Trade showB2B
CHINA LICENSING EXPO 2026
The 19th CLE China Licensing Expo takes place 21–23 October 2026 at Shanghai New International Expo Centre. It is Asia's leading licensing trade fair, hosting 620+ exhibitors and 2,700+ IPs for 100,000 professional visitors, with dedicated zones and international pavilions.
FranchisingMarketing & SellingInvestorsLicensingIntellectual PropertyEntertainment
620+
Exhibitors
100,000+
Attendees
Dates
Oct 21 – 23, 2026
City / country
Shanghai, China
Venue
Shanghai New International Expo Centre - SNIEC
Type
B2B · Annual
Official Website
Are you the organiser of this event?
- Exhibiting at CLE China Licensing Expo puts your IP in front of 100,000 professional visitors from over 40 licensed manufacturing sectors, including toys, food, stationery, apparel, retail, and cultural tourism.
- With 2,700+ IPs and 620+ exhibitors, it is the single most effective platform to secure licensing deals in China and beyond.
- International pavilions and targeted matchmaking sessions ensure you meet the right decision-makers.
Audience at a Glance
Who Exhibits
Exhibitor Profile
9 categories represented
- Licensing agencies
- IP owners and licensors
- Entertainment and media companies
- Animation studios
- Museums and cultural institutions
- Game developers
- Fashion and lifestyle brands
- Sports organisations
Who Attends
Visitor Profile
8 audience types
- Licensees and manufacturers
- Retailers
- Brand managers
- Licensing executives
- Distributors
- Marketing professionals
- Designers and product development teams
- Investors and consultants
Industries & Sectors
FranchisingMarketing & SellingInvestorsLicensingIntellectual PropertyEntertainmentBrand Licensing
Coverage & Spotlights
No exhibitor spotlights published yet for this event.
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