ProWine Asia - Hong Kong 2027, May 10-12 at Hong Kong Convention & Exhibition Centre, is a premier trade show for wines and spirits.
Dates
10–12 May 2027
City / country
Hong Kong, Hong Kong
Venue
Hong Kong Convention & Exhibition Centre
Time
10:30 AM – 6:30 PM
Event overview
ProWine Hong Kong 2027 will be held from May 10 to 12 at the Hong Kong Convention and Exhibition Centre, showcasing a diverse range of wines and spirits.
This event is co-organized by Messe Düsseldorf China and Informa Markets, continuing the legacy of ProWein.
TL;DR
Visitors will gain access to a wide range of wines and spirits, networking opportunities with industry professionals, and insights into market trends through various seminars and tastings. Dates and Venue: ProWine Hong Kong 2027 runs from May 10 to 12 at the Hong Kong Convention and Exhibition Centre. Scale and Focus: The event will feature a diverse range of wines and spirits, attracting international exhibitors and trade visitors. Entry: Admission is free for trade.
Exhibitors can showcase their products to a targeted audience, enhance brand visibility, and engage with key decision-makers in the wine and spirits industry. Scale and Focus: The event will feature a diverse range of wines and spirits, attracting international exhibitors and trade visitors. Organiser: Jointly organized by Messe Düsseldorf China and Informa Markets, with registration available on the official website. Buyer Authority: Targeted at trade professionals,.
Attendees, exhibitors & solutions
Visitor profile
Typical attendee groups you can expect to meet.
Exhibitor profile
Main supplier and exhibitor segments present at the show.
Product categories
Key solution areas showcased across the event.
Location & Facilities
Halls & areas
11 Expo Drive, Wanchai, Hong Kong
Floor plans & maps
Parking: Use of public transport is strongly encouraged.
Attend
Event days & opening times
Ticket info
Badge collection
Admission badges are non-transferable. Visitors may be asked to present proof of identification before entry.
How the last edition performed
Visitors
12,090
Exhibitors
200
Edition #
1
Photos
Impact
The 2025 edition brought together 12,090+ visitors at Hong Kong Convention & Exhibition Centre. ProWine Hong Kong 2027 will be held from May 10 to 12 at the Hong Kong Convention and Exhibition Centre, showcasing a diverse range of wines and spirits. This event is co-organized by Messe Düsseldorf China and Informa Markets, continuing the legacy of ProWein. ProWine Hong Kong serves as a vital platform for international trade in wines and.
Audience quality
Visitors typically include Distributors and wholesalers in the beverage industry, Retail buyers from supermarkets and specialty stores, Hospitality professionals including restaurant and bar owners, Importers and exporters of wines and spirits. Dates and Venue: ProWine Hong Kong 2027 runs from May 10 to 12 at the Hong Kong Convention and Exhibition Centre. Scale and Focus: The event will feature a diverse range of wines and spirits, attracting international exhibitors and trade visitors.
Exhibitor outcomes
Exhibitors can showcase their products to a targeted audience, enhance brand visibility, and engage with key decision-makers in the wine and spirits industry. Scale and Focus: The event will feature a diverse range of wines and spirits, attracting international exhibitors and trade visitors. Organiser: Jointly organized by Messe Düsseldorf China and Informa Markets, with registration available on the official website. Buyer Authority: Targeted at trade professionals,.
Intelligence
Key market insights, trends, news and related events to help you understand the bigger picture.
Why it matters
Attending PROWINE ASIA - HONG-KONG 2027 on 2027-05-10 to 2027-05-12 in Hong Kong lets buyers and specifiers benchmark suppliers, see live demonstrations, and compress months of vendor meetings into one focused trade visit — worthwhile when your category roadmap aligns with the official exhibitor profile.
Key trends shaping this market and its wider industry.
Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.
Sustainability in procurement
What sustainability in procurement means for buyers and exhibitors in this sector.
Automation and labour efficiency
What automation and labour efficiency means for buyers and exhibitors in this sector.
Regional supply-chain resilience
What regional supply-chain resilience means for buyers and exhibitors in this sector.
Hybrid engagement models
What hybrid engagement models means for buyers and exhibitors in this sector.
Buyers covering food often plan PROWINE ASIA - HONG-KONG 2027 alongside regional peer shows to compare products, pricing, and service coverage across markets.
Pre-show
Confirm exhibitor meetings and product demos for PROWINE ASIA - HONG-KONG 2027.
Show week
Hall walk-throughs, live demos, and supplier negotiations.
Peer events are widely known sector fairs; verify dates on each organiser website before booking.
Plan your trip
Choose from the following airports, with convenient access to the event and venue.
Hong Kong
Primary international gateway serving Hong Kong.
to venue
by car
A range of accommodation options near the venue and across key areas.
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Get around the city with these convenient transport options.
train
24 minutes city-centre to city-centre, then MTR Island Line to Wan Chai or Exhibition Centre station. Free Airport Express shuttle feeder buses also serve Wan Chai hotels.
metro
Exhibition Centre station opens directly onto HKCEC Phase 1; Wan Chai station is a 10–12 minute walk along Fleming Road. Trains run every 2–4 minutes from about 06:00 to after midnight.
taxi
Urban red taxis take Route 3 and the Western Harbour Crossing in 30–45 minutes off-peak. Keep cash or an Octopus card; cross-harbour trips add a tunnel toll to the meter.
bus
A11 stops within a few minutes' walk of HKCEC and carries luggage; allow 60–75 minutes in traffic. A21 serves Kowloon hotel districts for delegates staying across the harbour.
ferry
A 7-minute harbour crossing that lands 8–10 minutes' walk from HKCEC — the most scenic link for delegates staying in Kowloon.
Plan your trip
Check the latest visa requirements and entry guidelines before travelling.
| Type | Who needs it | Fee | Processing | |
|---|---|---|---|---|
| Visa-free visit (business or leisure) | Nationals of about 170 countries and territories, including most of Europe, the Americas and Asia-Pacific, for stays of 7 to 180 days depending on nationality | Not yet confirmed | None; entry granted on arrival for the permitted stay | |
| Visit visa / entry permit (non-exempt nationalities) | Travellers whose nationality is not on the visa-free list, or who need a longer stay than the exempt period allows | $30.00 | Allow 4–6 weeks; apply online or through the nearest Chinese diplomatic mission handling Hong Kong visas |
Weather
Hong Kong in May is warm and humid, with average daytime highs around 28-30C and overnight lows near 22-24C. Expect roughly 18-22 rainy days in the month, about 148-269 mm of rainfall, a near 69% chance of rain on any given day, and humidity close to 79%. Pack for bright muggy intervals broken by heavy showers during the 10-12 May 2027 show.
Plan for the climate
Check temperatures and pack accordingly
Venue connectivity
Public and hotel Wi-Fi is widely available across Hong Kong, but a local SIM or eSIM gives more reliable data for maps, ride-hailing, mobile payments and messaging during the show. Connectivity is also available at the airport and MTR stations.
Ride-hailing
Taxis
Public transit
Car rentals
Useful information to help you have a smooth and respectful visit.
Registration
Confirm registration and venue access with the organiser before travelling to Hong Kong.
Arrival
Arrive early on the first show day for orientation and security screening.
Practical guides
Everything needed to arrive prepared, navigate the event, and make the visit productive.
Destination: HKG
Book flights to HKG (Hong Kong) when possible for the shortest transfer to the venue.
Most visitors do not need a visa: nationals of about 170 countries and territories may visit Hong Kong visa-free for 7 to 180 days, depending on nationality. Trade visitors who are not visa-exempt must obtain a visit visa or entry permit before travel.
Estimated cost: No fee for visa-free entry. Where a visa or entry permit is required, application fees are set by the Hong Kong Immigration Department; check the official portal for current charges.
Processing: Visa-free travellers require no processing. If a visa or entry permit is needed, apply well in advance and allow several weeks before your May 2027 travel dates.
Carry your passport, proof of onward travel and hotel booking. Visa-free business visitors should keep documentation of the trade fair purpose. Hong Kong entry rules differ from mainland China, so confirm your nationality's permitted stay on the official government portal.
OfficialFind a stay near the venue with options for every budget.
Check-in (recommended)
2027-05-09
Check-out (recommended)
2027-05-13
Areas to stay
Admiralty, 1 MTR stop or 15 min walk to HKCEC · Causeway Bay, 15 min walk to HKCEC · Sheung Wan, 3 MTR stops from Wan Chai · Wan Chai waterfront, covered walkway to HKCEC · Wan Chai, 10 min walk to HKCEC
budget
HKD 650-1,100/night
budget
HKD 600-950/night
mid range
HKD 1,100-1,800/night
mid range
HKD 1,000-1,600/night
mid range
HKD 850-1,400/night
premium
HKD 2,800-4,500/night
Get to the venue and around the city with these options.
Airport → venue: Primary gateways: Hong Kong (HKG): Primary international gateway serving Hong Kong.. Allow road or rail time to Hong Kong Convention & Exhibition Centre; on-site parking is usually available at major exhibition venues.
Hotel → venue: Precinct hotels near Hong Kong Convention & Exhibition Centre: Sheung Wan, 3 MTR stops from Wan Chai: Ibis Hong Kong Central & Sheung Wan; Causeway Bay, 15 min walk to HKCEC: Mini Hotel Causeway Bay; Wan Chai, 8 min walk to HKCEC: Novotel Century Hong Kong.
Ride-hail: Ride-hailing apps are commonly used in Hong Kong; confirm local availability before travel.
Public transit: Check local bus/metro options for routes to Hong Kong Convention & Exhibition Centre.
Parking: On-site parking is available at Hong Kong Convention & Exhibition Centre; confirm daily rates and hall access on the organiser or venue site.
Plan and pack for the event climate.
Month: May 2027
Temperature: Approximately 28-30C daytime highs and 22-24C overnight lows in Hong Kong in May, with peaks near 33C on the warmest days.
Seasonality: Late spring wet season: May brings about 18-22 rainy days, 148-269 mm of monthly rainfall, roughly 9 hours of sunshine on clear days and a near 69% chance of rain.
Packing: Pack lightweight breathable clothing, a compact umbrella or rain shell, and comfortable walking shoes for the HKCEC halls. Add a light layer for heavily air-conditioned venues and indoor business meetings.
Plan your trip
Confirm passport validity and check Hong Kong visa-free entitlement for your nationality — Use the GovHK visa requirements page; about 170 nationalities enter visa-free for 7 to 180 days.
Book flights into Hong Kong International Airport (HKG) for a 9 May 2027 arrival — May is a busy convention month, so compare fares early and allow 30-45 minutes transfer to Wan Chai.
Reserve a hotel in Wan Chai near HKCEC for 9 to 13 May 2027 — The Harbourview (approx 410 m) and Hennessy Hotel (approx 790 m) are within walking distance of the halls.
Complete online visitor registration for ProWine Hong Kong 2027 — Admission is free for trade visitors but pre-registration is mandatory.
Download the HKCEC hall plan and ProWine programme — Shortlist exhibitors and sessions in advance via prowine-hongkong.com.
Request B2B meetings with target exhibitors, importers and distributors — Lock stand appointments before the show opens.
Plan the airport transfer route to the venue — Airport Express to Hong Kong Station takes about 24 minutes, then MTR or taxi to Wan Chai.
Arrange a local SIM or eSIM and confirm payment options — Public and hotel Wi-Fi is widespread; a local SIM helps for maps and ride-hailing.
Check May weather and pack accordingly — Expect 28-30C days with frequent showers; bring light layers, an umbrella and comfortable shoes.
Prepare business cards, company profile and meeting documents — Bring printed and digital copies for badge collection and stand meetings.
Reconfirm flight, hotel and meeting times and note the venue gate for badge collection — HKCEC is in Wan Chai; arrive early on day one for security screening.
Budget
Adjust the inputs below to create a directional event budget.
This is a directional estimate. Please verify live rates before booking.
Official cost items and estimated ranges for exhibitors.
visa_fee
visitor · Visit visa / entry permit (non-exempt nationalities)
USD 30 / per application
| Item | For | Tier | Estimated range | Status | As of |
|---|---|---|---|---|---|
| visa_fee | visitor | Visit visa / entry permit (non-exempt nationalities) | USD 30 / per application | official |
Decision
Use this quick check to decide whether PROWINE ASIA - HONG-KONG 2027 fits your visit, exhibit or skip plan.
QUESTION 1 OF 6
What is your primary role?
Compare participation options side by side to choose the best fit for your objectives.
visit
Your category focus aligns with the official product themes.
Best for
Buyers, researchers, and delegates evaluating the programme and networking value.
Min. budget
$400.00
Timeline
4–8 weeks before opening day for registration and travel.
Risks
Limited session times published — confirm agenda before booking.
exhibit
You have a clear lead-generation or launch goal for this market.
Best for
Suppliers and brands seeking qualified meetings with the event audience.
Min. budget
$2,500.00
Timeline
3–6 months for stand booking, freight, and marketing prep.
Risks
Booth pricing not published in captured sources — confirm with organiser.
skip
Programme, audience, or commercial goals do not match your plan.
Best for
Teams whose category or region fit is weak this edition.
Min. budget
Not yet confirmed
Timeline
N/A
Risks
No major risks listed.
FAQs & glossary
Frequently asked
Glossary
Trust footer
3
References
3
Publishers
0
Date checked
ProWine Hong Kong
Messe Düsseldorf China
Informa Markets
Display a free company card at your booth, or share your professional card on the show floor.
