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    Dates

    27–28 Nov 2026

    City / country

    Palaio Faliro, Greece

    Venue

    Olympic Stadium of Faliro, "Tae Kwon Do"

    Time

    : Confirm daily opening hours on the organiser registration page

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    Event overview

    Overview

    The Franchise Summit & Expo aims to become the leading event in the franchising sector, promoting business opportunities and growth through the franchise network.

    The event aspires to bring together top Greek and international businesses, investors, franchisees, and new entrepreneurs.

    TL;DR

    1. 1Dates and Venue: Franchise Summit & Expo 2026 runs November 27-28 at the Olympic Stadium of Faliro, Palaio Faliro, Greece.
    2. 2Scale and Focus: The event features over 40 speakers and 50 exhibitors, showcasing new investment opportunities in franchising.
    3. 3Organiser: Verticom, a leading event organizer in Greece, manages the Franchise Summit & Expo.
    4. 4Buyer Authority: Attendees include business owners, investors, franchisees, and entrepreneurs looking to expand their networks.
    5. 5Entry: Tickets are available for purchase online, with options for free entry to the expo.

    Why visit

    Attendees will gain insights from industry experts, network with potential clients, and explore new business opportunities in franchising. Dates and Venue: Franchise Summit & Expo 2026 runs November 27-28 at the Olympic Stadium of Faliro, Palaio Faliro, Greece. Buyer Authority: Attendees include business owners, investors, franchisees, and entrepreneurs looking to expand their networks.

    Why exhibit

    Exhibitors will have the opportunity to showcase their brands, connect with a targeted audience, and explore new investment opportunities. Scale and Focus: The event features over 40 speakers and 50 exhibitors, showcasing new investment opportunities in franchising. Organiser: Verticom, a leading event organizer in Greece, manages the Franchise Summit & Expo. Buyer Authority: Attendees include business owners, investors, franchisees, and entrepreneurs looking to expand their.

    Attendees, exhibitors & solutions

    Who this event is for

    Visitor profile

    Typical attendee groups you can expect to meet.

    Franchise owners and operators
    Investors seeking franchising opportunities
    Business professionals interested in franchising
    Entrepreneurs looking to start a franchise
    Marketing and sales executives in the franchise sector
    Consultants and advisors in franchising

    Exhibitor profile

    Main supplier and exhibitor segments present at the show.

    Franchise brands looking to expand
    Service providers for franchise operations
    Technology solutions for franchising
    Marketing agencies specializing in franchising
    Financial institutions offering franchise funding
    Consulting firms for franchise development

    Product categories

    Key solution areas showcased across the event.

    Franchise opportunities in various sectors
    Franchise support services
    Franchise marketing solutions
    Franchise technology platforms
    Franchise training and education
    Franchise legal services
    Master franchise and area development opportunities - country and regional rights for multi-unit expansion
    Franchise financing and investment advisory - funding, valuation and return modelling for prospective franchisees
    Point-of-sale, ERP and digital ordering systems - technology that standardises franchise operations
    Site selection, fit-out and equipment supply - turnkey store development services for new outlets
    Franchise brokerage and development consulting - matchmaking between brands and investors
    Packaging and private-label supply - suppliers serving franchised food and retail networks

    Location & Facilities

    Venue

    Olympic Stadium of Faliro, "Tae Kwon Do"

    Leoforos Poseidonos 860, Palaio Faliro, Greece

    Parking: Easy parking available on-site and in the surrounding area.

    Attend

    Entry & tickets

    Free registration

    Event days & opening times

    DayOpening hours
    Event days: Confirm daily opening hours on the organiser registration page
    Register

    Ticket info

    Ticket notes

    Tickets can be purchased online.

    Who runs the show

    Organisers

    How the last edition performed

    Previous edition

    Impact

    A bigger and stronger platform

    The Franchise Summit & Expo aims to become the leading event in the franchising sector, promoting business opportunities and growth through the franchise network. The event aspires to bring together top Greek and international businesses, investors, franchisees, and new entrepreneurs. The Franchise Summit & Expo is crucial for fostering collaborations and showcasing innovative business models in the franchising sector, which is vital for economic growth in Greece. Franchise Summit & Expo 2026.

    Audience quality

    High-value decision-makers

    Visitors typically include Franchise owners and operators, Investors seeking franchising opportunities, Business professionals interested in franchising, Entrepreneurs looking to start a franchise. Dates and Venue: Franchise Summit & Expo 2026 runs November 27-28 at the Olympic Stadium of Faliro, Palaio Faliro, Greece. Scale and Focus: The event features over 40 speakers and 50 exhibitors, showcasing new investment opportunities in franchising.

    Exhibitor outcomes

    Real business growth

    Exhibitors will have the opportunity to showcase their brands, connect with a targeted audience, and explore new investment opportunities. Scale and Focus: The event features over 40 speakers and 50 exhibitors, showcasing new investment opportunities in franchising. Organiser: Verticom, a leading event organizer in Greece, manages the Franchise Summit & Expo. Buyer Authority: Attendees include business owners, investors, franchisees, and entrepreneurs looking to expand their.

    Intelligence

    Market context

    Key market insights, trends, news and related events to help you understand the bigger picture.

    Palaio Faliro, Greece

    Why it matters

    Attending Franchise Summit & Expo on 2026-11-27 to 2026-11-28 in Palaio Faliro lets buyers and specifiers benchmark suppliers, see live demonstrations, and compress months of vendor meetings into one focused trade visit — worthwhile when your category roadmap aligns with the official exhibitor profile.

    Industry trends

    Key trends shaping this market and its wider industry.

    01

    Digital buyer journeys

    What digital buyer journeys means for buyers and exhibitors in this sector.

    02

    Sustainability in procurement

    What sustainability in procurement means for buyers and exhibitors in this sector.

    03

    Automation and labour efficiency

    What automation and labour efficiency means for buyers and exhibitors in this sector.

    04

    Regional supply-chain resilience

    What regional supply-chain resilience means for buyers and exhibitors in this sector.

    05

    Hybrid engagement models

    What hybrid engagement models means for buyers and exhibitors in this sector.

    Technology trade fair circuit

    Book hotels and meetings 8–12 weeks before opening day; peer shows in the same sector often fall in adjacent months.

    Buyers covering technology often plan Franchise Summit & Expo alongside regional peer shows to compare products, pricing, and service coverage across markets.

    Pre-show

    Confirm exhibitor meetings and product demos for Franchise Summit & Expo.

    Show week

    Hall walk-throughs, live demos, and supplier negotiations.

    Peer events are widely known sector fairs; verify dates on each organiser website before booking.

    Plan your trip

    Travel & logistics

    Local currency · EUR

    Hotel tiers

    A range of accommodation options near the venue and across key areas.

    tier
    Palaio Faliro, Athens

    Not yet confirmed

    Upscale option in the coastal Palaio Faliro district near the venue.

    tier
    Palaio Faliro, Athens

    Not yet confirmed

    Serviced residence with free parking and airport shuttle.

    tier
    Palaio Faliro

    Not yet confirmed

    3-star hotel with free breakfast close to the venue precinct.

    tier
    Palaio Faliro

    Not yet confirmed

    Well-reviewed guest house option near the Olympic Stadium of Faliro area.

    tier
    Palaio Faliro

    Not yet confirmed

    Simple hotel option in Palaio Faliro.

    tier
    Athens

    Not yet confirmed

    Budget hostel in Athens with airport shuttle and parking.

    tier
    Palaio Faliro

    Not yet confirmed

    Self-catering apartment option near the Palaio Faliro central market.

    Weather

    November 2026

    Plan for the climate

    Check temperatures and pack accordingly

    Venue connectivity

    Confirm mobile roaming or local SIM options for business visitors to Greece.

    Ride-hailing

    Taxis

    Public transit

    Car rentals

    Cultural notes

    Useful information to help you have a smooth and respectful visit.

    Registration

    Confirm registration and venue access with the organiser before travelling to Palaio Faliro.

    Arrival

    Arrive early on the first show day for orientation and security screening.

    Practical guides

    Visitor & Exhibitor Essentials

    Everything needed to arrive prepared, navigate the event, and make the visit productive.

    Flights

    Arrival for the 27-28 November 2026 show centres on Athens International Airport (ATH), the main gateway for Palaio Faliro. Compare fares from your origin on Google Flights and confirm the onward transfer from the airport to your Palaio Faliro hotel on arrival.

    Hotels

    Find a stay near the venue with options for every budget.

    Check-in (recommended)

    2026-11-27

    Check-out (recommended)

    2026-11-28

    Areas to stay

    Athens · Palaio Faliro · Palaio Faliro, Athens

    mid range

    Not yet confirmed

    mid range

    Not yet confirmed

    mid range

    Not yet confirmed

    mid range

    Not yet confirmed

    mid range

    Not yet confirmed

    mid range

    Not yet confirmed

    Transport

    Get to the venue and around the city with these options.

    Airport → venue: Use the nearest international airport serving Palaio Faliro; Metro, train or taxi links are typically available to the venue district.

    Hotel → venue: Precinct hotels near Olympic Stadium of Faliro, "Tae Kwon Do": Palaio Faliro, Athens: Phalerus Suites; Palaio Faliro, Athens: Celia Residence; Palaio Faliro: FALIREON HOTEL.

    Ride-hail: Ride-hailing apps are commonly used in Palaio Faliro; confirm local availability before travel.

    Public transit: Check local bus/metro options for routes to Olympic Stadium of Faliro, "Tae Kwon Do".

    Parking: On-site parking is available at Olympic Stadium of Faliro, "Tae Kwon Do"; confirm daily rates and hall access on the organiser or venue site.

    Weather

    Plan and pack for the event climate.

    Month: November 2026

    Packing: November 2026

    Plan your trip

    Planning

    12

    Check short-stay visa and passport validity for Greece — EU and many third-country visitors travel visa-free for short visits; verify your own nationality's rules before booking.

    11

    Register as a visitor on franchisesummit.gr — Confirm whether badges are issued in advance or collected on site and save the confirmation email.

    10

    Book flights to Athens International Airport (ATH) — ATH is the main gateway for Palaio Faliro; compare fares from your origin and allow time for transfers.

    9

    Reserve a hotel in Palaio Faliro — Options near the Olympic Stadium of Faliro include Phalerus Suites, Celia Residence and FALIREON HOTEL.

    8

    Review the exhibitor list and shortlist franchisors — Note the brands, sectors and investment levels you want to explore at the show.

    7

    Request B2B meetings with franchisors and investors — Use the organiser's matchmaking channel to pre-schedule meetings around the 27-28 November 2026 dates.

    6

    Plan the airport to hotel transfer — Several Palaio Faliro properties offer an airport shuttle; otherwise pre-book a taxi from ATH.

    5

    Download the programme and floor plan — Mark sessions on franchising, investment and brand development that fit your goals.

    4

    Prepare your investor or franchisee profile — Bring funding, background and site or territory details for franchise discussions.

    3

    Check local transport in Palaio Faliro — Plan taxi, bus or metro links between your hotel, the venue and central Athens.

    2

    Pack business attire and meeting materials — Late November in Athens can be mild and damp, so include a light waterproof layer.

    1

    Arrive, collect your badge and walk the hall — Attend the Olympic Stadium of Faliro 'Tae Kwon Do' on opening day and map stands before your scheduled meetings.

    Budget

    Costs & budget

    Build your working budget

    Adjust the inputs below to create a directional event budget.

    Estimated budget
    Live estimate
    • Per diem × 2€150.00
    Estimated total€150.00

    This is a directional estimate. Please verify live rates before booking.

    Decision

    Visit, exhibit, or skip?

    Should you go?

    Pick the closest answer for each. Your recommendation updates live.

    QUESTION 1 OF 6

    What is your primary role?

    Decision matrix

    Compare participation options side by side to choose the best fit for your objectives.

    visit

    Assess how this option fits your objectives.

    Best for

    Prospective franchisees, investors and brand development managers evaluating franchise opportunities in Greece and the wider region.

    Min. budget

    $350.00

    Timeline

    4-6 weeks to book flights to Athens and a Palaio Faliro hotel around the 27-28 November 2026 dates.

    Risks

    Coastal Palaio Faliro hotel stock is limited, so book early for the two show days.

    Confirm visitor registration and badge collection with Verticom before travel.

    exhibit

    Assess how this option fits your objectives.

    Best for

    Franchisors and master-franchise brands seeking Greek and regional franchisees, plus suppliers serving franchised networks.

    Min. budget

    $2,200.00

    Timeline

    3-4 months for stand booking, design and freight ahead of the November 2026 show.

    Risks

    Stand space and build slots are more limited closer to the show.

    Freight and customs lead times for demo equipment entering Greece.

    skip

    Assess how this option fits your objectives.

    Best for

    Companies with no franchise, licensing or franchise-supply interest in the Greek market at this time.

    Min. budget

    Not yet confirmed

    Timeline

    Not applicable - no travel or stand commitment required.

    Risks

    Misses direct contact with Greek franchisors, franchisees and investors gathering in Palaio Faliro.

    FAQs & glossary

    Answers

    Glossary

    1
    Franchise
    A licensing arrangement in which a franchisor grants a franchisee the right to operate under its brand and proven business system in return for fees.
    2
    Franchisor
    The brand owner that licenses its business model, trademarks and operating system to independent franchise operators.
    3
    Franchisee
    The independent operator who buys the right to run an outlet under a franchisor's brand and system.
    4
    Master Franchise
    A licence granting a party the right to develop and sub-franchise a brand across an entire country or larger region.
    5
    Franchise Fee
    A one-off upfront payment a franchisee makes to the franchisor for the right to join the franchise network.
    6
    Royalty Fee
    An ongoing payment, usually a percentage of turnover, made by the franchisee to the franchisor during the licence term.
    7
    Area Development Agreement
    A contract allowing a franchisee to open an agreed number of outlets within a defined territory and timeframe.
    8
    Franchise Disclosure Document
    A standard disclosure pack giving prospective franchisees financial, legal and operational detail before they sign a franchise agreement.
    9
    Turnkey Outlet
    A fully fitted, ready-to-trade store handed to a franchisee so trading can start quickly after signing.
    10
    Multi-Unit Franchisee
    An operator running several outlets of the same brand, often under an agreed development schedule.
    11
    B2B Matchmaking
    Pre-scheduled meetings at the show between franchisors and prospective investors or franchisees to evaluate opportunities.

    Trust footer

    Sources

    3

    References

    1

    Publishers

    0

    Date checked

    1

    Franchise Summit & Expo

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