# Sign Show · USA · Signs | TradeShowIntel > ISA International Sign Expo is the premier B2B trade show for the sign, graphics, and visual communications industry. The 2027 edition takes place in Las Vegas, URL: https://tradeshowintel.com/events/sign-show-2026 --- Trade show # Sign Show ISA International Sign Expo is the premier B2B trade show for the sign, graphics, and visual communications industry. The 2027 edition takes place in Las Vegas, NV at Mandalay Bay Convention Center from March 31 to April 2, 2027. The event features hundreds of exhibitors, education sessions, workshops, and networking events. ISA International Sign Expo is the premier B2B trade show for the sign, graphics, and visual communications industry. The 2027 edition takes place in Las Vegas, NV at Mandalay Bay Convention Center from March 31 to April 2, 2027. The event features hundreds of exhibitors, education sessions, workshops, and networking events. ## Event details - **Dates:** Sep 29, 2026 - **Venue:** NEC - **Industry:** Signs, Graphics, Visual Communications - **Category:** Trade show ## Audience scale - **Exhibitors:** 0+ ## Why exhibit Exhibit at ISA International Sign Expo to gain direct access to qualified buyers, decision-makers, and industry professionals actively seeking new products and solutions. Showcase your products, generate qualified sales leads, meet decision-makers face-to-face, launch new products, strengthen brand visibility, and build relationships with distributors and partners. 38% of registrants are first-time attendees each year, providing fresh audience potential. ## Why visit Attend ISA International Sign Expo to discover new products and technology from hundreds of exhibitors, gain practical industry education through sessions and workshops, build valuable industry connections with peers and suppliers, and stay competitive in a changing market. The event offers networking events, live demonstrations, and opportunities to compare products side-by-side. ## Exhibitor profile - Printing and production equipment - Sign fabrication tools and machinery - Materials and substrates - Digital signage and display technology - Software and automation solutions - Installation equipment and services - Business services for sign companies ## Visitor profile - Sign company owners and managers - Production specialists and fabricators - Installers and contractors - Graphic designers and print professionals - Manufacturers and distributors - Brand and marketing professionals - Visual communications decision-makers ## Industries - Signs - Graphics - Visual Communications ## Organisers - International Sign Association