Automechanika Birmingham 2027, 8-10 June, NEC, Birmingham, a premier automotive trade show featuring 550+ brands.
Dates
8–10 Jun 2027
City / country
Birmingham, UK
Venue
NEC
Are you the organiser of this event?
Event overview
Automechanika Birmingham will return on the 8 - 10 June 2027 at the NEC, it's an automotive trade show like no other in the UK.
It will bring together 550+ leading brands from 25+ countries and 15,000 senior UK based visitors from across the automotive industry, for three days of networking, learning and invaluable face-to-face time to do serious business.
TL;DR
Visitors will gain access to a wealth of knowledge through seminars, workshops, and networking opportunities with industry leaders.
Exhibitors will benefit from direct access to key decision-makers in the automotive industry, enhancing their visibility and potential for business growth. The automotive industry is undergoing significant changes, and Automechanika Birmingham serves as a vital platform for industry professionals to connect, learn, and adapt to these shifts. It highlights innovations and trends that are crucial for the future of the automotive sector.
Attendees, exhibitors & solutions
Visitor profile
Typical attendee groups you can expect to meet.
Exhibitor profile
Main supplier and exhibitor segments present at the show.
Product categories
Key solution areas showcased across the event.
Location & Facilities
Birmingham, UK
Attend
Who runs the show
Messe Frankfurt Exhibition GmbH
What's on
Adrian Ball
Marketing Director North Europe @ PPG
Alex Lindley
Director @ Garage Hive
Andrew Carter
Senior Technical Advisor @ Comma Oil
Andrew Rowson
CEO @ E-Motive Online
Andy Crook
Director @ GotBoost Ltd
Andy Hamilton
Group CEO @ LKQ Euro Car Parts
Ani Stepanyan
Head of Product Management for Spare Parts Electronics / Electrics @ Hella Ltd
Ant Taylor
Technical Trainer @ Alliance Automotives Garage Networks
Arun Srinivasan
Executive Vice President @ Robert Bosch Ltd
Barry Lawson
Owner @ Lawson Autotech
Carol Burke
Unipart Manufacturing Group
Chris Hill
Training Manager @ LKQ Euro Car Parts
Chris Weeks
Director @ NBRA
Chris Cotterill
Business Development Team Manager @ IMI
Chris Scagg
Technical Services Manager @ RMI
Damien Coleman
Diagnostics Product Specialist @ Snap-On Diagnostics UK
Damon Milne
Product Director, Trade and Collision International @ OEC
Dave Shepherd
Founder and Director @ The Cognoscenti Partnership Limited
David Meckie
Corporate Programme Development Manager @ The Tool Connection
David Newman
Managing Director @ Bio-Based and Biodegradable Industries Association (BBIA)
Dean Markwell
Automotive Technical Delivery Manager @ BSI
Drew Stinton
Lubricant Technical Coach @ Shell UK Ltd
Dyrr Ardash
Director of Business Development @ WMG
Ed Gould
Creative director @ Carswell Gould
Fergal Harrington-Beatty
Head of Sales @ AMTE Power
Gareth Newbery
National Sales Manager @ Repairify
Gary Winslow
Product and Marketing Manager @ Mann+Hummel
Gavin Ruddick
Chief Operating Officer @ Steer Automotive Group
Greg Harris
Chief Commercial Officer @ Intelligent Energy
Hamel Khakhria
Senior Product Manager, Image Capture & Damage Detection | Global Product Management @ Solera Audatex
Hayley Pells
Policy Manager @ IMI
James Dillon
Founder @ Technical Topics
Jason Moseley
CEO @ IBIS Worldwide
Jeremy Warthall
Founder & CEO @ Cornish Lithium
Jessica Pots
Chief Marketing Officer @ Book my Garage
Jon Whitehouse
European Engineering Manager @ Ecobat Solutions
Jonathan Sampson
Product Director and Autodata Training @ Solera Audatex
Lee Berridge
Head of Technical and Training @ LKQ Euro Car Parts
Luke Garratt
Technical Services Manager – UK and Nordics @ Delphi Technologies
Mark Ost
General Manager @ Snap-On Diagnostics UK
Mark Whitmill
Head of Aftermarket Sales UK & Ireland @ Comma Oil
Massimo di Franco
Managing Director @ TUNAP UK
Matt Cleevley
Managing Director @ Cleevely Electric Vehicles
Michelle Murray
IAM Training Manager UK&I @ Bosch
Mike Bell
Head of WSS Sales @ LKQ Euro Car Parts
Mike Hawes
Chief Executive @ SMMT
Mubarak Moosa
Regional Practice Area Leader, Mobility Group (Europe) @ Frost & Sullivan
Neil Pattemore
Technical Director @ IAAF
Nigel Tracey
Vice-President Real Time AUTOSAR solutions @ ETAS at Robert Bosch (UK)
Paul Jordan
Head of Secret Service @ Secret Service
Pete Bradley
Head of International Technical Training and Public Affairs lead @ Hella Ltd
Peter Lawton
Senior Section Manager for Aftermarket @ SMMT
Phil Blowers
Commercial Director @ INDASA Abrasives UK
Prashant Chopra
Managing Director @ Autogem Invicta Ltd
Richard Dornan
Director, Primalec Leak Control & Air Conditioning solutions @ Primalec
Rob Hine
Head of Partnerships @ BSI
Quentin Le Hetet
Country Director, GiPA UK @ Book My Garage
Scott Wilkinson
Technical Trainer @ Bosch
Roy Prosser
Product Manager Emissions Equipment @ Continental
Simon Gurney
Expert Technologist @ Castrol UK
Siti Abdullah
Key Account manager Uk & Ireland @ Brembo
Steve Derham
Technical Support Specialist @ AllData
Steven Barr
Supply Chain Specialist @ Made Smarter Innovation │ Digital Supply Chain Hub
Tim Benson
Managing Director @ Oldfields Garage
Tom Denton
Automotive Technology Consultant @ Automotive Technology
Tom De Lange
Chief Executive Officer @ Dymag
Tom Rumboll
CEO @ Synetiq
Tony Ballone
Business Development Lead @ Advanced Propulsion Centre UK
Tristain Hindle
National Sales Manager @ Snap-On Diagnostics UK
How the last edition performed
Last edition
—
Visitors: 14,402
This edition
2027
Visitors: 15,000
Next edition
Not announced yet
Impact
Visitor total from organiser recap language in captured sources. The most recent edition recorded 14,402+ visitors. Automechanika Birmingham will return on the 8 - 10 June 2027 at the NEC, it's an automotive trade show like no other in the UK. It will bring together 550+ leading brands from 25+ countries and 15,000 senior UK based visitors from across the automotive industry, for three days of networking, learning and invaluable face-to-face time.
Audience quality
Visitors typically include Motor factors and distributors, Garages and bodyshops, OEMs and Tier 1 suppliers, Retailers and dealerships. Event dates: 8-10 June 2027. Location: NEC, Birmingham, UK. Expected attendance: 15,000 visitors. Exhibitors: 550+ leading brands from 25+ countries. Documented attendance reached 14,402+ visitors in the reference edition. Automechanika Birmingham attracts an audience aligned with the organiser's published visitor positioning.
Exhibitor outcomes
Exhibitors will benefit from direct access to key decision-makers in the automotive industry, enhancing their visibility and potential for business growth. The automotive industry is undergoing significant changes, and Automechanika Birmingham serves as a vital platform for industry professionals to connect, learn, and adapt to these shifts. It highlights innovations and trends that are crucial for the future of the automotive sector. Exhibitor categories include Automotive parts manufacturers, Service equipment.
Intelligence
Key market insights, trends, news and related events to help you understand the bigger picture.
Why it matters
Automechanika Birmingham is the UK's principal automotive aftermarket trade show, run by Messe Frankfurt UK at the NEC. It concentrates UK parts distributors, workshop equipment and tooling suppliers, refinish brands, garage groups and workshop software providers into a three-day window — the fastest single route to UK aftermarket distribution and workshop-buyer contacts, and the UK stop on the global Automechanika circuit that also covers Frankfurt, Dubai, Istanbul and Shanghai.
Key trends shaping this market and its wider industry.
Digital buyer journeys
Professionals expect pre-show agendas, product finders, and meeting tools; suppliers align demos and literature to short on-stand decision cycles.
Sustainability in procurement
Energy use, recyclable materials, and carbon reporting increasingly appear in RFPs and exhibitor scorecards across industrial trade fairs.
Automation and labour efficiency
Visitors benchmark machinery, software, and services that reduce downtime, staffing pressure, and total cost of ownership.
Regional supply-chain resilience
Buyers diversify suppliers across Europe, MENA, and Asia while favouring vendors with local service, spare parts, and training.
Hybrid engagement models
Live demonstrations remain decisive, but follow-up webinars, digital catalogues, and year-round supplier portals extend the commercial window after the show.
Automechanika Birmingham is the UK stop on Messe Frankfurt's global Automechanika series. Planning it alongside the Frankfurt flagship and the Middle East/Türkiye editions lets suppliers and buyers cover European aftermarket demand across a single season.
NEC, Birmingham — next edition 8–10 June 2027
Biennial flagship, September (even years)
Annual, typically November–December
Biennial, October (odd years)
Circuit and cadence compiled from Messe Frankfurt's Automechanika series and listed peer events; confirm exact dates on each organiser's website before committing budget.
Plan your trip
Choose from the following airports, with convenient access to the event and venue.
Gateway airport for Birmingham.
to venue
by car
Gateway airport for Birmingham.
to venue
by car
Gateway airport for Birmingham.
to venue
by car
Gateway airport for Birmingham.
to venue
by car
Elizabeth line and Tube serve most London exhibition venues.
to venue
45–75 min off-peak
by car
A range of accommodation options near the venue and across key areas.
Get around the city with these convenient transport options.
taxi
Elizabeth line and Tube serve most London exhibition venues.
taxi
taxi
taxi
taxi
Plan your trip
Check the latest visa requirements and entry guidelines before travelling.
| Type | Who needs it | Fee | Processing | |
|---|---|---|---|---|
| Electronic Travel Authorisation (ETA) | Visa-exempt nationals travelling to the UK for up to 6 months, including EU/EEA, US, Canadian, Australian, Japanese and GCC passport holders | $21.00 | Usually decided within 3 working days — apply before booking travel | |
| Standard Visitor Visa (6 months) | Nationals of countries without a UK visa exemption (e.g. India, China, Nigeria, South Africa, Türkiye) attending trade shows, meetings or conferences | $165.00 | Typically around 3 weeks from an overseas application centre; allow 8+ weeks in peak periods |
Visa-free nationals (EU/EEA, US, Canada, Australia and others) still need a valid UK ETA before boarding — check the gov.uk ETA eligibility page for your passport.
The UK accepts ATA carnets for temporary admission of exhibition goods, tools and professional equipment. Arrange through your national chamber and confirm with the organiser's appointed freight handler and UK customs.
Official visa pageWeather
Birmingham in June is mild and changeable: typical daytime highs of about 19–20 °C with night-time lows near 11 °C, and roughly 50–60 mm of rain spread over 10–12 wet days. Showers are usually short — pack a light waterproof and layers for cool mornings in the halls.
Plan for the climate
Check temperatures and pack accordingly
Venue connectivity
UK mobile networks offer prepaid SIM and eSIM options for visitors; venue Wi‑Fi availability varies — confirm with the organiser.
Ride-hailing
Taxis
Public transit
Car rentals
Useful information to help you have a smooth and respectful visit.
Business dress
Smart casual is typical at UK trade shows unless meetings require formal attire; exhibitor staff usually wear branded workwear.
Tipping
A 10–12.5% discretionary service charge is often added in Birmingham restaurants and bars; tipping beyond that is optional. Rounding up taxi fares is common.
Networking etiquette
Arrive on time for booked meetings, exchange business cards and follow up by email within a few days. UK trade buyers often make a decision after a short, direct stand pitch.
Practical guides
Everything needed to arrive prepared, navigate the event, and make the visit productive.
Destination: BHX
Book flights to BHX when possible for the shortest transfer to the venue; compare CVT only if fares are materially lower.
UK trade visitors from visa-exempt countries (EU/EEA, US, Canada, Australia, Japan, Gulf Cooperation Council states and others) do not need a visa for a short business visit, but must hold a valid UK Electronic Travel Authorisation (ETA, GBP 16) before travel. Nationals of countries without a UK visa exemption (e.g. India, China, Nigeria, South Africa, Türkiye) need a Standard Visitor Visa (GBP 127) — apply around 3 weeks ahead, or at least 8 weeks in practice. There is no visa on arrival.
Estimated cost: Varies by visa type and nationality (check official site).
Processing: Varies by nationality; apply several weeks before travel.
GBP 16 per applicant (UK fee from April 2025). Required even for short business visits and conference attendance. GBP 127 application fee. Permits business meetings and conferences; does not permit paid employment in the UK.
OfficialGet to the venue and around the city with these options.
Airport → venue: Primary gateways: Birmingham Airport (BHX): Gateway airport for Birmingham.; Coventry Airport (CVT): Gateway airport for Birmingham.; East Midlands Airport (EMA): Gateway airport for Birmingham.; London Luton Airport (LTN): Gateway airport for Birmingham.. Allow road or rail time to NEC; on-site parking is usually available at major exhibition venues.
Hotel → venue: Precinct hotels near NEC: Birmingham International / NEC — walkable or one stop by train: Ibis Budget Birmingham Airport NEC, Premier Inn Birmingham NEC/Airport, Travelodge Birmingham Airport; Birmingham International / NEC and Resorts World: Crowne Plaza Birmingham NEC, Novotel Birmingham Airport, Hilton Garden Inn Birmingham Airport; On the NEC campus and Birmingham city centre: Hilton Birmingham Metropole (on the NEC campus), Genting Hotel at Resorts World (adjacent to the NEC), Park Regis Bi
Ride-hail: Ride-hailing apps are commonly used in Birmingham; confirm local availability before travel.
Public transit: Use local bus, tram, or metro routes serving NEC; check operator timetables.
Parking: On-site parking is available at NEC; confirm daily rates and hall access on the organiser or venue site.
Plan and pack for the event climate.
Month: June 2027
Temperature: 11–20 °C (52–68 °F) typical for Birmingham in June — mild days around 19–20 °C, cooler mornings and evenings near 11 °C.
Seasonality: June is a mixed, showery month in the West Midlands with around 50–60 mm of rain across roughly 10–12 wet days; rain rarely lasts all day, but a compact umbrella and a light rain jacket are worth packing.
Packing: June is a mixed, showery month in the West Midlands with around 50–60 mm of rain across roughly 10–12 wet days; rain rarely lasts all day, but a compact umbrella and a light rain jacket are worth packing.
Plan your trip
Best day to visit: Day 2 — Wednesday 9 June 2027
Mid-week is typically the peak-attendance day across the three-day NEC run: every exhibitor is staffed, the full seminar programme is running and buyer footfall is highest. Day 3 often sees exhibitors begin to wind down, while Day 1 (Tuesday 8 June) is best if first-look sourcing from the widest number of stands is the priority. Confirm session timings on the organiser schedule closer to the event.
Verify passport and UK entry requirements — Check passport validity and the UK visa or entry permission required for your nationality; apply as early as possible if a visa is needed.
Book flights into Birmingham Airport (BHX) — BHX is the closest major gateway to the NEC; also compare fares via East Midlands (EMA) and London Heathrow (LHR).
Reserve a hotel near the NEC or central Birmingham — NEC-area hotels fill up for show week; book a flexible rate with free cancellation.
Register online for Automechanika Birmingham 2027 — Complete visitor registration through the official organiser site and keep the confirmation for badge collection.
Download the NEC hall plan and show programme — Use the official Automechanika Birmingham site to shortlist halls, exhibitors and product zones.
Request B2B meetings with target exhibitors — Contact suppliers, distributors and technology providers before the show to lock meeting slots.
Shortlist conference sessions and live demos — Review the programme for aftermarket, EV and workshop technology sessions relevant to your role.
Plan local transport from hotel to the NEC — The NEC is served by Birmingham International rail station plus on-site car parks; pre-plan or pre-book your route.
Prepare business cards and meeting documents — Bring product spec sheets, procurement requirements and any part numbers you plan to discuss.
Check UK June weather and pack accordingly — Birmingham in June is mild with possible showers; bring layers and a compact umbrella.
Arrange travel insurance and expense cover — Confirm business travel cover and keep receipts for any on-site purchases.
Confirm arrival and badge collection for day one — Aim to reach the NEC before doors open on 8 June 2027 to collect your badge and start walking the halls.
Exhibitor stands on the show floor
Where most supplier conversations actually happen — pre-book stand meetings before you travel and allow 20–30 min per stand.
NEC atrium cafés and concourse bars
Central meeting point for informal follow-ups between sessions; quieter outside the 12:00–14:00 lunch peak.
Resorts World and Genting Hotel
Restaurants, bars and hotel lounges commonly used for post-show dinners and evening industry networking.
Budget
Official cost items and estimated ranges for exhibitors.
visa_fee
visitor · UK Electronic Travel Authorisation (ETA)
GBP 16 / per_person
visa_fee
visitor · UK Standard Visitor Visa (6 months)
GBP 127 / per_person
visa_fee
visitor · Electronic Travel Authorisation (ETA)
USD 21 / per application
visa_fee
visitor · Standard Visitor Visa (6 months)
USD 165 / per application
| Item | For | Tier | Estimated range | Status | As of |
|---|---|---|---|---|---|
| visa_fee | visitor | UK Electronic Travel Authorisation (ETA) | GBP 16 / per_person | official | |
| visa_fee | visitor | UK Standard Visitor Visa (6 months) | GBP 127 / per_person | official | |
| visa_fee | visitor | Electronic Travel Authorisation (ETA) | USD 21 / per application | official | |
| visa_fee | visitor | Standard Visitor Visa (6 months) | USD 165 / per application | official |
Decision
Pick the closest answer for each. Your recommendation updates live.
QUESTION 1 OF 6
What is your primary role?
Compare participation options side by side to choose the best fit for your objectives.
visit
You want supplier sourcing, technical training and UK aftermarket contacts without committing to a stand — two nights mid-range near the NEC plus 2 days' per diem and, where applicable, visa and travel costs.
Best for
Garage owners, workshop groups, parts distributors and buyers sourcing parts, tooling, workshop equipment and refinish products, plus technicians after EV/ADAS training
Min. budget
$480.00
Timeline
4–8 weeks for flights and NEC-area hotels; add 3+ weeks (and 8+ weeks in practice) if a UK Standard Visitor Visa is required
Risks
Budget estimate from listing cost signals — confirm live rates.
NEC-area hotel rates rise sharply during major exhibitions — book as soon as dates are confirmed.
Visa-exempt visitors still need a UK ETA (GBP 16) before travel; apply early even if the decision is normally quick.
exhibit
You are targeting UK and Irish aftermarket buyers at scale and can resource a stand, follow-up process and a team for all three days.
Best for
Brands, distributors and workshop software or equipment suppliers with a UK/Ireland route to market and stand-ready collateral
Min. budget
$2,200.00
Timeline
6–9 months: space booking, stand design and build, freight/ATA carnet, staffing rota and lead-capture plan
Risks
Budget estimate from listing cost signals — confirm live rates.
Stand space, build, freight and staffing dominate the budget — validate space-only and shell-scheme rates directly with Messe Frankfurt.
Insurance and ATA carnet paperwork is required for tools, demo vehicles and exhibit goods.
Under-staffing the stand or entering without a UK distribution plan typically produces weak ROI.
skip
There is no viable UK distribution route, the budget cannot cover travel plus stand costs, or your target buyers are better reached at another Automechanika circuit event.
Best for
Suppliers outside the automotive aftermarket or without any UK/Ireland distribution or sales plan for the next 12–18 months
Timeline
Not applicable — revisit if your UK channel strategy changes for a later edition
Risks
Missed UK aftermarket buyer contacts and competitor intelligence during the NEC show week.
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FAQs & glossary
Frequently asked
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References
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Date checked
Messe Frankfurt Exhibition GmbH
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