<!-- source: https://tradeshowintel.com/events/autumn-fair-and-glee-2026 -->
# Autumn Fair and Glee 2026 — Trade Show Intelligence

> Glee 2026 is the UK's leading garden trade show, held 8-10 September 2026 at NEC Birmingham. It features 8 curated sectors including home & garden improvement

URL: https://tradeshowintel.com/events/autumn-fair-and-glee-2026

---
Pro listing

# Autumn Fair and Glee 2026

Glee 2026 is the UK's leading garden trade show, held 8-10 September 2026 at NEC Birmingham. It features 8 curated sectors including home & garden improvement, landscaping, plants, pet products, and more. Co-located with Autumn Fair on 8-9 September, it attracts 20,000+ combined buyers, 80% with purchasing power, and draws buyers from major garden centre chains like Dobbies, Blue Diamond, and Hillier.
Glee 2026 is the UK's leading garden trade show, held 8-10 September 2026 at NEC Birmingham. It features 8 curated sectors including home & garden improvement, landscaping, plants, pet products, and more. Co-located with Autumn Fair on 8-9 September, it attracts 20,000+ combined buyers, 80% with purchasing power, and draws buyers from major garden centre chains like Dobbies, Blue Diamond, and Hillier.

Glee is the UK's leading garden trade show, connecting garden retailers, buyers and suppliers across outdoor living, home, gift, pet and garden sectors. It takes place from 8-10 September 2026 at the NEC Birmingham, co-located with Autumn Fair on 8-9 September to create Europe's largest combined home and garden trade show in the second half of the year.

## At a glance

- Glee 2026 runs 8-10 September at NEC Birmingham, co-located with Autumn Fair on 8-9 September, creating Europe's largest combined home and garden trade show.

- 80% of the 20,000+ combined Glee & Autumn Fair buyers have purchasing power.

- 8 curated sectors including new Home & Garden Improvement zone for 2026.

- Buyers from Dobbies, Blue Diamond, Hillier and independents attend to source products.

- September is when buyers finalise spring DIY and garden ranges.

## Product categories

- Books

- Decorative Accessories

- Footwear

- Games

- Home Accessories

- Outdoor Clothing

- Toys

- Tools

- Paints

- Storage and practical home improvement products

- DIY products

- Garden products

- Pet products

- Food and beverage

## Exhibitor profile

- Home & Gift

- Garden Care

- Landscaping & Garden Decoration

- Plants

- Pet Products

- Outdoor Living

- Food Hall

- Home & Garden Improvement

## Visitor profile

- Garden centre buyers

- Independent retailers

- Hardware store owners

- DIY retailers

- Home and gift retailers

## Why exhibit
Exhibiting at Glee gives brands direct access to serious garden retail buyers, including those from Dobbies, Blue Diamond, and Hillier, who attend specifically to source products. With 80% of the 20,000+ combined buyers having purchasing power, September is the ideal time to secure spring ranges. The co-location with Autumn Fair amplifies reach across home, gift, and garden categories.

## Why visit
Visiting Glee provides a concentrated opportunity to source from hundreds of brands across 8 curated sectors, physically test products before committing, and meet the makers. The co-location with Autumn Fair on 8-9 September expands sourcing to Europe's largest combined home and garden trade show, saving time and travel.

## Why it matters
The garden retail industry is experiencing a shift toward sustainability, with 70% of gardeners choosing peat-free compost in 2024. Innovation in traditional products, such as Marvellous Mulch's seaweed-enhanced straw mulch, highlights the importance of reinvention. Garden centres are also evolving into culinary destinations, expanding beyond traditional gardening to attract a broader customer base.

## Venue

  **name:** NEC Birmingham

- Hall 17

- Hall 18

- Hall 19

- Hall 20

### address

**city:** Birmingham

**street:** North Ave, Marston Green

**country:** UK

**postal code:** B40 1NT

**map url:** https://www.google.com/maps?q=National+Exhibition+Centre+Birmingham&output=embed

**latitude:** 52.4533

- Main Piazza

- Atrium

**longitude:** -1.7194

### facilities

### parking

**notes:** Parking is free for registered attendees with a valid visitor badge. Pre-booking online saves £5 on standard rates. Over 16,500 spaces including designated accessible bays. EV charging available (150 x 7kw chargers in East 3 car park, pre-book required; plus 30+ ultra-fast 300kW chargers first-come, first-served).

**spaces:** 16500

**status:** confirmed

**currency:** GBP

**daily price:** 0

- https://www.autumnfair.com/plan-your-visit

- https://www.thenec.co.uk/visitors/parking-at-the-nec/

### cloakroom

**notes:** Cloakrooms located adjacent to each hall. £2 per coat, £3 per bag. Open 30 minutes before event opening and close when event closes. Overnight storage not available.

**status:** confirmed

- https://www.schoolsandacademiesshow.co.uk/birmingham-faqs

- The Atrium Kitchen & Bar

- In-Hall Restaurants

- MADE

- Str(eat) Kitchen

- Starbucks

- Subway

- Cornish Bakery

- Wetherspoons

### prayer rooms

**notes:** Multi-Faith Prayer Room available for prayer, reflection, or meditation. Located on the Piazza (Halls 1-5) next to the chaplaincy office. Includes washing facility, prayer mats, holy books, and other resources donated by local faith representatives.

**status:** confirmed

- https://www.schoolsandacademiesshow.co.uk/birmingham-faqs

### accessibility

**notes:** All levels accessible to wheelchair users via lifts, with wheelchair-friendly toilets. Piazza and Atrium main entrances have automatic doors. Blue Badge parking available (pre-book recommended). Mobility equipment hire: wheelchairs £5, scooters £20 – book online 4–6 weeks in advance. Assistance dogs welcome.

**status:** confirmed

- https://www.thenec.co.uk/visitors/accessibility/

- https://www.autumnfair.com/plan-your-visit

### onsite shuttle

**notes:** Free shuttle buses operate between car parks and the show. The free Air-Rail Link connects Birmingham Airport to Birmingham International Station (90 seconds, every 2 minutes). Internal pedestrian routes are well-signposted.

**status:** confirmed

- https://www.multimodal.org.uk/visit/travel

- https://www.thenec.co.uk/visitors/travel-updates/

### charging points

**notes:** Secure mobile phone charging units available in the Piazza and Atrium. Compatible with Lightning, Micro USB, and USB Type-C. £2.00 for up to 60 minutes, £4.00 for 60+ minutes. Contactless payment only.

**status:** confirmed

- https://www.schoolsandacademiesshow.co.uk/birmingham-faqs

### luggage storage

**notes:** Overnight luggage storage is not available at the NEC for safety and security reasons. Third-party services such as Stasher offer luggage storage near the NEC from £1.49. Hotels in the area may also offer luggage storage for guests.

**status:** unknown

- https://www.schoolsandacademiesshow.co.uk/birmingham-faqs

- https://web.stasher.com

**gate notes:** Have printed badge ready at barrier on entry and exit. Disabled parking by Atrium, near Hall 16; blue badge holders report to Gate 3 for code to raise barrier.

**parking notes:** Free parking for all visitors (saving around £19.95 per day). Pre-book using promo code GLEE26VIS at parking.thenec.co.uk/NECBirminghamBooking up to midnight the day before. Regular shuttle buses run from the car parks to the NEC entrance. Disabled parking is available by the Atrium, near Hall 16; disabled parking is not permitted at the rear of the halls.

**floor plan url:** https://www.gleebirmingham.com/why-visit/floorplan

**floor plan page url:** https://www.gleebirmingham.com/why-visit/floorplan

**floor plan asset url:** https://www.gleebirmingham.com/why-visit/floorplan

### floor plan schematic

**view box:** 0 0 760 360

**google maps embed url:** https://www.google.com/maps?q=National+Exhibition+Centre+Birmingham&output=embed

**google maps place url:** https://www.google.com/maps/search/?api=1&query=National+Exhibition+Centre+Birmingham

**floor plan edition year:** 2025

**official venue page url:** https://www.gleebirmingham.com/plan-your-visit

**venue navigation map url:** https://www.thenec.co.uk/media/4520/site-master-map-a5-for-a5-below.pdf

## Entry & registration

  **min age:** 16

**trade only:** true

**event hours:** Tuesday 8 September 2026: 09:00 - 18:00 (access to both Glee and Autumn Fair); Wednesday 9 September 2026: 09:00 - 18:00 (access to both Glee and Autumn Fair); Thursday 10 September 2026: 09:00 - 16:00

**ticket notes:** Glee is a free trade-only ticketed event. Free ticket also grants access to Autumn Fair on shared dates (8-9 September). On-site registration desks available, but advance registration is strongly recommended. Registration for the £2,000 buying prize package closes midnight Sunday 16 August 2026.

**registration url:** https://www.gleebirmingham.com/visitor-registration

**registration is free:** true

**registration deadline:** Prize draw registration closes 16 August 2026 at midnight; general registration open until event end (10 September 2026).

**badge collection notes:** Entry badge is emailed approximately 2 weeks before the show; check junk folders if not received. Badge allows entry on any of the open days, as many times as you like.

## Organisers

- Hyve Group

- Matthew Mein

- Daniel Mcalpin

- James Kenton

- Licia Viscito

- Elle Cavanagh

- Visitor Enquiries

- Exhibitor Enquiries

## Programme

- New Product Awards

- New Product Awards: The Pitches (Part One)

- What’s really happening in garden retail right now and what consumer trends are set to shape the market to come?

- Most retailers have the data, very few are using it properly

- Future Plants Walking Tour with Mr Plant Geek

- New Product Showcase

- Coffee as a destination: bridging the gap

- Menu engineering for garden centre hospitality

- Documentation, training and communication in allergen and food safety management

- Self-order screens, milk automation, QR codes: how far should you go?

- New Product Awards Winners Announcement

- Water costs in garden retail: panel discussion with Wave and the National Trust

- Menu engineering for garden centre hospitality

- Finding great hospitality talent

- Finding and keeping the right people

- As garden centres evolve: compelling reasons to stay, explore, and return

- Outside-in perspective on Squire’s Garden Centres with Sam Dickson

- Fireside chat with Ricky Towers on hospitality operations

- Future Plants Walking Tour with Mr Plant Geek

- Keynote Interview with David Robinson, CEO of Dobbies Garden Centres

- Future Plants Walking Tour with Mr Plant Geek

- Hillier: proving sustainability in practice

- Floral Thursday: charity raffle and best dressed awards

- Unique customer food propositions

- Laura Loveridge

- Harry Redman

- Vanessa Cranford

- Michael Perry

- Sam Dickson

- Ricky Towers

- David Robinson

- Guy Moreton

- Boyd Douglas-Davies

- Penny Cook

- Wave

- National Trust

- Hillier

- Alison Battisby

- John Abbate

- Lisa Maslen

**agenda url:** https://www.gleebirmingham.com/whats-on/agenda

- Know Your Market

- Lead & Grow

- People Power

- Work Smarter

- Future Ready

- Win More Customers

- Commercial Growth

- Food & Hospitality

- Innovation & Ideas

**agenda status:** partial

- Autumn Fair

- Discover the next big thing in fashion retail

- Discover the hidden potential within your store with John Abbate

- Licensing: how to get involved

- Leveraging AI tools for social media

- Homeware and gifting brands pitch products

- Retail crime: practical strategies

- Online behaviour and live shopping trends

- Practical AI skills for business growth

- Fireside chat with Co-Founder of Shopify agency Squashed Pixel

- Inventive brands creating products for play, learning and family lifestyles

- Elyse McAvoy on consumer insights and product trends

- Buying & Beyond live podcast

- Leveraging Google tools to showcase your business online

- Retail Huddle Live: supercharge your 2027 strategy

- Community of founders, retailers and industry experts

## Previous edition

### stats

**year:** 2025

**notes:** 2025 edition featured over 450 brands including 250 new and returning exhibitors. Visitor numbers based on '7,000+ buyers from 50+ countries' from official comparison table.

**end date:** 2025-09-18

**start date:** 2025-09-16

**deals count:** 0

**edition number:** 0

**floor area sqm:** 0

**visitors count:** 7000

**pavilions count:** 0

**exhibitors count:** 450

**visitor countries:** 50

**exhibitor countries:** 50

**recap html:** <p>Glee 2025, held 16–18 September at the NEC Birmingham, was one of the most vibrant editions in recent years, with over 450 brands including 250 new and returning exhibitors.<sup></sup> The show floor expanded to fill halls 8–12, with major returning names like Mercia Garden Products and Gino Pizza Ovens, and debuts from Atom Grills.<sup></sup> The new Food @ Glee area added a flavour-focused dimension, featuring Ritual Coffee Roaster and CAYE Coffee Machines UK.<sup></sup> Highlights included the Future Plants display, the Green Heart, and the New Product Awards, which crowned three 'Champion of Champions'.<sup></sup> Award-winning horticulturalist David Domoney and Mr Plant Geek drew crowds, while Alan Roper from Blue Diamond Garden Centre led industry dialogues.<sup></sup> The show attracted 7,000+ buyers from over 50 countries, reinforcing Glee's position as the UK's leading garden retail event.<sup></sup></p>

- Food @ Glee area

- DIY Sector Launch

- Green Heart Relaunch

- September Timetable Reversion

- Matthew Mein

- Matthew Mein

- Matthew Mein

**exhibitor roi:** 2025 exhibitors reported firm orders taken on the stand, immediate rebooking, and new account openings. EcoCrops left with large orders placed; James C Brett met four garden centres wanting to work with them; Ivyline opened new accounts; SOCKSHOP received firm orders and rebooked immediately. iSqueeze noted good lead quality and won an award at its first outing.

**impact summary:** Glee 2025, held 16-18 September 2025 at NEC Birmingham, continued its role as the UK's leading garden and outdoor living trade show for over 50 years. The edition featured over 400 brands and a reconfigured layout across NEC Halls 8-12. Exhibitor testimonials from the 2025 show report immediate commercial impact, including large orders placed during the event, new account openings, and strong lead quality, with several exhibitors rebooking immediately.

- 450

- 7000

- 400

- 5000

- 30000

- 400

- 400

**audience quality:** Trade-only audience of purchase-ready buyers from garden centres, independent retailers, and major chains. In 2025, attendees included senior buyers from Dobbies, ASDA, Blue Diamond, British Garden Centres, and Robert Dyas, who use the event to source new suppliers and manage existing relationships.

- Previous Edition

- Upcoming Edition

### next edition outlook

**year:** 2026

- https://www.gleebirmingham.com/

- https://www.gleebirmingham.com/whats-on

**summary:** Glee 2026 runs 8-10 September 2026 at NEC Birmingham, co-locating with Autumn Fair (6-9 September) to create Europe's largest combined home and garden trade show in the second half of the year. The 2026 edition introduces new Food at Glee and Home and Garden Improvement areas, plus The Clubhouse buyer lounge.

**end date:** 2026-09-10

**confidence:** High

**start date:** 2026-09-08

- Co-location with Autumn Fair with shared access on 8-9 September

- Launch of Food at Glee sector

- Launch of Home and Garden Improvement sector

- Introduction of The Clubhouse buyer lounge

## Exhibitors

  **total:** 400

- Sussex

- Yorkshire

- London

- Zhejiang

- Lancashire

- Kent

- ZHEJIANG

- Sheffield

- Suffolk

- Leicester

- Lincolnshire

- Middlesex

- Worcestershire

- Midlands

- Norfolk

- Province

- Nottingham

- Bristol

- Durham

- Nottinghamshire

- Hampshire

- Shrewsbury

- Manchester

- Northamptonshire

- Surrey

- Other garden retail suppliers

- garden retail suppliers (profile pending)

- Garden care & growing media suppliers

- Plant & nursery stock suppliers

- Outdoor entertaining & furniture suppliers

- Landscaping & hard landscaping suppliers

- Home, gift & clothing suppliers

- Retail technology & shop fitting suppliers

- Eco & sustainable product suppliers

- Home & garden improvement suppliers

- Wholesale distribution & agency suppliers

- Food hall & artisan food suppliers

- Catering & food service suppliers

- Garden machinery & power equipment suppliers

- Pet product suppliers

- United Kingdom

- China

- Netherlands

- Italy

- Ireland

- Latvia

- France

- Germany

- India

- Canada

- Belgium

- Poland

- Portugal

- Austria

- Finland

- Taiwan

- Spain

- Slovenia

### domain enrich

**notes:** Domains came from the TSI Pro analysis CSV. Trigger DomainEnrich only if deeper company enrichment is needed.

**status:** not_started

- bioefekts.lv

- ahs-ltd.co.uk

- aejames.com

- altico.co.uk

- aps-group.co.uk

- ekju.lv

- amwits.com

- centurioneurope.co.uk

- angro.nl

- apacpackaging.com

- apollogarden.com

- aprolisuk.co.uk

- arrangespaces.co.uk

- sorbus-intl.co.uk

- artevasi.com

- ascalon.co.uk

- aurorapaws.co.uk

- autopot.co.uk

- awstradingltd.com

- sjexpo.com

- bakersdirect.co.uk

- otterdene.com

- thebeanworks.co.uk

- thebearskitchen.co.uk

- uk.linkedin.com

- gplants.com

- berryandbird.co.uk

- thebigzero.co.uk

- sunshiendecking.com

- biohort.at

- biolan.fi

- birchalltea.co.uk

- blazersfuels.co.uk

- englishgardentea.co.uk

- bonfante.com

- botanica.ie

- capi-europe.com

- thompson-morgan.com

- britishflowerpots.co.uk

- thebuffaloco.co.uk

- burgonandball.com

- burton-mccall.co.uk

- cakeclub.co.uk

- toucan-sales.co.uk

- canadianspacompany.com

- conceptresearch.co.uk

- celticoutdoorleisure.co.uk

- geotex.co.in

- biotechnica.co.uk

- cepac.co.uk

- bentleybrushware.co.uk

- charlestaylortrading.com

- chirp-protect.com

- christie.com

- churnetvalleygardenfurniture.co.uk

- birdfood.co.uk

- cjsdisplay.co.uk

- claber.com

- clovergrow.com

- cmwhorticulture.co.uk

- comfortwf.co.uk

- craigmarloch.co.uk

- creativeproducts.ltd.uk

- creekwood.co.uk

- crownpaints.co.uk

- csy.co.uk

- cuprinol.co.uk

- darby-nurseries.co.uk

- lama.org.uk

- davrich.co.uk

- deree-holland.com

- decco.co.uk

- gardenstoredirect.com

- denholmgoodlogistics.com

- divchi.co.uk

- totalsheds.co.uk

- dkhouseholdbrands.com

- dktools.com

- johnsonslawnseed.com

- doff.co.uk

- dsl.co.uk

- ginopizzaovens.com

- durstongardenproducts.co.uk

- easitill.co.uk

- ebtechglasshouses.co.uk

- economybag.com

- cropcandle.co

- edco.nl

- eggologic.com

- einhell.com

- electroad.uk

- elho.com

- rootgrow.co.uk

- enigmahomeandgarden.com

- robinpepinieres.com

- lovethegarden.com

- evergreenpeat.com

- fallenfruits.co.uk

- fargro.co.uk

- farmhouse-biscuits.co.uk

**available domain count:** 281

### exhibitor analysis quality

**total rows:** 400

**rows with hall:** 0

**classified rows:** 400

**rows with booth:** 0

**unclassified rows:** 0

**classification coverage pct:** 100

## Market

  **region:** United Kingdom & Ireland

**why it matters:** The garden retail industry is experiencing a shift toward sustainability, with 70% of gardeners choosing peat-free compost in 2024. Innovation in traditional products, such as Marvellous Mulch's seaweed-enhanced straw mulch, highlights the importance of reinvention. Garden centres are also evolving into culinary destinations, expanding beyond traditional gardening to attract a broader customer base.

- Sustainability as a Mainstream Buying Driver

- Reinventing Garden Centre Classics

- Garden Centres as Culinary Destinations

- Eco-Friendly Gifting

- Garden Centres as Holiday Destinations

### similar event circuit

**title:** UK and Europe Garden and Gift Trade Shows

- Spring Fair 2027

- Top Drawer A/W26

- Maison&Objet September 2026

- spoga+gafa 2027

- Harrogate Christmas & Gift Fair 2027

**summary:** The UK and Europe host a variety of garden and gift trade shows, providing ample opportunities for retailers to discover new products and trends. Key events include Spring Fair, Autumn Fair, Top Drawer, Maison&Objet, and spoga+gafa.

- Autumn 2026

- Spring 2027

**source note:** Dates and event details sourced from official event websites and industry publications.

**planning window:** Next 6-12 months

## Logistics

### visa

**official url:** https://www.gov.uk/government/organisations/uk-visas-and-immigration

**ata carnet notes:** ATA Carnet is accepted for temporary importation of goods for trade shows and exhibitions in the UK. It allows duty-free and tax-free temporary import of goods for up to one year. Exhibitors should ensure that all goods are listed on the Carnet and re-exported within the validity period.

**ata carnet accepted:** true

**free nationalities notes:** Visitors from EU countries, the US, Canada, Australia, and other visa-free countries do not need a visa for short business trips to the UK. However, they must obtain an ETA before travelling.

**weather notes:** September in Birmingham sees mild autumn conditions. Daytime highs average 17–19°C (63–66°F), with overnight lows around 9–12°C (48–54°F). Expect changeable weather with occasional rain showers – average rainfall for September is approximately 60–65 mm. Pack layers and a waterproof jacket.

- Queuing

- Escalator Etiquette

- Politeness

- Tipping

- Weather Preparedness

- Smoking and Vaping

- Birmingham Airport

- East Midlands Airport

- London Heathrow Airport

**connectivity notes:** The NEC is the UK's best-connected venue. Birmingham International Railway Station is on-site, a 5-minute covered walk from the halls. Direct rail services run to Birmingham New Street (10–15 min), London (from 1.5 hours), and other major cities. The M42, M40, and M6 motorways provide direct road access. Over 120 National Express and Megabus coach services run daily to Birmingham Airport, with the free Air-Rail Link providing seamless airport-to-venue transfer. A new HS2 station is planned less than 1 km from the NEC, with completion expected between 2029 and 2033.

**local currency code:** GBP

## Visitor persona

### visa

**notes:** The official Glee Birmingham website confirms that visa request letters are not issued; however, the registration confirmation email may be sufficient for visa application.

**official url:** https://www.gov.uk/government/organisations/uk-visas-and-immigration

**processing time:** 3 weeks for Standard Visitor Visa; usually within a few days for ETA

**requirement summary:** Visa requirements vary by nationality. Visitors from visa-free countries need an ETA. Non-visa nationals may need a Standard Visitor Visa.

### hotels

- Near NEC Birmingham

- Near Birmingham Airport

- Birmingham City Centre

### flights

- Europe

- North America

- Middle East

- Asia

**booking notes:** Birmingham Airport serves over 150 destinations via 20+ airlines. Turkish Airlines offers double daily flights with connections via Istanbul. From the airport, take the free Air-Rail Link (90 seconds, every 2 minutes) to Birmingham International Station, then walk to the NEC.

**destination airport:** Birmingham Airport (BHX)

### weather

**month:** September

**packing notes:** Pack layers: light sweaters, a waterproof jacket or umbrella, and comfortable walking shoes. Evenings can be cool, so a warmer layer is advisable.

**temperature range:** 9–19°C (48–66°F)

**rain or seasonality:** Changeable with occasional rain showers; average rainfall ~60–65 mm.

### transport

**parking:** Ample parking available at the NEC.

**ride hail:** Varies

**hotel to venue:** Shuttle buses from car parks to NEC entrance.

**public transit:** National Express and Megabus coach services run daily across the UK to Birmingham Airport.

**airport to venue:** Free Air-Rail Link from Birmingham Airport to Birmingham International station, then a short walk to the NEC.

- Confirm event pass and badge details

- Confirm visa and travel documents

- Book flights and hotel

- Shortlist target exhibitors/sessions

- Prepare meeting calendar

### itinerary builder

- Resorts World (free ATMs, dining, entertainment)

- Birmingham International train station (free ATMs)

## Exhibitor persona

### compliance

### lead capture

**notes:** An Exhibitor Zone login portal (E-Zone Log In) and a separate GES-hosted online exhibitor manual login are referenced on official pages, but as of this check the 2026 exhibitor manual is described as not yet live (expected early April) and no lead-capture/badge-scanning product or vendor is named on any publicly accessible official page. No organiser-provided lead-retrieval app, web tool, or rented scanner device is publicly confirmed.

- https://www.gleebirmingham.com/exhibitor-zone-login

- https://www.gleebirmingham.com/exhibitor-zone-login/operational-information

- http://www.gleebirmingham.com/show-sectors/exhibitor-zone-login

- https://gleebirmingham.com/exhibitor-zone-login

- https://www.gleebirmingham.com/whats-on/exhibitor-zone-login

- https://www.gleebirmingham.com/exhibitor-zone-login##

- https://www.gleebirmingham.com/exhibitor-zone-login#searchToggle

- https://t.co/i/adsct?bci=3&dv=UTC%26en-US%2Cen%26Google%20Inc.%26Linux%20x86_64%26255%261920%261080%264%2624%261920%261080%260%26na&eci=2&event_id=c9cefa18-9ce2-4589-ae45-6629cb53864b&events=%5B%5B%22pageview%22%2C%7B%7D%5D%5D&integration=advertiser&p_id=Twitter&p_user_id=0&pl_id=196696a7-3933-43af-9e2e-465eb1687582&pt=Exhibitor%20Zone%20Login%20%7C%20Glee&tw_document_href=https%3A%2F%2Fwww.gleebirmingham.com%2Fexhibitor-zone-login&tw_iframe_status=0&tw_order_quantity=0&tw_pid_src=2&tw_sale_amount=0&twpid=tw.1785846961197.959600876965908953&txn_id=nvd15&type=javascript&version=2.4.1

- https://analytics.twitter.com/i/adsct?bci=3&dv=UTC%26en-US%2Cen%26Google%20Inc.%26Linux%20x86_64%26255%261920%261080%264%2624%261920%261080%260%26na&eci=2&event_id=c9cefa18-9ce2-4589-ae45-6629cb53864b&events=%5B%5B%22pageview%22%2C%7B%7D%5D%5D&integration=advertiser&p_id=Twitter&p_user_id=0&pl_id=196696a7-3933-43af-9e2e-465eb1687582&pt=Exhibitor%20Zone%20Login%20%7C%20Glee&tw_document_href=https%3A%2F%2Fwww.gleebirmingham.com%2Fexhibitor-zone-login&tw_iframe_status=0&tw_order_quantity=0&tw_pid_src=2&tw_sale_amount=0&twpid=tw.1785846961197.959600876965908953&txn_id=nvd15&type=javascript&version=2.4.1

- https://t.co/i/adsct?bci=3&cv=100%261&dv=UTC%26en-US%2Cen%26Google%20Inc.%26Linux%20x86_64%26255%261920%261080%264%2624%261920%261080%260%26na&eci=2&event_id=06ea40a0-7eac-4f85-ad97-23499ae4a5a5&events=%5B%5B%22autobuttonclick%22%2C%7B%22value%22%3A%22Accept%20All%22%7D%5D%5D&integration=advertiser&p_id=Twitter&p_user_id=0&pl_id=196696a7-3933-43af-9e2e-465eb1687582&pt=Exhibitor%20Zone%20Login%20%7C%20Glee&tw_document_href=https%3A%2F%2Fwww.gleebirmingham.com%2Fexhibitor-zone-login&tw_iframe_status=0&tw_pid_src=2&twpid=tw.1785846961197.959600876965908953&txn_id=nvd15&type=javascript&version=2.4.1

- https://analytics.twitter.com/i/adsct?bci=3&cv=100%261&dv=UTC%26en-US%2Cen%26Google%20Inc.%26Linux%20x86_64%26255%261920%261080%264%2624%261920%261080%260%26na&eci=2&event_id=06ea40a0-7eac-4f85-ad97-23499ae4a5a5&events=%5B%5B%22autobuttonclick%22%2C%7B%22value%22%3A%22Accept%20All%22%7D%5D%5D&integration=advertiser&p_id=Twitter&p_user_id=0&pl_id=196696a7-3933-43af-9e2e-465eb1687582&pt=Exhibitor%20Zone%20Login%20%7C%20Glee&tw_document_href=https%3A%2F%2Fwww.gleebirmingham.com%2Fexhibitor-zone-login&tw_iframe_status=0&tw_pid_src=2&twpid=tw.1785846961197.959600876965908953&txn_id=nvd15&type=javascript&version=2.4.1

- https://t.co/i/adsct?bci=3&cv=100%261&dv=UTC%26en-US%2Cen%26Google%20Inc.%26Linux%20x86_64%26255%261920%261080%264%2624%261920%261080%260%26na&eci=2&event_id=1ee376ab-3dab-4215-8674-c42aa6131f4c&events=%5B%5B%22pageview%22%2C%7B%7D%5D%5D&integration=advertiser&p_id=Twitter&p_user_id=0&pl_id=196696a7-3933-43af-9e2e-465eb1687582&pt=Exhibitor%20Zone%20Login%20%7C%20Glee&tw_document_href=https%3A%2F%2Fwww.gleebirmingham.com%2Fexhibitor-zone-login&tw_iframe_status=0&tw_order_quantity=0&tw_pid_src=2&tw_sale_amount=0&twpid=tw.1785846961197.959600876965908953&txn_id=nvd15&type=javascript&version=2.4.1

- https://analytics.twitter.com/i/adsct?bci=3&cv=100%261&dv=UTC%26en-US%2Cen%26Google%20Inc.%26Linux%20x86_64%26255%261920%261080%264%2624%261920%261080%260%26na&eci=2&event_id=1ee376ab-3dab-4215-8674-c42aa6131f4c&events=%5B%5B%22pageview%22%2C%7B%7D%5D%5D&integration=advertiser&p_id=Twitter&p_user_id=0&pl_id=196696a7-3933-43af-9e2e-465eb1687582&pt=Exhibitor%20Zone%20Login%20%7C%20Glee&tw_document_href=https%3A%2F%2Fwww.gleebirmingham.com%2Fexhibitor-zone-login&tw_iframe_status=0&tw_order_quantity=0&tw_pid_src=2&tw_sale_amount=0&twpid=tw.1785846961197.959600876965908953&txn_id=nvd15&type=javascript&version=2.4.1

**availability status:** unknown

**recommended followup sla:** Contact new leads within 48 hours of the show closing (by 12 September 2026) while conversations are fresh, and prioritise hot or qualified leads within 24 hours.

- Confirm booth package and payment deadlines

- Submit stand design and contractor forms

- Book staff travel and accommodation

- Prepare freight and customs documents

- Prepare lead capture, collateral, and follow-up workflow

### freight shipping

## Planning

### exhibitor

### lead capture

**notes:** An Exhibitor Zone login portal (E-Zone Log In) and a separate GES-hosted online exhibitor manual login are referenced on official pages, but as of this check the 2026 exhibitor manual is described as not yet live (expected early April) and no lead-capture/badge-scanning product or vendor is named on any publicly accessible official page. No organiser-provided lead-retrieval app, web tool, or rented scanner device is publicly confirmed.

**recommended followup sla:** Contact new leads within 48 hours of the show closing (by 12 September 2026) while conversations are fresh, and prioritise hot or qualified leads within 24 hours.

- Resorts World Birmingham

- Birmingham International railway station

- Birmingham city centre (Bullring & Grand Central)

- Cadbury World, Bournville

**best visit day:** Wednesday, 9 September 2026

- Main Piazza entrance area

- Atrium entrance area

- Food Hall / Food & Beverage sector

- Pre-register & Download Your Badge

- Plan Your Journey

- Parking Tips

- Venue Navigation

- Facilities & Amenities

- Food & Drink Options

- Accessibility

- What to Wear

- Sourcing

- Learning

- Food & rest

- Cross-show

**best visit day reasoning:** Wednesday is the second of the two Glee-Autumn Fair crossover days (8-9 Sept), so a single free ticket still covers both shows. It also runs the full 9:00-18:00 window, unlike Thursday's earlier 16:00 close, and tends to be steadier than Tuesday's opening-day rush - making it the day with the most usable hours across both events.

## Costs

### calculator

**currency:** GBP

**per diem usd:** 70

**booth sqm max:** 36

**booth sqm min:** 6

**visa cost usd:** 0

**nights default:** 3

**booth sqm default:** 9

**insurance cost usd:** 35

**shell per sqm low usd:** 0

**shell per sqm high usd:** 0

**hotel mid per night usd:** 165

**hotel budget per night usd:** 90

**hotel premium per night usd:** 260

### booth prices

**notes:** Costs vary by stand size and location. A range of packages are available, but specific pricing is not published. The Exhibitor Toolkit is included with every stand.

**source:** https://www.gleebirmingham.com/why-exhibit/autumn-fair

**currency:** GBP

**standard booth sqm:** 9

**raw space per sqm low:** 0

**raw space per sqm high:** 0

**shell scheme per sqm low:** 0

**shell scheme per sqm high:** 0

## Decision tools

### quiz result config

**mode:** visit_exhibit_skip

**intro:** Answer based on your 2026 plans - your Glee and Autumn Fair recommendation updates as you go.

- Yes - plan your visit

- Yes - apply for a stand

- Not this edition

**tie label:** Worth a closer look

**tie description:** Your answers are split between visiting and exhibiting - compare the visit and exhibit cards below to see which fits your September 2026 plans.

## Partners

- Garden Centre Association

- Garden Trade News

- Garden Trade Specialist

- Gardenex

- GIMA

- Greenfingers

- HTA

- My Coffee Station

## Media

- New Product Showcase graphic

- New Product Awards winners at Glee 2025

- New Product Award winner 2025 - Glee with Sustainability Award, Best of British Award, Best Overall New Product at Glee

**og image url:** https://cdn.tradeshowintel.com/assets/tsi_pro/6947a940d27fc58b2b3ad61b/og_1785847535.webp

**event logo url:** https://cdn.tradeshowintel.com/assets/event_logos/6947a940d27fc58b2b3ad61b_1778494389.png

**hero image url:** https://cdn.tradeshowintel.com/assets/tsi_pro/6947a940d27fc58b2b3ad61b/hero_1785847167.png

## Answers

- Matthew Mein

- Matthew Mein

- Matthew Mein

## Sources

- News and Views – Glee Birmingham

- Glee TV & The Underground Podcast

- Meet the Glee 2026 New Faces: How Marvellous Mulch Is Reinventing a Garden Centre Classic

- New Product Awards

- New Products Awards 2025 Winners

- Glee Agenda 2026

- Glee 2026 Agenda | Garden Retail Seminars and Keynotes

- Garden Retail Speakers and Experts

- Michael Perry | Speaker at Glee Birmingham

- Trevor Pfeiffer | Speaker at Glee Birmingham

- Autumn Fair 2026 Agenda

- Autumn Fair 2026: First Speakers Announced

- What’s On at Autumn Fair 2026

- Glee Birmingham 2026

- What's on

- Glee Dates and Times - Glee Birmingham 2025

- Show News - Mark your diaries now for Glee 2025

- Glee 2023 hailed as highly successful show

- Expand your offer with new DIY exhibitors at Glee 2023

- Highlights from Glee 2025

- Smiles all-round as Glee's 50th anniversary event proves to be big hit

- Glee 2024 delivers a show-stopping 50th anniversary

- Glee Birmingham 2026

- Spring Fair 2027

- Top Drawer A/W26

- Maison&Objet September 2026

- spoga+gafa 2027

- Harrogate Christmas & Gift Fair 2027

- Glee and Autumn Fair to co-locate shows in 2026

- Registration opens for Glee 2026

- Glee 2026 expands food offering and welcomes another wave of exhibitors

- Travel | How to get to the NEC Birmingham | Glee

- Glee Floorplan | Glee Birmingham

- Frequently Asked Questions

- Plan Your Visit