Trade show
Cake International - The Sugarcraft, Cake Decorating & Baking Show 2026
Cake International is the world's leading sugarcraft, cake decorating, and baking show, held at the NEC Birmingham from 6-8 November 2026. It features competitions, live demonstrations, workshops, and shopping from top brands. The event is sponsored by Renshaw, Nielsen-Massey, and others, and includes a prestigious awards ceremony.
Cake International is the world's leading sugarcraft, cake decorating, and baking show, held at the NEC Birmingham from 6-8 November 2026. It features competitions, live demonstrations, workshops, and shopping from top brands. The event is sponsored by Renshaw, Nielsen-Massey, and others, and includes a prestigious awards ceremony.
Event details
- Dates: 6–8 Nov 2026
- Location: Birmingham, United Kingdom
- Venue: NEC Birmingham
- Industry: Sugarcraft
- Category: Trade show
Audience scale
- Exhibitors: 0+
Why exhibit
Exhibiting at Cake International offers unparalleled access to a dedicated global audience of cake decorators, bakers, and industry professionals. With over 1,000 competition entries and thousands of visitors, it's the ideal platform to launch products, build brand awareness, and network with key buyers. The show's established reputation since 1994 ensures high-quality leads and a vibrant community atmosphere.
Why visit
Visitors can explore the latest trends and products from leading brands, watch live demonstrations from world-class artists, and participate in hands-on workshops. The competition showcases extraordinary edible artistry, offering inspiration and entertainment. With convenient location at the NEC Birmingham and attractive travel discounts, it's a must-attend event for anyone passionate about cake decorating and baking.
Exhibitor profile
- Cake decorating tools and supplies
- Edible products
- Baking equipment
- Sugar art materials
- Moulds and cutters
- Food coloring and edible paints
- Piping and decorating tools
Visitor profile
- Professional cake decorators
- Home bakers
- Sugarcraft artists
- Baking enthusiasts
- Retailers
- Distributors
- Cake shop owners
Industries
- Sugarcraft
- Cake Decorating
- Baking
- Sugar Art