Trade showB2B and B2C
Australian Sheep & Wool Show 2026
The 2027 Australian Sheep & Wool Show takes place in Bendigo from 16–18 July 2027. As the world’s premier sheep and wool event, it brings together competitions, fashion, food, and fibre across three days.
AgricultureSheep and WoolTextiles
300+
Exhibitors
20,000+
Attendees
Dates
Jul 16 – 18, 2027
City / country
Bendigo, Victoria, Australia
Venue
Prince of Wales Showgrounds
Type
B2B and B2C · Annual
Official Website
Are you the organiser of this event?
- Exhibiting at the Australian Sheep & Wool Show connects your brand with the world’s premier sheep and wool industry gathering.
- With over 20,000 visitors and 300 exhibitors expected, you’ll reach breeders, producers, buyers, and enthusiasts from across Australia and beyond.
- Showcase your products, build networks, and be part of a 140-year tradition of excellence in agriculture and fibre.
Audience at a Glance
Who Exhibits
Exhibitor Profile
7 categories represented
- Sheep and wool producers
- Agricultural equipment and technology
- Woolcraft and textile suppliers
- Food and beverage vendors
- Livestock breeders
- Fashion and apparel
- Services and education
Who Attends
Visitor Profile
7 audience types
- Farmers and producers
- Breeders
- Buyers and traders
- Wool industry professionals
- Families and general public
- Students and educators
- Government and industry representatives
Industries & Sectors
AgricultureSheep and WoolTextiles
Coverage & Spotlights
No exhibitor spotlights published yet for this event.
Be the first exhibitor featured at this event →