ASD Market Week 2026 attendees must enter the U.S. under the B-1 business visitor visa, the Visa Waiver Program (with ESTA), or as a Canadian citizen (visa-exempt). B-1 visa applicants should apply at least 90 days in advance due to potentially long wait times. A new expedited interview pilot program (July–Dec 2026) offers 10-business-day appointments for an additional $750 at select consulates. Attendees from VWP countries must obtain ESTA authorization at least 72 hours before travel; ESTA is valid for 2 years. Canadian citizens need only a valid passport and may be asked for proof of event registration. All travelers should carry a copy of their ASD Market Week registration confirmation and, if applicable, an invitation letter from the organizer. Visa issuance is never guaranteed; do not make final travel plans until a visa is secured.
Estimated cost: Not yet confirmed
Processing: Standard: 30 days to 6+ months depending on consular post. Expedited (pilot program): 10 business days for $750 additional fee.
B-1 visa permits attendance at trade shows, conferences, and business meetings; taking orders for foreign-made goods is permitted. Productive employment or receiving a U.S.-source salary is prohibited. Canadian citizens do not require a visa but must present a valid passport and may need to show proof of convention registration.
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