers, enhancing trade relationships and market access.

    Attendees, exhibitors & solutions

    Who this event is for

    Visitor profile

    Typical attendee groups you can expect to meet.

    Wholesale traders
    Importers and exporters
    Supermarket representatives
    Fresh food e-commerce leaders
    Local buyer groups
    Fruit store owners

    Exhibitor profile

    Main supplier and exhibitor segments present at the show.

    Fruit producers
    Packaging suppliers
    Cold chain logistics providers
    E-commerce platforms
    Retail chains
    Agricultural technology firms

    Product categories

    Key solution areas showcased across the event.

    Fresh fruits and vegetables
    Cold chain preservation technology
    Packaging solutions
    Harvesting and sorting equipment
    Inspection and quarantine services
    Deep-processing technology

    Location & Facilities

    Venue

    Shanghai International Expo Centre (SNIEC)

    No.2345 Longyang Road, Pudong New Area, Shanghai, China

    Attend

    Entry & tickets

    Who runs the show

    Organisers

    China Chamber of Commerce For Import and Export of Foodstuffs, Native Produce And Animal By-Products (CFNA)

    Shanghai EverFlourish Events Co., Ltd.

    How the last edition performed

    Previous edition

    Last edition

    2025

    unknown

    This edition

    2026

    Next edition

    Not announced yet

    Photos

    Impact

    A bigger and stronger platform

    The China (Shanghai) International Fruit and Vegetable Trade Fair 2026 will take place on November 10, 2026, at the Shanghai International Expo Centre. This event is organized by the China Chamber of Commerce For Import and Export of Foodstuffs, Native Produce And Animal By-Products (CFNA) and Shanghai EverFlourish Events Co., Ltd. This trade fair is crucial for connecting global fruit and vegetable suppliers with Chinese buyers, enhancing trade relationships and market access..

    Audience quality

    High-value decision-makers

    Visitors typically include Wholesale traders, Importers and exporters, Supermarket representatives, Fresh food e-commerce leaders. Date: November 10, 2026. Venue: Shanghai International Expo Centre (SNIEC). Organized by CFNA and Shanghai EverFlourish Events Co., Ltd. Focus on fresh fruit and vegetable trade. China (Shanghai) International Fruit and Vegetable Trade Fair 2026 attracts an audience aligned with the organiser's published visitor positioning.

    Exhibitor outcomes

    Real business growth

    Exhibitors will have the opportunity to showcase their products to a targeted audience, increase brand visibility, and establish valuable business connections. This trade fair is crucial for connecting global fruit and vegetable suppliers with Chinese buyers, enhancing trade relationships and market access. Exhibitor categories include Fruit producers, Packaging suppliers, Cold chain logistics providers, E-commerce platforms. Exhibitors use the event for lead generation, product launches, and direct buyer meetings.

    Intelligence

    Market context

    Key market insights, trends, news and related events to help you understand the bigger picture.

    Shanghai, East China (Yangtze River Delta)

    Why it matters

    China is the world's largest producer and consumer of fruit and vegetables, and Shanghai is its principal import gateway for fresh produce — the city's ports and wholesale markets (Huizhan, Jiangqiao) set price benchmarks for the whole Yangtze River Delta. A CFNA-backed fair in Shanghai therefore puts exhibitors in front of importers, wholesale distributors, supermarket chains and fast-growing e-commerce grocery platforms in the same place, at the start of the southern-hemisphere and late-autumn import season. For overseas growers and exporters it is a compact, single-day route into Chinese buyer networks and cold-chain partners.

    Industry trends

    Key trends shaping this market and its wider industry.

    01

    Digital buyer journeys

    Professionals expect pre-show agendas, product finders, and meeting tools; suppliers align demos and literature to short on-stand decision cycles.

    02

    Sustainability in procurement

    Energy use, recyclable materials, and carbon reporting increasingly appear in RFPs and exhibitor scorecards across industrial trade fairs.

    03

    Automation and labour efficiency

    Visitors benchmark machinery, software, and services that reduce downtime, staffing pressure, and total cost of ownership.

    04

    Regional supply-chain resilience

    Buyers diversify suppliers across Europe, MENA, and Asia while favouring vendors with local service, spare parts, and training.

    05

    Hybrid engagement models

    Live demonstrations remain decisive, but follow-up webinars, digital catalogues, and year-round supplier portals extend the commercial window after the show.

    Fresh produce and food trade circuit around the China (Shanghai) fair

    12 months rolling; Asia-focused shows cluster in Q3–Q4, European shows in Q1, and China import/consumer shows in Q4.

    Exhibitors and buyers in the fresh fruit and vegetable trade typically combine a China-focused Shanghai event with the larger pan-Asian and global produce shows to cover both sourcing and export sales in one planning year.

    September

    Asia Fruit Logistica

    November

    FHC Shanghai Global Food Trade Show

    February

    Fruit Logistica Berlin

    November

    China International Import Expo (CIIE)

    Peer-event list compiled from public event-circuit knowledge; confirm dates, formats and venues on each organiser's own site before planning.

    Plan your trip

    Travel & logistics

    Local currency · CNY

    Arrival airports

    Choose from the following airports, with convenient access to the event and venue.

    PVG

    Shanghai Pudong

    Maglev + metro or taxi to Pudong expo clusters.

    to venue

    45–70 min to SNIEC

    by car

    SHA

    Shanghai Hongqiao

    Hongqiao is closer to central Shanghai halls.

    to venue

    30–45 min

    by car

    Hotel tiers

    A range of accommodation options near the venue and across key areas.

    Budget
    Jinqiao / Pudong, roughly 2–5 km from SNIEC

    Limited-service hotels on the Jinqiao/New Jinqiao side of SNIEC; book early because the single show day concentrates demand. Rates are typical nightly ranges for the area, excluding fair-period surcharges.

    Mid-range
    Huamu / Longyang Road, 1 metro stop or a 10–20 min walk to SNIEC

    Full-service business hotels with breakfast and gym; closest practical base for walking to Halls W1–W5.

    Premium
    Directly adjacent to SNIEC and Lujiazui/Pudong core

    Kerry Hotel Pudong is the venue-adjacent option for exhibitors and hosted buyers; Lujiazui options offer better evening dining at a 20–30 min transfer.

    Local transport

    Get around the city with these convenient transport options.

    metro

    Estimated costCNY 7–9 (≈USD 1) single metro fare
    Best forShanghai Pudong (PVG) → Longyang Road (Metro Line 2) → Huamu Road (Line 7) for SNIEC

    Roughly 60–75 minutes door to door with one change; Huamu Road station is a short walk from SNIEC Halls W1–W5. Use Alipay/WeChat metro QR or a Shanghai Public Transport Card.

    maglev

    Estimated costCNY 50 single (CNY 40 with same-day air ticket)
    Best forPVG Maglev → Longyang Road, then taxi or Metro Line 7 to SNIEC

    The 430 km/h maglev takes about 7–8 minutes airport-to-Longyang Road; add 10–20 minutes for the onward transfer to the venue.

    taxi

    Estimated costCNY 150–200 (≈USD 21–28) metered taxi; DiDi rideshare similar
    Best forShanghai Pudong (PVG) to Shanghai International Expo Centre (SNIEC)

    30–45 minutes off-peak, 60+ minutes in weekday morning peak. Use the official taxi queue or the DiDi app; keep the driver's receipt.

    taxi

    Estimated costCNY 100–150 (≈USD 14–21) metered taxi
    Best forShanghai Hongqiao (SHA) → Shanghai International Expo Centre (SNIEC)

    40–60 minutes depending on Inner Ring Road traffic; convenient if your flight lands at Hongqiao.

    metro

    Estimated costCNY 7 (≈USD 1) single metro fare
    Best forShanghai Hongqiao (SHA) to Shanghai International Expo Centre (SNIEC)

    About 75–90 minutes with one change; cheapest option and unaffected by road traffic.

    shuttle

    Estimated costFree or CNY 0–20 where organiser/hotel shuttles run; taxi hop CNY 20–30
    Best forVenue hotels / Longyang Road transport hub ↔ SNIEC

    Check the organiser site and your hotel for show-day courtesy shuttles; taxis from Longyang Road to SNIEC are short and cheap.

    Plan your trip

    Visa & entry documents

    Check the latest visa requirements and entry guidelines before travelling.

    Visa required
    ATA Carnet: accepted
    TypeWho needs itFeeProcessing
    M — business visaBusiness travellers from countries without visa-free entry or visa-free transit, attending for sourcing, negotiation or exhibiting$140.004 business days standard; 2–3 days express and 1 day rush at higher fees
    L — tourist visaVisitors attending the fair without business meetings, or travelling on leisure itineraries around the show$140.004 business days standard; express options available
    Visa-free entry (unilateral, up to 30 days)Passport holders of 40+ countries including France, Germany, Italy, Spain, the Netherlands, Australia, New Zealand, Japan, South Korea and Brazil—None — granted at immigration on arrival
    240-hour (10-day) visa-free transitTransit passengers from 55 countries entering via Shanghai Pudong (PVG) or Hongqiao (SHA) with an onward ticket to a third country—None — granted at immigration

    A large and growing list of nationalities currently enters China visa-free for up to 30 days, and 55 nationalities can use 240-hour visa-free transit through Shanghai. Verify your passport against the current list on the Chinese embassy or visaforchina.cn site before booking flights.

    China is an ATA Carnet contracting party, so carnets can generally be used for temporary import of display goods and professional equipment — confirm acceptance for your specific goods category with Chinese customs or a local freight forwarder before shipping.

    Official visa page

    Weather

    November in Shanghai is mild and autumnal: daytime highs around 17–18°C (63–64°F) and overnight lows near 10–11°C (50–52°F), with roughly 50–55 mm of rain spread across about 8–9 wet days. Bring a light jacket or overcoat plus a compact umbrella; the typhoon season has ended and grey, drizzly days are the main weather risk.

    Plan for the climate

    Check temperatures and pack accordingly

    Venue connectivity

    Confirm mobile roaming or local SIM options for business visitors to China.

    Ride-hailing

    Taxis

    Public transit

    Car rentals

    Cultural notes

    Useful information to help you have a smooth and respectful visit.

    Tipping and payments

    Tipping is not customary in mainland China and can even be declined; upscale hotels and restaurants often add a 10–15% service charge. Alipay and WeChat Pay dominate payments — link an international card in advance, and carry some cash for small vendors and taxi fallbacks.

    Business etiquette

    Exchange business cards with both hands and a slight nod, use surnames with titles until invited to use given names, and keep presentations direct and fact-based. Punctuality is respected at trade meetings, and a modest gift (avoiding clocks and white flowers) is a courteous gesture when visiting a partner's stand or office.

    Dining, language and dress

    Banquet dining is communal with shared dishes; the host usually seats guests and toasts first. English is common at the venue and in hotels but rare in taxis — keep your destination written in Chinese. Business-casual smart dress is appropriate for the show floor in November.

    Practical guides

    Visitor & Exhibitor Essentials

    Everything needed to arrive prepared, navigate the event, and make the visit productive.

    Flights

    Destination: PVG

    Book flights to PVG when possible for the shortest transfer to the venue; compare SHA only if fares are materially lower.

    Visa

    Most international visitors need a visa for China, but access has widened considerably: 40+ nationalities (including France, Germany, Italy, Spain, the Netherlands, Australia, New Zealand, Japan, South Korea and Brazil) currently enjoy unilateral visa-free entry of up to 30 days, and 55 nationalities can use 240-hour (10-day) visa-free transit when entering via Shanghai Pudong or Hongqiao with an onward ticket to a third country. Business travellers from other countries apply for an M (business) visa through the Chinese Visa Application Service Center, typically USD 140 standard (USD 185 for US citizens, reciprocity) with 4 business-day processing; express and rush options cost more. China does not issue visas on arrival for business travellers. Apply at least 4–6 weeks before the fair, and carry printed invitations from CFNA/the organiser plus hotel and return-flight confirmations.

    Estimated cost: Varies by visa type and nationality (check official site).

    Processing: Varies by nationality; apply several weeks before travel.

    US citizens pay USD 185 (reciprocity). Fee varies by nationality, number of entries and processing speed; apply through visaforchina.cn or the nearest Chinese embassy/consulate. Same fee structure as the M visa for most nationalities; itinerary, hotel bookings and return flight required.

    Official

    Transport

    Get to the venue and around the city with these options.

    Airport → venue: Primary gateways: Shanghai Pudong (PVG): 45–70 min to SNIEC; Shanghai Hongqiao (SHA): 30–45 min. Allow road or rail time to Shanghai International Expo Centre (SNIEC); on-site parking is usually available at major exhibition venues.

    Hotel → venue: Precinct hotels near Shanghai International Expo Centre (SNIEC): Jinqiao / Pudong, roughly 2–5 km from SNIEC: Holiday Inn Express Shanghai New Jinqiao, Jinjiang Inn (Shanghai New International Expo Centre), Vienna Hotel Shanghai New International Expo Centre; Huamu / Longyang Road, 1 metro stop or a 10–20 min walk to SNIEC: Shanghai Marriott Hotel Pudong East, Ramada Plaza Shanghai Pudong, Renaissance Shanghai Pudong Hotel; Directly adjacent to SNIEC and Lujiazui/Pudong core: Kerry Hotel Pudong

    Ride-hail: Ride-hailing apps are commonly used in Shanghai; confirm local availability before travel.

    Public transit: Check local bus/metro options for routes to Shanghai International Expo Centre (SNIEC).

    Parking: On-site parking is available at Shanghai International Expo Centre (SNIEC); confirm daily rates and hall access on the organiser or venue site.

    Weather

    Plan and pack for the event climate.

    Month: November 2026

    Temperature: 10–18°C (50–64°F); daytime highs ~17–18°C, overnight lows ~10–11°C

    Seasonality: Late-autumn dry-ish season with about 50–55 mm of rain over ~8–9 wet days; expect occasional drizzle, grey skies and cool evenings, and pack a light jacket plus umbrella.

    Packing: Late-autumn dry-ish season with about 50–55 mm of rain over ~8–9 wet days; expect occasional drizzle, grey skies and cool evenings, and pack a light jacket plus umbrella.

    Plan your trip

    Planning

    Best day to visit: 2026-11-10 (the fair's single show day)

    The 2026 edition is listed as a one-day event at SNIEC (10 November 2026), so the full exhibitor floor, buyer delegations and any seminars run on that date. Arrive for the 08:30 opening to use the quieter first hour for priority meetings, and keep the late afternoon for follow-ups at the adjacent Kerry Hotel Pudong.

    1

    Confirm passport validity and check China visa or visa-free eligibility for your nationality — Apply via the official China visa channel well before the November 10, 2026 show date; photograph the passport bio page for records.

    2

    Book flights into Shanghai Pudong (PVG) or Shanghai Hongqiao (SHA) — Target arrival one day before opening so you can reach Shanghai International Expo Centre (SNIEC) without rushing.

    3

    Reserve a hotel near SNIEC or along a metro line serving Pudong — Freeze the booking once dates are fixed; keep a cancellation window in case the schedule shifts.

    4

    Complete online visitor registration for the fruit and vegetable expo — Use the registration link published on the official site (en.fruitexpo.cn) and save the confirmation email.

    5

    Download the hall plan and exhibitor list — Mark fruit, vegetable and technology suppliers you want to meet across the SNIEC halls.

    6

    Pre-schedule B2B meetings with target exhibitors — Send short agenda notes quoting the show name and your buying interest; confirm stand numbers before travel.

    7

    Shortlist conference or seminar sessions to attend — Check the official programme page for session times and reserve seats where registration is required.

    8

    Plan local transport between hotel and SNIEC — Compare metro, taxi and ride-hail options for the show day and keep a backup route during peak hours.

    9

    Prepare company materials, samples list and meeting documents — Bring bilingual business cards and printed company profiles for Chinese and international suppliers.

    10

    Check Shanghai November weather and pack accordingly — Expect mild, changeable late-autumn conditions; pack layers and a compact umbrella for the show day.

    11

    Arrange mobile connectivity and payment methods for China — Set up roaming or a local SIM or eSIM and confirm a payment app or cash backup for taxis and meals.

    12

    Travel to Shanghai and collect your badge on arrival — Keep registration confirmation and passport handy for badge collection at SNIEC before the opening session.

    Sample visitor itinerary

    Route-optimised day
    08:30–09:30

    Arrival, badge collection and show-directory review

    SNIEC registration area (North entrance, Halls N1–N2)
    09:30–12:00

    Core hall walk — fresh fruit, vegetables and imported-produce pavilions; first supplier meetings

    SNIEC Halls W1–W5 / E1–E7
    12:00–13:30

    Networking lunch with cold-chain, packaging and logistics exhibitors

    SNIEC central concourse / food court
    13:30–16:30

    Deep-dive meetings, product sampling and industry seminar/cold-chain session

    SNIEC meeting rooms and seminar area

    Networking spots

    3

    SNIEC central concourse (between Halls W1–W5 and E1–E7)

    Main circulation spine of the venue; coffee points and seating where exhibitors and buyers pause between halls.

    Buyer matchmaking / B2B meeting zone, SNIEC

    Organiser-run business-matching area where pre-scheduled buyer–supplier meetings take place.

    Kerry Hotel Pudong Shanghai lobby lounge and bar

    The hotel is directly adjacent to SNIEC and is the standard venue for informal follow-up meetings and exhibitor receptions.

    Budget

    Costs & budget

    Cost reference

    Official cost items and estimated ranges for exhibitors.

    visa_fee

    visitor · standard_single_entry

    USD 140–185 / per person (single-entry M/L visa)

    estimate

    visa_fee

    visitor · M — business visa

    USD 140 / per application

    official

    visa_fee

    visitor · L — tourist visa

    USD 140 / per application

    official

    Decision

    Visit, exhibit, or skip?

    Should you go?

    Pick the closest answer for each. Your recommendation updates live.

    QUESTION 1 OF 6

    What is your primary role?

    Decision matrix

    Compare participation options side by side to choose the best fit for your objectives.

    visit

    You need supplier contacts, product samples or price benchmarks rather than your own stand presence.

    Best for

    Fresh-produce buyers, importers, distributors and retail/QC teams scouting suppliers, samples and China market pricing in a single day

    Min. budget

    $600.00

    Timeline

    2–4 weeks (visa, flights, hotel); visa-free nationalities can often book within a week

    Risks

    Budget estimate from listing cost signals — confirm live rates.

    The fair runs a single day (10 Nov 2026): the hall schedule is dense, so pre-book meetings.

    Buyer badges and entry requirements are set by the organiser — register early.

    exhibit

    You already have a China/Asia sales pipeline and can staff a stand for the full show day.

    Best for

    Growers, exporters, cold-chain, packaging, grading and agri-tech suppliers targeting Chinese importers, e-commerce platforms and distributors

    Min. budget

    $3,000.00

    Timeline

    3–6 months for space booking, stand build, freight forwarding and customs/phytosanitary paperwork

    Risks

    Budget estimate from listing cost signals — confirm live rates.

    Booth space, build and drayage must be quoted by the organiser or its official contractor.

    Sample produce imports require GACC/phytosanitary documentation — start early.

    Single-day show means stand investment must convert through pre-scheduled meetings.

    skip

    Your target buyers are better reached on the wider Asian fresh-produce circuit (Asia Fruit Logistica, FHC Shanghai) instead.

    Best for

    Suppliers with no China or East Asia distribution plans, or teams that cannot travel in November 2026

    Timeline

    None

    Risks

    No major risks listed.

    FAQs & glossary

    Answers

    Frequently asked

    What are the dates for the China International Fruit Expo 2026?
    The event will take place on November 10, 2026.
    Where is the event being held?
    The event will be held at the Shanghai International Expo Centre.
    How can I register for the event?
    You can register for the event through the visitor registration link on the official website.
    Is there a fee to attend the event?
    Registration is not free; please check the official website for details.
    What types of products will be exhibited?
    The expo will feature fresh fruits, vegetables, and related technologies.

    Glossary

    1
    Cold Chain
    A temperature-controlled supply chain essential for preserving the quality of perishable goods.
    2
    E-commerce
    Buying and selling of goods or services using the internet.
    3
    Exhibitor
    A company or individual that displays products at a trade show.
    4
    Trade Fair
    An exhibition where businesses showcase their products to potential buyers.
    5
    Networking
    The act of interacting with others to exchange information and develop professional contacts.
    6
    Logistics
    The detailed organization and implementation of a complex operation, such as the transportation of goods.
    7
    Supply Chain
    The entire system of production, processing, and distribution of goods.
    8
    Fresh Produce
    Agricultural products that are sold in their natural state, such as fruits and vegetables.

    Trust footer

    Sources

    2

    References

    1

    Publishers

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    Date checked

    1

    China International Fruit Expo

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