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    Expowest Cornwall

    Expowest Cornwall is the region's longest-running hospitality and catering trade show, returning to the Royal Cornwall Events Centre in Wadebridge on 2–3 March 2027. Organised by Hale Events, the show serves as the essential annual meeting point for Cornwall's food, drink, leisure, and hospitality sectors, offering a 'try before you buy' environment where buyers can discover new products, compare suppliers, and place orders ahead of the summer season.

    HospitalityCateringFood and Drink

    Dates

    2–3 Mar 2027

    City / country

    Wadebridge, United Kingdom

    Venue

    Royal Cornwall Events Centre

    Time

    10:00 AM – 5:00 PM

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    Notable exhibitors

    Companies exhibiting at Expowest Cornwall include A E RODDA & SONS LIMITED, AG BARR Soft Drinks, Antonelli, Asahi and Az Ambalaj (UK Food Pack).

    • A E RODDA & SONS LIMITED
    • AG BARR Soft Drinks
    • Antonelli
    • Asahi
    • Az Ambalaj (UK Food Pack)

    Event overview

    Overview

    Expowest Cornwall is Cornwall's premier hospitality and catering trade show, established for over four decades as the one truly essential event for the region's food, drink, and hospitality industry. Taking place on Tuesday 2nd and Wednesday 3rd March 2027 at the Royal Cornwall Events Centre in Wadebridge, the show is perfectly timed for pre-season menu and business planning. It brings together a comprehensive range of products and services—from fresh produce and artisan foods to catering equipment, beverages, tableware, and business services.

    The show is known for its 'try before you buy' environment, allowing chefs, buyers, and business owners to taste, test, and compare products firsthand before making purchasing decisions. With over 160 exhibitors expected, the event is a concentrated showcase of the innovations, trends, and suppliers that will shape the region's hospitality landscape in the year ahead. Beyond the exhibition floor, Expowest Cornwall serves as a social and networking hub, offering an informal yet business-focused atmosphere where operators can reconnect with colleagues, meet new suppliers, and share ideas.

    The show is free to attend for trade buyers, with free on-site parking and easy access from the A30 and A39.

    TL;DR

    1. 1Cornwall’s longest-running hospitality trade show, returning for its 40+ year.
    2. 2Held on 2–3 March 2027 at the Royal Cornwall Events Centre, Wadebridge.
    3. 3Free entry for trade buyers, with free parking and easy access from major routes.
    4. 4Over 160 exhibitors showcasing fresh produce, artisan foods, equipment, beverages, and more.
    5. 5'Try before you buy' environment ideal for menu planning and supplier comparisons.

    Why visit

    If you have a serious interest in hospitality and catering, food and drink, Cornwall and its economy, then Expowest Cornwall is the trade show for you. In just a few hours, you’ll get a real sense of which way the market is moving, what’s likely to sell best in 2027, and grab the best ideas while they’re still fresh. The show offers an unusually broad range of products and services—from foodservice and fresh produce to bakery, catering equipment, drinks, tableware, and speciality foods. You can taste artisan cheese, compare craft ales, and evaluate tableware quality in person—something no website or catalogue can replicate. Face-to-face meetings allow you to build relationships with suppliers, often securing better terms and superior service. With over 160 exhibitors and a track record where 94% of visitors would recommend the show, Expowest Cornwall is a mandatory date for anyone serious about staying competitive in Cornwall's hospitality sector.

    Why exhibit

    Hospitality and catering are the main drivers of the Cornish tourism economy, and for more than four decades Expowest Cornwall has been the premier trade show for all those involved in its service and supply. The show is perfectly timed for pre-season planning, connecting suppliers with a concentrated Cornish buyer audience. Exhibitors benefit from a focused environment where buyers are ready to purchase: 64% of visitors place orders at or shortly after the show, and 93% find new suppliers. The show attracts buyers from food service, hospitality, retail, and the public sector—including hotels, restaurants, pubs, cafés, farm shops, tourist attractions, schools, and hospitals. With a wealth of experience, the organiser works closely with exhibitors from booking to arrival, ensuring a smooth experience and maximising product awareness through extensive targeted promotion. Expowest Cornwall is a cost-effective way to showcase your brand to decision-makers who are actively seeking new products and suppliers for the year ahead.

    Attendees, exhibitors & solutions

    Who this event is for

    Visitor profile

    Typical attendee groups you can expect to meet.

    Hotel and restaurant owners, managers, and buyers-
    Catering professionals and F&B managers
    Pub and bar operators
    Café, deli, and farm shop owners
    Holiday park and tourist attraction operators
    Retail buyers from supermarkets, independent stores, and grocers
    Public sector buyers from schools, colleges, and hospitals
    Industry consultants and advisors-

    Exhibitor profile

    Main supplier and exhibitor segments present at the show.

    Food and drink producers (fresh produce, artisan foods, bakery, speciality foods)
    Catering equipment and kitchen technology suppliers
    Beverage suppliers (wines, spirits, beers, mixers, soft drinks)
    Tableware, furniture, and hospitality supplies-
    Business services and technology solutions for hospitality
    Local, national, and international suppliers targeting the Cornish market
    Companies offering sustainable packaging, plant-forward products, and operational efficiency tools

    Product categories

    Key solution areas showcased across the event.

    Foodservice
    Fresh produce
    Bakery
    Business services
    Ice cream
    Catering equipment
    Drinks
    Dairy
    Tableware
    Toiletries
    Speciality foods
    Sundry supplies
    Coffee
    Equipment
    Artisan foods
    Tech solutions
    Beverages
    Operational must-haves

    Location & Facilities

    Venue

    Royal Cornwall Events Centre

    Whitecross, PL27 7JE Wadebridge, UK

    Entrances & gates

    Main Entrance

    Drop-off point located next to accessible parking bays, at the Main Entrance, with a flat entrance to the show. Vaping is not permitted inside; visitors who wish to vape should do so outside via the Main Entrance

    Facilities

    Parking

    Free parking for thousands of cars, with dedicated disabled parking close to the halls.

    2,000 spaces ·

    Accessibility

    Exhibition halls have full wheelchair access. Accessible parking is available close to the halls. A drop-off point is located next to accessible parking bays at the Main Entrance, with a flat entrance to the show. Accessible toilets are available, including a Space to Change facility (bring your own sling and radar key). Guide and assistance dogs are welcome.

    Prayer rooms

    No dedicated prayer rooms are mentioned on the official event or venue websites.

    On-site shuttle

    No on-site shuttle service is mentioned. The venue has large parking areas within easy walking distance of the halls.

    Food options

    On-site catering

    On-site dining

    Parking: Free parking for thousands of cars, all within an easy stroll of the trade show halls. Disabled parking is located as close to the halls as practical. Traffic stewards direct you to appropriate parking. For sat nav use postcode PL27 7JE; for what3words use tile.invite.branching

    Attend

    Entry & tickets

    Trade-only
    Free registration

    Event days & opening times

    DayOpening hours
    Tuesday 2 March10:00 AM – 5:00 PM
    Wednesday 3 March10:00 AM – 4:00 PM
    Register

    Ticket info

    Badge collection

    Badges are issued upon arrival. Trade buyers can register online or on-site; there is no charge even if printed at the show. Students under 18 are welcome when accompanied by college staff as part of an organised visit and will be issued a badge upon arrival; they should not register online. Children are not recommended but if brought, they must be supervised at all times and will be issued a badge upon arrival; do not register children online

    Ticket notes

    Free entry for trade buyers. No ticket prices apply.

    Who runs the show

    Organisers

    Hale Events Ltd

    Organiser

    Mike Anderson

    Managing Director

    General Enquiries

    Data Protection Officer

    What's on

    Programme

    Sponsors

    Business Cornwall

    Caterer Licensee Hotelier

    Fabulous Farm Shops

    FareShare South West

    Federation of Small Businesses

    Growth Hub

    LWC

    Leven Media Group

    Rewind Radio

    Rise & Shine

    Taste of the West

    The Samphire Club

    How the last edition performed

    Previous edition

    Current edition

    2027

    Current edition details are based on the event's official website. Specific exhibitor and visitor counts for 2027 have not been published. The organiser typically promotes 'over 160 exhibitors' in the lead-up to the show.

    Forecast — not final

    Growth over time

    Edition recap

    Following this year's successful events, The Source trade show and Expowest Cornwall – two of the UK's leading events for the food, drink, and hospitality sector – have announced the 2026 dates. Expowest Cornwall once again showed why it's the heart of Cornwall's food, hospitality, and catering community. The event showcased a comprehensive range of products and services, from fresh produce and bakery items to cutting-edge catering equipment and business services, alongside more than 50 leading drinks brands brought together by distributor LWC. Many first-time visitors to Expowest Cornwall are surprised by just how much is on offer. With everything from essential supplies to new innovations all under one roof, Expowest Cornwall made it easy to find everything needed for the year ahead – without the need to look elsewhere.

    New this edition

    • 1

      Fish & Chip/Takeaway Aisle

      Introduced in 2023, a dedicated aisle focusing on the fish and chip and takeaway trade, featuring suppliers such as T Quality, Middletons Foods, Kerry Foods, Drywite Ltd, Pacific West, Blenders, Pan Euro Foods, and Pukka Pies.

      Source
    • 2

      Leading in Innovation and Sustainability Area

      Launched in 2023 to highlight products and services focused on sustainability and innovation.

      Source

    Testimonials

    We are over the moon with the quality turnout and positive feedback received from exhibitors and visitors alike.

    Mike Anderson · Managing Director · Hale Events Ltd · 2024

    These two shows bring together the best of the South West food and drink industry, offering fresh ideas, exceptional networking, and access to the best suppliers. They provide the perfect place to prepare for a successful year.

    Mike Anderson · Managing Director · Hale Events Ltd · 2025

    Next edition outlook

    2027
    estimated

    Expowest Cornwall 2027 takes place on 2–3 March at the Royal Cornwall Events Centre. The show continues to be the essential annual meeting point for Cornwall's hospitality sector, offering a 'try before you buy' environment with over 160 exhibitors expected. The show is ideally timed for pre-season menu and business planning, helping buyers prepare for the summer season. Cornwall's hospitality sector faces headwinds from rising costs and uncertain visitor numbers, making the show's role in connecting buyers with suppliers and innovative solutions more critical than ever.

    Continued growth in plant-forward and sustainable product offerings Expanded drinks portfolio from LWC Drinks with NPD-led launches Increased focus on operational efficiency and tech solutions Potential impact of business rates changes on hospitality operators

    Impact

    A bigger and stronger platform

    Expowest Cornwall 2025 once again proved itself as the heart of Cornwall's food, hospitality, and catering community. The event showcased a comprehensive range of products and services, from fresh produce and bakery items to cutting-edge catering equipment and business services, alongside more than 50 leading drinks brands brought together by distributor LWC Many first-time visitors were surprised by the breadth of offerings, with everything from essential supplies to new innovations all under one roof, making it easy to find everything needed for the year ahead without looking elsewhere. The show attracted hundreds of exhibitors and thousands of trade buyers from across the region and beyond, with packed aisles, extensive networking, and significant order placement

    Audience quality

    High-value decision-makers

    Expowest Cornwall attracts a highly targeted trade audience, with over 95% of visitors coming from Cornwall, making it the only trade event built entirely around the needs of local buyers. The show draws decision-makers from pubs, hotels, restaurants, cafés, delis, farm shops, holiday parks, tourist attractions, catering businesses, supermarkets, and food and drink retail. Industry benchmarks indicate that 82% of trade show attendees have purchasing authority, and 92% attend primarily to see new products, underscoring the quality of the buyer audience

    Exhibitor outcomes

    Real business growth

    Exhibitors benefit from a focused buying environment where visitors are ready to purchase. Post-show survey data from the 2023 edition showed that 69% of visitors placed orders at the show or shortly afterwards, 91% found new suppliers (with 67% finding three or more), and 94% would recommend the show to a colleague. These metrics demonstrate strong exhibitor ROI, with the show serving as a direct sales and lead-generation platform. Mike Anderson, Managing Director of Hale Events, noted that the shows 'bring together the best of the South West food and drink industry, offering fresh ideas, exceptional networking, and access to the best suppliers.'

    Intelligence

    Market context

    Key market insights, trends, news and related events to help you understand the bigger picture.

    South West England / Cornwall, UK

    Why it matters

    Expowest Cornwall matters because hospitality and catering are the main drivers of the Cornish tourism economy, which generates over £2 billion annually and supports more than 50,000 local jobs around 20% of all employment. The show is the only trade event built entirely around the needs of local buyers, with over 95% of visitors coming from Cornwall. It is perfectly timed for pre-season planning, enabling buyers to discover new suppliers, compare products, and place orders before the summer season. With 64% of visitors placing orders at or shortly after the show, and 94% recommending the show to colleagues, Expowest Cornwall is the essential annual meeting point for Cornwall's food, drink, leisure, and hospitality sectors. The show also serves as a social and networking hub where operators can reconnect with colleagues, meet new suppliers, and share ideas in an informal yet business-focused atmosphere.

    Industry trends

    Key trends shaping this market and its wider industry.

    01

    Cost pressures and margin squeeze

    UK hospitality operators face sustained pressure from wages, energy, food costs, and tightening profit margins. The April 2026 national minimum wage increase added around £1.4 billion in costs across the sector. Restaurant price inflation is running at 6.8% year-on-year. Operators are responding with tighter menus, clearer purpose, and every ingredient must earn its place.

    Source
    02

    Business rates relief for pubs and hospitality

    Pubs and music venues received a 15% discount on business rates from April 2026, frozen for two years. From April 2027, pubs, social clubs and live music venues get an additional 20% cut, saving the typical pub around £1,100. Around 600 licensed clubs and 4,000 pubs and bars across Cornwall and the South West benefit.

    Source
    03

    Cornwall tourism: recovery but uncertainty persists

    Cornwall's tourism economy generates £2.1 billion a year and supports one in five local jobs. Visitor numbers dropped 10-12% in 2024, with only modest recovery in 2025. The official tourist board Visit Cornwall entered voluntary liquidation in 2026. Operators report 2026 as 'seven out of ten' improving but still cautious.

    Source
    04

    Sustainability and plant-forward eating

    Hospitality trends in 2026 include stronger emphasis on sustainability, corporate social responsibility, and guest experience innovation. Plant-forward menus and sustainable packaging continue to grow as consumer priorities. Expowest Cornwall's 'Leading in Innovation and Sustainability Area' (launched 2023) reflects this shift.

    Source
    05

    Face-to-face buying and 'try before you buy'

    Trade buyers increasingly value in-person product evaluation you can't taste artisan cheese on a website or compare craft ales in a catalogue. Expowest Cornwall's 'try before you buy' environment allows chefs and buyers to taste, test, and compare products firsthand. 82% of trade show attendees have purchasing authority, and 92% attend primarily to see new products.

    Source

    Market news

    Latest updates from across the market.

    Hospitality sector in Devon and Cornwall calls for more support

    Industry leaders express 'a degree of apprehension' about 2026, with some describing it as 'the toughest year for hospitality we've seen'. Veryan Palmer of the Headland Hotel & Spa describes the year as 'looking cautiously optimistic'.

    Read

    Brewery chief says relief will help Cornwall pubs survive and thrive

    St Austell Brewery CEO Kevin Georgel welcomes 15% business rates relief for pubs, saying it could slow pub closures. The three-year package is worth around £1,650 for the average pub in 2026/27.

    Read

    Staycation-led hotel collection to open first property in Cornwall

    The Elysium Collection, a new British hotel group specialising in the UK staycation market, will open its first Cornwall property (56-bedroom Elysium St Mawes) in October 2026, part of a £100m investment across six hotels.

    Read

    Noah Law welcomes 20% rates cut for Cornwall pubs and clubs

    From April 2027, pubs, social clubs and live music venues in Cornwall get a 20% business rates cut, saving the typical pub around £1,100. The cut benefits nearly 32,000 venues nationally.

    Read

    Could Harry Potter rescue Cornwall's tourism industry?

    HBO's Harry Potter TV series (2027 release) is filming in Cornwall, including at Cadgwith Cove Inn. This follows the liquidation of Visit Cornwall. High accommodation prices and crowded beaches have reduced visitor numbers.

    Read

    Summer holiday season 'almost 10 out of 10' for Cornwall venue

    Jon Hyatt of Hendra Holiday Park says 2026 has been 'building from January', after quieter years in 2024 and 2025. The 2026 season so far has been 'seven out of ten' in Devon.

    Read

    UK Hospitality, Food & Drink Trade Show Circuit 2027

    March – April 2027 (6-week concentrated season)

    Expowest Cornwall (2-3 March 2027) kicks off the UK hospitality and food trade show season in the South West. It is followed by a concentrated cluster of major national events in April 2027: Food, Drink & Hospitality Week at London Excel (5-7 April) brings together HRC, IFE, Speciality & Fine Food Fair, The Pub Show, and Hospitality Tech360 under one roof, attracting over 25,000 trade visitors. Meanwhile, the UK Food & Drink Shows at Birmingham NEC (12-14 April) comprise Food & Drink Expo, Farm Shop & Deli Show, National Convenience Show, Forecourt Show and Foodex Manufacturing Solutions, with 1,500+ exhibitors. For South West-focused buyers, Expowest Cornwall offers a concentrated local experience that complements the larger national shows.

    South West regional opener (March)

    Expowest Cornwall 2027

    The only major hospitality trade show in the South West; ideal for local buyers and suppliers to connect before the national shows.

    London cluster (April)

    HRC 2027IFE 2027Speciality & Fine Food Fair 2027

    Food, Drink & Hospitality Week brings together 5+ co-located shows at London Excel, attracting 25,000+ trade visitors.

    Birmingham cluster (April)

    Food & Drink Expo 2027Farm Shop & Deli Show 2027National Convenience Show 2027Foodex Manufacturing Solutions 2027

    UK Food & Drink Shows at NEC Birmingham shows, 1,500+ exhibitors, 30,000+ visitors.

    Event dates are sourced from official event websites and trade press. HRC, IFE, and Speciality & Fine Food Fair are co-located as part of Food, Drink & Hospitality Week. Food & Drink Expo, Farm Shop & Deli Show, National Convenience Show, and Foodex Manufacturing Solutions are co-located as part of the UK Food & Drink Shows at NEC Birmingham.

    Plan your trip

    Travel & logistics

    Local currency · GBP

    Arrival airports

    Choose from the following airports, with convenient access to the event and venue.

    NQY

    Cornwall Airport Newquay

    The nearest airport to the venue. Go Cornwall Bus operates service 94 between Wadebridge and Truro via the Airport, with a journey time of approximately 42 minutes. Taxis are available and take approximately 18-30 minutes.

    Approximately 20 miles (32 km)

    to venue

    About 30–40 minutes by car

    by car

    EXT

    Exeter Airport

    A viable alternative with more frequent national connections. Travel to Wadebridge typically involves a train from Exeter St Davids to Bodmin Parkway, then a taxi or bus.

    Approximately 64 miles (103 km)

    to venue

    About 1 hour 30 minutes by car

    by car

    BRS

    Bristol Airport

    A major international airport serving the South West. From Bristol, travel to Wadebridge is typically by car or train via Exeter or Plymouth, followed by local transport.

    Approximately 110 miles (177 km)

    to venue

    About 2 hours 15 minutes by car

    by car

    Hotel tiers

    A range of accommodation options near the venue and across key areas.

    Budget
    Wadebridge town centre and immediate vicinity

    USD 57–80 / night

    Includes Travelodge Wadebridge (0.79 km from venue, prices from US$57) and The Swan Hotel (central, from US$76). Basic but comfortable accommodation with free parking and Wi-Fi.

    Mid-range
    Wadebridge and surrounding villages (St. Breock, Rock)

    USD 80–170 / night

    Includes Molesworth Arms Hotel (central, rates from ~US$108-173) -, Hustyns Hotel (4.5 km from venue, from ~US$173)-, and the newly refurbished Swan Hotel. Good amenities, restaurants, and bars.

    Premium
    Rock (coastal village, ~8 miles from venue)

    USD 200–350 / night

    The St Enodoc Hotel in Rock offers luxury accommodation with river views, spa, two restaurants, and an outdoor swimming pool. Other boutique hotels and B&Bs available in Rock and Padstow with premium rates.

    Local transport

    Get around the city with these convenient transport options.

    Bus

    Estimated cost£2–£3
    Best forWadebridge town centre (The Platt) to Royal Cornwall Showground

    Go Cornwall Bus operates frequent services (routes 11, 11S, 57, 90, 92, 94, 95) between Wadebridge and the Showground. Route 94 from. The Platt runs every 30 minutes, taking around 6 minutes. The average journey time is 9 minutes with direct buses running hourly until about 9:51 PM. The nearest bus stop is Royal Cornwall Showground, a 1-minute walk from the venue.

    Bus

    Estimated cost£4–£5
    Best forBodmin Parkway Station to Wadebridge

    Line 11 bus connects Bodmin Parkway Station (the nearest railway station, 12 miles away) to Wadebridge Bus Station, taking approximately 40–42 minutes. From Wadebridge, take a local bus or taxi to the Showground.

    Bus

    Estimated cost£4–£5
    Best forCornwall Airport Newquay (NQY) to Wadebridge

    Go Cornwall Bus route 94 runs between Newquay Airport and Wadebridge via the Showground, with a journey time of approximately 29–42 minutes. Buses operate every 2–3 hours. Route 92 also connects Newquay to Wadebridge.

    Taxi

    Estimated cost£8–£12
    Best forWadebridge town centre to Royal Cornwall Showground

    A taxi from Wadebridge town centre to the Showground takes about 4 minutes and covers approximately 3 km. Local operators include SW Taxis, Parnells Taxis, Midas Taxis, and Abby Taxis. Pre-booking is recommended.

    Taxi

    Estimated cost£28–£40
    Best forBodmin Parkway Station to Royal Cornwall Showground

    A taxi from Bodmin Parkway Station to the Showground takes approximately 16–17 minutes. Taxis are available outside the station.

    Taxi

    Estimated cost£40–£65
    Best forCornwall Airport Newquay (NQY) to Royal Cornwall Showground

    A taxi from Newquay Airport to the Showground takes approximately 18–30 minutes. Several local companies offer airport transfer services.

    Car

    Estimated costFuel cost variable
    Best forVia A30 and A39 from Bodmin

    The Showground is 1.5 miles west of Wadebridge on the A39, well-signposted from the A30. Sat nav postcode: PL27 7JE; what3words: tile.invite.branching. Free on-site parking for thousands of cars, with disabled parking close to the halls.

    Coach

    Estimated costVaries by origin
    Best forNational Express – nationwide to Cornwall

    National Express serves Cornwall from across Britain, with services from London Victoria and Heathrow Airport running up to six times a day. Coaches go direct to St Austell, Truro, Newquay, Falmouth, St Ives and Penzance.

    Train

    Estimated costVaries by origin
    Best forBodmin Parkway (nearest station)

    The nearest railway station is Bodmin Parkway, 12 miles from the Showground. Great Western Railway operates services. From the station, take a taxi or bus (line 11) to Wadebridge. National Rail Enquiries: 03457 48 49 50.

    Plan your trip

    Visa & entry documents

    Check the latest visa requirements and entry guidelines before travelling.

    Visa not required
    ATA Carnet: accepted
    TypeWho needs itFeeProcessing
    Standard Visitor visa (business)Nationals of countries that are not visa-exempt and are not eligible for an Electronic Travel Authorisation (ETA). Required for business activities such as attending meetings, conferences, trade shows, and negotiating contracts$170.00Typically 3 weeks (15 working days) from biometric appointment
    Electronic Travel Authorisation (ETA)Nationals of visa-exempt countries (including the USA, Canada, Australia, New Zealand, Japan, South Korea, and many EU/EEA countries) who do not require a visa for short business visits$25.00Typically processed within 3 working days; often issued within hours.

    Nationals of the USA, Canada, Australia, New Zealand, Japan, South Korea, Singapore, and most EU/EEA countries do not need a visa for short business visits (up to 6 months) and may instead apply for an ETA (cost £20) or enter visa-free depending on their nationality. Nationals of many other countries (e.g., India, China, South Africa, Nigeria, Turkey) will require a Standard Visitor visa. Use the official UK government checker to confirm specific requirements: https://www.gov.uk/check-uk-visa.

    The UK accepts ATA Carnets for the temporary import of commercial goods such as trade fair/exhibition materials, professional equipment, and samples. Goods must be re-exported within the authorised time limit (usually up to 24 months) and must remain in the same condition. ATA Carnets are issued by national chambers of commerce. For event goods, Temporary Admission (TA) is also available; apply at least one month in advance

    Official visa page

    Weather

    March in Wadebridge is cool and damp, with average high temperatures of 10°C (49°F) and average lows of 6°C (43°F). Rainfall is common, with around 8 rain days in March and a 32% daily chance of rain. Winds can be moderate, averaging 32.7 km/h (20.3 mph). Attendees should pack a waterproof coat, layers, and comfortable footwear for walking between car parks and halls.

    Plan for the climate

    Check temperatures and pack accordingly

    Venue connectivity

    The venue is well-connected by road, situated 1.5 miles west of Wadebridge on the A39, with easy access from the A30. The nearest railway station is Bodmin Parkway, 12 miles away, with taxis available outside. National Express coaches serve Cornwall from across Britain, with services from London Victoria and Heathrow running up to six times a day. Local bus services 11, 11S, 92, and 95 stop at the Royal Cornwall Showground. For sat nav, use postcode PL27 7JE.

    Ride-hailing

    Taxis

    Public transit

    Car rentals

    Cultural notes

    Useful information to help you have a smooth and respectful visit.

    Cornwall's hospitality culture

    Cornwall's hospitality sector is built around seasonal tourism, with the summer months driving the bulk of visitor numbers. The county's food and drink scene is renowned for its focus on fresh, local produce—from day-boat fish and shellfish to artisan cheeses, craft ales, and Cornish pasties. Expowest Cornwall reflects this culture, bringing together local producers, suppliers, and operators in a business-friendly environment that values personal relationships and 'try before you buy' experiences.

    Networking and community

    Beyond the exhibition floor, Expowest Cornwall is a social occasion—an annual chance to reconnect with colleagues, meet new suppliers, and share ideas with other operators facing the same challenges and opportunities. The atmosphere is informal, energetic, and geared entirely towards helping businesses thrive.

    Business etiquette

    Business interactions in Cornwall tend to be cordial and no-nonsense, with an emphasis on clear, direct communication. A firm handshake is the common greeting. Punctuality is valued. Conservative business dress is appropriate. When engaging with locals, avoid sensitive topics like sport or the weather-, and be aware of local terms of endearment such as 'my lover' or 'me handsome'.

    Practical guides

    Visitor & Exhibitor Essentials

    Everything needed to arrive prepared, navigate the event, and make the visit productive.

    Flights

    Destination: Cornwall Airport Newquay (NQY)

    Cornwall Airport Newquay offers daily flights to and from destinations across the UK and Europe. For those requiring more frequent connections, Exeter Airport (EXT) or Bristol Airport (BRS) are viable alternatives. From Newquay Airport, take Go Cornwall Bus route 94 to Wadebridge (approx. 42 minutes), or take a taxi (approx. 18-30 minutes).

    Book flights

    Visa

    Whether you need a visa or an ETA to attend Expowest Cornwall depends on your nationality. Many nationalities (e.g., USA, Canada, Australia, EU) can enter visa-free or with an ETA for business visits up to 6 months. Nationals of other countries (e.g., India, China, South Africa, Nigeria) require a Standard Visitor visa. The event organiser does not appear to provide visa invitation letters on its public website; attendees should check with the organiser directly if such a letter is needed

    Estimated cost: Not yet confirmed

    Processing: Standard Visitor visa: typically 3 weeks (15 working days) from biometric appointment. ETA: typically processed within 3 working days

    Business visitors attending the trade show fall under the Standard Visitor (business) route. Permitted activities include attending meetings, conferences, trade shows, and negotiating contracts. Visitors cannot do paid or unpaid work, sell directly to the public, or provide goods and services. The event organiser does not appear to publish visa invitation letters on its website; contact Hale Events Ltd directly if such a letter is required for your application.

    Official

    Hotels

    Find a stay near the venue with options for every budget.

    Areas to stay

    Wadebridge town centre (most convenient, walking distance or short drive) · St. Breock / outskirts (quiet, within 5-10 minute drive) · Rock / Padstow (premium coastal accommodation, 15-20 minute drive) · Bodmin (train connections, 15-20 minute drive)

    Budget

    $57 – $80 per night

    Mid-range

    $80 – $170 per night

    Premium

    $200 – $350+ per night

    Transport

    Get to the venue and around the city with these options.

    Airport → venue: Cornwall Airport Newquay (NQY) is the nearest airport (20 miles, 30-40 min drive). Go Cornwall Bus route 94 runs between the Airport and Wadebridge (approx. 42 min). Taxis are available from ~£40. Alternatively, Exeter (EXT) or Bristol (BRS) airports with onward train/car.

    Hotel → venue: Wadebridge town centre hotels are within 1-2 miles (5-10 min drive or 15-20 min walk). Taxis cost ~£5-10 from town centre. Hotels in St. Breock or Rock require a car or taxi (10-20 min drive).

    Ride-hail: Uber and local taxi services available. SW Taxis in Wadebridge- and Parnells Taxis in Bodmin- offer reliable service. Pre-booking recommended for early morning or peak times.

    Public transit: Go Cornwall Bus routes 11, 11S, 90, 92, 94, 95 serve the Royal Cornwall Showground stop. Route 94 runs from. The Platt in Wadebridge to the Showground every 30 minutes (6 min journey, ~£2). Bodmin Parkway station (12 miles) is the nearest railway station, with bus 11 connecting to Wadebridge.

    Parking: Free on-site parking for thousands of cars at the Royal Cornwall Events Centre, with designated disabled parking close to the halls. Traffic stewards direct vehicles.

    Weather

    Plan and pack for the event climate.

    Month: March

    Temperature: 6°C – 10°C (43°F – 49°F)

    Seasonality: Rain is common with a 32% daily chance; around 8 rain days in March.

    Packing: Pack a waterproof coat, layers, and comfortable footwear. The venue is mostly indoors, but walking between car parks and halls may be outdoors.

    Itinerary builder

    Add priorities and side trips to make the most of your visit.

    Add side trips

    Default day plan

    1. 08:30Arrive at venue, park, and collect badge
    2. 10:00Show opens – visit key exhibitors, taste products, and compare suppliers
    3. 13:00Lunch break – on-site catering or nearby options in Wadebridge
    4. 14:00Continue meetings with suppliers, attend any scheduled demonstrations or networking
    5. 17:00Show closes (Day 1) – depart or attend evening networking
    6. 10:00Day 2 – revisit exhibitors, finalise orders, and follow up on leads
    7. 16:00Show closes – departure

    Plan your trip

    Planning

    Best day to visit: Tuesday 2 March (Day 1)

    Day 1 typically has the highest energy, with all exhibitors present and fresh product launches. It offers the fullest range of networking opportunities and access to exhibitors before they become busy with order processing on Day 2. The show runs 10:00am–5:00pm on Tuesday, giving visitors a full day to explore

    T

    Review show objectives and set budget — Define what you want to achieve (new suppliers, product comparisons, networking) and set a realistic budget for travel, accommodation, and on-site spending.

    T

    Register for free trade entry — Pre-register online to avoid queues and ensure badge is ready on arrival. Registration is free for trade buyers

    T

    Book travel and accommodation — Secure hotel bookings early—Wadebridge and surrounding areas fill up quickly. Consider Travelodge Wadebridge, Molesworth Arms, or premium options in Rock.

    T

    Review exhibitor list and floor plan — Identify must-see exhibitors and new product launches. Plan your route to maximise time. Floor plan is available from the organiser on request

    T

    Prepare questions and brief team — Draft specific questions for suppliers (e.g., pricing, minimum orders, delivery times). If bringing colleagues, assign roles (e.g., tasting, equipment, business services).

    T

    Check weather and pack accordingly — March in Cornwall is cool and damp; pack layers, a waterproof coat, and comfortable footwear for walking between halls.

    T

    Confirm travel and finalise schedule — Double-check train/bus times or driving route. Set alarms for early arrival—doors open at 10:00am.

    T

    Arrive early, collect badge, and hit the floor — Arrive at least 30 minutes before opening to park and collect your badge. Start with priority exhibitors first.

    Sample visitor itinerary

    Route-optimised day
    08:30

    Arrive at venue, park, and collect badge

    Royal Cornwall Events Centre
    10:00

    Show opens – visit key exhibitors, taste products, and compare suppliers

    Exhibition halls
    13:00

    Lunch break – on-site catering or nearby options in Wadebridge

    Venue or town centre
    14:00

    Continue meetings with suppliers, attend any scheduled demonstrations or networking

    Exhibition halls
    17:00

    Show closes (Day 1) – depart or attend evening networking

    Venue or local restaurant
    10:00

    Day 2 – revisit exhibitors, finalise orders, and follow up on leads

    Exhibition halls
    16:00

    Show closes – departure

    Royal Cornwall Events Centre

    Side trips

    4

    Camel Trail

    Cycling and Walking Path

    A scenic 18-mile traffic-free trail along a disused railway line, popular for cycling, walking, and birdwatching, connecting Wadebridge to Padstow and Bodmin.

    Approximately 2 miles (3 km) from venue

    Padstow

    Fishing Port and Food Destination

    Famous for its seafood restaurants, including Rick Stein's establishments, and a picturesque harbour with shops and galleries.

    Approximately 8 miles (13 km) west

    Eden Project

    Botanical Garden and Visitor Attraction

    World-famous biomes housing rainforest and Mediterranean plants, with educational exhibits and events.

    Approximately 20 miles (32 km) east

    Tintagel Castle

    Historic Castle and Heritage Site

    Dramatic cliff-top ruins associated with the legend of King Arthur, with stunning coastal views and a footbridge.

    Approximately 20 miles (32 km) north

    Networking spots

    3

    Exhibition halls

    On-Site Networking

    The show floor itself is the primary networking space, with exhibitors and visitors engaging in face-to-face conversations throughout the day.

     

    Wadebridge town centre

    Off-Site Dining and Pubs

    Local pubs and restaurants in Wadebridge offer informal settings for post-show networking with colleagues and suppliers.

     

    Rock and Padstow

    Coastal Dining and Social Venues

    For those staying overnight, the nearby villages of Rock and Padstow offer premium dining and social venues ideal for evening networking.

     

    Budget

    Costs & budget

    Exhibitor stand pricing is not publicly listed on the official website. Interested parties are advised to contact Hale Events directly via stands@hale-events.com or 01934 733433 for current rates and floorplan options.

    source

    Build your working budget

    Adjust the inputs below to create a directional event budget.

    Estimated budget
    Live estimate
    • Booth 9 m² × $400.00/m²$3,600.00
    • Hotel × 2 nights$160.00
    • Per diem × 2$150.00
    • Flight — Domestic (UK)$150.00
    Estimated total$4,060.00

    This is a directional estimate. Please verify live rates before booking.

    Cost reference

    Official cost items and estimated ranges for exhibitors.

    Shared shell scheme stand (3m x 1m)

    exhibitor · shell_scheme

    GBP 228 / per share (excl. VAT)

    estimate

    Hotel (budget)

    visitor · budget

    USD 57–80 / per night

    estimate

    Hotel (mid-range)

    visitor · mid

    USD 80–170 / per night

    estimate

    Hotel (premium)

    visitor · premium

    USD 200–350 / per night

    estimate

    Per diem (meals and incidentals)

    visitor

    USD 50–100 / per day

    estimate

    Train (Bodmin Parkway to Wadebridge)

    visitor

    GBP 5–7 / one-way

    estimate

    Taxi (Wadebridge town centre to venue)

    visitor

    GBP 8–12 / one-way

    estimate

    Decision

    Visit, exhibit, or skip?

    Should you go?

    Answer 8 quick questions to find out whether you should visit, exhibit, or skip Expowest Cornwall 2027. Your scores will show which option best matches your needs, role, and budget.

    QUESTION 1 OF 8

    Which of the following best describes your primary business sector?

    Decision matrix

    Compare participation options side by side to choose the best fit for your objectives.

    visit

    When you have clear purchasing needs, a budget for travel/accommodation, and availability on 2–3 March 2027. Best for those within the South West to minimise travel, but valuable for any UK buyer.

    Best for

    Hospitality and catering buyers (hotels, restaurants, pubs, cafes, farm shops, delis) who need to taste, compare, and order new products for the upcoming season; also for industry professionals wanting to network and spot trends.

    Min. budget

    $100.00

    Timeline

    T-7 days to T-1 day (register online or on-site; travel planning recommended at least 2 weeks ahead for best hotel rates)

    Risks

    Crowded aisles may slow movement; plan which exhibitors to prioritise

    Limited time to see all 160+ exhibitors – study the floor plan in advance (if available)

    Travel disruption (March weather) – allow extra time and check forecasts

    exhibit

    When you have a strong fit with Cornwall's hospitality sector, a budget of at least $1,200, and the ability to commit time and staff for the two show days. Perfect for launching new products or securing summer orders.

    Best for

    Food and drink producers, catering equipment suppliers, beverage distributors, and service providers targeting the Cornish hospitality market. Ideal for companies with products suitable for hotels, restaurants, pubs, cafes, and tourist attractions.

    Min. budget

    $1,200.00

    Timeline

    T-90 days to T-60 days (secure stand booking, plan marketing, and prepare samples/materials; earlier booking may offer better rates and placement)

    Risks

    Cost of stand, travel, accommodation, and materials can be high – ensure ROI potential

    Competition from other exhibitors – differentiate your offering and pre-market to attendees

    Event is trade-only; ensure your team is trained for lead capture and follow-up

    skip

    When your business sector is clearly outside hospitality and catering, or when budget and time are extremely constrained. However, if you're on the fence, consider visiting as a free attendee to gauge the event's value for future participation.

    Best for

    Businesses not in hospitality, catering, or food/drink; individuals without purchasing authority; those with very limited budget or unable to travel; or those whose timeline doesn't align with pre-season planning.

    Min. budget

    Not yet confirmed

    Timeline

    Not applicable – you can revisit next year or explore other events more relevant to your industry.

    Risks

    Missing out on industry-specific networking and product discoveries – but only if you're in the sector

    If you're a supplier, you risk losing a key sales opportunity to competitors who do exhibit

    Book with

    Partners

    Business Cornwall

    Media Partner

    Cornwall's only dedicated monthly business publication, featuring news, views and interviews from the Cornish business sector.

    Visit partner Confidence: officially_confirmed

    Listed on show partners page

    Caterer Licensee Hotelier

    Media Partner

    Monthly publication distributed directly to decision-makers in the licensed, catering and hospitality industries across the South of England and Wales.

    Visit partner Confidence: officially_confirmed

    Listed on show partners page

    Fabulous Farm Shops

    Media Partner

    England's comprehensive farm shop directory, uniting farm shops, local producers and customers.

    Visit partner Confidence: officially_confirmed

    Listed on show partners page

    FareShare South West

    Show Partner

    Regional food redistribution charity fighting food waste and hunger by rescuing surplus food and delivering it to charities, schools and community groups across the South West.

    Visit partner Confidence: officially_confirmed

    Listed as show partner on multiple pages

    Federation of Small Businesses

    Show Partner

    Non-profit organisation offering members advice, financial expertise, support and a voice in government, with around 4,000 members in Cornwall.

    Visit partner Confidence: officially_confirmed

    Listed on show partners page

    Growth Hub

    Show Partner

    Free, impartial business support service helping local businesses, self-employed people and start-ups find the right support to grow.

    Visit partner Confidence: officially_confirmed

    Listed on show partners page

    LWC Drinks

    Show Partner

    UK's fastest growing privately owned drinks company, bringing a selection of exclusive drinks brands to the show.

    Visit partner Confidence: officially_confirmed

    Listed on show partners page

    Leven Media Group

    Media Partner

    Collaborative media group including Engine House Media (publisher of Cornwall Living and DRIFT) and The Ocean Agency (marketing services).

    Visit partner Confidence: officially_confirmed

    Listed on show partners page

    Rewind Radio

    Media Partner

    Independent commercial radio station broadcasting to the whole of Cornwall and parts of West Devon, 'Made in Cornwall, For Cornwall'.

    Visit partner Confidence: officially_confirmed

    Listed on show partners page

    Rise & Shine

    Media Partner

    Digital hospitality news platform covering the South and South West, delivering industry news, trends and insights via website and newsletter.

    Visit partner Confidence: officially_confirmed

    Listed on show partners page

    Taste of the West

    Show Partner

    Regional food and drink trade organisation for the South West, championing producers, retailers and hospitality businesses through awards and membership.

    Visit partner Confidence: officially_confirmed

    Listed on show partners page

    The Samphire Club

    Show Partner

    Networking club promoting business connections and collaborations throughout the South West through events, introductions and strategic support.

    Visit partner Confidence: officially_confirmed

    Listed on show partners page

    FAQs & glossary

    Answers

    Glossary

    1
    Try before you buy
    A core ethos of Expowest Cornwall, allowing visitors to taste, test, and evaluate products—such as artisan foods, beverages, and equipment—in person before committing to a purchase, which is especially valuable for menu and operational decisions.
    2
    Hospitality and catering trade show
    A business-to-business exhibition focused on the food, drink, leisure, and hospitality sectors, where suppliers showcase products and services to trade buyers such as hoteliers, restaurateurs, caterers, and pub operators.
    3
    Royal Cornwall Events Centre
    The venue for Expowest Cornwall, located at Whitecross, Wadebridge, Cornwall (postcode PL27 7JE). It is a well-known showground with ample free parking and easy access from the A39.

    Digital business cards for the show floor

    Display a free company card at your booth, or share your professional card on the show floor.

    Create a free card