# SAUDI FRANCHISE EXPO 2026 · Saudi Arabia · Franchising | TradeShowIntel > The Saudi Franchise Expo 2026 is a major trade show focused on franchising, scheduled for November 23-25, 2026 at the Jeddah Center for Exhibitions & Events in URL: https://tradeshowintel.com/events/saudi-franchise-expo-2026 --- Trade show # SAUDI FRANCHISE EXPO 2026 The Saudi Franchise Expo 2026 is a major trade show focused on franchising, scheduled for November 23-25, 2026 at the Jeddah Center for Exhibitions & Events in Jeddah, Saudi Arabia, with a second edition in Riyadh in January 2027. The event targets the development of non-oil business sectors as part of Saudi Arabia's Vision 2030, featuring exhibitors across categories like food & beverage, fashion, retail, and technology. It includes business matchmaking programs, workshops, awards, and reported 2025 figures of 170 brands, 29 countries, and over 15,000 visitors. The event is organized by Sunaidi Expo. The Saudi Franchise Expo 2026 is a major trade show focused on franchising, scheduled for November 23-25, 2026 at the Jeddah Center for Exhibitions & Events in Jeddah, Saudi Arabia, with a second edition in Riyadh in January 2027. The event targets the development of non-oil business sectors as part of Saudi Arabia's Vision 2030, featuring exhibitors across categories like food & beverage, fashion, retail, and technology. It includes business matchmaking programs, workshops, awards, and reported 2025 figures of 170 brands, 29 countries, and over 15,000 visitors. The event is organized by Sunaidi Expo. ## Event details - **Dates:** 23–25 Nov 2026 - **Venue:** Jeddah Center for Exhibitions & Events - **Industry:** Franchising, Marketing & Selling, Investors, Franchise, Business, Retail, Food and Beverage, Fashion, Health and Beauty, Education, Technology, Real Estate, Tourism, Health & Beauty, Business Services - **Category:** Trade show ## Audience scale - **Exhibitors:** 170+ - **Attendees:** 15,416+ ## Why exhibit Exhibit at Saudi Franchise Expo to access the growing Saudi franchise market, connect with serious investors and trade visitors, and leverage business matchmaking programs to pre-schedule meetings. The event supports Saudi Arabia's Vision 2030 by developing non-oil business sectors and offers exhibitors exposure to a targeted audience, with past editions reporting high satisfaction rates and significant signed agreements. ## Why visit Visit Saudi Franchise Expo to explore franchise opportunities across various sectors, meet with exhibitors directly through the business matchmaking program, and attend educational workshops. The event is designed for business owners, investors, managers, and consultants looking to enter or expand in the Saudi market, with a focus on networking and discovering new brands. ## Exhibitor profile - Food and beverages - Advertising & Media Services - Fashion - Entertainment - Health & beauty - Retail - Travel and Tourism - Business Services - Real Estate - Furniture and home accessories - Education - IT & Technology - Maintenance - Business Development & consulting services - Manufacturing - Solar energy and energy saving ## Visitor profile - Business Owners - Investors - General and Senior Managers - Purchase Managers - Consultants - Marketing Managers - Entrepreneurs - Future Business Owners - Trade Visitors - Franchisee Visitors ## Industries - Franchising - Marketing & Selling - Investors - Franchise - Business - Retail - Food and Beverage - Fashion - Health and Beauty - Education - Technology - Real Estate - Tourism - Health & Beauty - Business Services ## Organisers - Sunaidi Expo