Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.

Camper Expo is the premier event for camper enthusiasts, featuring a variety of campers, accessories, and e-bikes from 12 to 14 March 2027 in Utrecht, Netherlands.
Dates
12–14 Mar 2027
City / country
Utrecht, Netherlands
Venue
Jaarbeurs Utrecht
Time
10:00 AM – 5:00 PM daily
Companies exhibiting at Camper Expo include ACROSS Campers, Adria 4 Deluxe, AmorA Campers, Benica and Benimar Ocarsa.
Event overview
Camper Expo is set to take place from 12 to 14 March 2027 at Jaarbeurs Utrecht, Netherlands. This event will feature an extensive range of campers from various brands, along with accessories, camper construction, and the latest gadgets.
Attendees can also enjoy informative presentations and test e-bikes on-site. Camper Expo takes place in Utrecht, Netherlands.
TL;DR
Visitors can explore a diverse selection of campers and accessories, gain expert advice, and discover the best camping destinations. Dates and Venue: Camper Expo runs from 12 to 14 March 2027 at Jaarbeurs Utrecht, Netherlands. Buyer Authority: Attendees include camper enthusiasts and industry professionals.
Exhibitors will benefit from direct access to a targeted audience of camper enthusiasts and industry professionals, enhancing brand visibility and generating valuable leads. Use Camper Expo to strengthen brand visibility, collect qualified leads, and meet buyers face to face. Sector focus: a Dutch consumer motorhome and caravan show - integral, semi-integrated, alcove and bus campers, touring caravans and folding trailers, plus the accessory wall of awnings, bike racks,.
Attendees, exhibitors & solutions
Visitor profile
Typical attendee groups you can expect to meet.
Exhibitor profile
Main supplier and exhibitor segments present at the show.
Product categories
Key solution areas showcased across the event.
Location & Facilities
Jaarbeursplein 6, 3521 AL Utrecht
Jaarbeurs Utrecht in Utrecht typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Food options
On-site catering
On-site diningParking: Jaarbeurs Utrecht in Utrecht typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Gate: Follow organiser signage to the main visitor entrance at Jaarbeurs Utrecht for badge collection; allow extra time for security screening during peak morning arrival.
Attend
Event days & opening times
Intelligence
Key market insights, trends, news and related events to help you understand the bigger picture.
Why it matters
Attending Camper Expo on 2027-03-12 to 2027-03-14 in Utrecht lets buyers and specifiers benchmark suppliers, see live demonstrations, and compress months of vendor meetings into one focused trade visit — worthwhile when your category roadmap aligns with the official exhibitor profile.
Key trends shaping this market and its wider industry.
Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.
Sustainability in procurement
What sustainability in procurement means for buyers and exhibitors in this sector.
Automation and labour efficiency
What automation and labour efficiency means for buyers and exhibitors in this sector.
Regional supply-chain resilience
What regional supply-chain resilience means for buyers and exhibitors in this sector.
Hybrid engagement models
What hybrid engagement models means for buyers and exhibitors in this sector.
Plan your trip

A range of accommodation options near the venue and across key areas.
Hotel NH Utrecht
4-star hotel with breakfast (paid), free Wi-Fi, air conditioning, fitness center, parking, bar, restaurant, pet-friendly. Rating 4.2. Approximate nightly band for a standard double; the closest option to the halls and therefore the first to sell out on show dates.
Hampton by Hilton Utrecht Central Station
Free breakfast, free Wi-Fi, air conditioning, fitness center, parking, bar, business center, full-service laundry. Rating 4.3. Approximate band; the practical base for visitors arriving by train from Schiphol because the station walkway leads directly to the Jaarbeurszijde exit.
Bunk Hotel Utrecht
Eco-certified with excellent location; breakfast (paid), free Wi-Fi, air conditioning, parking, bar, restaurant, business center, smoke-free. Rating 4.3. Approximate band; the low end reflects compact rooms, so check the room size against your luggage.
Stayokay Utrecht Center
Hostel-style stay with breakfast (paid), free Wi-Fi, parking, bar, restaurant, full-service laundry, accessible, kid-friendly. Rating 4.2. Approximate band: dorm beds near the low end, private rooms near the high end; best value for one-person trade visits.
Get around the city with these convenient transport options.
Walk
Train
City bus (U-OV)
Taxi
Bike (OV-fiets)
taxi
taxi
taxi
Plan your trip
Check the latest visa requirements and entry guidelines before travelling.

Weather
If your edition falls in March, expect early-spring Utrecht weather rather than winter or summer: daytime highs typically 8-11 C, night lows 2-4 C, a real chance of frost early in the month, frequent short showers and a steady wind off the open polder around the Jaarbeurs. Halls are weatherproof but outdoor unit displays and the station walk between Utrecht Centraal and the venue are not, so a waterproof shell is more useful than an umbrella. These are climatological normals, not a forecast - check a local forecast 3-5 days before travel.
Plan for the climate
Check temperatures and pack accordingly
Venue connectivity
Mobile coverage across Utrecht is strong on 4G and 5G from the main Dutch networks (KPN, VodafoneZiggo, Odido), including around the Jaarbeurs and Utrecht Centraal. EU and EEA SIM cards roam at domestic rates under EU roaming rules; visitors from outside the EU should check their home roaming pack or buy a prepaid data SIM at Schiphol or a Utrecht phone shop, since pay-as-you-go data outside a bundle gets expensive. Venue Wi-Fi is normally available in the Jaarbeurs foyers and meeting areas - confirm the current network name and any time limits at the information desk. Power is 230 V at 50 Hz with type C and F (Schuko) sockets, so UK, US and Asian visitors need a plug adapter; a small power bank is worth carrying because stand demos, hall plans and quote photos drain a phone quickly.
Ride-hailing
Taxis
Public transit
Car rentals
Useful information to help you have a smooth and respectful visit.
Payments are card-first
Dutch stands and venues run on PIN and contactless card payments, and some Jaarbeurs catering points and Utrecht shops no longer accept cash. Set up contactless on your phone or card before you travel, and ask each dealer whether the show price includes VAT (BTW, 21%) or is quoted excluding it.
Direct communication style
Dutch sales staff tend to answer technical questions bluntly, including about payload limits and delivery delays. Treat a direct no or a caveat as useful information rather than a pushback, and ask for numbers in writing: unladen weight, MAM, tank volumes and delivery week.
Meetings and timing
Business meetings usually start on time and end on time, with coffee at the start and a short handshake to close. English is widely spoken, but Dutch-language brochures and price sheets are the norm, so ask for the English version or the underlying specification sheet.
Getting around town
Cyclists have priority on Utrecht's cycle paths and you should not walk in the cycle lane, especially near the station. Trams and buses are tap-in, tap-out with OVpay or an OV-chipkaart, and supermarkets and many shops keep shorter Sunday hours than the station concourse.
Tipping and daily hours
Service is included in Dutch restaurant and bar bills; rounding up or leaving a few euros is normal but not expected. Lunch runs roughly 12:00-13:30 and many kitchens stop serving earlier than visitors expect, so plan a later dinner around the city centre rather than the venue.
Practical guides
Everything needed to arrive prepared, navigate the event, and make the visit productive.
Amsterdam Airport Schiphol (AMS) is the main gateway, with the widest choice of European and long-haul routes and a direct intercity train to Utrecht Centraal in about 30-35 minutes. Rotterdam The Hague (RTM) and Eindhoven (EIN) can be cheaper on low-cost carriers but add a bus or local train leg before the intercity, so compare total door-to-door time rather than airfare alone. Book two to three months out for the lower end of the fare bands, and avoid tight same-day connections on the first show morning if you are exhibitors setting up. Confirm baggage rules before packing stand samples or brochures, and check whether your ticket includes a checked bag. Fares quoted in this listing are approximate bands for planning, not live prices: confirm on airline or OTA sites. Schiphol can be slow at security during school holidays, so allow at least two hours before a European departure.
Visa-exempt passport holders can attend for business without a visa; others require a Schengen short-stay business visa. Verify your nationality against the official Dutch government checker before booking.
Processing: Varies by nationality; apply several weeks before travel.
Applications usually go through the nearest Dutch embassy, consulate or VFS Global visa application centre. Bring the event registration or invitation, travel insurance, accommodation proof and return ticket details; confirm the current checklist with the mission before submitting.
OfficialGet to the venue and around the city with these options.
Airport → venue: Use the nearest international airport serving Utrecht; Metro, train or taxi links are typically available to the venue district.
Hotel → venue: Precinct hotels near Jaarbeurs Utrecht: Jaarbeurs district, Utrecht: Hotel NH Utrecht; Utrecht Central Station: Hampton by Hilton Utrecht Central Station; Utrecht city center: Bunk Hotel Utrecht.
Ride-hail: Utrecht is covered by the main ride-hailing apps, with pickup points around Utrecht Centraal and the Jaarbeursplein side of the complex. For the short hop from the station to the halls a taxi or ride-hail is rarely worth it compared with the 5-minute walk, but it makes sense with heavy bags, stand samples or in steady March rain. Expect roughly EUR 10-15 for the station-to-venue trip in normal traffic; confirm the app estimate before booking, since surge pricing appears around show opening and closing times. Licensed taxis also wait at the rank on the station side. Verify that your app account works on a Dutch network before you arrive, and keep a card ready because in-app payments are the default.
Public transit: Utrecht Centraal Station sits a short walk from Jaarbeurs; follow the Jaarbeurszijde exit and the signed pedestrian route takes about 5 minutes to the halls. The station is the main national rail hub for the region, with direct intercity services from Schiphol, Amsterdam, Rotterdam, The Hague, Eindhoven and Arnhem, so most visitors never need a car. Local U-OV buses serve the station and fairground area, and the wider city network links the centre, the university district and the suburbs. Pay by tapping a contactless bank card or phone on the OVpay readers, or use a loaded OV-chipkaart; remember to tap out as well as in on buses. Plan journeys with the U-OV planner and the NS app, and allow extra time on show mornings when the station-side exits and the Jaarbeurszijde route get busy.
Parking: Jaarbeurs has paid on-site parking around the complex, with garages and surface areas serving the halls; as a planning guide expect roughly EUR 15-25 for a show day, but confirm the current tariff and which entrance is open for your hall on the venue or organiser site. Pre-booking is sometimes offered for large events and is worth checking if you plan to arrive after 10:00, when the closest areas fill first. Camper and caravan units are display vehicles rather than visitor parking, so do not plan to park a motorhome in the visitor garages without confirming height clearance and permission with Jaarbeurs in advance. The alternative is to park outside the centre and take the train or U-OV bus to Utrecht Centraal, which is usually cheaper on multi-day visits.
Plan and pack for the event climate.
Month: March 2027
Packing: March 2027
Plan your trip
Best day to visit: Day 2 (mid-show)
Mid-show days at Camper Expo usually combine full exhibitor attendance with scheduled B2B meetings, before early pack-down on the final day.
Day 14-12: confirm the edition dates and daily opening hours on camperexpo.nl, then check which halls and outdoor display areas are in use this year
Day 12-10: set a realistic vehicle budget including BPM, insurance and the first year of storage, and decide whether you are buying new, pre-owned or simply researching
Day 10-8: shortlist 8-12 exhibitors from the published list, grouped by hall, so you can walk the stand plan instead of drifting between halls
Day 8-6: book rail travel or flights; Schiphol (AMS) is the main gateway and has direct intercity trains to Utrecht Centraal, so check NS times for your arrival day
Day 6-5: reserve a hotel within walking distance of Jaarbeurs, or anywhere on the Utrecht Centraal axis, and note the cancellation terms since show weeks tighten availability
Day 5-4: if you are flying, confirm whether your bank card works with OVpay contactless gates, or plan to buy an OV-chipkaart at the station
Day 4-3: measure your driveway, garage door, storage bay and any height barrier, and write the numbers down to take with you
Day 3-2: list the questions you need answered per model - payload with water and passengers, bed sizes, heating type, tank volumes, warranty and delivery lead time
Show day: arrive for the 10:00 opening, visit the highest-priority stands first while staff are unhurried, and photograph every quoted price with the stand name in shot
Show day: before leaving, ask each shortlisted dealer for a written rijklaar quote including RDW registration and BPM, and note the delivery window in writing
Day after: compare quotes at home within 48 hours while the details are fresh, and follow up only with stands that answered your payload and warranty questions
print or download the hall plan, mark your must-see stands and book any dealer appointments that require a slot
pack comfortable shoes, a waterproof layer for the walk between station and halls, and a power bank for photographing price sheets
travel to Utrecht, collect tickets or badges, and do a short orientation loop of the complex so the first show morning is not spent navigating
Registration and hall orientation at Jaarbeurs Utrecht
Supplier meetings and product demos
Final negotiations and follow-up
Camper Expo registration concourse
Jaarbeurs Utrecht
Central meeting point before and between hall appointments during show days.
Organiser B2B lounge (if offered)
Jaarbeurs Utrecht
Hosted matchmaking and buyer programmes when published by the organiser.
Budget

Adjust the inputs below to create a directional event budget.
This is a directional estimate. Please verify live rates before booking.
Decision
Use this quick check to decide whether Camper Expo fits your visit, exhibit or skip plan.
QUESTION 1 OF 6
What is your primary role?
Compare participation options side by side to choose the best fit for your objectives.
visit
Your category focus aligns with the official product themes.
Best for
Buyers, researchers, and delegates evaluating the programme and networking value.
Min. budget
$400.00
Timeline
4-8 weeks before opening day for registration and travel.
Risks
Limited session times published - confirm agenda before booking.
exhibit
You have a clear lead-generation or launch goal for this market.
Best for
Suppliers and brands seeking qualified meetings with the event audience.
Min. budget
$2,500.00
Timeline
3-6 months for stand booking, freight, and marketing prep.
Risks
Booth pricing not published in captured sources - confirm with organiser.
skip
Programme, audience, or commercial goals do not match your plan.
Best for
Teams whose category or region fit is weak this edition.
Timeline
N/A
Risks
No major risks listed.
Gallery
FAQs & glossary
Frequently asked
Glossary
Also known as
Alternate names and search phrases for this event.
Trust footer
2
References
1
Publishers
0
Date checked
Camper Expo
Display a free company card at your booth, or share your professional card on the show floor.