Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.
Event overview
Overview
The Beauty and Health November 2026 exhibition will take place from 26 to 29 November 2026 at the TRK "KONTINENT" exhibition pavilion in Saint Petersburg, Russia. This event aims to promote healthy lifestyles and raise awareness about health issues through various thematic sections including cosmetology, wellness products, and fitness services.
Beauty and Health November 2026 takes place in Saint Petersburg, Russia. Venue: TRK "KONTINENT" exhibition pavilion.
TL;DR
- 1Dates and Venue: 26-29 November 2026 at TRK Kontinent exhibition pavilion, Saint Petersburg, Russia.
- 2Sector Focus: Beauty and health, covering professional cosmetics, salon and spa equipment, personal care and wellness products; confirm the current product breakdown on krazdom.ru.
- 3Organiser: SIVEL EXPO, the organiser listed for this edition on the official domain krazdom.ru.
- 4Entry: Registration categories and badge rules are set on the official website; check access terms before booking travel.
- 5Travel Gateway: Pulkovo Airport (LED) is Saint Petersburg's primary international airport; plan the onward transfer to TRK Kontinent in advance.
Why visit
Attendees will gain insights into the latest health and beauty products and services, network with industry professionals, and participate in workshops and discussions. The exhibition provides a unique opportunity to discover innovations in wellness and beauty, making it a must-visit for anyone in the sector.
Why exhibit
Exhibitors will benefit from direct access to a targeted audience of health and beauty professionals, enhance brand visibility, and generate leads. Scale and Focus: The exhibition features over 70 exhibitors showcasing products in health, beauty, and wellness sectors. Buyer Authority: Attendees include health professionals, beauty industry experts, and wellness advocates.
Attendees, exhibitors & solutions
Who this event is for
Visitor profile
Typical attendee groups you can expect to meet.
Health professionals seeking the latest wellness products
Beauty industry experts looking for new trends
Fitness trainers and wellness coaches
Cosmetologists and spa owners
Retail buyers from health and beauty sectors
Consumers interested in health and beauty innovations
Exhibitor profile
Main supplier and exhibitor segments present at the show.
Cosmetics manufacturers showcasing skincare products
Health supplement companies promoting wellness solutions
Fitness equipment suppliers targeting gyms and trainers
Beauty salons and spas offering services and products
Natural and organic product brands
Educational institutions providing training in beauty and health
Product categories
Key solution areas showcased across the event.
Cosmetics and skincare products
Health supplements and wellness products
Fitness equipment and accessories
Beauty salon equipment and supplies
Organic and natural health products
Spa and wellness services
Location & Facilities
Venue
TRK "KONTINENT" exhibition pavilion
Saint Petersburg, ul. Lensoveta, 97, m. Zvezdnaya
Facilities
Parking
TRK "KONTINENT" exhibition pavilion in Saint Petersburg typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Food options
On-site catering
On-site diningParking: TRK "KONTINENT" exhibition pavilion in Saint Petersburg typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Gate: Follow organiser signage to the main visitor entrance at TRK "KONTINENT" exhibition pavilion for badge collection; allow extra time for security screening during peak morning arrival.
Attend
Entry & tickets
Who runs the show
Organisers
SIVEL EXPO
How the last edition performed
Previous edition
Last edition
—
Completed
Exhibitors: 70
Next edition
Not announced yet
Intelligence
Market context
Key market insights, trends, news and related events to help you understand the bigger picture.
Saint Petersburg, Russia
Why it matters
Attending Beauty and Health November 2026 on 2026-11-26 to 2026-11-29 in Saint Petersburg lets buyers and specifiers benchmark suppliers, see live demonstrations, and compress months of vendor meetings into one focused trade visit — worthwhile when your category roadmap aligns with the official exhibitor profile.
Industry trends
Key trends shaping this market and its wider industry.
Sustainability in procurement
What sustainability in procurement means for buyers and exhibitors in this sector.
Automation and labour efficiency
What automation and labour efficiency means for buyers and exhibitors in this sector.
Regional supply-chain resilience
What regional supply-chain resilience means for buyers and exhibitors in this sector.
Hybrid engagement models
What hybrid engagement models means for buyers and exhibitors in this sector.
Plan your trip
Travel & logistics
Local currency · USD
Hotel tiers
A range of accommodation options near the venue and across key areas.
Budget 3-star chain hotel (Moskovsky District)
Moskovsky District, Saint Petersburg
Approx. nightly range for late November 2026; confirm exact distance to TRK Kontinent and current shuttle or bus options.
Midscale 4-star hotel (Moskovsky District)
Moskovsky District, Saint Petersburg
Approx. nightly range; practical for a shorter commute to the venue. Confirm show-date availability and tax treatment.
Central Saint Petersburg 4-star hotel
Central Saint Petersburg
Approx. nightly range; better for evening dining and city access, with a longer taxi or metro commute to TRK Kontinent.
Upscale 5-star central hotel
Central Saint Petersburg
Approx. nightly range for premium properties; confirm availability, cancellation policy and payment methods for international cards.
Serviced apartment (central or Moskovsky District)
Central Saint Petersburg or Moskovsky District
Approx. nightly range for apartment-style stays; useful for longer trips, but confirm registration support and daily commute.
Local transport
Get around the city with these convenient transport options.
Metro
Estimated costApprox. 70-80 RUB per single journey; confirm current fare.
Best forSaint Petersburg metro network to the station nearest TRK Kontinent, then bus or taxi for the final leg; confirm the best station for the venue on arrival.
Use a rechargeable Podorozhnik card or contactless payment where accepted; metro stations are deep and busy at peak times.
City bus
Estimated costApprox. 65-80 RUB per single journey; confirm current fare.
Best forBus services linking Pulkovo Airport and city districts with metro stations; check current route numbers and stops locally.
Cash or transport card may be required; allow extra time for traffic and baggage.
Taxi from Pulkovo Airport
Estimated costApprox. 1,200-2,500 RUB depending on traffic and vehicle class; confirm via app or official taxi rank.
Best forPulkovo Airport (LED) to TRK "KONTINENT" exhibition pavilion
Use an official taxi rank or pre-booked app ride; agree the fare or meter before departure.
Ride-hail
Estimated costApprox. 1,000-2,200 RUB for airport-to-venue; demand pricing may apply.
Best forApp-based pickup at Pulkovo Airport or your hotel to TRK Kontinent.
Confirm local app availability before travel and check the pickup point at the airport.
Parking at venue
Estimated costApprox. 300-800 RUB per day at large retail and exhibition complexes; confirm TRK Kontinent's current rate.
Best forOn-site parking at TRK Kontinent; confirm which car park serves the exhibition pavilion.
Parking rates and payment methods can change; allow extra time on show days for security checks.
Airport bus plus metro
Estimated costApprox. 140-160 RUB total for bus plus metro; confirm current fares.
Best forBus from Pulkovo Airport to a connecting metro station, then metro toward the venue district.
Cheaper than taxi but requires a transfer with luggage; check the last-mile route to TRK Kontinent before relying on this option.
Weather
Late November in Saint Petersburg typically brings cold, windy and overcast conditions, with daytime temperatures around -4 °C to +3 °C, rain or wet snow possible, and short daylight hours. The exhibition is indoors, but allow extra time for transport and wear layers and waterproof footwear. Confirm the forecast before departure.
Plan for the climate
Check temperatures and pack accordingly
Venue connectivity
Confirm mobile roaming or local SIM options for business visitors to Russia.
Ride-hailing
Taxis
Public transit
Car rentals
Cultural notes
Useful information to help you have a smooth and respectful visit.
Language and translation
Russian is the main language at the venue, and English may be limited at smaller stands. Download a translation app and prepare key phrases for transport, hotels and supplier meetings.
Currency and payments
The local currency is the Russian ruble (RUB). International cards may not work everywhere, so carry some cash and confirm payment methods with your hotel and exhibitors before relying on card payments.
Business cards and meetings
Bring bilingual business cards if possible and confirm meeting times in advance; salon and distribution buyers often work to appointment schedules during the show.
Venue security
Allow time for bag checks at TRK Kontinent and carry your registration confirmation plus a passport copy. Security queues can lengthen on the first morning.
Public transport etiquette
Saint Petersburg metro stations are deep and busy; keep moving on escalators and use a rechargeable Podorozhnik card for metro and bus trips to reduce queueing.
Dress and climate
Late November is cold and wet; wear layers, waterproof shoes and a warm coat for the commute between hotel and venue. Indoor halls are heated, so removable layers work best.
Practical guides
Visitor & Exhibitor Essentials
Everything needed to arrive prepared, navigate the event, and make the visit productive.
Flights
Compare flights to the nearest international gateway serving Saint Petersburg; confirm ground transport on the organiser site.
Transport
Get to the venue and around the city with these options.
Airport → venue: Use the nearest international airport serving Saint Petersburg; Metro, train or taxi links are typically available to the venue district.
Hotel → venue: Precinct hotels near TRK "KONTINENT" exhibition pavilion: Moskovsky District, Saint Petersburg: Budget 3-star chain hotel (Moskovsky District); Moskovsky District, Saint Petersburg: Midscale 4-star hotel (Moskovsky District); Central Saint Petersburg: Central Saint Petersburg 4-star hotel.
Ride-hail: Ride-hailing apps are commonly used in Saint Petersburg; confirm local availability before travel.
Public transit: Check local bus/metro options for routes to TRK "KONTINENT" exhibition pavilion.
Parking: On-site parking is available at TRK "KONTINENT" exhibition pavilion; confirm daily rates and hall access on the organiser or venue site.
Weather
Plan and pack for the event climate.
Month: November 2026
Temperature: Approx. -4 °C to +3 °C daytime in late November; overnight frost is common. Confirm the forecast before travel.
Seasonality: Late autumn is often overcast, windy and wet, with rain or wet snow possible and short daylight hours. The show is indoors, but allow extra time for weather-related transport delays.
Packing: November 2026
Plan your trip
Planning
Best day to visit: Day 2 (mid-show)
Mid-show days at Beauty and Health November 2026 usually combine full exhibitor attendance with scheduled B2B meetings, before early pack-down on the final day.
T-14
Confirm your registration and badge type with SIVEL EXPO; check whether your pass is trade-only or open to public days.
T-14
Book a hotel in Moskovsky District for a shorter commute or in central Saint Petersburg for evening options; confirm the rate for 26-29 November 2026.
T-10
Book flights to Pulkovo Airport (LED) and plan the onward transfer to TRK Kontinent.
T-10
Check visa or e-visa requirements for your nationality and confirm passport validity with the Russian consulate.
T-7
Download an offline map of Saint Petersburg and a Russian translation app for venue and transport use.
T-7
Pre-book a taxi or ride-hail for airport pickup, or save the city bus and metro route as a cheaper backup.
T-5
Check the late November forecast and pack warm layers, waterproof shoes and a windproof coat.
T-3
Print or save your registration confirmation, venue address and hotel booking in both English and Russian.
T-2
Confirm the opening hours and which TRK Kontinent halls are open to your badge category.
T-2
Prepare a short list of exhibitors to visit in professional cosmetics, skincare, salon equipment and wellness.
T-1
Charge your phone and power bank, prepare business cards and set meeting points inside the venue.
Day 1
Arrive early for security and badge collection; pick up a hall plan if available.
T-13
Daily: Log leads and photos immediately after each meeting; beauty and health suppliers often follow up after the show.
T-14
Departure day: Keep receipts for any commercial samples and confirm customs rules before packing products.
Sample visitor itinerary
Route-optimised day
Day 1 · morning
Registration and hall orientation at TRK "KONTINENT" exhibition pavilion
Day 2 · core sessions
Supplier meetings and product demos
Day 3 · wrap-up
Final negotiations and follow-up
Networking spots
2Beauty and Health November 2026 registration concourse
TRK "KONTINENT" exhibition pavilion
Central meeting point before and between hall appointments during show days.
Organiser B2B lounge (if offered)
TRK "KONTINENT" exhibition pavilion
Hosted matchmaking and buyer programmes when published by the organiser.
Budget
Costs & budget
Build your working budget
Adjust the inputs below to create a directional event budget.
Estimated budget
Live estimate
- Hotel × 2 nights$190.00
- Per diem × 2$150.00
Estimated total$340.00
This is a directional estimate. Please verify live rates before booking.
Decision
Visit, exhibit, or skip?
Should you go?
Use this quick check to decide whether Beauty and Health November 2026 fits your visit, exhibit or skip plan.
QUESTION 1 OF 6
What is your primary role?
Decision matrix
Compare participation options side by side to choose the best fit for your objectives.
visit
Your category focus aligns with the official product themes.
Best for
Buyers, researchers, and delegates evaluating the programme and networking value.
Min. budget
$400.00
Timeline
4-8 weeks before opening day for registration and travel.
Risks
Limited session times published - confirm agenda before booking.
exhibit
You have a clear lead-generation or launch goal for this market.
Best for
Suppliers and brands seeking qualified meetings with the event audience.
Min. budget
$2,500.00
Timeline
3-6 months for stand booking, freight, and marketing prep.
Risks
Booth pricing not published in captured sources - confirm with organiser.
skip
Programme, audience, or commercial goals do not match your plan.
Best for
Teams whose category or region fit is weak this edition.
Timeline
N/A
Risks
No major risks listed.
FAQs & glossary
Answers
Frequently asked
When and where is Beauty and Health November 2026?
The event is scheduled for 26-29 November 2026 at TRK Kontinent exhibition pavilion in Saint Petersburg, Russia. Confirm opening hours and hall access on the official website before travelling.
Who organises Beauty and Health November 2026?
SIVEL EXPO is the organiser listed for this edition on the official domain krazdom.ru. Use that domain for registration and current show updates.
Is the exhibition open to trade visitors or the public?
Access policy is set by the organiser. Check the registration categories on krazdom.ru to confirm whether your badge is trade-only, mixed or open to public visitors.
How do I register for the show?
Registration is handled through the official website. Confirm the required documents, badge type and any deadline directly with SIVEL EXPO before booking travel.
What product sectors can I expect at the show?
The event title points to beauty and health, with professional cosmetics, salon and spa equipment, personal care and wellness products as the natural visitor draw. Check the current exhibitor list on krazdom.ru for the exact product breakdown.
How do I get from Pulkovo Airport to TRK Kontinent?
Pulkovo Airport (LED) is Saint Petersburg's primary international gateway. A taxi or ride-hail to the venue is typically the simplest option; city bus and metro combinations are cheaper but require a transfer. Confirm live routes and fares on arrival.
Are there hotels near TRK Kontinent?
Yes. Hotels in Moskovsky District and central Saint Petersburg are practical bases, with approximate nightly ranges from budget to upscale. Book early for the 26-29 November 2026 dates and confirm cancellation terms.
What is the weather like in late November?
Expect cold, windy and often wet conditions, with daytime temperatures around -4 °C to +3 °C and possible rain or wet snow. Daylight is short, so plan indoor transfers and pack warm, waterproof layers.
Do I need a visa to enter Russia for the show?
Visa rules depend on nationality. Many foreign visitors need a Russian visa, and an e-visa may be available for eligible countries. Confirm current requirements with the Russian consulate or an official visa centre before booking.
What language is used at the exhibition?
Russian is the main language on site, and English may be limited at smaller stands. Bring a translation app or interpreter contact if you plan detailed sourcing meetings with Russian-speaking suppliers.
Is parking available at TRK Kontinent?
On-site parking is indicated for the venue, but rates and hall access should be confirmed with TRK Kontinent or the organiser. Allow extra time on show days for parking and security checks.
Glossary
- Professional cosmetics
- Cosmetic products formulated for salon, clinic or spa use, typically sold through distributors rather than mass-market retail; a core category at beauty and health exhibitions.
- Aesthetic medicine
- Non-surgical and minimally invasive treatments and devices used in clinics and beauty centres, including injectables, laser and skin-rejuvenation technologies.
- Salon equipment
- Furniture, tools and machinery used in hair, nail, beauty and spa salons, from styling chairs and dryers to sterilisation units and treatment beds.
- Professional skincare
- Cleansers, peels, serums and treatment creams designed for use by trained beauty therapists or dermatologists, often sold in salon-size or back-bar formats.
- Hair care
- Shampoos, colourants, treatments and styling products for professional salon use, including back-bar and retail ranges.
- Nail services
- Products and equipment for manicure, pedicure and nail enhancement, such as gels, polishes, lamps, files and sterilisation tools.
- Spa and wellness
- Services, equipment and products for relaxation, hydrotherapy, massage and body treatments offered by spas, hotels and wellness centres.
- Private label
- Third-party manufactured products sold under a retailer's or salon's own brand; relevant to buyers looking to build exclusive beauty ranges.
- Contract manufacturing
- Outsourced production of cosmetics or personal-care products by a specialist factory, including formulation, filling and packaging.
- Cosmeceuticals
- Topical products positioned between cosmetics and pharmaceuticals, often containing active ingredients and sold through pharmacies, clinics or professional channels.
- Perfumery
- Fragrance products and raw materials, including fine fragrance, home fragrance and private-label perfume development.
- Distributor
- A company that buys beauty or health products from manufacturers and supplies them to salons, retailers or clinics within a territory.
- Personal care
- Everyday hygiene and grooming products such as skin cleansers, deodorants, oral care and body care, often sold through retail and pharmacy channels.
- Nutraceuticals
- Food-derived supplements and functional products positioned for health and wellness, including vitamins, minerals and beauty-from-within formulations.
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Also known as
Alternate names and search phrases for this event.
- Beauty and Health exhibition
- Saint Petersburg health events
- 2026 beauty fair
- KONTINENT exhibition
- Beauty and Health November 2026 Saint Petersburg 2026
- Beauty 2026
- Health November Saint Petersburg 2026
- Saint Petersburg Russia
- Health & Beauty Saint Petersburg 2026
- Cosmetics Saint Petersburg 2026
Digital business cards for the show floor
Display a free company card at your booth, or share your professional card on the show floor.