SEAFOOD EXPO ASIA 2026, co-located with Seafood Processing Asia, is the 14th edition of Asia's premier seafood trade event
Dates
2–4 Sep 2026
City / country
Singapore, Singapore
Venue
Sands Expo and Convention Centre
Time
10:00 AM – 5:30 PM
Event overview
Seafood Expo Asia/Seafood Processing Asia is the annual seafood trade event that serves as a platform for international suppliers to connect with Asian buyers. The upcoming 14th edition will be held from 2–4 September 2026 at the Sands Expo and Convention Centre in Singapore.
The event features Seafood Processing Asia, a dedicated platform designed to address increasing demand across Asia for processing equipment, packaging innovations, services, aquaculture solutions and more. Positioned at the intersection of Asia and the global seafood industry, the event serves as a strategic meeting point for stakeholders across the entire seafood supply chain
TL;DR
Seafood Expo Asia/Seafood Processing Asia is the premier sourcing platform for the Asian seafood market, which accounts for 72% of Visitors gain access to over 40 countries' worth of suppliers under one roof, including wild-caught and farmed seafood, value-added products The expo enables efficient supplier discovery, product comparison, and supply chain building With 96% of 2025 visitors considering the expo important to their business and 91% satisfied, it is a proven high-value Free registration for trade professionals provides access to both Seafood Expo Asia and Seafood Processing Asia, covering the complete supply The event also offers the Business Matchmaking Program, educational conference sessions on AI, sustainability, aquaculture, and consumer trends, culinary demonstrations
Exhibiting at Seafood Expo Asia/Seafood Processing Asia provides direct access to the world's largest seafood market, with Asia accounting for The event attracts over 4,190 seafood professionals from 75 countries, including decision-makers from retail, import, foodservice, hospitality, processing and manufacturing Exhibitors showcase products to qualified buyers from airlines, cruise lines, distributors, hotels, restaurants, supermarkets, and wholesalers The 2026 edition has attracted first-time exhibitors from four continents and new national pavilions, signaling strong industry momentum The co-located Seafood Processing Asia platform addresses growing demand for processing equipment, aquaculture technology, and packaging innovations across the region Exhibitors can participate in the Business Matchmaking Program to secure pre-scheduled meetings with high-volume buyers, and gain visibility through the
Attendees, exhibitors & solutions
Visitor profile
Typical attendee groups you can expect to meet.
Exhibitor profile
Main supplier and exhibitor segments present at the show.
Product categories
Key solution areas showcased across the event.
Location & Facilities
Halls & areas
310 Bayfront Avenue, 018956 Singapore, Singapore
Entrances & gates
North Entrance
Located on Bayfront Avenue, near ArtScience Museum and outside Hotel Tower 3
South Entrance
Located on Bayfront Link, next to Sands Expo & Convention Centre
Food options
Food Court and Cafes, Marina Bay Sands Restaurants
On-site diningParking: Car parks are accessible via Bayfront Link (South Entrance) and Bayfront Avenue (North Entrance)- . Motorcycle parking is not available . Concession parking coupons are available at S$8.56 per entry for exhibitors and visitors upon presentation of a show badge
Attend
Event days & opening times
Ticket info
Badge collection
All visitors must complete real-name registration online in advance. Bring the original ID used for registration to the on-site service counter or self-service kiosk to collect your badge
Ticket notes
Free registration for qualified seafood industry trade professionals. The event is not open to the public
Build-up & tear-down
What's on
6
Conference Session
1
Panel Discussion
TBA
Event days
TBA
Typical time
Marcel Franz
Managing Director @ BAADER Asia
Asia's Growing Demand for Seafood Processing: Automation, Productivity & Consumer Trends
Nils Rabe
Global Sales Director Fish @ BAADER
Asia's Growing Demand for Seafood Processing: Automation, Productivity & Consumer Trends
Eric Enno Tamm
CEO @ ThisFish Inc
The Definitive Guide to AI & the Tuna Value Chain
Seafood in the Spotlight: Trust. Taste. Tomorrow's Consumer
Rebalancing Export-Dependent Supply in the Asian Shrimp Trade
RAS Fish Farming: Why is Asia Leading the Way
Asia's Growing Demand for Seafood Processing: Automation, Productivity & Consumer Trends
The Definitive Guide to AI & the Tuna Value Chain
Aquatic Food Fraud: Mislabeling, Market Demand and Consumer Trust
The Invisible Net: Securing the Digital Integrity and Resilience of the Asian Seafood Supply Chain
Seafood Processing Asia
Seafood Excellence Asia Awards
Recognizes the best new seafood products launched in the last 18 months and exhibited at the event. Awards are presented in retail and HORECA (hotel, restaurant, catering) categories. Winners are announced during a reception at the expo
Available for Purchase
Singapore Exhibition and Convention Bureau (SECB)
Approved International Fair (AIF) endorser
British Columbia Government
National Pavilion Supporter
Jeju Technopark
National Pavilion Supporter (South Korea)
Ministero dell'Agricoltura della Sovranità Alimentare e delle Foreste (MASAF)
National Pavilion Supporter (Italy)
How the last edition performed
Current edition
2026 · 4,000 visitors · 360 exhibitors
Estimates based on third-party exhibition listings and organiser announcements; official figures not yet published
Visitors
4,190
Exhibitors
272
Floor area (sqm)
31,000
Exhibitor countries
42
Visitor countries
75
Growth over time
Edition recap
The 13th edition of Seafood Expo Asia, held 10–12 September 2025 at the Sands Expo and Convention Centre in Singapore, welcomed over 4,190 seafood professionals from 75 countries. The event featured more than 40 exhibiting countries, including Australia, Canada, Chile, China, India, Indonesia, Japan, South Korea, Norway, the United States, and Vietnam The Business Matchmaking Program confirmed over 440 pre-scheduled meetings
The conference program covered sustainable supply chains, market access, and the strategic value of sustainability certifications. The Seafood Excellence Asia Awards recognized Lam Kee Fisheries' Snow Treasures Miso-Marinated Cod Cube as Best New Product
Attendees included buyers from major retailers, distributors, and foodservice operators such as Central Food Wholesale (Thailand), CJ Freshway (South Korea), Fairprice Group (Singapore), and Emart (Vietnam/South Korea)
New this edition
New National & Regional Pavilions
New pavilions debuting in 2026 include British Columbia Government (Canada), Jeju Technopark (South Korea), Ministero dell'Agricoltura della Sovranità Alimentare e delle Foreste (MASAF) (Italy), and The French Chamber of Commerce Singapore (France/Singapore)
SourceFirst-Time Exhibitors from Four Continents
First-time exhibitors from Ecuador, Chile, South Korea, Taiwan, Malaysia, and China, adding new voices, products, and solutions to the exhibit hall
SourceDedicated Seafood Processing Asia Platform
The 2026 edition features Seafood Processing Asia as a dedicated platform addressing increasing demand across Asia for processing equipment, packaging innovations, services, and aquaculture solutions
SourceTestimonials
This Expo is super relevant for us because we don't just connect deeper with our Singapore customers, but also with customers across the region, so customers coming from Sri Lanka, India, Vietnam and Thailand. For example, on day one we had thirty-one meetings from 7 to 10 markets across the region, so it's an incredible opportunity for us to connect and find new opportunities
We were honored to participate in Seafood Expo Asia, one of the leading platforms showcasing the future of the global seafood industry. …Through this event, we gained valuable insights into emerging trends, and we met several potential suppliers. We have already confirmed an order with one Chinese supplier and are currently in discussions with others. It was also a meaningful opportunity to connect with international partners and explore new avenues for collaboration. We look forward to meeting even more suppliers next year
Seafood Expo Asia has become a major exhibition in Asia for us in the last years. It is a perfect place to trade and connect with other industry stakeholders. The focus on seafood and seafood processing results in a high quality of business opportunities for us
Next edition outlook
2026-09-02 – 2026-09-04The 14th edition is expected to build on the success of 2025, with an expanded exhibit hall featuring new national pavilions and first-time exhibitors from four continents. The conference program will address AI, sustainability, aquaculture, and consumer trust
New national pavilions from Canada (British Columbia), South Korea (Jeju Technopark), Italy (MASAF), and France/Singapore (French Chamber of Commerce) First-time exhibitors from Ecuador, Chile, South Korea, Taiwan, Malaysia, and China Dedicated Seafood Processing Asia platform with expanded focus on automation and aquaculture solutions
Impact
The 13th edition facilitated strategic business relationships between global suppliers and Asian buyers. The Business Matchmaking Program confirmed more than 440 pre-scheduled meetings. The event served as a key entry point for global seafood companies seeking to expand in the Asian market, with 96% of visitors considering the expo important to their business and 91% satisfied
Audience quality
High-volume buyers and decision-makers from airlines, cruise lines, distributors, caterers, hotels, importers, restaurants, supermarkets, and wholesalers. Participating companies included Central Food Wholesale (Thailand), CJ Freshway (South Korea), DFI Retail Group (Singapore), Fairprice Group (Singapore), Emart (Vietnam/South Korea), SATS Catering (Singapore), and SMS International Sysco (Ireland)
Exhibitor outcomes
Exhibitors reported strong ROI, with AquaChile noting 31 meetings from 7-10 markets on day one alone. Emart (Vietnam) confirmed an order with a Chinese supplier during the event and is in discussions with others
Intelligence
Key market insights, trends, news and related events to help you understand the bigger picture.
Why it matters
Asia accounts for 72% of global seafood consumption — the world's largest seafood market . Seafood Expo Asia/Seafood Processing Asia is the premier strategic platform connecting global suppliers with Asian buyers, covering the entire supply chain from fresh seafood to processing equipment and aquaculture solutions. The 2026 edition features new national pavilions and first-time exhibitors from four continents, underscoring the event's role as the gateway to Asia's rapidly growing marketplace . With 96% of 2025 visitors considering the expo important to their business and 91% satisfied, it is a proven high-value event for industry professionals . The co-located Seafood Processing Asia platform addresses the accelerating demand for innovative seafood products, processing, aquaculture and packaging solutions across Asia-Pacific
Key trends shaping this market and its wider industry.
AI & Digital Transformation in Seafood Supply Chains
Artificial intelligence is reshaping seafood operations from boat to plate. Sessions at the 2026 conference cover machine learning, computer vision, generative AI, and AI agents optimizing the tuna value chain
SourceRecirculating Aquaculture Systems (RAS) Expansion
Asia is leading the global rise of RAS fish farming. Industry panels assess real-world challenges and compelling results already being achieved across the region
SourceAutomation & Productivity in Seafood Processing
Advanced automation, productivity gains, and a sharper focus on consumer trends are significantly changing the industry across Asia. Challenging market conditions are driving a rethink of the processing environment
SourceSustainability & Consumer Trust
Rising sustainability expectations, cost-of-living pressures, and shifting retail dynamics are reshaping purchasing decisions, making trust a critical factor for seafood brands
SourceFood Integrity & Mislabeling
Up to 20% of fisheries and aquaculture products may be mislabeled globally, with fraud particularly prevalent in processed products, restaurants and catering. FAO GLOBEFISH convenes sessions to examine governance gaps and industry responses
SourceLatest updates from across the market.
Seafood Expo Asia is one of several major seafood trade events in the Asia-Pacific region. It is complemented by other regional exhibitions that together form a circuit for global seafood suppliers and buyers
VIETFISH 2026
Ho Chi Minh City, Vietnam
Held at Saigon Exhibition and Convention Center (SECC). Attracts over 300 exhibitors from 20+ countries
websiteJapan International Seafood Show 2026
Tokyo, Japan
Held at Tokyo Big Sight. Attracts approximately 700 exhibitors and 32,000 visitors
websiteSeafood Expo Asia 2026
Singapore, Singapore
Held at Sands Expo and Convention Centre. Features 40+ exhibiting countries and 75 visitor countries
websiteChina Fisheries & Seafood Expo 2026
Qingdao, China
Held at Qingdao International Convention Center. Key platform for accessing the Chinese market
websiteLate August – Early September (Southeast Asia Focus)
Three major events within a two-week window, offering a concentrated period for sourcing and networking across Southeast and East Asia
Late October (China Focus)
Key opportunity to access the Chinese market later in the year
Event dates and details compiled from industry exhibition calendars and official event websites. Seafood Expo Asia is produced by Diversified Communications, which also organizes Seafood Expo Global/Seafood Processing Global in Barcelona and Seafood Expo North America in Boston
Plan your trip
Choose from the following airports, with convenient access to the event and venue.
Singapore Changi International Airport
Taxi fare approximately SGD 17-30. MRT journey takes about 60 minutes
~18-21 km
to venue
20-30 minutes
by car
Seletar Airport
Smaller airport serving private and charter flights
~9 km
to venue
by car
A range of accommodation options near the venue and across key areas.
USD 300–800 / night
Hotels include Marina Bay Sands, The Ritz-Carlton Millenia Singapore, The Fullerton Hotel Singapore, Conrad Singapore Marina Bay, and PARKROYAL COLLECTION Marina Bay
USD 150–300 / night
Hotels include Fairmont Singapore, Carlton Hotel Singapore, Pan Pacific Singapore, voco Orchard Singapore, Vibe Hotel Singapore Orchard, and Mercure Singapore Bugis
USD 80–150 / night
Hotels include ibis Singapore on Bencoolen, V Hotel Bencoolen, The Snooze Hotel Bugis, and lyf Bugis Singapore
USD 80–150 / night
Hotels include ibis Singapore on Bencoolen and V Hotel Bencoolen
Get around the city with these convenient transport options.
MRT (Mass Rapid Transit)
Connects to Circle and Downtown Lines. Operates daily from approximately 6:00 am to 12:00 am midnight
Bus
Some services operate daily; others are daily except Saturdays, Sundays, and public holidays
Taxi / Ride-hailing
Uber is not available in Singapore. Download the Grab app for taxi and transportation arrangements
Car (Self-drive)
Nearest carpark is at Bayfront Link, next to Sands Expo & Convention Centre (South Entrance). Motorcycle parking is not available
Plan your trip
Check the latest visa requirements and entry guidelines before travelling.
| Type | Who needs it | Fee | Processing | |
|---|---|---|---|---|
| Visa Exemption (Business/Social Visit) | Nationals of over 160 countries, including many from Europe, Americas, Asia-Pacific, and others, can enter visa-free for business or social visits for up to 30–90 days | — | Not applicable | |
| Entry Visa (Required) | Nationals of countries not on the visa exemption list (e.g., China, India, etc.). A full list is available on the ICA website | $30.00 | 3–5 working days (estimated); ICA general processing is within 2 weeks for visa-required nationals |
Nationals of most European countries, the United States, Canada, Australia, New Zealand, Japan, South Korea, Malaysia, Thailand, and many others do not require a visa for short business or social visits. A full list of visa-exempt countries and places is maintained by the Immigration & Checkpoints Authority (ICA)
Singapore accepts ATA Carnets for the temporary import/export of commercial samples, professional equipment, and exhibition items. All goods imported under an ATA Carnet are subject to customs inspection upon entry and exit. For details, refer to Singapore Customs: https://www.customs.gov.sg/permits-and-licences/import-export-facilitation-schemes/temporary-import-export/ata-carnet/
Official visa pageWeather
September in Singapore is warm and humid with frequent rain. Average temperatures range from 25°C to 29°C. The month experiences heavy rainfall, with over 20 rainy days and average total precipitation of 169.7 mm. Pack light, breathable clothing, an umbrella or raincoat, and comfortable footwear
Plan for the climate
Check temperatures and pack accordingly
Venue connectivity
Free Wi-Fi is available throughout the Sands Expo and Convention Centre. International roaming and local prepaid SIM cards are widely available at Changi Airport and convenience stores. The venue is well-connected by public transport, including the MRT (Bayfront Station) and numerous bus services
Ride-hailing
Taxis
Public transit
Car rentals
Useful information to help you have a smooth and respectful visit.
Business Etiquette
Punctuality is highly valued. Handshakes are the standard greeting. Business cards should be exchanged with both hands and examined respectfully. Address business contacts by their last name and title unless invited to use their first name. Avoid discussing religion or politics, and maintain a calm, professional demeanor
Dress Code
Business attire is generally formal. For men, a suit and tie are common; for women, a business suit or dress. While a tie may be optional in some settings, it's best to err on the side of formality
Networking & Communication
Singapore is a multicultural hub. English is the primary business language. Be prepared for direct and efficient communication. Building trust and long-term relationships is valued, so follow up promptly after meetings
Practical guides
Everything needed to arrive prepared, navigate the event, and make the visit productive.
Destination: Singapore Changi International Airport (SIN)
Book flights to Singapore Changi Airport (SIN). Arrive at the airport at least 2 hours before departure
Singapore does not offer a visa on arrival. Most nationalities can enter visa-free for short business visits, but nationals of visa-required countries must obtain an entry visa before travel. All travellers must complete the SG Arrival Card (SGAC) online within 3 days of arrival
Processing: For visa-required nationals: typically 3–5 working days (online) or up to 2 weeks via ICA; check with the nearest Singapore Overseas Mission for local processing times
A Letter of Invitation from the event organiser can support visa applications. It is recommended to apply well in advance of travel
OfficialFind a stay near the venue with options for every budget.
Areas to stay
Marina Bay · City Hall · Bugis · Orchard Road
Luxury
USD 300 – 800 per night
Mid-range
USD 150 – 300 per night
Budget
USD 80 – 150 per night
Get to the venue and around the city with these options.
Airport → venue: From Singapore Changi Airport (SIN): taxi SGD 25–40 (20–30 min)- ; MRT SGD 2–3 (60–75 min with transfer)
Hotel → venue: Most hotels in Marina Bay, City Hall, and Bugis are within 10–30 min walking distance or a short MRT/taxi ride. The venue is directly linked to Bayfront MRT station (Exit D/E)
Ride-hail: Uber is not available in Singapore; download the Grab app for taxi and ride-hailing services
Public transit: MRT: Bayfront Station (DT16/CE1) – Exit D or E. Buses: 97/97E, 106, 133, 502/502A, 518/518A
Parking: Concession parking coupon at S$8.56 nett per entry for exhibitors and visitors upon presentation of show badge at MBS L1 Technical Counter or L3 MICE Business Center
Plan and pack for the event climate.
Month: September
Temperature: 25°C to 29°C
Seasonality: Heavy rainfall expected, with over 20 rainy days
Packing: Pack light, breathable clothing, an umbrella or raincoat, and comfortable footwear
Add priorities and side trips to make the most of your visit.
Add side trips
Default day plan
Plan your trip
Best day to visit: 2 September 2026 (Day 1)
Day 1 offers the freshest product displays, fullest exhibitor presence, and the most networking opportunities, including the opening of the Key Buyer Lounge and the start of the conference program
Define clear objectives: brand awareness, lead generation, product launches, or partnership development — Align with sales and marketing goals; set measurable KPIs
Secure booth space and finalise stand design (shell scheme, raw space, or custom turnkey) — Contact the organiser's sales team for availability and pricing
Book travel and accommodation. Reserve through the official hotel partner for exclusive rates — Official hotel partner is Hilton Singapore Orchard; more details on the expo website
Arrange freight shipping and customs clearance with the official forwarder — Official freight forwarder is Rogers Expo Services (Singapore) Pte Ltd
Confirm lead retrieval system setup. Order badges and marketing materials — Lead retrieval provider is Maritz Holdings Inc
Review exhibitor manual, stand rules, and electrical/safety guidelines — Available in the Exhibitor Resource Center
Move-in and stand construction (raw space exhibitors from 08:00; shell scheme from 08:00) — Based on 2024 schedule; confirm with organiser. All products for Product Showcase must be delivered before noon
Exhibitor registration and badge collection (opens 08:00). Finalise stand setup before 10:00 show opening — Show hours: 10:00–17:30
Arrive at Sands Expo, collect badge
Registration counters, Level B2Visit priority exhibitor meetings / Key Buyer Lounge
Exhibition Halls D, E, FLunch break and networking
On-site dining or nearby restaurants at Marina Bay SandsAttend conference sessions or product showcase
Conference rooms / Product Showcase areaContinue sourcing and supplier meetings
Exhibition HallsExhibition closes (Day 1 & 2)
Gardens by the Bay
Park / Attraction
5–10 min walk
Iconic Supertree Grove, Cloud Forest, and Flower Dome conservatories
Merlion Park
Landmark
15–20 min walk
Singapore's famous merlion statue with views of Marina Bay
Marina Bay Sands SkyPark
Observation Deck
On-site
Panoramic views of Singapore's skyline from the iconic rooftop
ArtScience Museum
Museum
5 min walk
Interactive exhibitions blending art, science, and technology
Key Buyer Lounge
Exclusive Lounge
For qualified high-volume buyers; offers premium networking and curated matchmaking
Product Showcase Area
Exhibition Feature
Central location to discover new products and meet exhibitors
On-site Dining & Café Areas
Informal Networking
Casual spots to connect with peers and exhibitors
Budget
Shell scheme
USD 333 / m²
Raw space
USD 330 / m²
Standard booth
9 m²
Official booth pricing is not published on the event website. Prices shown are from third-party exhibitor service providers and pavilion organizers, and may not reflect direct organizer rates. Contact the sales team for official quotes
sourceAdjust the inputs below to create a directional event budget.
This is a directional estimate. Please verify live rates before booking.
Official cost items and estimated ranges for exhibitors.
Shell Scheme Booth (9 sqm)
exhibitor · standard
USD 2095–48800 / per booth
Raw Space (per sqm)
exhibitor · standard
USD 330–4800 / per sqm
Registration Package (Sponsorship)
exhibitor · premium
USD 6750 / package
| Item | For | Tier | Estimated range | Status | As of |
|---|---|---|---|---|---|
| Shell Scheme Booth (9 sqm) | exhibitor | standard | USD 2095–48800 / per booth | estimate | |
| Raw Space (per sqm) | exhibitor | standard | USD 330–4800 / per sqm | estimate | |
| Registration Package (Sponsorship) | exhibitor | premium | USD 6750 / package | unknown |
Decision
Based on your answers, here's how Seafood Expo Asia 2026 aligns with your goals. The scores below indicate the recommended decision for your business profile
QUESTION 1 OF 8
What is your primary role in the seafood industry?
Compare participation options side by side to choose the best fit for your objectives.
visit
You are actively sourcing for the Asian market, have a clear list of target suppliers, and want to benefit from the free conference program
Best for
Buyers, importers, distributors, foodservice operators, retailers, and seafood professionals looking to source products, meet suppliers, and learn about industry trends
Min. budget
$1,500.00
Timeline
Register online at least 1 week before the event; plan travel and accommodation 1–2 months ahead
Risks
Cost of travel and accommodation may exceed budget
Limited time to meet all desired suppliers
May not find specific products if not pre-matched
exhibit
You have a strong product-market fit for Asia, a budget for exhibition, and a clear strategy to engage buyers at the event
Best for
Seafood suppliers, processors, aquaculture tech providers, equipment manufacturers, and logistics companies aiming to expand in Asia and meet buyers face-to-face
Min. budget
$5,000.00
Timeline
Plan 4–6 months ahead; book booth space, design stand, arrange shipping, and confirm staff travel
Risks
High upfront investment (booth, travel, logistics)
Competition from other exhibitors
ROI depends on quality of leads and follow-up
skip
Your primary markets are elsewhere, you have no budget, or you can achieve your goals through digital sourcing
Best for
Companies with limited Asia focus, tight budgets, or those who can source digitally
Timeline
Not applicable; consider virtual alternatives or future editions
Risks
Missing out on networking and product discovery
Competitors may gain an edge
No immediate opportunity to assess new products in person
Book with
AMC (Exhibits) Ltd
Official vendor for booth construction and utilities
Listed on official vendors page
Maritz Holdings Inc
Official provider of lead retrieval and sales lead tracking services
Listed on official vendors page
Lowe Rental Ltd
Official vendor for refrigeration and catering equipment rental
Listed on official vendors page
Fervour Pte Ltd
Official security services provider
Listed on official vendors page
Rogers Expo Services (Singapore) Pte Ltd
Official shipping and customs clearance services
Listed on official vendors page
Sands Expo and Convention Centre
Official in-house catering provider
Listed on official vendors page
SeafoodSource.com
Official media partner powered by Diversified
Listed on official vendors page
Recommended providers
Official hotel partner offering exclusive rates for registered exhibitors and visitors
FAQs & glossary
Frequently asked
Glossary
Trust footer
64
References
32
Publishers
0
Date checked
Seafood Expo Asia
Display a free company card at your booth, or share your professional card on the show floor.
