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    Dates

    9–10 Jan 2027

    City / country

    Freistadt, Austria

    Venue

    Salzhof

    Time

    1:00 PM – 5:00 PM

    20 Floor Picks

    Matched booths for Freistadt Wedding Exhibition 2027

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    Notable exhibitors

    Companies exhibiting at Freistadt Wedding Exhibition 2027 include 2 Senses, Allianz, Autohaus Cerenko, Bergergut and Brautmoden Sabine Pichler.

    • 2 Senses
    • Allianz
    • Autohaus Cerenko
    • Bergergut
    • Brautmoden Sabine Pichler

    Event overview

    Overview

    The Freistadt Wedding Exhibition 2027 showcases a variety of exhibitors from all areas related to weddings, providing tips, ideas, and inspiration for a perfect wedding day.

    Highlights include fashion shows featuring the latest bridal and groom attire.

    TL;DR

    1. 1Dates and Venue: The Freistadt Wedding Exhibition 2027 takes place on January 9-10 at Salzhof, Freistadt, Austria.
    2. 2Scale and Focus: Expect around 35 exhibitors showcasing everything needed for a perfect wedding, from attire to catering.
    3. 3Organiser: The event is organised by Andrea Chalupar of Mode Chalupar, with more details available on the official website.
    4. 4Buyer Authority: Attendees include engaged couples and wedding planners looking for inspiration and services.
    5. 5Entry: Admission is free, with fashion shows scheduled throughout the event.

    Why visit

    Visitors will gain access to a wide range of wedding services and products, meet with local vendors, and enjoy fashion shows that highlight the latest trends in bridal and groom attire. Dates and Venue: The Freistadt Wedding Exhibition 2027 takes place on January 9-10 at Salzhof, Freistadt, Austria. Buyer Authority: Attendees include engaged couples and wedding planners looking for inspiration and services.

    Why exhibit

    Exhibitors will benefit from direct access to engaged couples, increased visibility in the local wedding market, and opportunities to showcase their products and services to a targeted audience. Scale and Focus: Expect around 35 exhibitors showcasing everything needed for a perfect wedding, from attire to catering. Buyer Authority: Attendees include engaged couples and wedding planners looking for inspiration and services. This exhibition is crucial for connecting couples.

    Attendees, exhibitors & solutions

    Who this event is for

    Visitor profile

    Typical attendee groups you can expect to meet.

    Engaged couples seeking wedding inspiration
    Wedding planners looking for local vendors
    Families of brides and grooms
    Fashion enthusiasts interested in bridal trends
    Event coordinators and caterers
    Florists and decorators

    Exhibitor profile

    Main supplier and exhibitor segments present at the show.

    Bridal and groom fashion designers and boutiques
    Jewellery and wedding ring designers and retailers
    Photographers and videographers
    Florists and floral designers
    Decoration and lighting suppliers
    Catering and gastronomy providers
    Wedding venues and location specialists
    Wedding planners and coordinators
    Music and entertainment providers
    Wedding car and transport providers

    Product categories

    Key solution areas showcased across the event.

    Bridal gowns and accessories
    Groom's suits and accessories
    Catering services and menus
    Floral arrangements and decorations
    Photography and videography services
    Wedding planning and coordination services

    Location & Facilities

    Venue

    Salzhof

    Salzgasse 15, 4240 Freistadt, Austria

    Attend

    Entry & tickets

    Free registration

    Event days & opening times

    DayOpening hours
    9 January –1:00 PM – 5:00 PM
    10 January –1:00 PM – 5:00 PM
    Register

    Who runs the show

    Organisers

    Andrea Chalupar

    Mode Chalupar

    How the last edition performed

    Previous edition

    Impact

    A bigger and stronger platform

    The Freistadt Wedding Exhibition 2027 showcases a variety of exhibitors from all areas related to weddings, providing tips, ideas, and inspiration for a perfect wedding day. Highlights include fashion shows featuring the latest bridal and groom attire. This exhibition is crucial for connecting couples with local vendors, showcasing the latest trends in wedding fashion and services, and fostering community engagement in the wedding industry. Join us at the Freistadt Wedding Exhibition 2027.

    Audience quality

    High-value decision-makers

    Visitors typically include Engaged couples seeking wedding inspiration, Wedding planners looking for local vendors, Families of brides and grooms, Fashion enthusiasts interested in bridal trends. Dates and Venue: The Freistadt Wedding Exhibition 2027 takes place on January 9-10 at Salzhof, Freistadt, Austria. Scale and Focus: Expect around 35 exhibitors showcasing everything needed for a perfect wedding, from attire to catering. Organiser: The event is organised by Andrea Chalupar of Mode Chalupar, with more.

    Exhibitor outcomes

    Real business growth

    Exhibitors will benefit from direct access to engaged couples, increased visibility in the local wedding market, and opportunities to showcase their products and services to a targeted audience. Scale and Focus: Expect around 35 exhibitors showcasing everything needed for a perfect wedding, from attire to catering. Buyer Authority: Attendees include engaged couples and wedding planners looking for inspiration and services. This exhibition is crucial for connecting couples. Exhibitor categories include Bridal gown.

    Intelligence

    Market context

    Key market insights, trends, news and related events to help you understand the bigger picture.

    Freistadt and the Mühlviertel, Upper Austria — a compact catchment that reaches Linz and the Danube corridor to the south and the South Bohemian border towns of the Czech Republic to the north, all within roughly an hour's drive of the Salzhof venue.

    Why it matters

    Attending Freistadt Wedding Exhibition 2027 on 2027-01-09 to 2027-01-10 in Freistadt lets buyers and specifiers benchmark suppliers, see live demonstrations, and compress months of vendor meetings into one focused trade visit — worthwhile when your category roadmap aligns with the official exhibitor profile.

    Industry trends

    Key trends shaping this market and its wider industry.

    01

    Wedding-season booking cycles

    Couples in Upper Austria typically book venue, catering and photography nine to eighteen months before the wedding, so January fairs open the prime planning window for the coming season.

    02

    Local vendor preference

    Regional couples increasingly favour Muehlviertel and Upper Austrian suppliers for shorter travel, local sourcing and personal service.

    03

    Venue-led wedding planning

    Venue choice now anchors the whole wedding plan, with couples comparing historic halls, hotels and rural locations before finalising budgets.

    04

    Digital-first planning with in-person validation

    Couples research vendors online, compare portfolios and reviews, then use the exhibition to meet shortlisted suppliers face to face.

    05

    Sustainability and budget transparency

    Couples increasingly ask about sustainable flowers, seasonal menus, reusable decor and clear all-in pricing.

    Central European wedding-fair circuit

    Book travel, hotel rooms and supplier appointments six to ten weeks before opening day; the main Austrian and Bavarian wedding fairs fall in January and February.

    Couples, wedding planners and suppliers around Freistadt compare bridal fashion, venues, catering and photography offers across a January–February cluster of larger Austrian, Bavarian and Czech wedding fairs.

    Pre-show

    Confirm exhibitor meetings, fashion-show times and venue site visits for the Freistadt weekend.

    Show week

    Salzhof hall walk-throughs, bridal couture appointments and supplier negotiations.

    Peer fairs shift dates each season; confirm the current edition on each organiser website before booking travel.

    Plan your trip

    Travel & logistics

    Local currency · EUR

    Arrival airports

    Choose from the following airports, with convenient access to the event and venue.

    LNZ

    Linz Airport (Blue Danube Airport)

    Closest international gateway; take the A7 Mühlkreisautobahn towards Freistadt. Scheduled service is limited, so most travellers connect via Frankfurt (Lufthansa) or Vienna; taxi and rental cars are available at the terminal.

    ~55 km

    to venue

    45–55 min off-peak

    by car

    VIE

    Vienna International Airport

    Largest long-haul gateway for the region. ÖBB Railjet to Linz takes about 1 h 15 min, then a regional train or bus continues to Freistadt station (roughly 45 min), followed by a short taxi or bus ride into the old town.

    ~200 km

    to venue

    2 h 10 min – 2 h 30 min by car; 2 h 30 min by rail via Linz

    by car

    SZG

    Salzburg Airport (W. A. Mozart)

    Convenient for western Austria and Bavaria via the A1 west–east motorway to Linz and the A7 north to Freistadt; rail connections run Salzburg–Linz–Freistadt.

    ~190 km

    to venue

    ~2 h by car

    by car

    PRG

    Václav Havel Airport Prague

    Best option for Czech exhibitors and visitors, crossing at Dolní Dvořiště and continuing via České Budějovice and the A7; rental-car drop is straightforward from the Czech side.

    ~220 km

    to venue

    ~2 h 45 min by car

    by car

    MUC

    Munich Airport

    Major long-haul alternative via the A8 and A1 west towards Linz, then the A7 north to Freistadt; rail routing runs Munich–Linz–Freistadt with a change in Linz.

    ~290 km

    to venue

    ~3 h by car

    by car

    Hotel tiers

    A range of accommodation options near the venue and across key areas.

    Mid-range
    Freistadt old town, about 390 m walk to Salzhof

    Not yet confirmed

    Historic inn with restaurant in the town centre; ask for a quiet room if you plan to attend evening supplier dinners.

    Mid-range
    Freistadt centre, roughly 150 m from Salzhof

    Not yet confirmed

    Central location that lets show visitors walk to the Salzhof hall in three to five minutes, useful for the January show days.

    Budget
    Freistadt, short walk or drive from the old town and Salzhof

    Not yet confirmed

    Traditional Mühlviertel guesthouse with simple rooms and regional cooking; good value for one-night show visits.

    Budget
    Old town apartment, about 290 ft (90 m) from Salzhof

    Not yet confirmed

    Self-catering apartment for couples, small teams or exhibitors staying two or more nights; kitchen reduces meal costs.

    Premium
    Vorderweißenbach, roughly 20 km / 25 min drive to Freistadt

    Not yet confirmed

    Wellness and spa hotel in the Mühlviertel countryside; suitable for exhibitors who want a quieter base and a rental car.

    Local transport

    Get around the city with these convenient transport options.

    Public bus

    Estimated costEUR 2-3 single urban-zone fare (typical Austrian city bus band, confirm the current tariff locally)
    Best forFreistadt Busterminal (Stifterplatz) to Freistadt Boehmertor (Froschau)

    Bus line 325 serves this route; check local operator and ÖBB timetables for show-day departures.

    Rail

    Estimated costEUR 2-6 for a local or regional single fare within Upper Austria (typical band, confirm on ÖBB)
    Best forÖBB regional services to Freistadt station, then local bus or taxi into the old town

    Use the ÖBB timetable to plan onward connections to the centre and Salzhof.

    Parking

    Estimated costEUR 1-2 per hour at central Freistadt car parks (typical regional tariff band, check on-site signage)
    Best forPromenade and BH Freistadt car park to Salzhof

    Signed pedestrian route: from the Promenade car park walk about 180 m to Pfarrgasse, cross the Stadtgraben bridge (about 90 m) and turn left into Salzgasse to reach Salzhof, roughly 270 m in total.

    Walking within the old town

    Estimated costNo charge
    Best forCentral hotels and apartments to Salzhof (Salzgasse 15)

    Central properties listed near the venue are 290-400 m away, so most visitors can walk directly to the hall.

    taxi

    Estimated costUSD 35–75 taxi or rideshare to the venue district
    Best forLinz Airport (Blue Danube Airport) (LNZ) to Salzhof

    45–55 min off-peak; Closest international gateway; take the A7 Mühlkreisautobahn towards Freistadt. Scheduled service is limited, so most travellers connect via Frankfurt (Lufthansa) or Vienna; taxi and rental cars are available at the terminal.

    taxi

    Estimated costUSD 35–75 taxi or rideshare to the venue district
    Best forVienna International Airport (VIE) to Salzhof

    2 h 10 min – 2 h 30 min by car; 2 h 30 min by rail via Linz; Largest long-haul gateway for the region. ÖBB Railjet to Linz takes about 1 h 15 min, then a regional train or bus continues to Freistadt station (roughly 45 min), followed by a short taxi or bus ride into the old town.

    taxi

    Estimated costUSD 35–75 taxi or rideshare to the venue district
    Best forSalzburg Airport (W. A. Mozart) (SZG) to Salzhof

    ~2 h by car; Convenient for western Austria and Bavaria via the A1 west–east motorway to Linz and the A7 north to Freistadt; rail connections run Salzburg–Linz–Freistadt.

    taxi

    Estimated costUSD 35–75 taxi or rideshare to the venue district
    Best forVáclav Havel Airport Prague (PRG) to Salzhof

    ~2 h 45 min by car; Best option for Czech exhibitors and visitors, crossing at Dolní Dvořiště and continuing via České Budějovice and the A7; rental-car drop is straightforward from the Czech side.

    Plan your trip

    Visa & entry documents

    Check the latest visa requirements and entry guidelines before travelling.

    Visa not required
    ATA Carnet: check with organiser

    EU/EEA citizens and nationals of many visa-exempt countries, including US citizens for stays up to 90 days within a six-month period, do not need a visa for a short business visit to Austria. Third-country nationals subject to a passport requirement are generally subject to a visa requirement; check the Austrian Federal Ministry of the Interior visa list before booking.

    Official visa page

    Weather

    Freistadt in January is a cold winter month: average daytime highs near 2 C (36 F) and night lows around -4 C (25 F), with roughly 63 mm of precipitation spread over about 14 days and snow on around 16 days. Pack insulated layers, a waterproof coat and non-slip footwear for the short walk into the old town. Sources: weather-and-climate.com, weather-atlas.com, weatherspark.com.

    Plan for the climate

    Check temperatures and pack accordingly

    Venue connectivity

    Confirm mobile roaming or local SIM options for business visitors to Austria.

    Ride-hailing

    Taxis

    Public transit

    Car rentals

    Cultural notes

    Useful information to help you have a smooth and respectful visit.

    Greetings and punctuality

    A short handshake and the greeting 'Grüß Gott' are standard in Upper Austria; use the formal 'Sie' until invited otherwise, and arrive on time for appointments and fashion-show slots.

    Tipping

    Restaurant bills include service, so round up the total or add 5–10 percent and state the final amount when paying. Passport-style tipping of a euro or two is normal for cloakroom and bar staff.

    Smart winter dress

    Business-casual dress works for the fair and supplier meetings, but January in Freistadt is snowy and cold: wear insulated, waterproof layers, gloves and grip-soled footwear for the short walk between the old town car parks and Salzhof.

    Practical guides

    Visitor & Exhibitor Essentials

    Everything needed to arrive prepared, navigate the event, and make the visit productive.

    Flights

    Destination: LNZ

    Compare flights to the nearest international gateway serving Freistadt; confirm ground transport on the organiser site.

    Visa

    Austria is a Schengen country. EU/EEA citizens and nationals of many visa-exempt countries, including US citizens for stays of up to 90 days within a six-month period, can attend without a visa. Other third-country nationals need a Schengen short-stay visa C for business or visiting purposes of up to 90 days per 180 days; stays beyond 90 days require a visa D.

    Estimated cost: Varies by visa type and nationality (check official site).

    Processing: Applying about three weeks before travel is advised. Each Schengen application is examined case by case by the competent consulate, so allow extra time during peak periods.

    Carry a passport valid beyond your return date, accommodation details and any registration or invitation confirmation. Schengen visa applicants should prepare an application form, identity photos, bank statements and travel insurance, and apply at the Austrian embassy or consulate serving their place of residence.

    Official

    Hotels

    Find a stay near the venue with options for every budget.

    Check-in (recommended)

    2027-01-09

    Check-out (recommended)

    2027-01-10

    Areas to stay

    Freistadt centre, roughly 150 m from Salzhof · Freistadt old town, about 390 m walk to Salzhof · Freistadt, short walk or drive from the old town and Salzhof · Old town apartment, about 290 ft (90 m) from Salzhof · Vorderweißenbach, roughly 20 km / 25 min drive to Freistadt

    mid range

    EUR 105-145/night

    mid range

    EUR 95-135/night

    budget

    EUR 65-95/night

    budget

    EUR 55-85/night

    premium

    EUR 170-240/night

    Transport

    Get to the venue and around the city with these options.

    Airport → venue: Primary gateways: Linz Airport (Blue Danube Airport) (LNZ): 45–55 min off-peak; Vienna International Airport (VIE): 2 h 10 min – 2 h 30 min by car; 2 h 30 min by rail via Linz; Salzburg Airport (W. A. Mozart) (SZG): ~2 h by car; Václav Havel Airport Prague (PRG): ~2 h 45 min by car. Allow road or rail time to Salzhof; on-site parking is usually available at major exhibition venues.

    Hotel → venue: Precinct hotels near Salzhof: Freistadt old town, about 390 m walk to Salzhof: Hotel Goldener Adler; Freistadt centre, roughly 150 m from Salzhof: Hotel zum Goldenen Hirschen; Freistadt, short walk or drive from the old town and Salzhof: Gasthof Deim.

    Ride-hail: Ride-hailing apps are commonly used in Freistadt; confirm local availability before travel.

    Public transit: Use local bus, tram, or metro routes serving Salzhof; check operator timetables.

    Parking: On-site parking is available at Salzhof; confirm daily rates and hall access on the organiser or venue site.

    Weather

    Plan and pack for the event climate.

    Month: January 2027

    Temperature: Average January highs near 2 C (36 F) and night lows around -4 C (25 F); subzero, frequently snowy conditions during the show week.

    Seasonality: January is a wet and snowy month in Freistadt: about 63 mm of precipitation over roughly 14 rainy days, snow on around 16 days and accumulated snowfall near 289 mm. The sky is overcast or mostly cloudy about 63% of the time.

    Packing: Pack for a cold, snowy Austrian winter: thermal base layers, insulated and waterproof outerwear, gloves, hat, scarf and boots with good grip. Bring an umbrella or hood for wet days and smart but warm clothing for the venue, fashion shows and supplier meetings.

    Plan your trip

    Planning

    Best day to visit: Saturday 9 January 2027

    Saturday is opening day, when the full exhibitor list is present, the bridal fashion shows run through the day and the largest number of couples and families attend from Freistadt, Linz and the Mühlviertel, so supplier choice and appointment availability are at their best. Sunday 10 January is calmer and better for longer one-to-one conversations with venue and catering teams once you have shortlisted suppliers on Saturday.

    1

    Confirm passport validity and visa requirement — Austria is in the Schengen area; check whether you need a Schengen visa C and apply about three weeks ahead if required.

    2

    Book travel to Austria and onward to Freistadt — Plan rail or air into Upper Austria, then ÖBB regional services toward Freistadt and a local bus or taxi to the old town.

    3

    Reserve a hotel within walking distance of Salzhof — Central old-town stays such as Hotel zum Goldenen Hirschen, Hotel Goldener Adler or Ferienwohnung Altstadt Freistadt are 290-400 m from the venue.

    4

    Confirm admission and visitor details — Admission to the Freistädter Hochzeitsausstellung is free for visitors; check the current details on hochzeitsausstellung-freistadt.com.

    5

    Download the exhibitor list and fashion show schedule — Fashion shows run Saturday at 15:00 and Sunday at 11:00 and 15:00; plan your route around them.

    6

    Pre-select exhibitors and send enquiries — Shortlist photographers, florists, caterers, venues and fashion boutiques, and message them before the fair to arrange meetings.

    7

    Plan local transport and parking — Bus line 325 serves Freistadt Boehmertor (Froschau); drivers can park at the Promenade and BH Freistadt car park, about a 270 m walk from the venue.

    8

    Arrange warm smart-casual event attire — January in Freistadt is cold and snowy; pack layered, weatherproof clothing and comfortable shoes.

    9

    Prepare a budget and question list — Bring written budget bands and questions on packages, availability, deposits and included services.

    10

    Charge devices and set up a shared photo folder — Capture stand photos, quotations and contact details in one place for quick follow-up after the show.

    11

    Plan your show-day route between stands — Salzhof is a compact old-town venue; allow time around the Saturday 13:00-17:00 and Sunday 10:00-17:00 opening windows.

    12

    Travel day: arrive early for orientation — Arrive ahead of the doors to settle in, collect any information and orient yourself before the halls fill.

    Side trips

    2

    Linz

     

     

     

    Český Krumlov, Czech Republic

     

     

     

    Networking spots

    3

    Salzhof main hall and entrance foyer

    Venue B2B and Visitor Zone

     

     

    Hauptplatz cafés, Freistadt old town

    Cafés and Informal Meeting Space

     

     

    Restaurant and bar at Hotel Goldener Adler

    Hotel Restaurant and Bar

     

     

    Budget

    Costs & budget

    Build your working budget

    Adjust the inputs below to create a directional event budget.

    Estimated budget
    Live estimate
    • Per diem × 2€150.00
    Estimated total€150.00

    This is a directional estimate. Please verify live rates before booking.

    Cost reference

    Official cost items and estimated ranges for exhibitors.

    visitor_ticket

    visitor · standard

    Not yet confirmed

    estimate

    hotel_night

    visitor · budget

    EUR 55–85 / per room per night

    estimate

    hotel_night

    visitor · mid_range

    EUR 95–145 / per room per night

    estimate

    hotel_night

    visitor · premium

    EUR 170–240 / per room per night

    estimate

    per_diem

    visitor · standard

    EUR 45–80 / per person per day

    estimate

    flight

    visitor · economy

    EUR 120–420 / return trip within Europe

    estimate

    visa_fee

    visitor · schengen_c

    EUR 90 / per person

    official

    Decision

    Visit, exhibit, or skip?

    Should you go?

    Pick the closest answer for each. Your recommendation updates live.

    QUESTION 1 OF 6

    What is your primary role?

    Decision matrix

    Compare participation options side by side to choose the best fit for your objectives.

    visit

    Assess how this option fits your objectives.

    Best for

    Couples planning a wedding in Freistadt and the Muehlviertel, plus buyers sourcing bridal fashion, rings, catering, floristry, photography, music or venue services from regional suppliers.

    Min. budget

    $350.00

    Timeline

    2-4 weeks to book travel and a hotel near Salzhof; add 3 weeks or more if a Schengen visa is required.

    Risks

    January hotel demand in the compact old town can tighten availability close to the show

    Winter snow in Upper Austria can affect road and rail travel plans

    Popular suppliers are often booked soon after the fair, so early follow-up matters

    exhibit

    Assess how this option fits your objectives.

    Best for

    Regional bridal fashion, jewellery, floristry, catering, photography, venue and transport suppliers targeting couples across Upper Austria and the Muehlviertel.

    Min. budget

    $2,200.00

    Timeline

    About 90 days to book a stand, design the build, arrange freight and prepare promotion ahead of the January show.

    Risks

    Stand availability in a compact hall can be limited

    Freight and setup windows are tight for a two-day event

    Lead value depends on pre-show promotion and disciplined follow-up

    skip

    Assess how this option fits your objectives.

    Best for

    Suppliers outside the wedding sector and buyers with no interest in bridal fashion, catering, event or venue products.

    Min. budget

    Not yet confirmed

    Timeline

    Not applicable, no preparation required.

    Risks

    Passing over a free-entry regional audience with high purchase intent

    FAQs & glossary

    Answers

    Frequently asked

    Glossary

    1
    Bridal Gown
    A dress worn by a bride during the wedding ceremony.
    2
    Catering
    The business of providing food and drink for events.
    3
    Florist
    A person who sells and arranges flowers.
    4
    Wedding Planner
    A professional who assists with the planning and organization of weddings.
    5
    Groom's Attire
    Clothing worn by the groom on the wedding day.
    6
    Wedding Venue
    The location where the wedding ceremony and reception take place.
    7
    Hochzeitsausstellung
    German for wedding exhibition; the Freistädter Hochzeitsausstellung is the annual wedding fair held at the Salzhof in Freistadt.
    8
    Runway Show
    A staged catwalk presentation of bridal and groom fashion; the Freistadt fair runs shows on Saturday at 15:00 and Sunday at 11:00 and 15:00.
    9
    Exhibitor
    A company or craft business presenting products and services at the fair, such as bridal fashion boutiques, florists, photographers, caterers and venues.
    10
    Shell Scheme
    A standard pre-built exhibition stand with walls, fascia and basic fittings supplied by the organiser, common at regional fairs such as this one.

    Trust footer

    Sources

    3

    References

    1

    Publishers

    0

    Date checked

    1

    Freistadt Wedding Exhibition

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