Trade show

    ALL ABOUT AUTOMATION - FRIEDRICHSHAFEN 2027

    all about automation Friedrichshafen is a regional trade fair for industrial automation, robotics and digitalisation taking place on 2–3 March 2027 at Messe Friedrichshafen. It connects users and decision-makers with manufacturers, robotics providers, integrators, software vendors and distributors. The event is known for its compact, efficient format, personal discussions and strong regional focus. The 2026 edition grew by over 20% in both exhibitors and visitors, confirming its relevance for the Lake Constance industrial region.

    Dates

    Mar 2 – 3, 2027

    City / country

    Friedrichshafen, Germany

    Venue

    MESSE FRIEDRICHSHAFEN

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    • Exhibiting at all about automation Friedrichshafen puts your automation, robotics or digitalisation solutions directly in front of a qualified regional audience from the Lake Constance industrial area.
    • The fair’s compact, all-inclusive stand packages make participation simple and cost-efficient, while the uniform stand system ensures you meet visitors on equal terms.
    • The 2026 edition attracted 534 exhibitors and 6,850 trade visitors, with growth of over 20%, demonstrating strong demand and high-quality contacts.
    • You can generate leads, strengthen existing customer relationships and discuss concrete projects face-to-face.

    Audience at a Glance

    Who Exhibits

    Exhibitor Profile

    12 categories represented

    • Automation component and system manufacturers
    • Robotics solution providers
    • System integrators
    • Software and IIoT providers
    • Industrial communication and connectivity suppliers
    • Drive technology suppliers
    • Industrial image processing providers
    • Assembly and handling technology suppliers

    Who Attends

    Visitor Profile

    10 audience types

    • Machine and plant engineers
    • Production and manufacturing managers
    • Automation engineers
    • System integrators
    • Maintenance and operations professionals
    • Purchasing and procurement decision-makers
    • Industrial IT and digitalisation specialists
    • Robotics and handling technology users

    Coverage & Spotlights

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