Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.

Anipron is the premier expo for the natural products and dietary supplements industry, taking place in Mexico City on January 16-17, 2027.
Dates
16–17 Jan 2027
City / country
Mexico City, MX
Venue
WTC Ciudad de México
Time
10:00 AM – 8:00 PM daily
Are you the organiser of this event?
Event overview
Anipron is the most important expo in the natural products and dietary supplements sector, focusing on health improvement products and services. The event will connect distributors, manufacturers, and strategic buyers, fostering business alliances and networking opportunities.
Anipron takes place in Mexico City, MX. Venue: WTC Ciudad de México.
TL;DR
Attendees will gain direct access to innovative products and brands in the natural health sector. The expo provides a unique opportunity to network with key decision-makers and explore new market trends. Visitors can engage with exhibitors to discover high-potential products and establish lasting business relationships.
Exhibiting at Anipron offers brands the chance to showcase their products to a targeted audience of health-conscious buyers. Companies can enhance their visibility, generate leads, and establish partnerships with distributors and retailers. The event is designed to maximize exposure and facilitate direct sales opportunities.
Attendees, exhibitors & solutions
Visitor profile
Typical attendee groups you can expect to meet.
Exhibitor profile
Main supplier and exhibitor segments present at the show.
Product categories
Key solution areas showcased across the event.
Location & Facilities
Filadelfia s/n, Nápoles, Benito Juárez, 03810 Ciudad de México, CDMX
WTC Ciudad de México in Mexico City typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Food options
On-site catering
On-site diningParking: WTC Ciudad de México in Mexico City typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Gate: Follow organiser signage to the main visitor entrance at WTC Ciudad de México for badge collection; allow extra time for security screening during peak morning arrival.
Attend
Event days & opening times
Intelligence
Key market insights, trends, news and related events to help you understand the bigger picture.
Why it matters
On 2027-01-16 to 2027-01-17, Anipron in Mexico City covering Dietary supplements and vitamins, Natural cosmetics and skincare products, Herbal teas and extracts, Functional foods an gives food buyers a single calendar window to compare suppliers, validate specs on the stand, and book follow-ups before the next buying cycle - especially when your roadmap matches the published exhibitor profile.
Key trends shaping this market and its wider industry.
Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.
Sustainability in procurement
What sustainability in procurement means for buyers and exhibitors in this sector.
Automation and labour efficiency
What automation and labour efficiency means for buyers and exhibitors in this sector.
Regional supply-chain resilience
What regional supply-chain resilience means for buyers and exhibitors in this sector.
Hybrid engagement models
What hybrid engagement models means for buyers and exhibitors in this sector.
Plan your trip

A range of accommodation options near the venue and across key areas.
Downtown Mexico Hotel
USD 230–265 / night
Google Travel listing scored 4.3 from 469 reviews with an excellent location rating; amenities include free breakfast, free Wi-Fi, parking, outdoor pool, air conditioning, bar and restaurant.
SUITES CONTEMPO
USD 230–265 / night
Google Travel listing scored 4.4 and was flagged as 43% below its usual rate on the captured dates; paid breakfast and paid parking, free Wi-Fi, fitness centre, bar and restaurant.
City Express by Marriott Ciudad De Mexico Alameda
USD 95–122 / night
Google Travel listing scored 4.1 and was flagged 28% below its usual rate; free breakfast, free Wi-Fi, fitness centre, parking, restaurant and room service.
Hotel MX mas centro CDMX, Trademark Collection by Wyndham
USD 95–122 / night
Google Travel listing scored 4.5 on the captured dates; part of Wyndham's Trademark Collection.
Get around the city with these convenient transport options.
Metro (Sistema de Transporte Colectivo)
Metrobus
Airport transfer from MEX
taxi
taxi
Weather
Mexico City in January is mild and dry by highland standards, with cool nights. Open-Meteo's air-quality forecast for Mexico City showed a US AQI around 40 with PM2.5 near 4.1 µg/m³ on the captured run; this is a public API forecast, not an on-site measurement, so sensitive travellers should check local advisories.
Plan for the climate
Check temperatures and pack accordingly
Venue connectivity
Confirm mobile roaming or local SIM options for business visitors to MX.
Ride-hailing
Taxis
Public transit
Car rentals
Useful information to help you have a smooth and respectful visit.
Local currency and payments
The local currency is the Mexican peso (MXN). Cards are widely accepted in hotels and larger venues, but keep small peso notes for metro cards, street taxis and market stalls.
Registration and venue access
The venue is the World Trade Center Ciudad de Mexico in the Miguel Hidalgo district. Confirm your badge and access arrangements with the organiser before travelling, and carry photo ID.
Getting oriented
Mexico City's Metro and Metrobus are the fastest ways to cross the city; buy a rechargeable transit card on arrival and avoid rush-hour road taxi trips when possible.
Practical guides
Everything needed to arrive prepared, navigate the event, and make the visit productive.
Fares in the flight missions are quoted in Mexican pesos by Google Flights for departures on 2027-01-16 and returns on 2027-01-20, include required taxes and fees for one adult, and exclude optional baggage charges. London offers a nonstop Aeromexico option, Tokyo has nonstop ANA and Aeromexico service, while Sydney routings connect via Auckland, Los Angeles or Vancouver. Prices shown are a snapshot, not a booking guarantee - recheck before purchase.
Get to the venue and around the city with these options.
Airport → venue: Use the nearest international airport serving Mexico City; Metro, train or taxi links are typically available to the venue district.
Hotel → venue: Precinct hotels near WTC Ciudad de México: Mexico City centre (Centro Historico): Downtown Mexico Hotel; Mexico City centre: SUITES CONTEMPO; Alameda / city centre: City Express by Marriott Ciudad De Mexico Alameda.
Ride-hail: Ride-hailing apps are commonly used in Mexico City; confirm local availability before travel.
Public transit: Mexico City's Metro, Metrobus and bus network connect to the WTC district in Miguel Hidalgo. Moovit lists station and stop-level directions for World Trade Center Ciudad de Mexico, and the Metrobus CDMX site publishes corridor routes; the mbus.mx guide maps the combined Metro, Metrobus and Cablebus network.
Parking: On-site parking is available at WTC Ciudad de México; confirm daily rates and hall access on the organiser or venue site.
Plan and pack for the event climate.
Month: January 2027
Temperature: January sits in Mexico City's dry, mild winter season; pack layers because highland evenings and early mornings are markedly cooler than midday. Check a live forecast for your travel week before departure.
Seasonality: January falls in the dry season for the Mexico City highlands, so rain is less frequent than in the summer wet months; short afternoon showers can still occur.
Packing: Light layers for mild days, a warm jacket for cool highland mornings and evenings, comfortable walking shoes for the WTC and Centro Historico pavements, sun protection for the strong high-altitude UV, and a reusable water bottle. Air quality can vary: check local AQI advisories before outdoor activity.
Plan your trip
Best day to visit: Day 2 (mid-show)
Mid-show days at Anipron usually combine full exhibitor attendance with scheduled B2B meetings, before early pack-down on the final day.
Lock the confirmed dates and daily hours
Complete visitor pre-registration
Book flights into MEX and price the alternatives
Reserve a hotel with a free-cancellation rate
Check passport, visa and entry-record requirements
Arrange insurance and medical cover
Plan the airport transfer
Build an exhibitor shortlist from the directory
Request meetings and send your requirement sheet
Sort out money and cards
Sort out connectivity
Pack for highland January
Print and consolidate documents
Check in online and reconfirm transfers
Charge and pack the working kit
Collect the badge and walk the floor first
Send same-day follow-ups
Registration and hall orientation at WTC Ciudad de México
Supplier meetings and product demos
Final negotiations and follow-up
Anipron registration concourse
WTC Ciudad de México
Central meeting point before and between hall appointments during show days.
Organiser B2B lounge (if offered)
WTC Ciudad de México
Hosted matchmaking and buyer programmes when published by the organiser.
Budget

Adjust the inputs below to create a directional event budget.
This is a directional estimate. Please verify live rates before booking.
Decision
Use this quick check to decide whether Anipron fits your visit, exhibit or skip plan.
QUESTION 1 OF 6
For Anipron, what is your primary role on the show floor?
Compare participation options side by side to choose the best fit for your objectives.
visit
Your category focus and target suppliers align with the official exhibitor profile.
Best for
Buyers, engineers, and delegates sourcing Dietary supplements and vitamins and Natural cosmetics and skincare products solutions and benchmarking suppliers at Anipron in Mexico City.
Min. budget
$11,724.00
Timeline
4-8 weeks before opening day for registration, hotels, and travel.
Risks
Session times and ticket tiers may change - confirm the official agenda before booking.
exhibit
You have a defined lead-generation or distributor recruitment goal for this market.
Best for
Brands and manufacturers launching Dietary supplements and vitamins and Natural cosmetics and skincare products products who need qualified meetings with the event's trade audience.
Min. budget
$52,758.00
Timeline
3-6 months for stand booking, freight, staffing, and pre-show marketing.
Risks
Booth pricing and corner premiums vary by hall - confirm with the organiser sales team.
skip
Audience, geography, or commercial goals do not justify travel and stand costs this cycle.
Best for
Teams with weak category fit, budget constraints, or overlapping commitments during the Mexico City show week.
Timeline
N/A
Risks
Skipping may mean missing buyer meetings if competitors exhibit or attend the same week.
Gallery
FAQs & glossary
Frequently asked
Glossary
Also known as
Alternate names and search phrases for this event.
Display a free company card at your booth, or share your professional card on the show floor.