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# Fragranze 2026 · Italy · Perfumes & Cosmetics | TradeShowIntel

> Fragranze is a trade show for fragrances taking place from September 11-13, 2026 at Stazione Leopolda in Florence, Italy. This is the 24th edition with the them

URL: https://tradeshowintel.com/events/fragranze-2026

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Trade show

# Fragranze 2026

Fragranze is a trade show for fragrances taking place from September 11-13, 2026 at Stazione Leopolda in Florence, Italy. This is the 24th edition with the theme 'CURA'. The event is part of the Pitti Immagine portfolio of fashion and trade events. Key sections include Visitors, Exhibitors, and Press information, with partner support from UniCredit and others.
Fragranze is a trade show for fragrances taking place from September 11-13, 2026 at Stazione Leopolda in Florence, Italy. This is the 24th edition with the theme 'CURA'. The event is part of the Pitti Immagine portfolio of fashion and trade events. Key sections include Visitors, Exhibitors, and Press information, with partner support from UniCredit and others.

## Event details

- **Dates:** 11–13 Sep 2026

- **Venue:** Stazione Leopolda

- **Industry:** Perfumes & Cosmetics, Beauty & Personal Care

- **Category:** Trade show

## Audience scale

- **Exhibitors:** 215+

- **Attendees:** 2,200+

## Why exhibit
Showcase your brand to a global audience of perfume enthusiasts, buyers, and media at Fragranze, the premier international event for artistic perfumery and wellness. Connect with industry leaders, gain visibility, and forge lasting business relationships in the heart of Florence.

## Why visit
Discover the latest trends in artistic perfumery, home fragrances, and beauty products from around the world. Attend exclusive talks, meet master perfumers, and experience the sensory journey at Stazione Leopolda.

## Exhibitor profile

- Artistic Perfumery

- Home Fragrances

- Cosmetics

- Skincare

- Wellness

- Lifestyle

- Fragrance Ingredients

## Visitor profile

- Perfume Enthusiasts

- Buyers

- Distributors

- Retailers

- Journalists

- Beauty Professionals

- Brand Managers

## Industries

- Perfumes & Cosmetics

- Beauty & Personal Care

## Organisers

- Pitti Immagine S.r.l.
