Dates

    28–30 Apr 2027

    City / country

    Almaty, Kazakhstan

    Venue

    ATAKENT EXPO

    Time

    10:00 AM – 6:00 PM

    20 Floor Picks

    Matched booths for CENTRAL ASIA BEAUTY EXPO - International Central Asian Exhibition of Beauty, Cosmetics and Household Chemicals

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    Event overview

    Overview

    The CENTRAL ASIA BEAUTY EXPO is a major beauty industry event that brings together participants from around the world and provides unique business opportunities.

    The exhibition is held across three pavilions, showcasing skincare cosmetics, perfumery, personal care products, and more.

    TL;DR

    1. 1Date: April 28-30, 2027
    2. 2Location: ATAKENT EXPO, Almaty, Kazakhstan
    3. 3Exhibitors: 418 from 31 countries
    4. 4Visitors: 11,147 expected
    5. 5Exhibition area: 7,000 m²

    Why visit

    Visitors will have the chance to network with industry leaders, discover new products, and explore business opportunities in a rapidly growing market.

    Why exhibit

    Exhibitors can showcase their brands to a professional audience, find new partners, and expand their presence in Kazakhstan and Central Asia. Central Asia is becoming one of the most promising regions for the development of the beauty industry, with increasing demand for beauty products and services, especially in Kazakhstan.

    Attendees, exhibitors & solutions

    Who this event is for

    Visitor profile

    Typical attendee groups you can expect to meet.

    Beauty salon representatives
    Manufacturers and distributors
    Retailers in cosmetics
    Professionals in the beauty industry
    Buyers from retail chains
    Cosmetologists and beauty experts

    Exhibitor profile

    Main supplier and exhibitor segments present at the show.

    Cosmetic manufacturers
    Beauty product distributors
    Retail chains
    Professional beauty service providers
    Packaging suppliers
    Raw material suppliers

    Product categories

    Key solution areas showcased across the event.

    Skincare cosmetics and personal care products
    Perfumes and fragrances
    Professional beauty equipment
    Decorative cosmetics
    Natural and organic cosmetics
    Cosmetology equipment

    Location & Facilities

    Venue

    Open in Google Maps

    Halls & areas

    3
    Pavilion 9Pavilion 10Pavilion 11

    ATAKENT EXPO

    42 Timiryazev St., Almaty, Kazakhstan

    Entrances & gates

    Main Entrance

    Pavilion 9Pavilion 10Pavilion 11

    Floor plans & maps

    Official venue page

    Attend

    Entry & tickets

    Trade-only

    Event days & opening times

    DayOpening hours
    April 2810:00 AM – 6:00 PM, April 29 10:00 AM – 6:00 PM, April 30 10:00 AM – 5:00 PM
    Register

    Who runs the show

    Organisers

    NS EXPO LLP

    Co-organizer

    EmailCallWebsite

    IE SUN EXPO

    Co-organizer

    How the last edition performed

    Previous edition

    Last edition

    2025

    Completed

    Visitors: 11,147

    Floor area: 7,000 sqm

    Edition #: 7

    This edition

    2026

    Visitors: 11,147

    Exhibitors: 418

    Floor area: 7,000 sqm

    Next edition

    2027

    The next edition is expected to attract more exhibitors and visitors.

    Increased international participation

    Impact

    A bigger and stronger platform

    The 2025 edition brought together 11,147+ visitors at ATAKENT EXPO. The CENTRAL ASIA BEAUTY EXPO is a major beauty industry event that brings together participants from around the world and provides unique business opportunities. The exhibition is held across three pavilions, showcasing skincare cosmetics, perfumery, personal care products, and more. Central Asia is becoming one of the most promising regions for the development of the beauty industry, with increasing demand for beauty.

    Audience quality

    High-value decision-makers

    Visitors typically include Beauty salon representatives, Manufacturers and distributors, Retailers in cosmetics, Professionals in the beauty industry. Date: April 28-30, 2027. Location: ATAKENT EXPO, Almaty, Kazakhstan. Exhibitors: 418 from 31 countries. Visitors: 11,147 expected. Documented attendance reached 11,147+ visitors in the reference edition. CENTRAL ASIA BEAUTY EXPO - International Central Asian Exhibition of Beauty, Cosmetics and Household Chemicals attracts an audience aligned with the organiser's.

    Exhibitor outcomes

    Real business growth

    Exhibitors can showcase their brands to a professional audience, find new partners, and expand their presence in Kazakhstan and Central Asia. Central Asia is becoming one of the most promising regions for the development of the beauty industry, with increasing demand for beauty products and services, especially in Kazakhstan. Exhibitor categories include Cosmetic manufacturers, Beauty product distributors, Retail chains, Professional beauty service providers. Upcoming edition materials cite access to more than.

    Intelligence

    Exhibitors

    418

    Exhibitors

    —

    Categories

    —

    Countries

    —

    Pavilions

    Intelligence

    Market context

    Key market insights, trends, news and related events to help you understand the bigger picture.

    Almaty, Kazakhstan

    Why it matters

    Attending CENTRAL ASIA BEAUTY EXPO - International Central Asian Exhibition of Beauty, Cosmetics and Household Chemicals on 2027-04-28 to 2027-04-30 in Almaty lets buyers and specifiers benchmark suppliers, see live demonstrations, and compress months of vendor meetings into one focused trade visit — worthwhile when your category roadmap aligns with the official exhibitor profile.

    Industry trends

    Key trends shaping this market and its wider industry.

    01

    Digital buyer journeys

    Professionals expect pre-show agendas, product finders, and meeting tools; suppliers align demos and literature to short on-stand decision cycles.

    02

    Sustainability in procurement

    Energy use, recyclable materials, and carbon reporting increasingly appear in RFPs and exhibitor scorecards across industrial trade fairs.

    03

    Automation and labour efficiency

    Visitors benchmark machinery, software, and services that reduce downtime, staffing pressure, and total cost of ownership.

    04

    Regional supply-chain resilience

    Buyers diversify suppliers across Europe, MENA, and Asia while favouring vendors with local service, spare parts, and training.

    05

    Hybrid engagement models

    Live demonstrations remain decisive, but follow-up webinars, digital catalogues, and year-round supplier portals extend the commercial window after the show.

    Related trade fairs near Almaty

    Book hotels and meetings 8–12 weeks before opening day; peer shows in the same sector often fall in adjacent months.

    Buyers covering general often plan CENTRAL ASIA BEAUTY EXPO - International Central Asian Exhibition of Beauty, Cosmetics and Household Chemicals alongside regional peer shows to compare products, pricing, and service coverage across markets.

    Pre-show

    Confirm exhibitor meetings and product demos for CENTRAL ASIA BEAUTY EXPO - International Central Asian Exhibition of Beauty, Cosmetics and Household Chemicals.

    Show week

    Hall walk-throughs, live demos, and supplier negotiations.

    Peer events are widely known sector fairs; verify dates on each organiser website before booking.

    Plan your trip

    Travel & logistics

    Local currency · KZT

    Arrival airports

    Choose from the following airports, with convenient access to the event and venue.

    Local transport

    Get around the city with these convenient transport options.

    taxi

    Estimated costUSD 35–75 taxi or rideshare to the venue district
    Best forAlmaty International Airport (ALA) to ATAKENT EXPO

    taxi

    Estimated costUSD 35–75 taxi or rideshare to the venue district
    Best forAstana Nursultan Nazarbayev International Airport (NQZ) to ATAKENT EXPO

    Weather

    April in Almaty typically sees 7–15°C. Mild spring showers. Light waterproof jacket. Check the forecast a week before travel and pack for walking between halls and outdoor transfers.

    Plan for the climate

    Check temperatures and pack accordingly

    Venue connectivity

    Confirm mobile roaming or local SIM options for business visitors to Kazakhstan.

    Ride-hailing

    Taxis

    Public transit

    Car rentals

    Cultural notes

    Useful information to help you have a smooth and respectful visit.

    Registration

    Confirm registration and venue access with the organiser before travelling to Almaty.

    Arrival

    Arrive early on the first show day for orientation and security screening.

    Practical guides

    Visitor & Exhibitor Essentials

    Everything needed to arrive prepared, navigate the event, and make the visit productive.

    Flights

    Destination: ALA

    Book flights to ALA when possible for the shortest transfer to the venue; compare NQZ only if fares are materially lower.

    Transport

    Get to the venue and around the city with these options.

    Airport → venue: Primary gateways: Almaty International Airport (ALA): Gateway airport for Almaty.; Astana Nursultan Nazarbayev International Airport (NQZ): Gateway airport for Almaty.. Allow road or rail time to ATAKENT EXPO; on-site parking is usually available at major exhibition venues.

    Hotel → venue: Primary gateways: Almaty International Airport (ALA): Regional gateway — confirm routes on the organiser site.; Astana Nursultan Nazarbayev International Airport (NQZ): Regional gateway — confirm routes on the organiser site.. Allow road time to ATAKENT EXPO; confirm parking via the organiser.

    Ride-hail: Ride-hailing apps are commonly used in Almaty; confirm local availability before travel.

    Public transit: Check local bus/metro options for routes to ATAKENT EXPO.

    Parking: On-site parking is available at ATAKENT EXPO; confirm daily rates and hall access on the organiser or venue site.

    Weather

    Plan and pack for the event climate.

    Month: April 2027

    Temperature: 7–15°C

    Seasonality: Mild spring showers.

    Packing: April in Almaty typically sees 7–15°C. Mild spring showers. Light waterproof jacket.

    Plan your trip

    Planning

    1

    Check passport validity and Kazakhstan visa requirements — Confirm your nationality's entry rules for Kazakhstan; visa processing can take several weeks before the 28-30 April 2027 show.

    2

    Book flights to Almaty International Airport (ALA) — ALA is the closest hub to ATAKENT EXPO in Almaty; compare fares early for the April 2027 show dates.

    3

    Reserve a hotel in Almaty near ATAKENT EXPO — Target check-in 27 April and check-out 30 April 2027 to cover all three show days.

    4

    Complete online visitor registration — Register through the official organiser site en.cabeauty.kz and request your visitor badge in advance.

    5

    Download the hall plan and programme — Shortlist sessions on cosmetics, skincare, perfumery and household chemicals that match your buying needs.

    6

    Pre-schedule B2B meetings with exhibitors — Contact target manufacturers and distributors to agree meeting slots during the show.

    7

    Plan local transport from hotel to ATAKENT EXPO — Compare taxi, ride-hail and public transport options and budget a typical fare band for each trip.

    8

    Prepare packing and business materials — Pack catalogue, business cards, and shoes suited to a full day on the show floor; check late-April Almaty weather before departure.

    9

    Organise meeting documents — Print key contracts or product briefs and carry a passport copy for badge collection.

    10

    Reconfirm travel and registration — Verify flight, hotel and registration confirmations 48 hours before departure.

    11

    Plan Day 1 arrival at the venue — Arrive early at ATAKENT EXPO for badge collection and security screening before the halls fill.

    12

    Set up connectivity and local payments — Arrange a local SIM or roaming plan for Kazakhstan and carry some Kazakhstani tenge for incidental costs.

    Decision

    Visit, exhibit, or skip?

    Should you go?

    Use this quick check to decide whether CENTRAL ASIA BEAUTY EXPO - International Central Asian Exhibition of Beauty, Cosmetics and Household Chemicals fits your visit, exhibit or skip plan.

    QUESTION 1 OF 6

    What is your primary role?

    Decision matrix

    Compare participation options side by side to choose the best fit for your objectives.

    visit

    Your category focus aligns with the official product themes.

    Best for

    Buyers, researchers, and delegates evaluating the programme and networking value.

    Min. budget

    $400.00

    Timeline

    4–8 weeks before opening day for registration and travel.

    Risks

    Limited session times published — confirm agenda before booking.

    exhibit

    You have a clear lead-generation or launch goal for this market.

    Best for

    Suppliers and brands seeking qualified meetings with the event audience.

    Min. budget

    $2,500.00

    Timeline

    3–6 months for stand booking, freight, and marketing prep.

    Risks

    Booth pricing not published in captured sources — confirm with organiser.

    skip

    Programme, audience, or commercial goals do not match your plan.

    Best for

    Teams whose category or region fit is weak this edition.

    Timeline

    N/A

    Risks

    No major risks listed.

    Gallery

    Photos

    Official imagery from CENTRAL ASIA BEAUTY EXPO - International Central Asian Exhibition of Beauty, Cosmetics and Household Chemicals
    Official imagery from CENTRAL ASIA BEAUTY EXPO - International Central Asian Exhibition of Beauty, Cosmetics and Household Chemicals
    Host venue exterior — CENTRAL ASIA BEAUTY EXPO - International Central Asian Exhibition of Beauty, Cosmetics and Household Chemicals
    Host venue exterior — CENTRAL ASIA BEAUTY EXPO - International Central Asian Exhibition of Beauty, Cosmetics and Household Chemicals

    Trust footer

    Sources

    3

    References

    1

    Publishers

    0

    Date checked

    1

    CENTRAL ASIA BEAUTY EXPO

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