American Towman Showplace - Tow Industry Week

Name: American Towman Showplace - Tow Industry Week
Start: 2027-04-21
End: 2027-04-23
Location: South Point Hotel Convention Center

Event overview

Overview

The American Towman Showplace - Tow Industry Week is set to take place from April 21 to April 23, 2027, at the South Point Hotel Convention Center in Las Vegas.

This event will feature over 160 industry manufacturers and dealers showcasing products and services essential for the towing industry.

Attendees can expect a variety of educational sessions, hands-on training, and networking opportunities, making it a must-attend for professionals in the towing sector.

TL;DR

1Scale: More than 160 towing industry manufacturers and dealers exhibit across the South Point Hotel Convention Center show floor.
2Training: The American Towman Academy delivers 17 classes on insurance, business operations, legal compliance, safety and revenue building.
3Product Scope: The floor spans tow truck bodies and chassis, heavy hauling trailers, motor clubs, towing accessories, management software, GPS, emergency lights and EV technology.
4Dates and Venue: The show runs April 21-23, 2027 at the South Point Hotel Convention Center in Las Vegas.
5Buyer Access: The programme connects tow bosses, tow business owners and operators with industry suppliers face to face.

Why visit

Visitors will gain valuable insights through educational sessions, hands-on training, and networking opportunities with industry leaders. The event provides a unique chance to explore the latest products and services that can improve operational efficiency and profitability. Event dates: April 21-23, 2027. Location: South Point Hotel Convention Center, Las Vegas. Over 160 exhibitors showcasing towing industry products. Educational sessions and hands-on training available.

Why exhibit

Exhibitors will have the opportunity to showcase their products to a targeted audience of towing professionals, enhancing brand visibility and generating leads. The event is an excellent platform for networking and building relationships within the industry. Over 160 exhibitors showcasing towing industry products. Networking opportunities with industry leaders. The towing industry is rapidly evolving with new technologies and regulations. This event serves as a crucial.

Attendees, exhibitors & solutions

Who this event is for

Visitor profile

Typical attendee groups you can expect to meet.

Tow truck operators and owners

Towing service managers

Tow business owners and fleet operators

Road service professionals

Industry suppliers and manufacturers

Emergency service providers

Insurance representatives

Regulatory bodies and associations

Tow industry leaders and trainers

Exhibitor profile

Main supplier and exhibitor segments present at the show.

Manufacturers of tow trucks and equipment

Suppliers of towing accessories and tools

Providers of towing management software

Insurance companies specializing in towing

Training and certification organizations

Emergency response service providers

Product categories

Key solution areas showcased across the event.

Tow truck bodies and chassis

Heavy hauling trailers

Towing accessories and equipment

Management software for towing operations

GPS systems and emergency lights

Environmental cleanup and EV technology

Location & Facilities

Venue

Open in Google Maps

Halls & areas

South Point ArenaExhibit Hall

South Point Hotel Convention Center

9777 S Las Vegas Blvd, Las Vegas, NV 89183

Attend

Entry & tickets

Who runs the show

Organisers

American Towman

What's on

Programme

Training

Event days

10:00–9:50

Typical time

Speakers

Brian Riker

Chief Compliance Officer @ Fleet Compliance Solutions

Insurance Conference

Shane Coleman

National Training Director @ ERSCA

Busting Training Myths

Terry Abejuela

American Towman

Synthetics in the Towing Industry

Wednesday, Apr 21, 2027

10:00 – 10:50

AI for Tow Companies: What It Is, What It Isn’t, and Where It Actually Helps

Training

Arena

9:00 – 9:50

Get More Tows with Digital Marketing: Google, Facebook & Your Website Explained

Training

Arena

Co-located events

California Tow Truck Association Convention

Separate ticket

Annual convention with meetings, seminars, and awards.

How the last edition performed

Previous edition

Last edition

2026

unknown

This edition

2027

Next edition

Not announced yet

Impact

A bigger and stronger platform

The American Towman Showplace - Tow Industry Week is set to take place from April 21 to April 23, 2027, at the South Point Hotel Convention Center in Las Vegas. This event will feature over 160 industry manufacturers and dealers showcasing products and services essential for the towing industry. Attendees can expect a variety of educational sessions, hands-on training, and networking opportunities, making it a must-attend for professionals in the towing sector..

Audience quality

High-value decision-makers

Visitors typically include Tow truck operators and owners, Towing service managers, Industry suppliers and manufacturers, Emergency service providers. Event dates: April 21-23, 2027. Location: South Point Hotel Convention Center, Las Vegas. Over 160 exhibitors showcasing towing industry products. Educational sessions and hands-on training available. American Towman Showplace - Tow Industry Week attracts an audience aligned with the organiser's published visitor positioning.

Exhibitor outcomes

Real business growth

Intelligence

Market context

Key market insights, trends, news and related events to help you understand the bigger picture.

Las Vegas, Nevada, USA - the South Point Hotel Convention Center sits on Las Vegas Blvd South, roughly 10 miles south of the Strip and about 6 miles from Harry Reid International Airport (LAS).

Why it matters

The US towing and recovery sector is fragmented and owner-operator heavy - tens of thousands of independent towers plus regional and municipal fleets - and Tow Industry Week is its spring gathering: the American Towman Showplace equipment floor, the Insurance Conference and the Towman's Hall of Fame awards run in the same venue. Because most buyers are owner-operators who purchase wreckers, carriers, light bars, winches and dispatch software directly, the show is a short, high-intent selling window. Holding it at South Point in Las Vegas keeps it an easy drive or a cheap flight from most western and central US markets, with everything (hall, hotel, restaurants) on one property.

Industry trends

Key trends shaping this market and its wider industry.

AI and automation reaching the small fleet

Machine-learning dispatch, call intake, ETA prediction and photo-based damage triage are moving from large fleets down to two-truck operators - reflected in opening-day Arena training on what AI can and cannot do for a tow company.

Digital lead generation replacing referral-only business

Google Business Profile, local search and social advertising are now the main growth channel for tow companies competing for motor-club and direct-to-consumer calls, driving demand for marketing services and dispatch/CMS platforms at the show.

Rising insurance and compliance pressure

Higher premiums, telematics-based underwriting and FMCSA/DOT compliance obligations are squeezing operators, which is why the co-located Insurance Conference and compliance speakers are among the strongest draws of Tow Industry Week.

Synthetic line, EV and alternative-fuel recovery

Synthetic winch line, new recovery rigging practice and battery-electric / hybrid vehicle recovery procedures (including EV-specific lifting and fire-risk protocols) are active product and training categories on the show floor.

Driver shortage and certified training

Recruitment, retention and certified operator training remain the sector's biggest operational constraint, supporting demand for training organisations such as ERSCA and for equipment that reduces the skill and crew needed per job.

Plan your trip

Travel & logistics

Local currency · USD

Arrival airports

Choose from the following airports, with convenient access to the event and venue.

LAS

Harry Reid International

Rideshare pickup zones signed at each terminal.

~8 mi (13 km)

to venue

15–25 min to LVCC

by car

Hotel tiers

A range of accommodation options near the venue and across key areas.

South Point Hotel & Spa

Mid-range - host hotel

Las Vegas Blvd South, attached to the South Point Hotel Convention Center

Host hotel on the same property as the show floor; room reservations are made through South Point Hotel & Spa after show registration is completed (after the cut-off date, contact the hotel directly). Walking distance to the exhibit hall, so no daily transfer is needed.

source

Budget tier - south Strip value resorts

Budget

South Strip / Las Vegas Blvd South, roughly 10-15 minutes north of the venue

Value-priced Strip resorts about 4-6 miles north of South Point; expect a 10-20 minute rideshare or drive depending on traffic. Add resort fees when comparing rates.

source

Mid-range tier - south Strip convention hotels

Mid-range

Mandalay Bay / Luxor / Excalibur cluster, south Strip

Convention-grade hotels closest to the venue, roughly 10-15 minutes by car or rideshare; convenient if you are combining the show with a corporate meeting.

source

Premium tier - luxury Strip properties

Premium

Mandalay Bay complex / CityCenter, 15-20 minutes from the venue

Luxury options for exhibitor teams and executive meetings; budget for resort fees, parking and a daily rideshare to and from the South Point hall.

source

Local transport

Get around the city with these convenient transport options.

taxi

Estimated costUSD 25–45 (taxi/rideshare estimate)

Best forHarry Reid International (LAS) to South Point Hotel Convention Center

Rideshare pickup zones signed at each terminal.

Plan your trip

Visa & entry documents

Check the latest visa requirements and entry guidelines before travelling.

Visa not required

ATA Carnet: check with organiser

Weather

Late April in Las Vegas is warm, dry and sunny - typical daytime highs of 75-85F (24-29C), overnight lows of 50-58F (10-14C) and only around 0.2 in (5 mm) of rain in a normal April. Expect large day-to-night temperature swings and heavily air-conditioned halls, so pack layers, a light jacket and sun protection.

Plan for the climate

Check temperatures and pack accordingly

Venue connectivity

Confirm mobile roaming or a local SIM for business visitors to the United States.

Ride-hailing

Taxis

Public transit

Car rentals

Cultural notes

Useful information to help you have a smooth and respectful visit.

Business dress

Business casual is typical; scientific meetings may be less formal than consumer fairs.

Arrival

Arrive early on day one for registration and badge pickup.

Las Vegas Strip

The Las Vegas Strip runs roughly four miles from Mandalay Bay to The STRAT Hotel Casino and SkyPod and is described as one of the most expensive stretches in the world.

Practical guides

Visitor & Exhibitor Essentials

Everything needed to arrive prepared, navigate the event, and make the visit productive.

Flights

Destination: LAS

Book flights to LAS (Las Vegas) when possible for the shortest transfer to the venue.

Visa

Most international attendees travel to the USA either on an ESTA approval (Visa Waiver Program countries — business visitor status, up to 90 days) or on a US B-1 visitor visa for business. Apply well ahead: ESTA should be filed at least 72 hours before departure, while B-1 interview appointments can take weeks or months depending on the consulate. Carry printed proof of show registration, a hotel confirmation and a return ticket for the CBP officer at Harry Reid International Airport (LAS). Verify your own nationality's requirements on travel.state.gov and esta.cbp.dhs.gov before booking.

Processing: Varies by nationality; apply several weeks before travel.

Transport

Get to the venue and around the city with these options.

Airport → venue: LAS to convention venues: taxi/ride-hail 15–30 min depending on Strip vs South Point; RTC bus routes available.

Hotel → venue: Precinct hotels near South Point Hotel Convention Center: Las Vegas Blvd South, attached to the South Point Hotel Convention Center: South Point Hotel & Spa; South Strip / Las Vegas Blvd South, roughly 10-15 minutes north of the venue: Excalibur Hotel & Casino, Luxor Hotel & Casino; Mandalay Bay / Luxor / Excalibur cluster, south Strip: Delano Las Vegas, Mandalay Bay Resort & Casino.

Ride-hail: Ride-hailing apps are commonly used in Las Vegas; confirm local availability before travel.

Public transit: RTC Deuce on Las Vegas Blvd; venue shuttles common during major trade shows.

Parking: On-site parking is available at South Point Hotel Convention Center; confirm daily rates and hall access on the organiser or venue site.

Weather

Plan and pack for the event climate.

Month: April 2027

Temperature: Daytime highs 75-85F (24-29C); overnight lows 50-58F (10-14C)

Seasonality: April is one of the driest months in Las Vegas - usually under 0.5 in (13 mm) of rain across the whole month, with abundant sunshine and low humidity. Large day-to-night temperature swings and occasional gusty desert winds; April is also peak convention season, so book hotels and flights early.

Packing: Late April in Las Vegas is warm, dry and sunny - typical daytime highs of 75-85F (24-29C), overnight lows of 50-58F (10-14C) and only around 0.2 in (5 mm) of rain in a normal April. Expect large day-to-night temperature swings and heavily air-conditioned halls, so pack layers, a light jacket and sun

Plan your trip

Planning

Best day to visit: Day 1 - Wednesday, April 21, 2027

Both confirmed 2027 programme sessions (digital marketing 09:00-09:50 and 'AI for Tow Companies' 10:00-10:50, both on the Arena stage) run on the opening day, and the Insurance Conference typically kicks off in the same window. Opening day also gives the first full look at the exhibit hall while the equipment floor and vendor teams are freshest. Add April 22-23 only if you are sourcing heavy equipment and need demonstration and spec time with truck builders.

Verify passport validity and confirm US visa or ESTA requirements for your nationality — Check entry requirements well ahead of the April 21-23, 2027 show dates.

Book flights to Harry Reid International Airport (LAS) — LAS is the gateway airport for the South Point Hotel Convention Center; round-trip fares to LAS are live on the search used for this event.

Reserve accommodation through the South Point Hotel & Spa room block — Organiser states rooms can be reserved through South Point Hotel & Spa after show registration is completed.

Complete online visitor registration and request your badge — Registration is handled through the American Towman ShowPlace pages; finish it before booking the South Point room block.

Download the hall plan and review the American Towman Academy programme — American Towman Academy lists 17 classes; the Conference & Training Schedule is posted as available soon.

Shortlist Academy sessions and pre-register for training — Sessions span AI for tow companies, digital marketing, compliance, safety, lien sales and revenue building.

Pre-schedule meetings with exhibitors on the show floor — More than 160 manufacturers and dealers exhibit tow truck bodies, chassis, heavy hauling trailers, accessories and EV technology.

Plan the LAS airport to South Point transfer and parking — Confirm shuttle, taxi or ride-hail options and South Point parking arrangements before arrival.

Prepare supplier meeting documents and business cards — Bring fleet specifications, procurement requirements and insurance or finance questions for supplier meetings.

Pack business-casual attire and show materials for the April dates — Business casual is typical on the show floor and in training sessions.

Travel to Las Vegas, check in and collect your badge — Arrive early on day one for registration and badge pickup at the South Point Hotel Convention Center.

Sample visitor itinerary

Route-optimised day

08:00-09:00

Registration and badge pickup; collect the show directory and exhibitor floor plan

South Point Hotel Convention Center registration area

09:00-09:50

Training session: 'Get More Tows with Digital Marketing: Google, Facebook & Your Website Explained'

Arena stage

10:00-10:50

Training session: 'AI for Tow Companies: What It Is, What It Isn't, and Where It Actually Helps'

Arena stage

11:00-14:00

Work the exhibit hall — wreckers, flatbed carriers, light bars, winches and synthetic line, dispatch software and insurance vendors

South Point exhibit hall

14:00-17:00

Insurance/compliance content, equipment demonstrations and Tow Industry Week evening networking and Hall of Fame events

South Point convention center meeting rooms and resort outlets

Side trips

Red Rock Canyon National Conservation Area

Hoover Dam & Lake Mead

Grand Canyon West & Skywalk

Networking spots

Showplace exhibit floor - equipment demo aisles

Highest-density B2B zone: truck builders, distributors and insurance/software vendors talking to owner-operators with buying authority. Best in the first two hours after the hall opens.

Arena training room - sessions, Q&A and breaks

The digital-marketing and AI-for-tow sessions on opening day draw engaged owners and managers; instructors and ERSCA trainers are easy to approach between sessions.

South Point resort bars and restaurant row

Informal evening networking without leaving the resort — delegates, exhibitors and hotel guests gather here, and the Tow Industry Week / Towman's Hall of Fame after-hours events add formal slots.

Budget

Costs & budget

Cost reference

Official cost items and estimated ranges for exhibitors.

visa_fee

visitor · standard

USD 185 / per B-1/B-2 visa application (US Machine-Readable Visa fee)

official

hotel

visitor · mid-range

USD 120–220 / per room per night (Las Vegas south Strip / South Point area, April convention season)

estimate

per_diem

visitor · standard

USD 75–120 / per day (meals and local transport)

estimate

Item	For	Tier	Estimated range	Status
visa_fee	visitor	standard	USD 185 / per B-1/B-2 visa application (US Machine-Readable Visa fee)	official
hotel	visitor	mid-range	USD 120–220 / per room per night (Las Vegas south Strip / South Point area, April convention season)	estimate
per_diem	visitor	standard	USD 75–120 / per day (meals and local transport)	estimate

Decision

Visit, exhibit, or skip?

Should you go?

Pick the closest answer for each. Your recommendation updates live.

QUESTION 1 OF 6

What is your primary role?

Decision matrix

Compare participation options side by side to choose the best fit for your objectives.

visit

You need to compare truck and equipment options side by side, sit in on the Arena training sessions, or meet tow-industry suppliers face to face and can commit two days to the trip.

Best for

Tow-company owners and dispatchers, municipal and fleet managers, and allied buyers evaluating wreckers, carriers, recovery gear, dispatch software or insurance before they purchase

Min. budget

$350.00

Timeline

1-4 weeks for registration, flights and the South Point room block; allow 2-3 months if you need a US B-1 visa appointment

Risks

Budget estimate from listing cost signals — confirm live rates.

2027 registration/ticket pricing was not published on the crawled event pages — confirm on atshowplace.com before budgeting.

April is peak convention season in Las Vegas, so hotel and air fares rise sharply the later you book.

exhibit

Your primary goal is to sign dealers or distributors, launch equipment into the US tow market, or run live demos with operators who are on the floor specifically to buy.

Best for

Wrecker/carrier and bodies manufacturers, towing-equipment and accessory distributors, and dispatch-software, telematics or insurance providers selling into the independent tower channel

Min. budget

$2,200.00

Timeline

3-6 months for space contract, stand build, freight and rigging and staff travel — longer if a demo truck or rotator must be shipped and positioned

Risks

Budget estimate from listing cost signals — confirm live rates.

Booth/stand pricing, floor-plan availability and demo-vehicle rules were not published in the crawled pages — request the 2027 exhibitor prospectus from American Towman.

Truck drayage, rigging, power and equipment transport to the South Point hall sit on top of the stand fee.

skip

Your products or services do not sell through towing and recovery operators, or your 2027 budget is better spent on broader trucking and aftermarket shows such as the Mid-America Trucking Show or the SEMA Show.

Best for

Suppliers with no US towing/recovery channel and vendors whose buyers are not tow-company owners or fleet managers

Timeline

n/a

Risks

No major risks listed.

Gallery

Photos

Official imagery from American Towman Showplace - Tow Industry Week

FAQs & glossary

Answers

Frequently asked

What is American Towman ShowPlace?

American Towman ShowPlace is the American Towman tow industry event held at the South Point Hotel Convention Center in Las Vegas, where the venue combines an exhibit hall and a sports arena to host the show floor, training and special events.

What can attendees see on the exhibit floor?

The show floor features more than 160 industry manufacturers and dealers covering tow truck bodies and truck chassis, heavy hauling trailers, motor clubs, towing accessories, finance, insurance, management software, GPS systems, emergency lights, rearview cameras, environmental cleanup and EV technology.

What training is offered at the show?

Training includes the American Towman Academy with 17 classes for tow business owners, Independent Courses on management methods to increase profits, and Hands-On Training in the climate-controlled South Point Arena led by trainers from ERSCA and WreckMaster.

How do I book a hotel for the show?

You can reserve hotel accommodations through South Point Hotel & Spa after you have completed your registration. After the cut-off date, you may need to contact the hotel directly.

What social and networking events take place?

American Towman shows are known for their hospitality. During A.T. ShowPlace, opening night includes a Welcome Night of product demos on the Arena floor followed by a Cactus Feast of carved meats and side dishes.

Who leads the training sessions and seminars?

Sessions are led by industry specialists including Brian Riker, Chief Compliance Officer for Fleet Compliance Solutions; Shane Coleman, ERSCA national training director; trainers from WreckMaster; Tony DiBlasi of the Automobile Club of Southern California; Eric Fouquette of Big Wheel Towing; and the team from OMG Tow Marketing.

Glossary

Tow boss: American Towman's term for the owner or decision-maker of a towing business; the show's education and tools are aimed at the tow boss.
Wrecker: A towing and recovery truck; show sessions cover operating wreckers and recovery billing.
HD wrecker: A heavy-duty wrecker, a large tow truck built for recovering heavy vehicles and equipment; a show class covers the benefits of owning one together with airbags and recovery billing.
Wire rope: A steel cable made of many moving parts used in towing and recovery; a show seminar covers wire rope sizes and configurations for specific applications.
Synthetics: Synthetic rope and sling materials now being adopted in towing and recovery alongside traditional steel ropes, chains and shackles.
Recovery: The work of lifting, moving and repositioning vehicles or equipment, including accident scene recovery; hands-on training in the South Point Arena covers recovery techniques.
Lien sale: The regulated process for selling unclaimed towed vehicles; a show seminar covers end-to-end lien sale guidelines for the State of California.
Motor club: Roadside assistance organisations, listed among the exhibitor categories at the show.
AT Academy: The American Towman Academy, the event's training programme offering 17 classes on topics critical to increasing a tow owner's knowledge.
Mobile EV charging: Roadside rescue charging for electric vehicles; a seminar by EVroadHERO shows tow truck operators how to add it as a new revenue stream.

Trust footer

Sources

References

Publishers

Date checked

American Towman

American Towman Showplace Official Website
Lang: EN
event_website
American Towman Academy
Lang: EN
event_website

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